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Seen and noted
Snickers: Mad Scientist You are not you when you are hungry - in print. Agency: Impact BBDO Dubai.VIEW THE MAD SCIENTIST AD VIEW THE GRANNY AD VIEW THE APEMAN AD Ariel: Tough Chocolate Saatchi & Saatchi Dubai print for Ariel Washing Powder VIEW THE CHOCOLATE AD VIEW THE KETCHUP AD VIEW THE MUSTARD AD Breast Cancer Awareness: Feel for the Signs Early detection rates in the Emirates are alarmingly low. The problem? It's difficult to talk to women about breast cancer in public. So JWT, Dubai surprised passengers with 'seatbelt lump' sleeves placed to sit exactly above the breast area. Feeling the lump revealed the message. This dramatized how it's never this easy to detect breast cancer.VIEW OUTDOOR Johnson & Johnson: The Grandparents Frame Johnson & Johnson gave away the Grandparents Frame, a digital picture frame that is connected to the Grandparents Frame app. The app enables parents to instantly send pictures of special moments of the grandchildren to the grandparentsâ home. It allows the grandparents to witness these moments of their loved ones and connects three generations. .Agency Impact BBDO DubaiVIEW THE SPOT The Shoe Butler: The Red Shoe The idea is based on the simple insight that the shoe is the first thing that 'arrives' before your body. And therefore, a shiny shoe is the key to creating a good first impression. The campaign simply portrays this insight through different day-to-day situations that illustrate the importance of a shiny shoe, while reinforcing the role of the Shoe Butler.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD SmartLife: Foundation Dreams A story of how 17,793 nails have changed the lives of UAE's blue-collar workers' children. Agency: FP7/DXB, Dubai.VIEW THE CONCEPT FP7DXB: The Poaching Phone We set out to expand our creative department, but hiring talent in the region is a constant struggle. Headhunters charge exuberant fees, so we did our homework and captured the attention of the region's best talent using the ultimate creative recruiter The Poaching Phone. Faux industry Self help books were personalised to potential recruits and demonstrated how they could advance their career with us. Inside each book, an ordinary phone was concealed in die-cut pages and programmed with only one contact, our ECDs number. FP7 DUBAI then sent it out to infiltrate Dubai's top Ad Agencies. Within a week, we received the phone calls we were hoping for. A month later, we had 4 new members join our creative family. In the end, we saved 97% of our projected recruitment costs with a simple phone. VIEW THE AD RTA Dubai: Cordless Bungee Jumping People would never go bungee-jumping without a chord, sky-diving without a parachute or great-white-shark-diving without a cage. They consider these activities to be extreme sports that need to be carried out with safety and precaution. What people don't realize, is that driving without a seatbelt is just as fatal and extreme as any of the outlandish thrill-seeking sports. Agency: Lowe Mena, Dubai PLAY THE BUNGEE SPOT PLAY THE PARACHUTE SPOT PLAY THE SHARK SPOT Masafi Juices: Cup Cake Lowe Mena, Dubai creates a print campaign for Masafi JuicesVIEW THE CUP CAKE AD VIEW THE ICE CONE AD VIEW THE LOLLIPOP AD Dubai RTA: Birthday Boy Dubai has a large number of local and expat residents who drive their children around without the use of a seatbelt, drastically increasing the risk of fatalities in the event of an accident. The commercial from Lowe Mena, Dubai draws on an emotional message to enforce the safety and importance of bucking up children while they are travelling in a car.VIEW THE SPOT Harvey Nichols: Vintage Toy Agency FP7 Dubai needed to encourage Male Shoppers to visit the Harvey Nichols' Men's Department, where they could discover the latest gizmos, gadgets and limited edition collectibles. Harvey Nichols is the purveyor of high-end fashion, ultimately keeping its shoppers fashionably first. So, what happens when limited edition collectibles become a new edition to the Men"s