Seen and noted
There are far more exciting things in life than shopping around for car insurance. In fact, a recent Leger survey conducted on behalf of RATESDOTCA found that 77 per cent of insurance policyholders in Ontario, Canadaâs largest province, didnât compare car insurance rates in the past 12 months.
VIEW THE DONT GET MILKED SPOT VIEW THE CREAMED SPOT VIEW THE MILKED SPOT VIEW THE UDDERS SPOT VIEW THE MITTENS SPOT Krungsi Health Insurance: Big Responsibility
Leo Burnett Thailand and Bank of Ayudhya go against the norm of health insurance, with a new kind of health insurance that is adjustable following each oneâs life planning.No one truly knows about your lifestyle and your health condition better than yourself. That's why Bank of Ayudhya introduces new Krungsri Health Insurance Plans that can be adjusted upon individual consumer needs and best fits every one's life.
VIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT Obra Nossa: This Season Being Good
Due to the coronavuirus pandemic, many people in Brazil had nothing to eat. A charity bazaar raised money to buy food for people on social vulnerability.
VIEW THE FIRST AD VIEW THE SECOND AD The Hardest Run: A Runner Without Purpose Doesn't Exist
The Hardest Run is one of the most famous marathons in Brazil. All money raised is donated to a charity. Exactly for that reason, we developed these pieces that showed that a runner without purpose does not exist.
VIEW THE PURPOSE AD VIEW THE I AM AD Sierra Nevada Holy Burger: Priest
During the 6 Fridays Lent, more than 30 million Colombian Catholics agree not to eat beef, something that brings them closer to God, but takes them away from our burgers. But, what about a vegan burger? A priest, a nun or an altar boy could eat it ... even on Good Friday.
VIEW THE PRIEST AD VIEW THE NUN AD VIEW THE ALTAR BOY AD Diamondback: Bikes Get Amped
Diamondback is launching its new e-bike line. Over the last 5 years the bicycle brand has bolstered its position as a core mountain bike brand. As of this week, Diamondback is expanding into the fastest growing segment of the bike industry with launch of its new e-bikes for pavement. To introduce the new line, Diamondback tapped Seattle-based creative agency Okaybro to create a new campaign that would leverage the chops theyâve earned in the mountain bike segment but speak to this completely new audience.
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During the Coronavirus era, isolation has had a huge impact on kids. With many schools transitioning to a virtual learning model, many extracurriculars have struggled, leaving students without a vital outlet for social connection. In this film, Cox partners with a middle school drama class to help them connect by turning their (cancelled) school play into an original animated film, "Drawn Closer." Working with Oscar-winning director Patrick Osborne, we used technology to capture the students
VIEW OUTDOOR Acko: StreetEye
Leo Burnett India has created 'StreetEye', a motorcycle mounted device that can help map potholes in real time, potentially saving thousands of motorcyclists from accidents and mishaps. StreetEye has been sponsored by ACKO the new-age digital general insurance brand and will be launched soon.
VIEW THE CONCEPT NZ Police: Easter Radio
With Easter approaching, the New Zealand Police wanted to remind Kiwi's about their basic RIDS (restraint, impairment, distraction and speed) road rules. We had Constable Salt pull into peopleâs radios with a friendly reminder about their speed and phone use while driving, all in pursuit of hopefully not having to see them later.
PLAY THE SPOT Guest Judge: Richard Denney, ECD, St Luke's, London
This week's guest judge is Richard Denney, executive creative director at St Luke's, London.
Fave: iPhone 12 'Fumble'. I'm pretty sure all of us at some point has played keepy uppy in order to stop our phone's from hitting the deck, so this simple product demonstration for the tough new iPhone 12 is bang on. As always, the direction is top drawer and Kim Gehrig's take on this simple idea doesn't disappoint. The music is a genius touch too and really pushes the idea all the way to the end. I won't forget this ad in a hurry. READ MORE
28 people have already lost their lives on South Australian roads this year the highest year to date road-toll since 2010. As we approached the Easter long weekend, one of the busiest times on our roads, RAA (the Royal Automobile Association) a leading voice for road safety in South Australia, put out this message. Shot on local roads across the state, it is a powerful reminder of the potential consequences and the need for everyone to drive safely this Easter.
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Personal injury hasn't really changed its methods of marketing in 30 years. They still rely on the "Injured?" billboards, talking lawyers and catchy 800 numbers as their bread and butter. Morgan & Morgan noticed how Geico blazed a trail by transforming car insurance advertising by using humor to connect with consumers.
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Commonwealth//McCann has released this new spot for Chevrolet, titled 'Field of Dreams'.
VIEW THE SPOT Rhythms Of The Village: Welcome To The Village
Battery, Los Angeles has launched the second marketing campaign to come out of the Battery initiative An Idea for L.A., a pro bono program that provides a marketing makeover for L.A. businesses struggling to stay open during the Covid-19 pandemic. After their first-round for Seoul Sausage, a popular L.A. food brand, Battery selected an equally deserving business among the hundreds of submissions: Rhythms of the Village, an African cultural center in Altadena that has been enriching the local community with a focus on African culture and education for over a decade.
