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Seen and noted
Subway: Vegang Restaurant chain Subway, legendary grime artist P Money and producers Star. One have joined forces to launch the worldâs first plant-based grime track featuring sounds emitted by plants, on World Earth Day. Championing veganism, the track, called âVegangâ, and an accompanying social campaign, was devised by Above+Beyond to appeal to Subwayâs Gen Z audience VIEW THE CONCEPT Family Man: Dial A Dad Movember and Cummins&Partners have teamed up to launch Family Man, a new science-based, interactive parenting tool designed with dads in mind. Created in-house at Movember, Family Man is an online experience that features strategies and tips developed by behavioural experts, designed to help parents learn strategies for dealing with difficult children aged between 2-8. The program aims to engage dads in the parenting process, ultimately improving their mental health by building their competence and confidence, and empowering them to raise happy, healthy children.VIEW THE CONCEPT  Duncan Channon launches new campaign for Kona Brewing Co starring their beloved Hawaiian 'bruddahs", David Hekili Bell and Blake Brutus La Benz who have the answer to your problems.VIEW THE BULLPEN SPOT VIEW THE SUNDAY SPOT VIEW THE BARS SPOT Samsung Galaxy Book: Museum of Laptops You're never too little to dream big and change the world in this new H&M film directed by Bryan Buckley. To show that age doesn't make a 'Role Model', we made a film about a few kids who are helping us rethink who we look to for hope. VIEW THE SPOT  For millions of Americans on parole and probation, everyday life can be treated like a crime. Follow @REFORM Alliance to join the movement, change the system and GIVE LIFE BACK to families and communities. Every four minutes, someone on parole/probation is sent to prison for a technical violation, such as: Crossing state lines, Being late for a parole meeting, breaking curfew, being in contact with someone else on parole/probation, even if it's family, losing your job, not being able to find a job in two weeks and more.VIEW THE SPOT Ikea: Mama Bear DAVID, Madrid has released this 'Confusing Times' campaign for Burger King asking what the most confusing thing about these confusing times is? Is it the Impossible Whopper, a Whopper made without beef that tastes just like a Whopper...VIEW THE SPOT LISTEN TO THE SPOT  Dentsu Singapore launches a rebranding campaign as part of the M1 telecommunications company refresh. The 'Be' campaign, an ode to eight unique Singaporeans who embrace their individuality, following their own paths and passions. The campaign celebrates diversity with authentic stories of each individual's distinctiveness and demonstrates M1's belief in empowering customers to be their best, unique and authentic selves, supported by a brand that fits every need. From a rocker grandma who decided to pick up the guitar at 60 years old, a 17-year-old Teochew opera artiste keeping the tradition alive, to a migrant worker who found a new life as an icon of the Singapore National Cricket Team. The film is released along with eight individual profile stories and will run across multiple channels, including radio, social media, and OOH.VIEW THE HERE'S TO YOU BEING YOU SPOT VIEW THE GIVE VOICE TO YOUR PASSION SPOT VIEW THE GIVE YOUR BEST SHOTSPOT VIEW THE RUN THAT EXTRA MILE SPOT VIEW THE ROCK YOUR OWN MELODY SPOT VIEW THE WRITE YOUR OWN DESTINY SPOT VIEW THE MAKE A DIFFERENCE IN THE WORLD SPOT VIEW THE PLAY LIKE A CHILD SPOT  Ford Europe and BBDO Germany create a sparkling futuristic world for the Kuga Plug-in Hybrid and back it up with a very special song. The pan-European campaign "The Game" will be launched in 16 countries. Ford is celebrating its Kuga Plug-in Hybrid with a new campaign. It features the hybrid SUV in a convincing futuristic setting. In the TV commercial "The Game", the main character enters a café which reminds us of places where the gaming community meets in cities such as Tokyo. The guy slips on a virtual reality headset which catapults him straight into the game. VIEW THE SPOT  The new campaign titled "Tipsy for Cinco" builds off of the success of last yearâs Cinco de Mayo campaign "Cinco To Go" that encouraged fans to celebrate by ordering food from independent Mexican restaurants during the pandemic. This year, Jose Cuervo is urging fans to go big with tips for delivery drivers. According to MarketWatch, the pandemic has more than doubled the food delivery app business, but unfortunately, the drivers who make all of this possible are not reaping much of the benefits. VIEW THE SPOT  Self-medication is a social issue that affects everyone. Only in Argentina, 50% of the population consumes pain relievers irresponsibly. For this reason, Fabogesic Ibuprofeno, one the best-selling painkillers in Latin America, has decided to join Publicis Buenos Aires to make a campaign that aims directly to stop people from self-medicating. A Responsibility Dose has a Hero Video in which Fabogesic invites consumers to realize that a little pain is not necessarily a bad, and that not taking medicines is sometimes the best thing to do. VIEW THE SPOT VIEW THE CASE STUDY ZSC Lions: Essence Of Lions Covid 19 prevented sports fans around the world from attending their favourite teams' matches, and in March 2020 the Swiss government banned fans from going to sports events in response to the pandemic Consequently, more than 4,000 fans of Zurich's