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Seen and noted
Pfizer Champix: Friendless Fairytales Pfizer's Friendless Fairytales via WiTH Collective and Passion Pictures see famous stories retold with the main protagonist going their journey solo, "as if it were an analogy for something else." This is the second phase of Pfizer's 'Some things are harder on your own' social campaign for a prescription-only quit smoking brand. VIEW THE SNOW WHITE SPOT VIEW THE WONDERFUL WIZARD OF OZ SPOT VIEW THE DOCTOR SPOT  From Compton's courts to the world stage, this career-spanning tribute to Serena Williams is powerful in its simplicity. The spot, part of Nike's "Unlimited" series, deems Serena the "greatest athlete ever" after striking the word female from its own onscreen copy to combat the subtle sexism that permeates how female athletes are treated by the media. Agency: Widen + Kennedy Portland.VIEW THE SPOT  McCann New York is introducing Verizon LTE Advanced, the next generation of wireless, powering the largest, fastest 4G LTE network ever.VIEW THE SPOT  The first installment of True Mastery is shown in this original short video series by Jonathan Goldsmith, the actor most known as "The Most Interesting Man in the World," is now the editor emeritus at True.Ink.VIEW THE SPOT Forza Horizon: Unstruction Three newly licensed drivers. A 700 horsepower Lamborghini Aventador. And professional racecar driver, Tanner Foust, here to show them the right way to drive in Forza Horizon 3 and the wrong way to drive in real life. This is "Driver's Instruction," where limitations and rules are stripped away so you can embrace the thrill of wild racing. Agency: twofifteenmccann, San Francisco.VIEW OUTDOOR GHD: You Are Not Defined By Your Hair To support Breast Cancer Now, the UK's largest breast cancer charity, GHD partnered with women who have been through breast cancer and the biggest names in the fashion and beauty industry. Agency: Sunshine UK.VIEW THE SPOT Heineken: The Unexpected KLM Royal Dutch Airlines made history today as the first airline to introduce a Heineken draught beer trolley on board . KLM will use the trolley to tap its own Heineken beer in World Business Class. This is a world first for KLM and its partner Heineken. KLM now has one Heineken draught trolley. Although it will not yet become a standard feature on board, KLM will use the draught trolley as much as possible on special flights.VIEW THE SPOT Meat & Livestock Australia: You'll never lamb alone This September, Meat & Livestock Australia (MLA) has launched its new Spring Lamb campaign positioning lamb as the meat that doesn't discriminate. Building on the long established We Love Our Lamb platform, the integrated activity taps into the central role lamb plays in celebrating the face of modern Australia and bringing everyone together, no matter their race, religion, gender, sexual orientation, age or ability. This message will be spread to all Australians via content, a traditional 30 second TVC, an innovative media approach, social amplification, OOH, a bespoke partnership and PR. The content created by The Monkeys, Sydney, cuts to the chase and addresses the fact that we are a welcoming and inclusive society that loves lamb, by featuring a cast of Aussies from all walks of life, coming together over a lamb barbecue.VIEW THE SPOT  McDonald's is launching a new TV spot for the Chicken Legend range. In this ad from Leo Burnett London we see a keen judo student volunteer for a demonstration with an intimidating judo master. His classmates hail him as a legend as he takes one for the team. VIEW THE SPOT  Bras N Things reunites with Aussie bombshell Simone Holtznagel for its latest Playboy lingerie campaign. The new playboy collection features caging effects and strapping to create unique shapes on body and celebrates the launch of the innovating bunny boost plunge double push up bra.VIEW THE SPOT  The Empire has misplaced the building instructions to the LEGO Death Star and Jyn Erso has followed an Imperial search team to the markets of Jedha hoping to recover the instructions first. Agency: Tongal.VIEW THE SPOT  Photographed by Peter Lindbergh this teaser film has been released for the Pirelli 2017 Calendar, which is coming soon. VIEW THE SPOT  Missing Person's posters reimagined. Australian authors worked with the families of missing