Department? We created a series of adverts that illustrated popular toys finding their sense of style with Harvey Nichols. To further build on the idea, the Men's Department even housed life-like toys in the latest fashion essentials.VIEW THE VINTAGE AD VIEW THE MANGA AD VIEW THE VINYL D Harvey Nichols: Hang People are easily influenced by others on how to look and dress.However, the Harvey Nichols shopper is fashion pioneer in their own right. They do not conform to society's perception of what is fashionable and they surely are not fashion followers. They are trend setters, fashion leaders and style innovators. They break away from the clutches of social convention. Because the Harvey Nichols shopper is, influenced by none as demonstrated in these FP7/McCann ads VIEW THE HANG AD VIEW THE JUMP AD VIEW THE UNTIE AD UN: Women Shouldn't Ogilvy & Mather Dubai has released this print campaign for UN Women using real suggested search terms from googles autocorrect/predicted search.VIEW THE SHOULDN'T AD VIEW THE NEED AD VIEW THE CANNOT AD VIEW THE SHOULD AD Kraft Original: Squeeze The purpose of the campaign from Encyclomedia, Dubai was to bring more visibility to the Kraft's Original Squeeze showing the ease of using the bottle and the creative designs from Encyclomedia answered the clientâs brief for its OOH Campaign.VIEW OUTDOOR Kraft: Easy to Open Tin To increase the awareness of the newly launched Cheddar Cheese Tin & highlight the fact that the 'New Can Is Easy To Open' Encyclomedia Dubai went on the buses VIEW OUTDOOR Alserkai Avenue Al Manzil School: Conversations Children with special needs struggle to communicate. The children at the Al Manzil School for special needs were trying to reach out to the world through art. Conversations, a unique exhibition of their paintings GAVE THEM A PLATFORM TO ESTABLISH A DIALOGUE WITH THE WORLD while giving an opportunity to the world to COMMUNICATE BACK. Agency DDB Dubai VIEW THE SPOT Glad Bags: Bring a smile On the occasion of Ramadan, GLAD via DDB , Dubai undertook an initiative to provide free meals to needy children in Africa for every GLAD pack purchased. The idea was communicated through an innovative stand in prominent supermarkets that made people part of the noble cause without making them put any extra effort. Every time someone pulled out a GLAD pack, they found a kid smiling back at them, in a way saying a personal 'thank you'.By the end of Ramadan, 20,000 free meals were distributed to underprivileged children while the people who donated were left with a sense of contribution.VIEW OUTDOOR Whirlpool T50 Washing Machine: Explore the SilenceThe hum and drone of a washing machine is not only annoying but also deafeningly loud. So much so that it detracts from the rich moments happening in your home. And so to demonstrate the incredible silence of Quiet Wash, a standout feature of the new Whirlpool T50 Washing Machine, DDB Dubai brought to life captivating stories from inside the home that can now finally be experienced thanks to the pin-drop silence.PLAY THE SPIDER SPOT PLAY THE CENTIPEDE SPOT PLAY THE GEKKO SPOT PLAY THE COCKROACH SPOT VMX Creative Studio: CockroachToblerone: Cogs Saatchi & Saatchi, Dubai has put together this campaign for Toblerone VIEW THE COGS AD VIEW THE GOLD BULLION AD ATM: Awesome Traveling Machine In a fast-paced world, your money is always on the move. And as many Dubai shoppers discovered, sometimes an ATM is a lot closer than you think.Agency :FP7 McCann, DubaiVIEW THE SPOT Dubai International Film Festival: What you see Outdoor campaign for the Dubai International Film Festival from Leo Burnett, DubaiVIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR VIEW FOURTH OUTDOOR VIEW FIFTH OUTDOOR VIEW SIXTH OUTDOOR VIEW SEVENTH OUTDOOR VIEW EIGHT OUTDOOR VIEW NINE OUTDOOR VIEW TEN OUTDOOR Volkswagen Dubai: Harlem ShakeLady Fozaza: Meticulous Monkey From the Livingroom, Dubai comes 3 print ads for Lady FozazaVIEW THE PARROT AD VIEW THE CHAMELEON AD VIEW THE MONKEY AD American Garden Popcorn: Electric BoogalooA radio ad by Y&R