Seen and notedHovding: Give A BeepHeineken : The Cliche
What if you had the perfect excuse to watch the UEFA Champions League without your girlfriend? Watch the video to find out how Heineken helped three men do it. Agency: Publicis Brasil.
VIEW OUTDOOR Buzzbike: Beautiful Bike
Buzzbike is partnering with quality brands, with advertising that will beautify your bike and as you cycle around London..
VIEW OUTDOOR Peta: Huntsman Condoms
PETA has created "Huntsman Condoms" to encourage hunters to stop reproducing to put and end to hunting being passed on from generation to generation. Agency: MullenLowe Singapore.
VIEW OUTDOOR Mercedes Benz:Paint
As their payoff states, Mercedes-Benz Trucks are trucks you can trust.
One of the reasons being the TelligentTM Lane Assist feature, which warns drivers should they veer out of their lane.Keeping the driver and cargo safely on the road.Agency: Joe Public, South Africa VIEW THE PAINT PAINT AD VIEW THE TOASTERS AD VIEW THE VASES AD
AKQA, London has Introduced Nike Football's "Pro Genius Mental Training" tools. Starring Cristiano Ronaldo, Robert Lewandowski, Mario Gotze, Kevin De Bruyne, Jerome Boateng, Joe Hart & Andrea Pirlo.
VIEW THE SPOT
adam&eveDDB has released this "Don't Fuck With My Future"campaign staring Keira Knightley, Lily Cole and Big Narstie because they know it only takes 5 seconds to mark an X on the ballot to vote on the upcoming referendum.
VIEW THE KEIRA SPOT VIEW THE LILY SPOT VIEW THE BIG SPOT Harley-Davidson: The Road of Imagination
Harley-Davidson, 303 MullenLowe and Instagram have launched a campaign that celebrates the freedom of riding a Harley and targets younger audiences by asking, "Where will the road take you?"
303 MullenLowe recruited three Australian illustrators to take people on a journey to the #Roadofimagination. Each panoramic image is its own garden of earthly delights: Neptune's land is an oceanscape of mermaids and beard-riding surfers; for Instagram's foodie community there are burger-growing carnivorous trees and clouds that rain strawberries; and for nature lovers there's a campsite crawling with ghoulish marsupials. VIEW THE HUNGER AD VIEW THE OCEAN AD VIEW THE OUTDOORS AD Guest Judge: Genevieve Hoey, CD, W+K AmsterdamThis week's guest judge is Genevieve Hoey, creative director, Wieden & Kennedy, Amsterdam. Maybe I've been spoilt by the shortlists of TV I've been seeing recently. Maybe I'm just not the willing couch potato I used to be. But the TV this week didn't really connect the dots, well not enough to make me care. READ MORE
Ronaldo became the world's best by being the hardest-working man in football. But, what if brilliance had to start all over again? One moment can change everything.Agency: Wieden & Kennedy, Portland
VIEW THE SPOT
Wieden + Kennedy, Portland has created this spot featuring professional golfer Jordan Spieth and how he golfs with Coca-Cola when encountering bad weather.
VIEW THE SPOT
Inside every athlete there is a kid who fell in love with sports and never looked back. The best 'Never Lose The Love.' Agency: TBWA/Chiat/Day, Los Angeles.
VIEW THE SPOT
The spot introduces VIVO's (Brazilâs biggest telecom) new brand concept: "The best connection is living". By showing everyday situations translated into "digital terms" that are familiar to most people, the spot shows that, even though technology is now a bigger part of everyoneâs lives than it has ever been, its purpose is still to support life itself.
VIEW THE SPOT Hyundai Motor Ukraine: Blindzone
Three print ads from Tabasco, Ukraine for Hyundai
VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD Gillette: Go Ask Dad
94% of teenagers ask the Internet for advice before their Dads. On Father's Day Gillette wanted to change that. To show the power of dads Grey New York pitted dad versus the internet in this stunt via Grey New York.
VIEW OUTDOOR Deutsche Telekom: Sea Hero Quest
Case Study: Sea Hero Quest is a mobile game designed to help scientists fight dementia, which had 1 million downloads only 16 days after its launch. Agency: Saatchi & Saatchi, London.
