Seen and notedJeep / World Surf League: Yellow
Gerard de Thame teamed up with Publicis Sapient, Jeep and World Surf League to create the Jeep 'Yellow' spot. The ultimate prize for surfers who compete in the WSL is the Yellow Jersey. Mutt Films spot features four of the world's top surfers who are also sponsored by Jeep on their journey to competition. In this each surfer sees yellow wherever they go. The surfers consist of Nikki van Dijk, Filipe Toledo, Malia Manuel and Jordy Smith. The spot was made to highlight Jeeps partnership with the WSL and the amazing athletes Jeep sponsors.
VIEW THE SPOT Pornhub: #EndTheOrgasmGap
We are all about pleasure. The more the better! When we discovered studies showing that on average 40% of straight women don't orgasm during sex with their partners, we felt we had to intervene. It seems that straight men are leaving lots unfinished business in the bedroom and that's why we gave them a little stimulus our #EndTheOrgasmGap campaign.
Agency: BAR Ogilvy VIEW THE CONCEPT Samsung Galaxy : Unstoppable Dance
Samsung partnered with Associação Salvador, a portuguese NGO for the disabled, to create a TikTok dance to be danced on a wheelchair. Everyone can join the dance with a common chair and upload their videos on tiktok. The campaign is a fundraising for the association and its part of the GalaxyA global platform #AwesomeIsForEveryone.
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Lidl is a German supermarket chain that has a very loyal fanbase. In fact, a few customers can advocate LIDL a bit too passionately.So Lidl Portugal was inspired by these clients for the brand's newest campaign.Under the claim "No one sells us like our costumers", the campaign humorously depicts two clients explaining the supermarket's advantages to their friends, as they turn slowly into Lidl employees.The campaign was created by Portuguese creative agency o escritorio.
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Every summer, wildfires burns a huge portion of Portuguese forests. However, when the winter comes, the problem is forgotten.We challenged a renowned architect to transform burnt wood into unique items of furniture, so the tragedy of the wildfires is never forgotten. It is a unique collection meant to cause the opposite feeling of traditional design: discomfort.
VIEW THE SPOT Compal: The Sun Rises Over My Land
In Portugal, we worked the fields to the rhythms of traditional songs. This way we coordinated the plowing and work flow of the land. These melodies have mostly been lost to time, but Compal, the largest natural juice brand in Portugal, wanted to restore tradition. So field and factory workers sang together in unison. A song from other times made now.
VIEW THE SPOT Absorvit: Be Prepared
Staying at home for weeks takes its toll on your mental health. Be prepared.
Digital display ads for Absorvit vitamins. Agency: Pepper VIEW THE FIRST CONCEPT VIEW THE SECOND CONCEPT Madeira Tourism Board: Stay At Home For Now
Madeira Tourism Board urges people to keep dreaming of travel but to 'Stay At Home For Now'.
Agency: Urbanistas, Portugal. VIEW THE SPOT
On Portugal's last days of lockdown, ActivoBank introduced a new digital campaign with a simple but powerful concept - what's the first thing you're going to do when the lockdown is over? The campaign tried do answer this with several web films featuring ordinary things like walking on the beach, having an espresso or a beer, going on a road trip or hugging someone dear to you. According to Marcelo Lourenco, ECD at Coming Soon Lisboa - the agency behind the campaign - "Each spot reminds us about a time when we took for granted the most simple things - which are exactly what we're missing the most right now".
VIEW THE BEACH SPOT VIEW THE ESPRESSO SPOT VIEW THE ROAD TRIP SPOT VIEW THE BEER SPOT VIEW THE HUG SPOT The Portuguese General Health Committee: One Voice
The Portuguese General Health Committee and LOLA-NORMAJEAN have brought together four major Portuguese broadcasters the RTP, SIC, TVI and CMTV in an unprecedented event where news anchors from each station will deliver the headlines under the same motto: 'WE ARE ALL ONE VOICE'. The initiative aims to put competition aside in order to fight the pandemic, setting an example of union and maximising the opportunity for all Portuguese people to receive important information that may help save lives.
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Campaign for a Portuguese online bookstore, released during the 5 weeks lockdown caused by the Covid-19 pandemic.
BAR Ogilvy, Lisbon VIEW THE ALICE AD VIEW THE DON QUIXOTE AD VIEW THE LITTLE PRINCE AD
We are Sol Propaganda, an advertising agency in Maringa, Parana, Brazil. We created and produced in-agency (while each of us is in home office) this commercial which is running in local TV stations and social media (obviously, with captions in Portuguese), about keeping our distance.