Dubai that embraces the poor quality of a movie, made watchable by delicious American Garden Popcorn. PLAY THE ELECTRIC SPOT PLAY THE SOCCER SPOT PLAY THE INBRED SPOT Dubai Public Transport: The biggest mover Print ads from Livingroom, Dubai for the Road & Transport Authority DubaiVIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD Khaleej Times : The opinionated bannerRed Cross Lebanon: BuriedA radio ad by Y&R Dubai that shows how much of a difference Red Cross donations and volunteers can make in a disaster.PLAY THE SPOT PIizza Hut Chicken Festival: Bull All animals in these RASAS, UAR print ads try to disguise themselves as chickens because they want to be part of Pizza Hut's Chicken Festival. VIEW THE BULL AD VIEW THE GIRAFFE AD VIEW THE ZEBRA AD Land Rover: Escape Key Every prospective Land Rover adventurer has a day job and spends hours working on their PC every day. Y&R Dubai decided to surprise them with the Land Rover LR4 Escape Key. A small object that lets them personalise their keyboard in a special way. Now when they're at work and routine drives them up the wall, the key will serve as a gentle reminder to escape the everyday. And consider test driving the Land Rover LR4.VIEW THE AD Nandos UAE: End of the worldA tactical radio ad by Y&R Dubai, taking advantage of the hype surrounding the supposed end of the world on 21/12/2012.PLAY THE SPOT Dubai Cycling Course: Cat The Dubai Sports Council tapped UAR agency to produce a print campaignVIEW THE CAT AD VIEW THE CAR AD VIEW THE TRAFFIC LIGHT AD Axe Deodorant: For himLady Fozaza: Straight JacketsHere comes the 18th Dubai Shopping Festival This new brand film is created to launch the 18th edition of Dubai Shopping Festival, set to take place from January 3rd to February 3rd 2013. Looking at the category of event/retail advertising, we as TBWARaad believe itâs a distinct and powerful film that captures the Festival and Dubai as it's never seen before. It is a step change in the Festival's communication and in connecting with a global audience on an emotional-human level.VIEW THE SPOT Drop your pantsNissan finds you a new home Nissan needed to boost test drives in Dubai on a banner-sized budget and attract new drivers. TBWARAAD Dubai looked to Dubai's population of expats arriving daily and saw they shared the same challenge: finding a new home and buying a new car. So we teamed up with the most popular house-hunting site in the region and gave its search capabilities an upgrade with a new media format. The HouseHunter Test-Drive 'talks' to the website's search engine. When you search for a home, it matches your residence, budget range, selected neighborhood and family size with the Nissan for youVIEW THE CONCEPT Global voice roaming Etisalat Global Voice Roaming means you can call the UAE from anywhere in the world. Agency: Lowe Mena.VIEW THE USA AD VIEW THE AUSTRALIA AD VIEW THE FRANCE AD VIEW THE GERMANY AD VIEW THE TURKEY AD VIEW THE MALAYSIA AD Fast downloads How fast is 4G really, and how do you explain that speed in a simple, direct, and human way that anyone can relate to? Agency: Lowe Mena.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD A sale worth fighting over To promote and create excitement around the much-anticipated Harvey Nichols Part Sale Y&R, Dubai created this print ad. The concept is a fun, fresher take on the Harvey Nichols Part Sale, one that bring exciting images to your mind on the incredible mayhem that will ensue. The dresses/suits have become more affordable. And metaphorically, it is like a plate of freshly poached salmon in the line of sight of hungry pelicans. You can imagine what's going to happen next.VIEW THE AD « First « Previous Next » Last » 10 of 15 |
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Self promotional ad for VMX Creative Studio.
Harlem Shake Volkswagen style from Memac Ogilvy, Dubai
TBWA RAAD Dubai creates the world's most opinionated banners. 
Axe ad from Lowe Mena , Dubai
From Livingroom in the UAR comes this fashion ad for Lady Fozaza
Breathe in the rich aroma of Ali Cafe coffee.