VIEW THE CONCEPT Barracuda Seafood Restaurant: Fresh Fish Poster
Fish tastes best when eaten fresh. That's exactly what Barracuda Restaurant's 'fresh fish' poster proved. Barracuda, one of the best seafood restaurants in Dubai promoted the freshness of their seafood through an activation campaign from Horizon FCB Dubai on the beaches of Dubai.Fresh fish' posters were created using edible ink and edible glue made from fresh fish.
VIEW OUTDOOR Nature Valley: Zebra
Wild animals have to hunt for hours to get one meal, often going weeks without food. And when they do catch something, itâs only one animal â they can only dream of getting two meals in one go. However, with Nature Valley granola barsâ two-bar pouch, nature is giving you two snacks in one go. We highlighted this benefit through a print campaign that demonstrates the unlikelihood of getting two snacks at once when youâre out in nature. Agency: Y&R South Africa
VIEW ZEBRA OUTDOOR VIEW SNAKE OUTDOOR VIEW BUCK OUTDOOR
Curious U.S. Travellers Inspired By Surprising Images Found In Canada
Destination Canada's new campaign from DDB, Vancouver shares local stories by mashing-up Instagram photos and hastags VIEW THE FOUND SPOT VIEW THE QUEBEC SPOT VIEW THE ATLANTIC SPOT VIEW THE ALES SPOT Booking.com: Get In The Game
With upcoming sporting extravaganzas in France and Rio de Janeiro, this summer will see thousands of fans and would-be sportsmen watching their heroes from afar. But with the right room, they can be in the thick of the action and closer to their dreams than ever before. In celebration of these events and the people that love sports, Booking.com's latest global campaign from Wieden & Kennedy Amsterdam is the next chapter
VIEW THE SPOT
Tax time doesn't have to be boring. Directed by Photoplay's Husein Alicajic, this campaign injects a little humour and focuses on emotion to convey the Officeworks tax time story in a visceral way. The TV campaign from AJF Melbourne connects Officeworks to someone's happy place, to tap into the characters joyful feels as they realise nearly everything they buy there could be a tax deduction.
VIEW THE FEMALE SPOT VIEW THE MALE SPOT Canadian Mens Health Foundation: Hunting Season
Canadian Men's Health wanted to let people know that staying healthy isn't just about working out and fitness, there are actually some easy things that often get overlooked that we can do to help keep ourselves healthy, almost too easy.
VIEW THE HUNTING SPOT VIEW THE PADDLE SPOT VIEW THE POWER SPOT
The overall theme for the campaign, devised by creative agency WCRS, is #NoFilter. The idea comes from the fact that Pride is the one day when the minority become the majority, when people feel free to live their lives without censorship, free to be who they really are and express themselves with 'No Filter'
VIEW THE SPOT Bank of Melbourne: The World's Fastest Coffee
Bank of Melbourne has partnered with Hey You to show how you can order coffee faster than ever before.Inspired by the Hey You app, which lets you order ahead from your favourite café in seconds, the campaign from Saatchi & Saatchi, Melbourne set out to break the coffee land speed record.Working with a team of passionate mechanics and baristas, they created Long Mach, the worldâs fastest coffee machine, which froths, pours and serves perfect espresso coffee at speeds of over 200kph.
VIEW THE SPOT My Dog: Doggy Bag
MY DOG, in partnership with foodora, have created an Australian-first food delivery service for your four-legged friend. Spoil yourself with food from some of the finest restaurants in Australia, and spoil them with their favourite dish as well.Agency: Clemenger BBDO, Melbourne
VIEW THE SPOT Aldi Australia : The Unconvincibles
Introducing: 'The Unconvincibles' a group of Australian grocery shoppers that have the most extreme negative attitudes towards ALDI. They're the kind of people who say "Iâd never shop at ALDI" and are quite good at giving seemingly rational reasons why. But when you scratch the surface, these reasons donât stack up.Agency: BMF , Sydney
VIEW THE TRAILERS SPOT VIEW THE ANDREW SPOT VIEW THE KAREN SPOT VIEW THE SAMIRA SPOT VIEW THE OLYMPIA SPOT VIEW THE FARM SPOT Science World: pPhone
To bring to life the science fact that Urine Can Produce Electricity, Rethink Canada created a unique urinal ad made from an iPhone wired up to a hidden battery pack and a target. When a user's pee hit the target, it completed the circuit and the phone began charging. This caused the screen to illuminate which displayed the fact alongside the charging icon.
