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Seen and noted
 Chevrolet like, though we wish we could do more. Chevrolet looked out into the sea of likes and thought the time was right to love. Introducing the all-new 2016 Malibu. Agency: Commonwealth // McCann, London.VIEW THE SPOT  72andSunny, Amsterdam has released Samsung Mobile's innovation story, unpacked, one box at a time beginning in 1988. VIEW THE SPOT 38smiles: Abandoned Lives 3,000 pets are abandoned every year in Dubai; unfortunately itâs not a visible problem that we see every day. 38smiles a non-profit animal rescue group in Dubai, wanted to raise awareness of it. Mullenlowe MENA UAR found out that the number of pets abandoned is the same as abandoned carsVIEW OUTDOOR Amnesty International: Repression Miami Ad School/ ESPM Sao Paulo print for Amnesty InternationalVIEW THE FIRST AD VIEW THE SECOND AD Motor Accident Commission of South Australia: Weed The frequency of fatal crashes, where drivers and riders are testing positive to illegal drugs, is increasing on South Australian roads. This campaign via kwp! Advertising aims to combat this disturbing trend, and reduce the overall incidence of drug driving, by educating the public about the time it takes for drugs to pass through their system.VIEW THE WEED AD VIEW THE METH AD VIEW THE HIGH AD Corpus Academia: The Watching Dead This is a motivational campaign, created for Corpus Fitness by Carnaby,Brasil which encourages people to get out of front of the TV to take care of body.VIEW THE DEAD AD VIEW THE FAT AD VIEW THE LARGE AD Bodebrown Brewery: Mind The Goat Some memories become an eternal scar. Let's change our behaviour. from Happiness, BrusselsVIEW THE SPOT Operation45: Episode 1 I in 700 babies is born with a cleft lip in South Africa. Most parents don't knowit takes as little as 45 minutes to perform a cleft lip surgery. This is episode 1 of the #Operation45 series, where we meet Alex and Ofentse. Agency: Y&R South Africa VIEW THE SPOT Telkom: Boltspeed South Africa's quickest broadband meets the world's fastest man in this epic from DDB Johannesburg for major telecoms client Telkom. Shot in Jamaica and Cape Town, the film portrays Bolt as the mentor to a young speed prodigy who is the embodiment of Telkom fibre optic broadband the Next Generation of Fast.VIEW THE SPOT  In this epic spot for Nat Geo we were lucky enough to travel round the world with Morgan Freeman while pondering one of life's great existential questions .Why do we all, whether weâre religious or not, find ourselves asking for help from above from when our backs are against the wall?VIEW THE SPOT Kit Kat: Mobile Parking Lot KitKat has promoted its new 11-finger Snap & Share bar with a special package (containing one of the bars and mock parking lots) sent to 120 innovative companies with instructions to park their phones and turn their meetings into a more pleasant sharing break that might inspire their next group-breaking idea. Agency: JWT, LondonVIEW THE CONCEPT Domino's: Rear View Cam We wanted to show that there's always a Domino's nearby. A Domino's delivery motorcycle shaped coupon was attached close to the rear-view cameras of parked cars. When the driver puts the gear in reverse, the proximity sensor and the camera showed that he was close to our motorcycle. When getting out of the car to check it, he could both see our message and take the discount coupon.Agency: Artplan, Rio de JaneiroVIEW OUTDOOR  Agencie3 wanted to show that you can travel with Shangri-La Travel Agency with very low money.VIEW THE PARIS AD VIEW THE NEW YORK AD VIEW THE LONDON AD Aster Clinics: The Nazar Initiative Dubai's construction industry employs several South Asian workers, most of them uneducated. Through the "Nazar" (Vision) Initiative, Aster DM Healthcare via Classic, Dubai set out to educate these workers on the importance of eye care by encouraging them to undergo an eye test using a pictorial eye chart. VIEW THE AD  Written, produced and directed by Quiet Storm, for Haribo. After the success of our previous 'kids' voices' adverts (most impactful UK FMCG ads of 2015 according to Nielsen, and best-in-category award winner in The Grocer's end of year review), Haribo Starmix returns with more evidence of how it brings out the child inside.VIEW THE SPOT VIEW THE PITCH SPOT  In an age where roadside assistance is so readily available to car owners through so many providers, NRMA sets out to demonstrate why youâd be better off choosing them above the rest. Inspired by real life stories from NRMA patrolmen, these spots shine a light on those relatable, everyday unexpected moments that can stop you in your tracks. VIEW THE SPOT Chartered Accountants ANZ: The art of prosperity In camera and CG animated spots for Chartered Accountants through Joy Sydney. The spots describe the growth of small businesses into global corporations with the help of Chartered Accountants. Animated metaphors tell they story in charming and whimsical ways. VIEW THE CAKE SPOT VIEW THE CHIPS SPOT VIEW THE CLAY SPOT Creighton Osteoporosis Run Walk: Spine Sole Creighton Osteoporosis Research Center commissioned Bailey Lauerman to develop a print ad that promotes their annual fundraising event for research against osteoporosis.VIEW THE AD  Changing your style is as easy as trimming your beard. The Philips Multi-groom trimmer gives you the freedom to choose your style, no matter what you feel like. Showing 3 faces, each with a different beard reflects the multi levels this trendy trimmer gives you. VIEW THE CAUCASIAN AD VIEW THE MIDDLE EAST SECOND AD VIEW THE RED AD Hyundai: Bad Boy