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IKEA has always understood the importance of a beautiful, functional home our homes are our own little worlds, you might say. During the past year, with the restrictions of the pandemic forcing us to retreat into our homes, our little worlds suddenly became our entire worlds. Our workplaces, our schools, our gyms, our restaurants, our movie theatres.
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Creative and advertising agency Rothco, part of Accenture Interactive, has reunited with no. 1 hard seltzer brand in the US ,White Claw to launch the brand's first ever global campaign, 'Let's White Claw'.
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Happy Women's DayPrint advertisement created by McCann, Colombia for Banco de Bogota, within the category: Finance.
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Alert on mental health care, new Amil campaign, creation of BETC Havas and production film of Santeria. With this alert, Amil's new health plan campaign launches on the risks of mental illness and encourages the search for medical help, in addition to the support of friends and family. Data from the World Health Organization (WHO) show that more than 18 million Brazilians suffer from anxiety and 12 million from depression. The campaign, prepared by the agency BETC Havas, with production by Santeria and stage direction by We Are Magnolias will be broadcast on TVs, radio and social networks.
VIEW THE SPOT Dia Minpreco;Hang Your Rent
Lisbon was trending, but with the tourists also came gentrification:
in just 3 years, the number of Airbnbs skyrocketed by 400% and put pressure on the rent prices that rose by 40%,kicking the locals out of the centre of Lisbon. VIEW OUTDOOR Uni Hall University Of Western Australia: Runner Game
We wanted to create an experience that shows the pros of on-campus uni life in a more playful/relatable manner for potential students.
The game showcases a student avatar placed in a Uni Hall 3D environment that's running non-stop and the task is to collect the 'Uni Hall benefits' VIEW THE CONCEPT
You've heard parts of their stories, but the full versions are even better. Donate your words and who knows what words you'll get back.
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Miller Lite can get you out of all kinds of awkward encounters, whether its meeting your potential future in-laws or growth hacking a networking event where thereâs just no synergy. Grab a beer and go see some friends.
VIEW THE SPOT Georg Jensen: When She Moves The World Moves
AKQA and Georg Jensen, the Danish design house, debut their new global campaign, 'When She Moves, The World Moves'. To showcase the brand's re-interpretation and expansion of their classic and much-loved Moonlight Grapes collection, Georg Jensen partnered with AKQA to develop a campaign that celebrates how women have the ability to inspire and transform the world around them.
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Hyundai is leading the race to electrification and its family of electrified SUVs is here to prove it. To promote it, the Korean car maker teamed up with Innocean Berlin, acclaimed director Sebastian Strasser and Oscar-winning cinematographer Linus Sandgren to create a campaign that shows what goes into the making of extraordinary. In the film
VIEW THE SPOT Opposition Reno 5 Marvel Edition: World's Collide
Almost two years after the release of the Oppo F11 Avengers Limited Edition phone, Oppo has just introduced the new Reno 5 Marvel Edition, with their latest TV campaign.
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Moonpig, the UK's leading online greeting card and gifting platform has announced today the return of the pig to this iconic household brand. As the brand launches its latest advertising campaign on 1st April, the new ad brings a welcome little surprise the return of the Moonpig mascot, but in the form of a new, animated little character that will take centre stage in future campaigns.
VIEW THE SPOT Royal Lifesaving Society Of Western Australia: Keep Watch
303 MullenLowe Perth has created a new national campaign on behalf of the Royal Life Saving Society (RLSS)
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Print from Brasil featuring Yamaha motor bikes adjacent to waterfalls
VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD Frances Em !0 Minutos: Crime Scene
When you watch a French film with subtitles, you may pay attention to subtitles instead of the movie. That's why you should take the Frances Em 10 Minutos online course. So, you can learn french basics within 10 minutes per day.
VIEW THE CRIME AD VIEW THE DESERT AD VIEW THE KNIGHT AD Blood Equality: The Dumb Law Paradox
In this print campaign for Blood Equality, one of each of these laws sounds like a joke. The other prevents animal cruelty. Agency: FCB Health, New York.
VIEW THE PIG AD VIEW THE FROG AD VIEW THE BEAR AD VIEW THE BAR AD VIEW THE SKUNKS AD VIEW THE CRIMINAL AD KFC: Other Brands Are Helping
Covid has meant finger licking is still advised against so KFC looked for inspiration from other brands and launched this cheeky outdoor and Twitter campaign via Mother London.
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Like many people I have been following the media coverage and attitudes to the Astra Zeneca vaccine in Europe with an open-jaw e.g. 61% of people in France now think it is unsafe (YouGov 23 March). The fact certain Leaders questioned its efficacy without a shred of evidence and embarked on a stop-start,
VIEW THE AD GKI : Robotic Bartender
2020 has been a tough year for everyone, but now in 2021, the world is finally starting to see the light, as vaccines have begun rolling in, proving to be highly effective in reducing the spread of the pandemic. The team behind Cecilia.ai, the robotic interactive bartender, came up with a new campaign to promote both their product and the importance of getting vaccinated.
VIEW THE CONCEPT VIEW OUTDOOR Pizza Hut: Offline Hour
As the UAE geared up to join millions of people across the world in raising awareness of the issues facing the planet, Pizza Hut offered customers an alternative way to get involved other than just having to turn off their lights. With its Offline Hour campaign,
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