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Seen and noted

Samsung: The Newspaper Design Edition

 PRINT   SWITZERLAND    November 27, 2018 15:32
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98886_The+Newspaper+Design+Edition1.jpg&width=200To celebrate the launch of the Samsung Galaxy S8, Jung von Matt/Limmat teamed up with Swiss newspaper 20 minutes to create 'The Newspaper Design Edition.'

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DB Export: Paperless Newspaper Ad

 RADIO   NEW ZEALAND    November 27, 2018 07:28
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200No stranger to sustainability, DB Export has just released a series of newspaper ads printed on radio via Colenso BBDO and Franklin Rd. The long-running "Drink DB Export, Save the Entire World" platform was built on giving the simple act of having a beer a higher purpose. This latest iteration consists of three 'full-page radio' executions, each describing a traditional newspaper ad scene in tongue-in-cheek detail.

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Tipsy: award show App

 INTERACTIVE   AUSTRALIA    November 27, 2018 07:20
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F93167.png&width=200Anyone who's ever attended an award show knows they can become long evenings, filled with countless categories. Audiences often find themselves in need of some extra entertainment. So to solve this, Special Group, Sydney and Nakatomi created 'Tipsy'. Tipsy is a free event-based tipping app that lets you pick winners in each award category for the chance to win cash prizes. Users enter their selections at the start of the night, then follow the results throughout via a live leaderboard. It's a companion app that gamifies any live event – award shows in any industry, broadcasts and more. And it means that even people who aren't in attendance at an event can still be part of the fun by playing along.

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ePRICE: Laptop

 TV   ITALY    November 26, 2018 20:52
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F969e2.png&width=200It doesn't matter if that 75" TV doesn't fit anywhere in your house, if there isn't enough space for that extra fridge in you kitchen or if you don't even know how to properly use a laptop. Because if it's free, you need it.
ePRICE.it knows that and that's why they created the BLACK HOUR: a contest in which, every day for 60 minutes, visitors will be able to win products such as TV, Electronics & other home appliances. Agency: TBWA, Italy

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Coca-Cola: Christmas Rules

 TV   BRASIL    November 26, 2018 20:46
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5cce7_0000.png&width=200In their 25th anniversary celebration, the iconic Coca-Cola Polar Bears are back in Coca-Cola’s latest Christmas campaign. Classic Holiday situations inspire the new campaign called “Christmas Rules”, which was created via DAVID São Paulo.

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Ray-Ban: Proud To Belong

 TV   ITALY    November 26, 2018 20:45
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F98bb6_0000.png&width=200Ray-Ban look for ourselves in what we want to become. We wander, step after step, attracted by places we have not seen yet, by people we have not met yet. We don’t know what we’ll find but, no matter the direction, what has brought us there is what has been by our side the entire time. Our choices are the result of our experiences, of the roots from which we’ve grown and of the bonds we’ve built. And we know that it is precisely belonging to something that can set us free. Agency: DLV BBDO Milan.

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Joburg Ballet: Breaking Ballet

 INTEGRATED   SOUTH AFRICA    November 26, 2018 20:40
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa913f_0000.png&width=200'Breaking Ballet' is a series of bite-size ballets inspired by today's big stories for Joburg Ballet. Agency: TBWA Hunt Lascaris Durban.

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Elimination of Violence Against Women: Talking Walls

 TV   SPAIN    November 26, 2018 20:33 (Edited: November 27, 2018 07:33)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/89d46_0000.png&width=200The United Nations declared November 25th International Day for the Elimination of Violence Against Women. 70% of women murdered as a result of gender violence crimes in Spain are mothers. In many cases, these crimes are committed in the presence of their children. The families that take charge of the guardianship of these children often have to face complex legal procedures related to the custody and the children’s economic interests, even against the murderers of their mothers. To raise awareness about this social epidemic, TBWASpain has created “Talking Walls” - an exhibition that shows a reality that, until now, has gone unheard: the nightmare that the sons, daughters and families of the murdered women live after this horrible crime.

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Bud Light: One Sip

 TV   USA    November 26, 2018 20:29
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F06168_0000.png&width=200The Count and Countess have returned in this 'One Sip' spot to persuade our King to try their drink of choice, as a friend and gracious host the King obliges only to be annoyed by his guests and their tasting suggestions. This creative follows the previous two spots, “Bud Lights for Everyone” and “A Royal Affair,” which launched at the start of the NFL and College Football seasons and introduced new characters in the “Dilly Dilly” realm - Count and Countess Pamplemousse. Agency: Wieden + Kennedy, New York.