ZSC Lions ice hockey team held season tickets for games they could no longer see live. Since the fans couldnât go to the ice, ZSC Lions partnered with Serviceplan Suisse to bring the game to the fans. The result was 'Essence of Lions', a unique memento of this silent season of 2020/ 2021VIEW THE SPOT  Unileverâs Degree Deodorant also called Sure, Shield and Rexona - are the makers of the worldâs #1 antiperspirant. Today the brand announces the launch of the worldâs first inclusive deodorant for people with visual impairment and upper limb motor disabilities: Degree Inclusive. One in four Americans, and one in five Brits, has a disability, but despite being the largest minority community across the globe, products and experiences are still not designed with this community in mind. Across the beauty and personal care industry, there is currently no deodorant product suitable for people with upper limb disabilities to use; twisting a deodorant cap, turning a stick, or pushing down on an aerosol can with limited arm mobility is a real challengeVIEW THE NICK SPOT VIEW THE MARIA SPOT  Spriteâs new TV ad "Dreams,â"which draws inspiration from the famous Langston Hughes poem by the same name and is part of the brandâs âEquityâ initiative. The spot showcases young Black creatorsâ resilience and the process of creatorsâ dream projects coming to life during the 2020 quarantine, while reinforcing Spriteâs commitment to inspiring, highlighting and supporting the dreams of young Black creators. To create "Dreams," Sprite worked with a diverse group of up-and-coming creators to prominently feature them honing their respective crafts throughout the spot. VIEW THE SPOT Hardmade: You Can But You Don't Have To You can, but you don't have to. Communication is directed mainly to busy young adults, and its aim is to free them from the pressure they live under, also in their spare time.Communication for the new generation of consumers was created by a new generation of creative people. Spot is their manifesto they show a world in which free time is devoid of any expectations and limitations. VIEW THE SPOT Galaxy Note 20 : Don't Underestimate JordanEA Sports: Inspiring the Next Generation Of Footballers The TV ad campaign from Channel 4âs £1m Diversity in Advertising Award winner, EA SPORTS launched last week during Gogglebox. The leading games publisherâs new campaign for FIFA 21 explores the Midnight Ramadan League; a grassroots football team set-up to help those who struggle to play during their Ramadan fast, with matches kicking-off after Iftar and before Suhoor. Directed by Bassam Tariq and produced by Pulse Films, the advert tells the story of Qaiser, a British Asian teenager and role model to his younger sister, Aaminah. VIEW THE SPOT  O2 Business today announces its brand-new multi-million pound B2B campaign, designed to show the nationâs SMBs how its tariffs and digital tools can adapt as their business changes, all on O2âs flexible network. The campaign is launching with O2 Businessâ TV advert which follows the journey of sole trader, Ted, whose shop has been forced to close. VIEW THE SPOT  Independent creative agency The Royals has joined forces with feminist author Clementine Ford to end all the confusion surrounding consent and milkshakes. The social video, titled âConsent is a Conversationâ, is shot in a diner a not so subtle nod to the governmentâs recent Respect Matters campaign. Today, the video launches via Clementine Ford's Instagram profile and aims to open up the conversation about consent in a way thatâs uncomplicated and free from milky metaphors. VIEW THE SPOT  Independent agency Venables Bell Partners has launched a new integrated brand campaign for SIMI Winery entitled, 'Goodness from Grit'.â The campaign tells the incredible untold story of the winery's fearless leader, Isabelle Simi. A woman pioneer in Sonoma winemaking,VIEW THE SPOT Call Of Duty Warzone: Squad Up The World Call of Duty's free-to-play game Warzone launched a year ago with a thunderous response in culture. When friends could no longer meet in person, they met up in Warzone, and the community is bigger and more inclusive than ever. Now with squads re-connected, friend groups continue to come together to enjoy Warzone like never before. VIEW THE SPOT  The film was shot in Dublin adhering to social distancing measures with only the actors and crew present on set. The Rothco team tapped into the shoot via a secure live feed which also incorporated The Sweet Shop director, Mark Albiston, all the way from New Zealand. VIEW THE SPOT  As lockdown eases and stores begin re-opening, sporting retailer Decathlon is launching its first-ever integrated campaign, backed by a brand-new marketing strategy. The 'Let's Play UK' campaign was designed to speak to families; democratising sport, going beyond performance and showing the fun side by, quite literally, bringing sporting goods to life. VIEW THE SPOT  GREY GOOSE Essences, the all-new line of vodkas infused with real fruit and botanical essences, today unveiled its first campaign film. Debuting April 25th, during the pre-show for Hollywoodâs biggest night in film, the 60-second story follows a character who finds herself immersed in a natural world through an encounter with a playful, botanical alter-ego. VIEW THE SPOT McDonald's: Good Moments Don't Need To Wait ARCOS is a regional campaign of Arcos Dorados (McDonald's) created by DDB Colombia which goal was to strengthen its own McDelivery segment before the