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Seen and noted

COOL PHONES AT MTS MOBILITY

 TV   CANADA    January 09, 2008 21:38 (Edited: January 09, 2008 10:38)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2008/Jan/10669_Cool_Phones_Pix.jpg
Cossette Vancouver and Global Mechanic show that funny things happen on the island of unwanted gifts...


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TURN SILVER TO GOLD

 PRINT   CANADA    January 09, 2008 21:28 (Edited: January 09, 2008 10:28)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2008/Jan/tn_10687_Orange_apple_clio.jpg
DDB Vancouver wanted to make creatives and photographers aware of the difference good retouching from The Orangeapple can do for their work.

VIEW THE 'CLIO' AD

VIEW THE 'CANNES' AD

VIEW THE 'ONE SHOW' AD

NHL TRADE AT McDONALD'S

 TV   CANADA    January 09, 2008 20:51 (Edited: January 09, 2008 09:51)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2008/Jan/10680_beard.jpg
In this quirky McDonald's spot created by Toronto's Cossette and directed by OPC's Brian Lee Hughes, two guys negotiate a trade for an NHL hockey card. "This trade thing is like an old Western. The dynamics of perceived value and pride and conflicted shame are explored. My horse versus your hay. Lee Marvin versus Yul Brynner. My kid's happiness versus yours. Your rookie card versus my year-old beard. I win and you lose and vice versa." said Hughes.


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TAKING STOCK FOR COVENANT HOUSE

 PRINT   CANADA    January 03, 2008 20:02 (Edited: January 03, 2008 09:02)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2008/Jan/tn_10586_Scan001_copy.jpg
The brief was to drive corporate donations to Covenant house by reminding companies that they get a tax break when they give. Taxi Toronto responded with this great use of the newspaper medium.



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FEDEX CELEBRATE

 PRINT   CANADA    January 03, 2008 19:53 (Edited: January 03, 2008 08:53)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2008/Jan/tn_10583_FedExCheersBest.jpg
FedEx were proud to have been voted Shipper's Choice by Canadian Transportation & Logistics magazine for the sixth time so BBDO Toronto created an ad to celebrate the achievement.



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WE ARE THE TOYS

 INTERACTIVE   CANADA    December 20, 2007 18:57 (Edited: December 20, 2007 07:57)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Dec/tn_10432_wearethetoys.jpg
Grey Vancouver wanted their friends to greet the holiday season with a smile so they created this agency holiday viral card,


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CHEEKY PHOTOCOPIES

 AMBIENT   CANADA    December 19, 2007 22:10 (Edited: December 19, 2007 11:10)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Dec/tn_10422_AP-case-study_lg_.jpg
Vancouver created a mobile office, with a difference, to raise awareness for Canada's first Agent Provocateur location.


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LATE NIGHTS AT BURGER KING

 PRINT   CANADA    December 17, 2007 17:57 (Edited: December 17, 2007 06:57)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Dec/tn_10378_BurgerKing_Whatsherface.jpg
Burger King now stays open late in Montreal.

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FIDO LIGHTS UP TORONTO SKYLINE

 OUTDOOR   CANADA    December 10, 2007 23:11 (Edited: December 10, 2007 12:11)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Dec/tn_10275_fido1.jpg
Fido brought a Canadian-first to buildings around Toronto’s downtown core today - projected billboards that interact with one another. To celebrate the holiday season and promote wireless video calling on Fido’s 3G High Speed Experience, the billboards feature a man and a woman each projected onto separate buildings or side-by-side on a single building. Initially, both are static, seemingly like other digital billboards across the city. Then, suddenly, the young couple begins to interact with one another: throwing snowballs, making faces on their phone’s screen and even playing with their pet puppy.
The billboards, created in partnership with BOS Toronto, will be projected up on different buildings throughout Toronto’s downtown core from December 6th to December 29th. They are being projected by BC-based Media Merchants using high-power light projectors. To view or download a video of the billboards, visit: http://www.glossyinc.com/fido/billboards.html

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WARRIOR OPENS UP GAPS

 PRINT   CANADA    December 09, 2007 09:49 (Edited: December 08, 2007 22:49)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Dec/tn_10251_Warrior_Dipietro.jpg
Followers of ice hockey will know that DiPietro, Nabokov and Brodeur are all goal keepers and the only way through them is with Warrior hockey sticks. A campaign from Bleublancrouge, Montreal.