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To all the health care workers and other professionals who keep working like true heroes, David Beckham, Diego Maradona, Pelé, Samuel Eto'o, Zinedine Zidane, Gerard Pique and so many more football stars applaud you. Agency: VMLY&R Lisbon.
VIEW THE SPOT World Health Organization: COVID-19 Flags, 1
Don't be part of these numbers #StayHome.
Agency: Wunderman Thompson, Lisbon. VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD
The War in Pajamas: This film was shot while Portugal was and still is on lockdown. Remotely directed and produced by a team that only relied on drones and real families filmed themselves using their smartphones. All script concept, production, casting, VO recording and post production was done remotely without any of the team members having been together.
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The Kayzer Ballet has released this dance film titled 'The VIRUS' reminding people there is always hope in these hard times.
VIEW THE SPOT Turismo de Portugal: Can't Skip Hope
It's time to stop. It's time to take a break, for the good of the world. In the meantime, Turismo de Portugal can dream for the great days to come. We're in this together.
Agency: Partners Portugal. VIEW THE SPOT
How to make an ad film under quarantine curfew? Mola - one of the most important post-production company in Portugal, explains how.
Agency: Coming Soon Lisboa VIEW THE SPOT Time Out Magazine: Share a table
Time Out is a pioneering magazine published in 327 cities in 58 countries. It has long held a special status as the go-to source of inspiration on food and entertainment for both locals and visitors alike. This insight drove the creation of our campaign, that challenges the viewers to ditch the newsfeed and instastories in exchange for some old friends checking out a new restaurant. And Time Out knows all the best ones.
Agency: VMLY&R, Lisboa VIEW THE INSTAGRAM AD VIEW THE FACEBOOK AD
To launch the new Galaxy S10, we've created the first panoramic view of the Portuguese coastline.
Agency: Uzina, Lisbon. VIEW THE SPOT
Representation does matter. Thatâs why ILGA (Lesbian, Gay, Bisexual, Trans and Intersex Intervention) decided to take over the streets of Lisbon with a simple yet powerful advertising outdoor idea: adding the structure of a closet to a traditional billboard. Many people came out of the closet celebrating diversity and occupying the public space with all forms of love. Agency: FCB Lisbon
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Expresso is the Portuguese leading newspaper. This campaign was created by Moon, Liboa, to draw attention to the challenges of the new decade. And because to ignore the present is to ignore the future, there are questions that must be asked and answers that need to be given. Through Expresso's reference journalism, readers will have content to think and anticipate a changing world.
VIEW THE CAR AD VIEW THE GUN AD VIEW THE HOUR GLASS AD VIEW THE SHARK AD VIEW THE TENT AD VIEW THE TRUMP AD
Cancer care insurance doesn't make things easier. But it makes them less hard. In cancer-related illnesses, having good health insurance doesn't make it easier. But it helps to not make them harder. Starting with this, VMLY&R created a story where a family is faced with the disease. And yet, it gives a twist of both the unexpected and inspiration, showing a light moment in a dark situation. Medis is one of Portugal's leading health insurance companies and part of the AGEAS group. For the first time, the company needed to communicate their new cancer care insurance policies.
VIEW THE SPOT Audi: Christmas Traffic Lights
The Holidays are one of the most dangerous times of the year to be on the road, with more accidents and more casualties than any other time of the year in Portugal. To raise awareness for that fact, Audi, in partnership with the city of Cascais, decided to turn a distraction into a solution, and synchronized the Christmas Lights with the traffic lights to create Christmas Traffic Lights. Installed in one of the busiest streets in Portugal during this season, the 6 giant candy canes and christmas ornaments create a tunnel of lights that warns the drivers and protect the pedestrians while they cross the road.
Agency: NOSSA VIEW OUTDOOR SOS VOZ AMIGA : Phone Call
SOS VOZ AMIGA is the oldest suicide prevention hotline in Portugal.
Agency: Coming Soon, Lisboa VIEW THE SPOT Portuguese League Against Cancer: 2 Out of the Game
Benfica football team went into a major match with only 9 players to raise awareness about how 2 out of 11 men are diagnosed with prostate cancer.
Agency: Lola Normajean, Lisboa. VIEW OUTDOOR
A Christmas story about a little girl that never ceased to believe in the magic of the season. Even more when the girl thinks she has spotted the real Santa Claus.
