Seen and noted
The world of food is out of control. It's time to take it back with Weight Watchers Super Bowl spot via Wieden + Kennedy, Portland.
VIEW THE SPOT killthecuporg: The K Cup
K-Cup coffee machine and pd makers are being targeted in this " Kill The K-Cup" interactive horror campaign. The film is conected to a micro site making visitors aware of the environment impact of K-Cups and calling for the development of a 100% recyclable coffee pod.
VIEW THE CONCEPT KFC: Fun With Little Money
MRM Romania and KFC launched a user generated campaign that trolls #richkidsofinstagram, the hashtag that gathers pictures from the too rich and the too famous. The new KFC campaign challenged Romanian youngsters to recreate the now famous #richkidsofinstagram poses, but with more humble and cheap surrounding and props, suggesting in the same time the new hashtag #distractiepebaniputini (translation: fun with little money).
VIEW THE BIKE AD VIEW THE MONEY AD VIEW THE PHONE AD VIEW THE TUMBLR AD Proya Sunblock: Shadow Puppets
Created by Grey Beijing, the 'Shadow Puppets' print campaign features the traditional form of entertainment to get across a message to the customers that Proya Sun Block helps to protect against sunburn by blocking out ultraviolet radiation on skin exposed to sunlight.
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Bryan Cranston reprises his role as the television world's most famous pharmacist. Agency: Leo Burnett Chicago.
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We all go into the New Year with resolutions usually about being healthy, eating better and saving money. McCann Manchester & Aldi went one step further and created a TVC campaign directed by David Hartley to show how shopping at Aldi can help with all of these.
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New commercial from Ari Merkin for SGT SAM'S potato chips is working from the sidelines by going viral during Super Bowl XLIX. "Always Baked" is classic comical fare
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The Internet can be used to spread either happiness or hate. To either hurt someone or make someone's day. At the end of the day, it's whatever we make it. Let's #MakeItHappy. Coca-Cola shows you how you can make the Internet happier, via Wieden + Kennedy.
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Liam Neeson plays himself in this "Clash of Clans" Super Bowl spot for Supercell, via Barton F. Graf 9000, New York.
VIEW THE SPOT ALDI: Home of the Lowest Prices
ALDI has always stood for everyday value at the lowest prices but needed to continue positioning the brand as Australia's lowest price supermarket.
The result? The 'Home of the lowest prices' tagline and campaign, led by a commercial starring a talking supercomputer that could have only come from ALDI. VIEW THE SPOT
For a new brand campaign, Tip Top The One and BMF are helping feed and encourage kids' amazingess.
Parents are invited to celebrate their kids' quirky skills and show it to the world by simply taking a video and sharing it on Instagram, Facebook or Twitter using the hashtag #feedtheiramazingness. Every week Tip Top will award prizes to the best submission. VIEW THE SPOT READ MORE
TurboTax launched its Big Game Commercial during the first quarter of this year's Super Bowl.The 'Boston Tea Party' spot was created Wieden Kennedy, Portland.
VIEW THE SPOT Carnival Cruiselines: Come Back To The Sea
President Kennedy does the voice over for this spot from BBDO Atlanta for Carnival Cruiselines
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Skittles has launched its full spot during the Super Bowl featuring two guys strong-arming each other to #SettleIt the usual way over their favorite Skittles flavor. The campaign was created by DDB, Chicago and aired during the first quarter.
VIEW THE SPOT Sibylla Future Fries: Taste The Future
In November 2014, Sibyllas brand new french fries made a guest appearance in all of their restaurants. If their customers liked them, they will come back in 2015 to stay for good. Simply put, these fries paid a visit from the future.
