Seen and notedTV Max Channel: Historical Jersey
Panama's most important monuments met the sunrise sporting the national soccer team jersey.Russia 2018 is a soccer world cup that holds great meaning to Panama, since it's the first time in history that we take part in such a prestigious event. Therefore, it was expected that on the day of Panama's debut, every Panamanian would leave their homes dressed with the national soccer team jersey, no matter where we were headed.
VIEW OUTDOOR Dublin Bus: Proud
This weekend, public service provider Dublin Bus wanted to add an extra level of 'proud' to their continued support for Pride Festival Dublin. Working with creative agency ROTHCO (part of Accenture Interactive) they decided to fill their buses with the proudest people Dads. Following research, ROTHCO and director Jamie Delaney unveiled the fact that many Dublin dads wanted to support pride but didnât feel it was their place to be at the festival.
VIEW OUTDOOR Intermarche: The Taste Of Colors
Strawberry with the taste of apple, minty lemon, vanilla with a blackberry flavor - surprising, isnât it? These kooky combinations are the at the center of agency Romance's new campaign for grocery chain Intermarché. The spot was created for the launch of "l'Essentiel" (Essential) a new range of natural products with no colours, preservatives or additives. "The Taste of Colors," a 60-second film highlights the deceptive influence colours have on our perception of taste
VIEW OUTDOOR Office Of The ESafety Commissioner: Anna's Story
Anna met her boyfriend Adam at work. At first they were just colleagues but they grew closer working together on a project that involved long hours a few months later they were dating. They kept things fresh and exciting by exchanging flirty texts and nudes.
VIEW THE SPOT Clorets: The In Breather
Clorets has just launched a new ad in Thailand it humorously plays on every millennial's worst nightmare - what if you get famous for all the wrong reasons?
The TVC follows one unlucky guy who is plunged into viral fame when his self-consciousness about his breath makes him breathe in his birthday candles, instead of blowing them out. VIEW THE IN BREATHER SPOT VIEW THE LABOUR SPOT VIEW THE YOGA SPOT
Violence is one of greatest troubles for Brazil and the number of homicides in the country is the most telling indicator of the problem. The number of murders in Brazil is even more alarming when compared to the fatalities in international wars. To draw attention to this alarming scenario, Estadao and FCB Brasil launched the Warboard. Through a digital platform, the Warboard shows the number of homicides in Brazil compared to fatalities in war-ravished countries like Syria, Iraq and Libya. Also, the portal will be updated in real time with news about fatalities both in Brazil and in countries at war.
VIEW THE SPOT Frauenzentrale Zürich: A Message From Sweden
People around the world confuse Sweden and Switzerland. But now in a film on Social Media a group of Swedes are shown telling the Swiss just how different they really are. With their provocative video, a Swiss women's rights organisation wants to make prostitution in Switzerland the subject of debate. In Sweden, prostitution has been illegal for 20 years. In Switzerland, it remains legal to this day. In the video "A message from Sweden to Switzerland", a number of Swedes wonder why the two countries are constantly confused with one another, even though they have many differences, especially when it comes to women's issues. These include the introduction of women's voting rights, maternity leave, as well the regulation of prostitution. The film was a co-production of the Swedish filmmaker, Julia Lindstrom and the Stockholm production company Social Club, and was conceived by Publicis Zurich.
VIEW THE SPOT Bank First: We Value What You Really Make
Teachers and healthcare workers know the contributions they make canât be measured by the amount they earn. The impact they make goes beyond any dollar figure. Instead, itâs the difference they make in the community that really counts, and is the reason we exist.At Bank First, we value what you really make.
VIEW THE SPOT
When things get difficult most people change the subject or avoid it altogether - especially when it involves things like serious illness, death or disability. State Trustees' new 'Let's talk' brand campaign from Melbourne-based integrated agency Icon, is designed to raise awareness and rally people to talk about and prepare for some of the most difficult times in life.