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UN Climate Change: The People’s Seat

 WEB FILM   UK    November 26, 2018 20:27
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F465c5_0000.png&width=200WPP agencies Grey, Town Productions, Kantar TNS, Lightspeed, Finsbury, BCW, The Social Partners and MediaCom have worked in partnership with the UN Department of Public Information (DPI), the United Nations Office at Geneva, the United Nations Framework Convention on Climate Change (UNFCCC) and Facebook to develop the multifaceted campaign, with support from Circle AI, Whalar, ITB and Getty Images.

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UKTV: Be The Mate You'd Want

 TV & PRINT   UK    November 26, 2018 20:25 (Edited: November 27, 2018 07:25)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2018/Nov/tn_98862_Dave X Calm - Be the mate youd want.jpg&width=200Dave is supporting CALM’s mission to create a more positive and open culture when it comes to mental health. The year-long ‘Be the mate you’d want’ campaign centres around the idea that small gestures from a friend can be a lifeline for someone who is going through a tough time. Agency: UKTV Creative

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HBO / Westworld: SXSWestworld

 EXPERIENTAL   USA    November 26, 2018 20:22
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F4c309_0000.png&width=200Giant Spoon, New York welcomes you to Westworld, a luxury destination fans of the show can go to live out their wildest fantasies. HBO gave thousands of fans the opportunity to do just that in real life. With 90,000 square feet, 444 pages of script and 66 actors guests where driven and flown into 'Westworld'.

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McDonald's / Volkswagen: The e-Golf McDrive Edition

 AMBIENT   NETHERLANDS    November 26, 2018 20:20
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F058e1_0002.png&width=200Volkswagen and McDonald’s The Netherlands developed the Volkswagen e-Golf McDrive Edition, in cooperation with their agencies TBWANEBOKO and ACHTUNG! mcgarrybowen. McDonald’s has unveiled the world's one and only customized electric car which has been designed for the perfect McDrive experience. This fully electric Volkswagen e-Golf McDrive Edition is equipped with all the special features to deliver the ultimate McDrive experience.

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Theravance Biopharma: The 48th Hour

 INTERACTIVE   USA    November 26, 2018 20:16
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6007c_0001.png&width=200Neon, New York has released this interactive PSA for Theravance Biopharma. 'The 48th Hour' drives users to follow the CDC Guidelines and warns of some of the dangers.

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Honda Civic: A Good Father is a Father Who Feels Good

 TV   ISRAEL    November 26, 2018 10:54 (Edited: November 26, 2018 21:54)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/e0390_0000.png&width=200A TV campaign for Honda Civic.
The car for people who appreciate the drive
Agency: McCann, Tel-Aviv

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North Sydney Council: Take a Look Around

 WEB FILM   AUSTRALIA    November 26, 2018 10:52
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd1ecf.png&width=200North Sydney Council's new road safety campaign is a comedy music video asking us all to "Take A Look Around". The campaign, created by Engine Room Productions, has provoked strong feelings from the public. But hey, so did Phil Collins in his heyday. Stay safe everybody.



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ALIV: What If ...

 TV   IRELAND    November 26, 2018 10:50
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fbad4a_0000.png&width=200In the Company of Huskies have created this spot for ALIV

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-: The End Of The Line

 TV   UK    November 26, 2018 10:48
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F32e07_0000.png&width=200This new short film 'The End of the Line' explores the art of a wire-walking and pairs it with themes of existential interaction between humans and the natural world. The beautiful film was directed by Familia director SASHINSKI. On the video, he says: "Something about slacklining or wire-walking has always intrigued me. What compels people to hoist themselves up hundreds of feet into the air to walk a cross a wire? What is it they think about when they’re up there?

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Kenyan Girl Child: Early Pregnancy

 PRINT   KENYA    November 26, 2018 10:41
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98837_Pregnancy.jpg&width=200Kenya has among the highest rates of child school drop-outs in Africa due to early pregnancy caused about by sexual violence against children. Agency: JWT

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Kia: A Wider View of the World

 PRINT   CANADA    November 26, 2018 10:36
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98833_Sunroof_Print_London_Paris.jpg&width=200With one of the largest sunroofs in its class, the 2019 Kia Sorento allows you to have a wider view of the world. Agency: Innocean Worldwide, Canada

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Snackout: As Tasty As Always, As Practical As Ever.