people to write short stories that go beyond the usual "vital statistics" associated with missing people. This radio campaign from Grey Melbourne is voiced by the authors who tell the stories about the day the missing were last seen.PLAY THE BUNG SPOT PLAY THE OWEN SPOT PLAY THE PAUL SPOT PLAY THE SEVAK SPOT  In Belize street food is an art form, and this Orange Walk taco stand doles out one delicious masterpiece after another in this #ACuriousPlace campaign. Agency: OLSON, Minneapolis.VIEW THE SPOT Samsung : Change Starts With Thinking Big RSA's Antony Crook directs this new commercial for Samsung's Galaxy Note7 smartphone via agency Big Spaceship NY. It features entrepreneurs who make their mark in the world by thinking big. Crook's captivating visuals and grounded performances convey the inspirational story that in an evolving world what used to be impossible suddenly becomes possible.VIEW THE SPOT University of Guarulhos: Your Classroom Anywhere UNG University of Guarulhos. A campaign from UM Brasil,was recently launched focusing on the institution's learning distance program (which is the newest trend in terms of education worldwide). In early April we had already released part of the "Your classroom anywhere" campaign and now we have launched two more movies for the internet and TV.VIEW THE HAIR DRYER SPOT VIEW THE REFRIGERATOR SPOT  We all have our moments of doubt and run into obstacles. Never give up! Oxford prompts via gyro, Paris you to go that extra mile because it is by trying, again and again and by never ever letting go that you eventually succeed. So, like this Cool Robot, #NEVERGIVEUP!VIEW THE SPOT BMW Motoraad : FelixRadio spots from FCB Cape Town for BMW MotorradPLAY THE FELIX SPOT PLAY THE KARL SPOT PLAY THE TIMOTHY SPOT Oculus: Through The Ages Oculus takes you on a Virtual Reality journey with President Obama in Yosemite National Park, "Through The Ages." Take in the presidentâs remarks as you explore every angle of the incredible surroundings of Yosemite, including El Capitan, the Cathedral Rocks, Mariposa Grove, Yosemite Falls, and the Merced River.VIEW THE CONCEPT Mac's Brewery: Here's To Interesting Mac's latest campaign via Shine Auckland brings to life the different types of beers and characters within them, such as 3 Wolves, Great White Sharks and Sassy Red Roosters. The idea behind the campaign, 'Here's to Interesting.VIEW WHITE OUTDOOR VIEW RED OUTDOOR VIEW WOLVES OUTDOOR Raw: Leading By Example For the first time in the brand''s history, international denim brand G-star RAW have stepped beyond a product focus and cast their own staff members as the face of their new campaign: RAW Family Portrait. For this new season's launch, G-Star RAW have directed their focus on telling the story of the brand itself through a multilayered campaign:VIEW OUTDOOR Woodstock Black: There's No Ingredient Like Time WhybinTBWA's campaign for Independent Liquor New Zealand's Woodstock Black has launched today nationwide. The Woodstock Black creative is a celebration of time, championing the wrinkles, tattoos, and eclectic jewellery earned over the lives of the characters that feature in the work.VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR VIEW FOURTH OUTDOOR VIEW FIFTH OUTDOOR Com Hem: The Crystal Clear Experience Com Hem, Sweden's leading provider of Digital TV and broadband, latest campaign from M&C Saatchi Stockholm takes us below the surface down, down to crystal clear waters to illustrate how Com Hem's superfast broadband enables you to stream film in pure sparkling HD. VIEW THE SPOT Texas Pete Hot Sauce : Drama For Your Mouth Experience the intensity the excitement the triumphant display of dramatic flavor with Texas Pete Drama for Your Mouth! Agency: Creative EnergyVIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT VIEW THE FOURTH SPOT VIEW THE FIFTH SPOT Panado: The Last AppointmentGoogle: Explore The National Parks Follow rangers on a journey to places most people never go. Experience the sights, sounds, and adventures of Kenai Fjords, Hawai'i Volcanoes, Carlsbad Caverns, Bryce Canyon, and Dry Tortugas in stunning 360 degree videoVIEW THE CONCEPT  Labor Day marks the unofficial end of summer. It also marks one of the heaviest holiday travel weekends. More cars on the road means there is more risk of accidents. So AT&T has chosen this time to launch the latest