PLAY THE FIRST SPOT PLAY THE SECOND SPOT Guest Judge: Eugen Suman, ECD, Friends\TBWA BucharestThis week's guest judge is Eugen Suman, executive creative director at FriendsTBWA Bucharest. This week's TV ads were a mixed bag for me, but a clear winner was nonetheless evident: Pond's Men - Bodybuilder. What a wonderful mix of American dry humor and Asian imagination. It keeps you interested until the end by being entertaining, the actors never missing a beat. READ MORE William Barrett & Sons: It's Your Funeral
'It's Your Funeral Two' campaigns on 'It's Your Funeral'. Both spots feature real life Funeral Director, Adrian Barrett. The campaign created by Lateral Aspect, Perth, throws a comedic approach to the business of funerals and pre-planning your own big day.
VIEW THE FIRST SPOT VIEW THE SECOND SPOT
Burger King celebrates a historical moment for the women of Saudi Arabia with the "WhoppHER," available only for the driving women of Saudi Arabia. Agency: Grabarz & Partner, Hamburg.
VIEW THE SPOT
Renault and Publicis Conseil continue their saga, initiated in 2016, on the pride of owning a used Renault vehicle. After the "Lunch at Step-Parents" and "The Apartment" copies, here are two new episodes illustrating in a humorous way this feeling of pride. In the film "Plane", an airline pilot announcing his flight plan took the opportunity to talk at every turn of his used Megane, which surprised the passengers. This pride in driving a used Renault is also in the movie "The Drive": when asking her order, the customer finds all the excuses to indicate that she runs in a second hand Clio, leaving the operator nothing less than destabilized!
VIEW THE PLANE SPOT VIEW THE DRIVE SPOT Toyota Tundra: Tundra Power World Cup Coffee
Conill SAATCHI & SAATCHI L.A. has released this campaign for football world cup fans around the world. The biggest football issue that affects all of us, is that the matches are early in the morning. That's why Toyota went to Mexico to bring tired and struggling World Cup fans coffee.
VIEW THE SPOT
When we removed all distractions on the #ASICSBlackout Track, the results proved that the strongest minds will go the distance. Watch the worldâs first running track to train your mind.
Agency: Edelman/Edelman Deportivo VIEW THE SPOT Secret Escapes: Suspiciously Low Prices
Travel brand Secret Escapes celebrates Dutch scepticism with new TV campaign from J. Walter Thompson Amsterdam. The spot shows a couple relaxing in their swanky hotel room, before becoming suspicious that the deal they are enjoying is too good.
VIEW THE SPOT METRO: Your Success is our Business
The new claim "Your Success is our Business" emphasises METRO's position as a dedicated supporter of the success of independent business owners. The brand campaign via Serviceplan, that goes along with this claim underpins it and simultaneously brings it to life with real METRO customers from over 20 countries, turning their personal business goals into the heart of the campaign. You can follow how METRO supports independent business owners such as restaurant owner Christa from Germany, kiosk owner Vijay from India, café owner Lilian from Italy and the other faces of the campaign in films and on the different METRO countries' websites and social media channels. For example, supporting them in digitalising their business, opening their next shop or helping them to rediscover forgotten flavours.
VIEW THE SUCCESS SPOT VIEW THE DORIAN SPOT VIEW THE CHRISTA SPOT VIEW THE LILIAN SPOT Ontario Power Generation: Stay Clear, Stay Safe
Catching âthe big oneâ is the dream of every fisher. Whether novice or pro, those in search of a prize catch will often to go great lengths. For Dammy, an eager little beaver with a big love of fishing, finding the âright spotâ could cost him his life. Created by Toronto-based agency The Hive, Dammy is the mascot of a new campaign from Ontario Power Generation, which casts a slightly different spin on the classic fish tale. In âStay Clear, Stay Safe,â a fable told in campfire song, Dammy spends his life in search of a big fish. As he grows from kit to a grown beaver, it seems like heâll never make his catch â until one day he spies the perfect fish leaping from the water. The only problem is that itâs precariously close to a hydro dam. Ignoring the warning sign, Dammy sets off to make his catch and his story takes a potentially deadly turn. The song ends with the cautionary line âLots of fish there will always be⦠but just one you and just one me.â
VIEW THE SPOT National Geographic: Cheetah and Impala
Rocket Yard's creative concept for Africaâs Deadliest TV show is to exemplify the face-to-face aspect of predator versus prey in a creative manner through the circle of life. Visually, they have personified the tension that exists between the two animals through dramatic art. Verbally, they have reinforced this through a consistent headline that sits across all communication.