 PRINT   BRASIL    November 26, 2018 10:32 (Edited: November 26, 2018 21:32)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2018/Nov/tn_98830_GRANOCROCK SACHET - JEANS.jpg&width=200Delicious cereal mix Snackout can be with you now everywhere, at any time of the day. It’s the same incredible flavor as always, more practical, to make your days lighter. Agency: Bravo/BBG


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ROLADIN: The Sufganiyot Collection

 OUTDOOR   ISRAEL    November 26, 2018 10:27
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98842_pink.jpg&width=200It's Hanukkah time! Roladin the leading Bakery & Patisserie in Israel launch the 2018 Sufganiyot Collection with a new campaign. Sufganiyot is a Jewish doughnut and it's a traditional food/dessert eaten at Hanukkah the "Jewish Christmas."
Agency: M&C Saatchi, Tel-Aviv

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RAC: Girl

 OUTDOOR   AUSTRALIA    November 26, 2018 10:25
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98839_Lookup_6x3_Finale-1.jpg&width=200When you're driving, Looking up from your phone allows you to see more of what's in front of you. A strikingly simple outdoor campaign that demonstrates this fact clearly. Agency: J Walter Thompson, Perth

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KONE: The Most Uneventful VR Experience Ever Made

 EXPERIENTAL   FINLAND    November 26, 2018 10:22
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F4e874_0000.png&width=200Escalators are boring by design. The only time we notice them is if they break down. Thanks to KONE’s 24/7 Connected Services, broken down escalators are a thing of the past. By connecting their escalators to the cloud and monitoring their performance, KONE makes maintenance predictive, tailored and intelligent. It makes escalators run almost endlessly, without interruptions. But how do you market an innovation that makes a boring subject even more uneventful? By building a never-ending escalator ride in virtual reality, of course. Hasan & Partners, created probably the most uneventful VR-experience ever made.

The hyper realistic ride is only accompanied by the monotone voice of the escalator, which informs the user about its performance.

Goes to show, that even the most boring subject can become an international sensation when put in the right context.



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Academic Bookstore: 125th Christmas

 OUTDOOR   FINLAND    November 26, 2018 10:19
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98826_Academic_Bookstore_Christmas_3000px.jpg&width=200A book is a marvelous Christmas present.
Agency: Make it simple, Helsinki

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Bauducco: Bauducco Panettone Thanksgiving at Times Square

 AMBIENT   USA    November 26, 2018 10:17
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F06049_0000.png&width=200Panettone is a Holiday tradition, always present in moments when families get together. That’s why Samba Rock Marketing, Miami decided to get people closer to their loved ones this Thanksgiving, by surprising them at the heart of Times Square!

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Casper: 100 Night Trial

 TV   UK    November 26, 2018 07:59 (Edited: November 26, 2018 18:59)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/05668.png&width=200Just recently launched is this brand new, hand crafted spot for worldwide mattress company, Casper created by our directorial tandem, Paloma. Paloma consists of Lucas Borras, a seasoned animation director and Alicja Jasina, an up and coming female animation director and this collaboration is what makes their work truly special as we try to combat the challenges of nurturing young talent and the lack of female directors in the industry. They both come together to create incredibly beautiful and seamless spots. NERD and Paloma are super proud of the Casper TVC as it is such an involved art form. Each frame was hand drawn which means that in every second, there was an intricate workload involved. Agency: Red Antler

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Guest Judge: Corinne Goode, CD, BBDO San Francisco

 GUEST JUDGE /BEST AD OF THE WEEK   WORLDWIDE    November 26, 2018 07:50 (Edited: November 26, 2018 18:50)
https://www.bestadsontv.com/news/upload/ProfilePic (1).jpg
This week's guest judge is Corinne Goode, creative director at BBDO San Francisco.

Winner: Waitrose & Partners: Fast Forward. Saying what we all think through a mouth full of Stollen, Waitrose & Partners takes a cheeky jab at the John Lewis Christmas craze. A clever partnership resulting in a humorous piece of adception.

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Dublin Bus: Leap & Save Like Shay

 WEB FILM   IRELAND    November 24, 2018 13:10 (Edited: November 25, 2018 00:10)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/2bda3.png&width=200Dublin Bus has always been committed to ensuring that their customers get the best value for money on their services. Unfortunately, proper use of their greatest savings tool, the Leap Card, can be quite confusing.vSo, to educate the people of Dublin on the many ways they can use their Leap Card to save money, Dublin Bus teamed up with Ireland’s greatest saver, former Ireland International goalkeeper Shay Given. Agency: Rothco / Accenture Interactive



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Apple: Share Your Gifts

 TV   USA    November 23, 2018 10:43 (Edited: November 23, 2018 21:43)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/69c03_0004.png&width=200Have you ever made something wonderful but were too afraid to share it? Join Sofia and Apple in this Christmas spot. The campaign was developed by Apple's bespoke creative agency, TBWAMedia Arts Lab, and animation house Buck Productions

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BC Children's Hospital: Snowball

 TV   CANADA    November 23, 2018 10:40
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F2994f_0003.png&width=200Nimble Content welcomes director Melanie Chung to their roster with a heartwarming spot for the BC Children’s Hospital. Will Creative in Vancouver wrote Help Kids Get Back to Being Kids, the story of a young girl planning a surprise gift to cheer up her older brother who is in the hospital. Melanie takes great care to ensure the viewer sees the story through the girl’s POV.