growth of service platforms.The campaign consists of several graphics based on the largest cities of the continent such as Santiago de Chile, Bogotá, Buenos Aires and Mexico City among others. There are different circumstances which are experienced in these places, like traffic jams, weather or the great distances of these large cities that make it even more powerful to have an ally to McDonald's and its own McDelivery service. VIEW BOGOTA OUTDOOR VIEW MEXICO OUTDOOR VIEW ARGENTINA OUTDOOR VIEW CHILE OUTDOOR VIEW GENERIC OUTDOOR Alcalda De Soacha:The Most Wanted Portrait Soacha is one of the largest municipalities in Colombia. But it is also one of the places with the most cases of informal crimes (164 robberies a day, 133 criminal gangs. And 110 homicides in 2020). The problem is that although the Police do their best, creating a handmade spoken portrait takes too long and justice is often not achieved.However, there is a technology with very high levels of customization, which allows you to create almost real characters in less time: video games. Seeking to improve the security indexes in the city, the Mayor Office of Soacha trained a portraitist expert in morphology, to use video games as a working tool in order to create faster and more real spoken portraits. VIEW OUTDOOR Oticas Sophia: Close Your Eyes Real Experiment The film Close Your Eyes is a real social experiment about a woman watching an emotional campaign.VIEW OUTDOOR Mastercard: Roadside Market Mastercard has launched Roadside Market, a campaign that promotes equal access to markets and financial independence for small vendors that are now part of the informal economy. The Roadside Market campaign has transformed roadside vendors into real small businesses and connected them through the popular Waze driving directions app to the biggest community of drivers in the world. VIEW OUTDOOR  Those who are tired of connecting in half have only one choice to make: Fibercom. The complete internet.VIEW THE PLAYING AD VIEW THE LISTENING AD VIEW THE TALKING AD  Free Flow is a memorable metaphor about the benefits that only Activia can deliver.VIEW THE SUSHI AD VIEW THE PLANT AD  ABUS Bike Locks is one of the world's leading brands for bike security. ABUS is highly respected for their German engineered lock technology.VIEW THE INSTA GIRL AD VIEW THE FLAT EARTHER AD Pony Malta You're Getting A Wedgie Bullying has been commonplace in school halls and classrooms for years across a number of different guises. From 'harmless' pranks such as the âwedgieâ, to the more commonplace cyberbullying of today, its various forms have evolved over the years, but itâs still something many young people are victims of. MullenLowe SSP3's new print campaign, 'Timeless Bullying' shines light on this and sends an important message to both parents and teenagers alike: some things are timeless, but bullying shouldn't be one of them. VIEW THE WEDGIE AD VIEW THE PRANK AD  One Green Step is all it takes to reverse the effects of climate change, a message that M&C Saatchi Indonesia has brought to life with its 1-minute countdown film for Garnier's #OneGreenStep campaign. The campaign is a part of Garnier's 2025 goals to radically reduce the global impact on the environment, pledging that all its products will be manufactured without the use of so-called non-recycled plastic (Virgin Plastic), and converting all its factories to be carbon neutral. Highlighting the urgency of action towards climate change, the 1-minute film shows how swiftly the planet is degenerating and the urgency of action required from everyone to play a part in reversing its ill effects.VIEW THE SPOT Marviva: Strawmitments Historically Costa Rica has had an image of "green country", other countries have applauded the initiatives from this little place in Central America. Sadly, costarican politicians were not doing their work to keep on that commitment.VIEW THE SPOT  Ding Dong is a bold interior design studio and store operating out of Portugal, with clients all over the World.They wanted their new online store to showcase their love of objects and to be as unconventional as they are. So https://dingdong.exposed was born. An interior design online store for you, an adult website for those who literally love objects. Objectophiles or objectum sexuals are people who find real connections with objects, something Ding Dong can very well understand. VIEW THE SPOT  Ryan Reynolds officially starts the Levar Burton for literally everything campaign. #LeVarBurtonâ #AviationGin.VIEW THE SPOT  When confronted with the boredom of his young son, one dad turns to Google for inspiration and a new passion for octopuses takes hold. As the father son duo explore a wide world of adventures together, we discover that their journey is as much about octopuses as it is about learning, growing, and being together.VIEW THE SPOT  Covid-19 has not only brought millions of infections and deaths in the world, but also more poverty. Every year Techo Bolivia makes a National Donation that collects money to build temporary houses and help thousands of Bolivians to get out of settlements and poverty. 2020 could not be carried out due to the pandemic, but this 2021, yes.PLAY THE SPOT « First « Previous Next » Last » 2 of 8 |
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BBH New York welcomes you to the 'Museum of Laptops' in Samsungs latest campaign. 
Memac Ogilvy, Dubai has released this 'Mama Bear' spot for IKEA.
. A new spot from Cheil Worldwide