VIEW THE CHEETAH AD VIEW THE CROCODILE AD VIEW THE LION AD National Centre for Domestic Violence: The Not So Beautiful Game
As football fever sweeps the globe many would rather not face the uncomfortable truth that darkens the worldâs favourite sport. Domestic Violence and the World Cup are closely linked, with reported incidents increasing by 26% if England plays, 38% if England loses and 11% the next day, win or lose. To bring these stats to life in a dramatic way and remind the country that domestic violence has no place in society, J. Walter Thompson London has created a timely and reactive campaign for the National Centre for Domestic Violence. The suite of powerful images, which reimagines national flags in blood, will be used across digital, print and OOH through Ocean Outdoor. These will run on all of England, Switzerland and Japanâs match days until the end of the World Cup.
VIEW THE AD Samsung Galaxy: Contrabass
Poster campaign via Cheil, Kazakhstan, to promote a sponsorship between Samsung's smartphones and Tengri Music Festival.
VIEW CONTRABASS OUTDOOR VIEW GUITAR OUTDOOR VIEW SAXOPHONE OUTDOOR Aceites de Oliva de España: Taste the Truth
The promotional brand for the Spanish Olive Oil Interprofessional, has rolled out a new and groundbreaking promotional campaign for olive oil in the United States, "Taste the Truth." This campaign, created by DDB Spain, has been launched so Americans can learn the truth about Extra Virgin Olive Oil from Spain: that they are worldwide leaders in quality, production and sales. The campaign begins with a teaser phase whose main piece is âOliveleaks,â a faux documentary in which a nefarious plot against Extra Virgin Olive Oil from Spain is uncovered. The objective of this plot has been to keep the United States from knowing an irrefutable fact: the best Extra Virgin Olive Oil is from Spain. The documentary revisits various relevant events in the history of the United States, searching for proof of this curious conspiracy. This is a work of fiction designed to grab the attention and pique the curiosity of the American consumer.
VIEW THE CONCEPT VIEW THE SPOT Twitter: #DiversifyYourFeed
Deloitte Digital & ACNE UK, have created #DiversifyYourFeed, a plugin that analyses your Twitter following list and makes suggestions for a more gender-balanced feed.
VIEW THE CONCEPT
The Monkeys has unveiled its latest work, a campaign for Telstra that showcases the magic that is possible when you combine technology with the capabilities of Australia's fastest mobile network. The 60-sec commercial follows emerging Triple J Unearthed artist Thelma Plum as she heads out on a walk to the shops. This turns into much more of an enchanting experience as she harnesses the power of the Telstra network through her phone. Directed by Joel Kefali of Goodoil Films, it features a fresh rendition of Flight Facilities' track Clair de Lune by Thelma herself; the song has been released to coincide with the launch of the campaign.
VIEW THE SPOT Skinny Mobile: Famous Names
This tongue in cheek piece sets out to prove that Skinny will do anything to keep their prices low, and their customers happy Ben Affleck, Julia Roberts, Michael Jordan, Clint Eastwood, Sarah Jessica Parker, Anthony Hopkins, and Michael J. Fox all appear to profess their love for NZ's most beloved mobile and broadband provider. Agency: Colenso BBDO, Auckland
VIEW THE SPOT Lansforsakringa: Nasty Filter
Turning hate into love with the autocorrecting app The Nasty Filter.After the World Cup game between Sweden and Germany this Saturday, Swedish soccer player Jimmy Durmaz was exposed to a massive wave of race hate on social media. To make a clear statement against this abusive behaviour, the Swedish insurance agency Lansforsakringar decided to launch a Nasty Filter app a service that turns hateful words into messages of love using autocorrect. By scanning the abusive comments Durmaz got in his Instagram feed, we noted down the kind of hate that he was being subjected to - and added them to the Nasty Filter.
.VIEW THE CONCEPT « First « Previous Next » Last » 6 of 6 |
Search blogMembersPast guest reviewers
Latest newsBlog categories
Blog archives
RSS feedVisit Campaign Brief for Australian creativeadvertising news |