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AT&T: Surprise + Bus

 TV   USA    November 23, 2018 10:39 (Edited: November 23, 2018 21:39)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/a02d2_0000.png&width=200You may recall, this past summer, AT&T debuted a series of cinema ads which blended movie genres in completely unexpected ways. The 90-second films, created by BBDO, were designed to reinforce the range of services AT&T offers to give movie lovers more of what matters most in customizable entertainment offerings. For example, 'Surprise' featured a mashup of romance and horror genres, while 'Bus' melded suspense with a musical.

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St. Mungo: Potential

 TV   UK    November 23, 2018 10:37
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1d7ee_0000.png&width=200All the big names have now launched their big budget Christmas ads, to much fanfare. But now, the least expensive Christmas ad of 2018 has just been launched for St. Mungo’s, the homeless charity. It cost just £6,000. ‘Potential’ was created by AMV BBDO and Rattling Stick. The spot highlights the charity’s work in ending homelessness and rebuilding people’s lives. This is a critical time of year for homeless people, hence the drive to fundraise for the people most in need at Christmas time. The film was made over two days on the streets of London by first-time director Josh Carpenter. It shows homeless people dressed for the jobs they could do in the future.

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SOS Villages d’Enfants: Le Mur

 TV   FRANCE    November 23, 2018 10:35
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb1b12_0002.png&width=200SOS Villages d’Enfants launches a global communication campaign for the international day of children’s rights, to remind their mission to give a real family life to the children. Produced by Troublemakers.tv with the agency Animals, "Le Mur" is a lm that introduces a little boy living by proxy. Living alone, he relates to daily life of his neighbours that have the chance of having a real family life. This Im is intensely moving because of its sobriety, it shows how important it is for a child to grow up in a caring and protective family environment for his education and his future as an adult.

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Jumbo: The One Tooth beaver

 TV   PORTUGAL    November 23, 2018 10:33
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa7d36_0000.png&width=200Jumbo, one of the main retailers in Portugal, wanted to show that making someone happy this Christmas, doesn’t cost much. Even a one tooth beaver can do it.
Agency: McCann, Lisbon

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FIAT: Heated Seats

 WEB FILM   USA    November 23, 2018 10:30
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6de9a.png&width=200DDB, Chicago have created these spots for Fiat

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Stop The Coward's Punch: Violence Is Ugly

 WEB FILM   AUSTRALIA    November 23, 2018 10:28
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F390dc_0004.png&width=200This campaign targeted school leavers across social media during the build up to and throughout the notorious 'Schoolies Week' celebrations.Image and appearance is important to this audience so the message is simple. Violence is ugly and it makes you ugly too. We use the universal swipe left gesture to communicate that others find you unattractive if you initiate or encourage these ugly acts of violence.
Agency: AT Creative

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BMW: The 8 Experience

 TV   SWITZERLAND    November 23, 2018 10:24
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F485da_0003.png&width=200The launch campaign for the new BMW 8 Series Coupé was developed through a collaboration between BMW Group Switzerland and Serviceplan Suisse. The short film was shown in a cinema as part of the 14th Zurich Film Festival. From 21 November 2018, it will also be on show in other Swiss cinemas, as well as on social media channels. An additional short documentary film offers even greater insight into Michael Fehr’s thoughts before, during and after his spectacular journey.


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Burger King: King Deal

 TV   FRANCE    November 23, 2018 10:22
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb6d36_0000.png&width=200Do you know the Burger King King Deal menu for €4.95? It's a generous menu with burger, fries and a drink for only €4.95. So at this price it's great for you, but not that much for Burger King. That's the reason why Buzzman, Paris, tried to present it in a "not that good" way, deliberately brutal, in order to make you want to try it, but not too much either.

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Unicef: Pack for the Future

 AMBIENT   AUSTRALIA    November 23, 2018 10:16
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98815_Pack+for+the+Future.jpg&width=200What if a backpack could change the world? UNICEF, with the help of Republic of Everyone, has launched a campaign to raise awareness of the importance of education for kids, on this World Children’s Day, 20 November 2018. Around Australia, statues of children wear the blue UNICEF backpack with the message, #PackForTheFuture, to raise awareness of the need to equip every child, everywhere with the education they deserve.


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