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GOOGLE PIN

 AMBIENT   CANADA    December 05, 2007 21:02 (Edited: December 05, 2007 10:02)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Dec/tn_10183_google_ambient.jpg
Grey Vancouver announced the arrival of the Google Transit application through Vancouver's Mass Transit website with an ambient campaign.

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WINNERS ARE GRINNERS

 TV   CANADA    November 29, 2007 21:50 (Edited: November 29, 2007 10:50)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Nov/ARTCIC-EXPLORER.jpg
Ogilvy, Toronto were tasked with informing punters that Winners have the best holiday gifts right up till the last minute. Winners go to the ends of earth and face great dangers to bring ads into the world.

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CLEARING YOUR CRIMINAL RECORD

 PRINT   CANADA    November 27, 2007 15:36 (Edited: November 27, 2007 04:36)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Nov/tn_10037_pdi_world_map.jpg
This poster from Hot Tomali in Vancouver was used to convey the travel limitations in Canada associated with having a criminal record.

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SAVE YOUR FRIEND

 TV   CANADA    November 27, 2007 08:15 (Edited: November 26, 2007 21:15)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Nov/10067_LCBO.jpg
Lend a hand and stop a friend drink driving. A commercial from True Noth Communications Toronto via Wilfrid Park Toronto.


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IT'S A DOG'S LIFE

 PRINT   CANADA    November 06, 2007 20:42 (Edited: November 06, 2007 09:42)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Nov/tn_9671_Timmie1.jpg
A campaign promoting fine clothing and accessories for dogs from DDB Canada

VIEW THE 'NUTS' AD

VIEW THE 'CROTCH' AD

VIEW THE 'POOP' AD

DDB TORONTO FIGHT ILLEGAL HANDGUNS

 PRINT   CANADA    November 05, 2007 21:52 (Edited: November 05, 2007 10:52)

FEDEX, NO WORRIES

 PRINT   CANADA    November 04, 2007 23:55 (Edited: November 04, 2007 12:55)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Nov/tn_9627_Awake.jpg
FedEx's Insight tracking allows shippers to send their packages worry-free. A new print campaign via BBDO Toronto.

VIEW THE 'AWAKE' AD

VIEW THE 'WHERE IS IT?' AD

VIEW THE 'WORRY' AD

CANADIANS HEAD WEST

 PRINT   CANADA    November 03, 2007 21:39 (Edited: November 03, 2007 10:39)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Nov/tn_9600_FMA07061_SA_AD.jpg
Part of a campaign from Grey Vancouver to convincing eastern Canadians to travel to Fort McMurray and visit all their friends who have migrated west.

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WHAT A COUPLE OF AEROSOLS

 TV   CANADA    October 31, 2007 20:31 (Edited: October 31, 2007 09:31)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Oct/9562_VANCITY-AEROSOL-FRAME.jpg
TBWA Vancouver has created a humorous spot for Vancity Savings Credit Union.


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VIEW THE 'BED' SPOT

VIEW THE 'BUCKET' SPOT

BOUNCING ALONG IN YOUR NISSAN VERSA

 TV   CANADA    October 25, 2007 21:40 (Edited: October 25, 2007 11:40)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Oct/9431_Versa_Sack.png
Radke Film Group has produced a new Nissan spot for TBWA Canada.

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IT'S TIME FOR ACTION

 TV   CANADA    October 21, 2007 19:55 (Edited: October 21, 2007 09:55)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Oct/9368_Participation.jpg
Children grow up before their time in this spot directed by John Mastromonaco for JWT Canada


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GUEST JUDGE: TIM PIPER, CD, OGILVY TORONTO, CANADA

 GUEST JUDGE /BEST AD OF THE WEEK   CANADA    October 18, 2007 15:29 (Edited: October 18, 2007 05:29)
https://www.bestadsontv.com/news/upload/TIM-PIPER-CANNES.jpgThis week's guest judge is Tim Piper, associate creative director at Ogilvy Toronto. Originally from Adelaide, South Australia, Tim won the Cannes Film Grand Prix this year for Dove Evolution (pictured here on stage in white shirt and jeans) and wrote/directed the latest provocative Dove spot ‘Onslaught’, which tallied half a million hits on YouTube days after release, and was featured on Good Morning America, The Today Show and CNN. (And of course on BestAds. In 2007 he kicked two goals for the Toronto Central Blues.

BEST PRINT
I viewed the print last night. This morning I only remembered a Skunk as a pet for an air freshener. For that reason it wins my vote. A couple confused me, so I hope I didn’t miss something big.