February 23, 2016 13:21 (Edited: February 17, 2023 04:19)
Audi Quattro: Henrik Today we tend to take the same pictures of the same objects from the same places. Audi wanted to challenge this and at the same time promote quattro, their powerful four-wheel drive. That's why they created Catch the Unseen. A first of its kind photo competition where people were challenged to take the photo furthest away from any other photo.By connecting a custom made algorithm to Instagram, Audi were able to collect the metadata and map all the geo tagged Instagram photos thatâs ever been shot.Agency: Akestam Holst, Sweden VIEW THE CONCEPT Mobily: Biker Runner It's a worldwide problem that's extremely prevalent in the Arab World texting and driving. Using the lock screen common to all smartphones, this series of ads from Mullenlowe Mena UAR tell a simple, yet effective story of the dangers associated with taking your eyes off the road to unlock your phone this sends a hard-hitting message that highlights these potential consequences.VIEW THE RUNNER AD VIEW THE BUS AD VIEW THE TREE AD VIEW THE BICYCLE AD NZ Rugby ITM CUP: Billboard Wars In New Zealand, Rugby is religion. So how do you remind people to back their local team?Countrywide, we dropped opposition billboards in arch rival's territory. With the billboards up and targeted Facebook posts setting banter alight we posed the question "who was responsible?". Once banter had hit fever pitch we changed out the billboard skins with defaced versions supporting the locals. Agency: Sugar & Partners. VIEW OUTDOOR NAB and Good Shepherd Microfinance: Independence Day Good Shepherd Microfinance is a non-profit organisation that provides low, fixed interest StepUP loans to people on low incomes in partnership with NAB. To raise awareness of the fair, safe and affordable alternative to risky payday loans, we gave away a brand new car to a couple who needed it the most. Agency: The Taboo GroupVIEW THE SPOT We The Brave: Dildo We The Brave is an initiative aimed at reducing the prevalence of HIV/AIDS amongst the Gay and MSM (Men who have sex with men) community in South Africa by using their bravery as a platform to educate and empower them to practice safe sex.Agency: FoxP2 Cape TownVIEW THE DILDO SPOT VIEW THE WAX SPOT VIEW THE GLORY HOLE SPOT VIEW THE SWING SPOT VIEW THE COMING OUT SPOT VIEW THE DARKROOM SPOT Guest Judge: Matt Eastwood, worldwide CCO, JWT
GUEST JUDGE /BEST AD OF THE WEEK
WORLDWIDE
February 22, 2016 12:55 (Edited: February 17, 2023 04:19)
 This week's guest judge is Matt Eastwood, worldwide chief creative officer, JWT. Martin Sheen will always be one of my favorite Presidents. So, how could I not love seeing him reprise the role. The Chrysler spot is the clear winner. READ MORE  Australians don't want to watch ads. As a nation of sport-lovers, they just want to watch the game. Fox Sports is the only sports broadcaster in Australia that does not interrupt its live coverage with ad-breaks during the game.VIEW THE AD FREE SPOT VIEW THE BABUSHKA SPOT VIEW THE SAUNA SPOT Childhood Cancer International: We Are One Almost 1 million kids in new song from 'Frozen' composer to raise awareness about Childhood Cancer.In January, Childhood Cancer International (CCI) launched Child4Child, a campaign that invites kids and teens to record themselves singing a new song by 'Frozen' score composer Christophe Beck and his 11 year old daughter Sophie.VIEW THE CONCEPT Sprouts Environment Trust: God Save The Ocean The Ganesha festival is one of India's most celebrated festivals, during which millions of Ganesha idols are immersed in the sea as per tradition. However, most of these idols are made of toxic materials like PoP, lead, zinc and mercury, which pollute the sea and kill the fish. To counter this, Ogilvy& Mather created innovative Ganesha idols out of vegetarian fish food. So these idols don't pollute the sea, and are consumed by the fish instead.VIEW OUTDOOR  "Cholo" is the word that defines, since the XVII century, the dark-skinned Peruvian mestizos and natives. This word has been mostly used by colonial Spaniard-descendant, white skin people, to describe (and explicitly humiliate) this majority of the Peruvian population in a racist way.This is the first time in advertising that a brand challenges this racist paradigm, by completely reversing the lyrics of a famous folk song (Cholo I am) that associated the cholo to defeat and resignation.VIEW THE SPOT Vancouver Art Gallery: Pablo Hoch Video for MashUp at the Vancouver Art Gallery. The exhibition links artists from '1912 to right now.' It shows how Picasso to lead to Basquiat lead to Tarantino.VIEW THE SPOT Singapore Airlines: No Details Is Too Small Singapore Airlines has launched their first native social brand video "No Detail is Too Small," produced by Dentsu Mobius, a project that took American designer Luca Iaconi-Stewart 1,000 hours, 100 manila folders to create 3,000 individual pieces, using 50 X-Acto blades and a full year of planning. VIEW OUTDOOR  Anyone who had been surprised by its presence in a supposed free parking space behind a SUV or limousine, knows: The smart fortwo is the world's most hated car. We created a humorous print campaign showing the perspective of desperate car drivers, seconds before the smart fortwo spoils their parking opportunity. And we advice them to rather drive it than curse it.Agency: BBDO DusseldorfVIEW THE F*CKS AD VIEW THE BLOODY AD VIEW THE SH*T AD « First « Previous Next » Last » 2 of 8 |
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