iteration of its It Can Wait campaign. The campaign, now in its sixth year, has had a demonstrable impact on driving behavior. But there is still more work to be done. In the past six years since the campaign launched, we learned people do it, that they know it is dangerous and it may be a compulsion, but we need to change behavior/social norm. So today, AT&T's It Can Wait campaign is releasing new creative and new research that shows that when there are passengers in a car, 36% of drivers admit to using a smartphone while driving, with the number dropping to 30% when driving with a child. But when people are alone, the number increases dramatically: to 64%! But the truth is, we are never alone on the road and that insight led us to the new creative that launches today with the :30 spot "The Unseen." There will also be a long-form video available in the coming days along with print, radio, social and digital. The new film and :30 spot were directed by Frederic Planchon, who also directed last year's award-winning "Close to Home" film.VIEW THE SPOT  Matt Bieler directs this anti-bullying PSA spot about a young girls relationship with a bully she thinks is her friend.VIEW THE SPOT Hillary Clinton Presidential Campaign: Jitters This is the controversial spot released by the Hillary Clinton Presidential Campaign tying Donald Trump to the KKK. The KKK is a racist group that in its heyday attempted to block black civil rights in the segregationist south. In modern times it is a relative fringe group, with little membership or clout. However, in putting out this ad, the Clinton campaign cleverly attempted to portray Trump as a racist, even though he himself has criticized the KKK and an people like that. VIEW THE SPOT  Ampla Comunicacao, Vitoria/ES, Brasil has released this spot for Unimed titled "The Violin."VIEW THE SPOT Volvo: Song Of The Open Road Volvo this week launches a new campaign for the new S90 luxury sedan, celebrating those who follow their own paths. The opening film draws inspiration from the words of the legendary poet, Walt Whitman, and his "Song of The Open Road." Narrated by the actor Josh Brolin, who brings sincerity and intensity with his voice, the story follows a writer searching for inspiration away from the confines of daily life. Volvo has defied convention in reinventing its new car line-up and its advertising with its non-linear storytelling from Grey.VIEW THE SPOT Mazda MX5: Sound Of Tomorrow The "Sound of Tomorrow" is being beautifully advertised through the image of a car making music both in the literal and the figurative sense. The set is a huge vinyl record and the Mazda MX-5 will create music by driving on it. The car's precise and sharp steering enables it to act as a replacement pick up needle. The idea was brought forward by advertising agency, These Days, and the production company, MoJuice, took care of the tech setup, the production of the clip and the recommended use of BlackTrax realtime motion tracking system. tions possible.VIEW THE SPOT  On Friday, August 12, Hansen's Natural Soda celebrated creativity and originality for the opening of Hansen's House, a space designed to bring artists, musicians and other adventure seekers together to celebrate originality and original tastes.The Mar Vista Art Department (MVAD) was transformed into a colorful branded space where guests took part in an interactive evening of art, music, food and Hansen's Natural Soda. VIEW APEX OUTDOOR VIEW WYATT OUTDOOR VIEW MAD OUTDOOR VIEW STARFIGHTER OUTDOOR VIEW DJN OUTDOOR Tiger Beer: Air Link Tiger Beer, in collaboration with MIT-spinoff Graviky Labs and agency Marcel Sydney, has launched Air-Ink an innovative a range of pens, markers and spray cans made from air pollution. To create Air lInk, unique devices were developed to capture soot from vehicles exhausts. These were fitted to trucks, ferries, chimneys and even cranes around Hong Kong and India. The captured pollutants were then purified and turned into safe, reliable ink for everyday use. Overall, 150 litres of Air-Ink has been produced, approximating to 2500 hours worth of typical diesel car emissions.VIEW OUTDOOR « First « Previous Next » Last » 8 of 8 |
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Joe Public, South Africa delivers a spot for Panado
Wieden + Kennedy, New York takes off in this spot for Nike Jordan Brand.