BEST TV
Best for me was Gali Aligator Nice one. Didn't feel like an ad. I loved the insight for Volvo (Showroom) because it reminded me of some lonely ad execs. But I found the execution a tad commercial (super and talent). I also liked Wrecking Hammer, but it suffers from a cliché tough VO dude. Thought Post was fun for a bit. NYC Ride seemed like a smart angle. The anger management spoof might be tired, but I still enjoyed it. Nice bunch though I thought.

BEST OUTDOOR
Everything here craps on my outdoor. So obviously I liked them all.
My two equal favourites: Squeaky Cleanand SuperspeedThey blow me away actually. One is so, so smart. The other is just very, very witty. Funny even. Brilliant.

BOS, WTF?

 TV   CANADA    October 18, 2007 07:46 (Edited: October 17, 2007 21:46)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Oct/9306_Picture_2.jpg
Bos, Toronto was tasked with creating a brand for teens in Ontario, Canada (not many clients have the balls to let the agency name the company's product).

VIEW THE 'MR TREE' SPOT

VIEW THE 'ROBOT LOVE' SPOT

VIEW THE 'JOSES GARDEN' SPOT

THIS COULD SAVE YOUR ASS

 TV   CANADA    October 17, 2007 18:41 (Edited: October 17, 2007 08:41)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Oct/9290_Webcargo.jpg
Montreal based bleublancrouge has put to air a spot for Webcargo that could save your ass.


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CUT IT OUT

 PRINT   CANADA    October 17, 2007 04:30 (Edited: October 16, 2007 18:30)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Oct/tn_9269_MPGC_Parachute.jpg
Pre-Planning your funeral is something everyone puts off. Most don’t want to think about their mortality, so they will do anything to avoid the discussion. The truth is, at some point it becomes too late to pre-plan. Why? Because you’re dead. ACLC, Toronto needed to drive redemption of the coupon for client Mount Pleasant Cemetery, so they wove the clipping of the coupon into the idea itself. When the person clips the coupon, they also cause the demise of the character in the ad, be it the piano mover, the tight rope walker or the sky diver.

VIEW THE 'PARACHUTE' AD

VIEW THE 'PIANO' AD

VIEW THE 'TIGHTROPE' AD

RANDOM HOUSE TARGETS YOUTUBE GENERATION

 LATEST ONLINE   CANADA    October 16, 2007 16:43 (Edited: October 16, 2007 06:43)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Oct/9257_bethany1.jpg
Crush, Toronto and Random House Canada have come together to create nine clips to promote Douglas Coupland’s latest novel The Gum Thief. This project, which brings selections of the novel to life in creative short clips, is the first of its kind for both Random House Canada and Crush. Six of the clips have just been released on YouTube. The remaining three clips will be released next week. The narration, on all nine clips, is by Douglas Coupland himself.

VIEW THE 'BETHANY PART ONE' SPOT

VIEW THE 'BETHANY PART TWO' SPOT

VIEW THE 'ROGER PART ONE' SPOT

VIEW THE 'ROGER PART TWO' SPOT

CAR SALESMAN COMBATS MR. LUBE

 TV   CANADA    October 05, 2007 23:29 (Edited: October 05, 2007 13:29)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Oct/Mr Lube.jpg
Car salesman hypnotizes a buyer with keys to try and get him not
to go to Mr. Lube.

VIEW 'KEYS'
VIEW 'ROLE PLAY'
VIEW 'THE SOFTIE'

THIRD ANIMATED DAIRY FARMERS OF QUEBEC SPOT AIRS

 TV   CANADA    October 05, 2007 22:34 (Edited: October 05, 2007 12:34)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Oct/9028_Le_lait.jpg
Pascal Blais Studio produced the 3rd spot in the campaign “One glass of milk is good, but two is better” for the Dairy Farmers of Quebec. They collaborated with Cinelande out of BBDO Montreal, where Tanya Lyon worked side by side with internationally acclaimed director Cordell Barker and demonstrated her talents as a 3D character animation director.

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DON'T RETOUCH ME THERE

 PRINT   CANADA    October 04, 2007 21:27 (Edited: October 04, 2007 11:27)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Oct/tn_8995_Orangeapple_pencil.jpg

DDB Vancouver, suggests creative retouching by The Orange Apple Creative Retouching could come in handy for award-crazed Canadian creatives.

VIEW 'THE ONE SHOW' AD

VIEW THE 'CLIO' AD

VIEW THE 'CANNES' AD

ZIG HITS THE SPOT

 TV   CANADA    October 04, 2007 03:14 (Edited: October 03, 2007 17:14)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Oct/8983_LAVALIFE-ORGASMS-FRAME.jpg

Zig, Toronto gets down to what some women really want in this spot for Lavalife.