The mission for Volt Sweden was to get people to discover and taste the new Future Fries.To make this happen on a small budget, and make noice in a market with international fast food giants, we had to break (for advertisers) new ground. The solution was a combination of fast-food consumers, social media and a psychic named Vivan Eklof. The result was an increase in sales in Sibylllas restaurants across the country with up to 35%, and a near comeback for the Future Fries. VIEW THE CONCEPT McDonalds: Pay With Lovin'
McDonald's has launched its new Valentine's Day campaign during this year's Super Bowl via Leo Burnett, Chicago.Through Valentine's Day, selected customers can pay with expressions of love instead of cash. Starting Feb. 2, employees will give randomly selected customers "Pay With Lovin'"instead of cash.
VIEW OUTDOOR Record Pocket Books: Young Man
Pocket Books ads from Giacometti, Brasil
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The new "Let's Play"campaign/initiative for Lexus, Team One rolled out this Super Bowl
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The first of these two spots runs during Super Bowl (regional, in Colorado and Arizona), and second, follow-up spot runs Super Bowl night (same stations). They introduce FirstBank's new Person to Person (P2P) Transfers, which allow secure funds transfer to anyone with a domestic bank account, using only their email address or mobile phone number and name. Agency: TDA Boulder
VIEW THE PUPPIES SPOT VIEW THE CHARLIES SPOT Guest Judge: Michelle Spivak, CD, Code and Theory, New York
GUEST JUDGE /BEST AD OF THE WEEK
WORLDWIDE
February 03, 2015 03:10 (Edited: February 17, 2023 05:19)
This week's guest judge is Michelle Spivak, creative director, Code and Theory, New York. Winner: Snickers. I've actually been giggling over this since last week. It's great to see how they were able to keep the campaign fresh and bring it to a new (old) dimension. Plus, it's an actual real deal :30. How nice is that? READ MORE Members Own Health Funds: Numbers
Fifteen health funds from across Australia today launched a national TV and digital campaign via The Shannon Company, targeting the dominance of Medibank and Bupa.
In a move mirroring the highly successful Industry SuperFunds movement, the health funds representing 18 individual brands have created Members Own Health Funds as an umbrella marketing brand and symbol. VIEW THE SPOT
T-Mobile has unveiled another Super Bowl ad via Publicis Seattle, where comedians Chelsea Handler and Sarah Silverman attempt to one-up eachother using the carrier's Wi-Fi feature.
The spot ran in the third quarter. VIEW THE SPOT
Pest control company Flick Anticimex is reigniting its brand with a new campaign from ZOO Sydney. The campaign will extend to online, outdoor and print and aims to remind us of the invisible 'guests' lurking around our homes.
VIEW THE SPOT Yamaha Motorcycles: 16 percent
Putting your headlights on can reduce accidents on a motorbike by 16%. Agency: Dentsu Philippines.
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In the world of automotive advertising, Super Bowl Sunday is the one day of the year where pretty much anything goes. Nissan exemplified that strategy in its return to the Super Bowl ad ranks for the first time since 1997, scoring big today with a dramatic 90-second commercial titled "With Dad". The commercial combined a touching storyline with the debut of future Nissan race and production vehicles.
The story, which follows an up-and-coming race driver through his journey to the highest levels of motorsports competition, uses a narrative soundtrack provided by Harry Chapin's iconic "Cat's In the Cradle." It depicts the struggles of a father and mother to balance work and family while they raise their son. In the end, the cycle, so well known in Chapin's song, is broken. Agency: TBWAChiatDay, LA VIEW THE SPOT
Former Major League Baseball player and manager Pete Rose hasn't yet made it into "The Hall," but he made it into the Big Game with Skechers Relaxed Fit footwear. With cushioned Skechers Memory Foam insoles and a roomy toe area, these shoes are perfect for relaxing on game day. #PeteintheHall. Agency: Siltanen & Partners
VIEW THE SPOT Pampers: Mom's First Birthday
"A baby's first birthday is also a mom's first birthday". This is a moving documentary movie dedicated to moms who have gone through the toughest year of their lives. From Beacon/Leo Burnett Tokyo
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