Agency: Havas, Lisbon VIEW THE SPOT
A simple, funny and impactful film campaign advising all the scriptwriters about the horrific consequences of writing clichés.
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Most bike riders don't use helmets because they feel they look ridiculous. Well.. we inverted the thought by showing that what is ridiculous is to put their life in danger. And we showed that in a fun light way.
Agency: RAW Studio VIEW THE CHILD AD VIEW THE WOMAN AD VIEW THE MAN AD VIEW THE KID AD Hollywood Channel: Hollywood In Concert
Hollywood Channel hosts in Comic Con Portugal through Lisbon Film Orchestra, a huge show called Hollywood In Concert, where people can "travel" with the greatest music from classic movies.
Agency: Moon, Lisbon VIEW MILLENIUM FALCON OUTDOOR VIEW DELOREAN OUTDOOR VIEW BLACK PEARL OUTDOOR
Queer Lisboa is one of the most important queer film festival in Europe. Since 2010, the creative duo Marcelo Lourenco and Pedro Bexiga are the creative minds behind Queer Lisboa's ad campaigns. From movie homages like "Mister Pink" and "Pride Heart" to awesome funny spots like âComing Outâ and âWelcomeâ, Queer Lisboa adverts were among the most awarded spots in Portuguese advertising.
VIEW THE SPOT Mercedes-Benz GLA: For The Journey That Follows
A new spot for Mercedes-Benz plays with the idea of destiny, coincidences and a "deja-vu" type of feeling, leaving space for an open interpretation from the viewer. The red GLA appears in different situations and locations around the city, reinforcing the idea that it's a car that seems to be destined for you. Sur-Film serviced the new Mercedes Benz Gla spot shot in Lisbon, Portugal. The company partnered up with It's Us and helped create a classy, cinematic advertisement for a classy, cinematic car.
VIEW THE SPOT Stream and Tough Guy: The Press is Right
"Stream and Tough Guy" is a brand new Creative Shop out of Lisbon, Portugal. To launch the agency, Joao Ribeiro (Managing Partner) went as a contestant on the TV Show "The Price is Right", the most watched late afternoon show in Portugal, in an effort to get on brand's radars. How? Well, there's a very well known segment on the show where contestants get to send their best regards to friends and family who might be watching. So, unbeknownst to the show's production, Joao sent his best not to people he knows but to people he wants to meet (Marketing Leads for big brands).
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To celebrate the 20th anniversary of Wook, Portugal's biggest online bookstore, a new outdoor campaign created by Coming Soon Lisboa (the new agency founded by creative duo Marcelo Lourenco and Pedro Bexiga) has started this week with three different themes - each one dedicated to a classic book genre: horror books, historic books and love stories.
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Imagine your own McFlurry with your favorite toppings.
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Print campaign created to AMCV (association of women against violence) to help prevent physical violence from what may be its first signs: words.
Agency: Fuel, Lisbon VIEW THE TONE AD VIEW THE DARE AD VIEW THE ISSUES AD
To celebrate International Children's Day, ZIPPY managed to get together a very special group of kids. The casting criteria wasn't your typical appearance or gender but a very different one. The names of the kids should make up the lyrics to "Lean on Me" by Bill Withers.
Agency: This is Pacifica Design Studio + Stream and Tough Guy Advertising VIEW THE SPOT TUR4all Portugal: Wheelchange Tours
There are many ways to make tourism more inclusive. This could be one of them: a system that allows you to couple a wheelchair with a bicycle. With it, a person with reduced mobility can become a tourist guide. The prototype - created with a piece made in Spain that allows wheelchairs to be attached to bicycles - was presented in March by the Portuguese Secretary of State for Tourism, as part of the Bolsa de Turismo de Lisboa investment programme. Ana Mendes Godinho considers this idea - born from an FCB Lisboa insight - as "meeting all the requirements to be materialized."
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Coupons, paper receipts and plastic loyalty cards are so last century.
In the 21st century, we have apps. Continente, the leading retailer in Portugal, just launched a new campaign starring Herman Jose, one of the biggest Portuguese tv stars and comedian, to communicate all the new features of the Continente Loyalty app. Everything just seems, well, a thing of the past. Agency: Fuel, Lisbon VIEW THE PAPER RECEIPTS SPOT VIEW THE 600 THOUSAND SPOT « First « Previous Next » Last » 3 of 11 |
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