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CAN DOVE BEAT THE ONSLAUGHT?

 TV   CANADA    October 03, 2007 21:13 (Edited: October 03, 2007 11:13)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Oct/DOVE-ONSLAUGHT.jpg

Beauty pressure explored for the Dove Self Esteem Fund via Ogilvy, Toronto, a great follow-up by writer and director Tim Piper to his Cannes Grand Prix winning 'Evolution' spot.


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HOCKEY FEVER STRIKES EARLY

 TV   CANADA    October 03, 2007 15:56 (Edited: October 03, 2007 05:56)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Oct/HOCKEY.jpg

In this spot via Venture Communications, Canada, a young guy gets hockey fever trying on new hockey gloves from Hockey Experts.


VIEW THE 'GLOVES' SPOT

VIEW THE 'INTERCOM' SPOT

FEEL THE LOVE, NOT THE HEARTBURN

 TV   CANADA    September 29, 2007 21:12 (Edited: September 29, 2007 11:12)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Sep/8910_zantac.jpg

A man is elated that he can eat his favourite take-out foods, thanks to Zantac. A new spot via JWT Toronto.

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TORONTO HUMANE SOCIETY GET A REBRAND

 PRINT   CANADA    September 28, 2007 23:22 (Edited: September 28, 2007 13:22)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Sep/tn_8870_V7002_THS_TSA_1.jpg
Rebranding & repositioning the Toronto Humane Society Brand by Leo
Burnett Toronto.

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WILL NOTHING FAZE FILM BUFFS?

 TV   CANADA    September 28, 2007 18:47 (Edited: September 28, 2007 08:47)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Sep/8881_interrogation.jpg
If there's truth in advertising, audiences at this year's Vancouver International Film Festival will be unfazed by four new identity films from TBWA//Vancouver which open each screening.
Directed by the Perlorian Brothers, the campaign demonstrates strange immunity which results from the exposure to the festival's famously outre line-up.
Despite references to David Lynch, Jean-Pierre Melville and Tobe Hooper among others, each of the films exhibits the particularly Perlorianesque weirdness that is hard to remain unfazed by.


VIEW THE 'INTERROGATION' SPOT

VIEW THE 'INTERSECTION' SPOT

VIEW THE 'INTERLOPER' SPOT

VIEW THE 'INTERRUPTION' SPOT

LESSONS LEARNT ON SCIENCE WORLD

 TV   CANADA    September 26, 2007 22:52 (Edited: September 26, 2007 12:52)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Sep/8834_Science_World.jpg
The danger of frequent flying from Rethink Communications, Vancouver

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GET A LOAD OF MILK

 TV   CANADA    September 25, 2007 22:42 (Edited: September 25, 2007 12:42)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Sep/Milk Campaign.jpg
The Dairy Farmers of Canada are using short tvcs in their new push that has just gone to air. In total there will be 50 spots in the campaign – all created by Head Gear Animation for Due North Communications, Toronto. The Campaign runs to Christmas and as each spot is completed, it begins airing.
The agency requested that they be made odd, quirky yet also rich. The concept is to have a different look for each spot, which was a wonderful opportunity for Head Gear as they got to pull out all the animation stops. The campaign draws on the full range of animation styles including stop motion, claymation, cel, 2D, and collage,

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XM RADIO UPSETS THE MOOSE

 OUTDOOR   CANADA    September 21, 2007 23:07 (Edited: September 21, 2007 13:07)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Sep/tn_8711_XM_Radio.jpg
The brief was to create awareness of XM radio in cottage country where there is only one radio station - 'The Moose FM'. Says GJP CD Gerald Flach: "People have only ever known this one station so it will proove to be hard to crack into this market. So we made the moose vengeful and angry."

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SAY IT LOUD

 TV   CANADA    September 21, 2007 05:42 (Edited: September 20, 2007 19:42)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Sep/8676_hfc_office.jpg
A humorous campaign for the Hearing Foundation of Canada via Publicis Toronto, directed by Jonathan Bensimon through Industry Films.

VIEW THE OFFICE SPOT

VIEW THE YOGA SPOT

VIEW THE BEDROOM SPOT

GREAT IKEA IDEA, LET'S SLEEP ON IT

 TV   CANADA    September 19, 2007 17:44 (Edited: September 19, 2007 07:44)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Sep/8635_Picture_10.png

Canadian shop Zig has created a TV Commercial for Ikea that is sure to wake us all up.


VIEW THE SPOT

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