VIEW OUTDOOR Master Lock: Digilock
The new Master Lock SmartLock has a timed code access feature so you can decide exactly when it opens.Agency: FoxP2 Cape Town
VIEW THE AD
Paddle Pop unveils two new spots for Duo Pops and Twister. Agency: MullenLowe Indonesia.
VIEW THE FLYING FOX SPOT VIEW THE HIGGA'S LAB SPOT Cheers!: Advice
In New Zealand, parents take the sex talk pretty seriously, but fewer get around to talking about alcohol in spite of the country's excessive drinking culture. That's why it's time we started having the drink talk. Agency: Y&R NZ.
VIEW THE SPOT Columbus Zoo & Aquarium: Carnivores Vs Herbivores
Which team are you Team Carnivore or Team Herbivore? Thatâs the question in this catchy campaign for the Columbus Zoo. It's a tasty old school hip hop jam filled with adorable animals, rhyming zookeepers and a breakdancing Jungle Jack Hanna. Yes, it might sound crazy, but it works.Agency:Ron Foth
VIEW THE SPOT
An ocean liner cruises though a numbingly cold night on the Atlantic. All of a sudden a sailor on the outlook discovers something frighteningly big just ahead. The rest is history. Actually, we are not talking about a giant iceberg, but rather it is the world's largest croissant that will hit you Agency: Black Cherry, Greece
VIEW THE SPOT Institute For Ecological Research: White
Campaign: Ipe roots By using aerial images of rivers that resemble the roots of a tree, Y&R Sao Paulo show that they are fundamental for the existence of nature and life.
VIEW THE WHITE AD VIEW THE BLACK AD VIEW THE BROWN AD Legoland: The Legoland Times
VML created The LEGOLAND Times, the official newspaper of LEGOLAND. Transforming the construct of a traditional paper into a paper made for kids, we gave families an inside look at the day to day happenings at the resort.
Stories were designed through the eyes of kids. With articles including things like a full-length feature about a pirate absconding with gold, an in-depth editorial from a knight with very strong opinions on Mac & Cheese VIEW THE CONCEPT Miller Genuine Draft:Remix The First DJ Mixer On Instagram
Miller Genuine Draft makes possible for EDM fans to show all their passion for music with RemixGram. An innovative way to use Instagram, turning a photo app into a DJ Mixer. Wunderman Fantasia used different tracks created only for the campaign, that users can find @mgdperu or #remixgram on Instagram. A world of possibilities is opened mixing beats and effects on different smartphones. Play a bigger mixer with more phones and friends as you get the party started.
VIEW THE CONCEPT
A friendly little reminder that you never know when you'll need your local insurance company THOR.Agency: Red, Canada
VIEW OUTDOOR
From Africa, Brasil and client UOL, print for better internet access
VIEW THE WOMAN AD VIEW THE BOY AD VIEW THE MAN AD Soweto Gold: Marked By BraverySoweto Gold '76 is a limited-edition craft beer, brewed at Sowetoâs first black-owned microbrewery, Ubuntu Kraal. It was created by master brewer Ndumiso Madlala as a 40th anniversary tribute to the brave youth who stood up for freedom in the Soweto Youth Uprising back in 1976. The rare, extra-strong lager was matured in Jameson Irish Whiskey casks for 76 days, achieving an alcohol content of 7.6%The tribute didn't end there: a special edition within a special edition was created in partnership with creative agency OpenCo (The Open Collaboration). VIEW THE AD « First « Previous Next » Last » 2 of 6 |
Search blogMembersPast guest reviewers
Latest newsBlog categories
Blog archives
RSS feedVisit Campaign Brief for Australian creativeadvertising news |