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Seen and noted
 Thecomfortablepigs from Italy have produced this print for the Meter Association VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD VIEW THE SIXTH AD VIEW THE SEVENTH AD VIEW THE EIGHTH AD VIEW THE NINTH AD Fai: Intercom Stories Discover what stories would be told if the buildings of our cities began to talk. Agency: McCann Worldgroup Milan.VIEW OUTDOOR  Ogilvy & Mather Italy has created this spot for Wind Mobile who are celebrating "A Great Day" outside.VIEW THE SPOT  For the launch of the new IKEA Catalogue, AUGE Milan has released a video that shows some of the many products of the wide IKEA range, taking part in a musical performance.VIEW THE SPOT Ping Pong Association: A Game For Giants Thecomfortablepigs in Italy have constructed a seaside installation for the the Ping Pong AssociationVIEW OUTDOOR Ford : Life In One Second One second could be enough to change your life. Blue Hive Rome has created this interactive Instagram campaign for Ford.VIEW THE CONCEPT  Meet real men with a mission in this spot. Their convincing skills relate to various technical features of the new Fiat Doblo Cargo. Leo Burnett Turin came up with this concept for the clever small van. The commercial has been shot in two days on location in Barcelona. VIEW THE SPOT  From Publicis Italy a spot to portray a significant moment in the life of a father and his teenage son, a boy who is growing. A moment in life never easy to manage and understand by a parent. Here is the chance to show the real value of DIY linked to the brand: by improving your home also improves your life.VIEW THE SPOT  Fiorucci creates The Board of Peace, a smart cutting board designed to prevent the fight for the last slice of salami When family and friends enjoy a plate of salami everything is joy and fun. But when it comes down to the last slice, friends and family turn into enemies. To help restore peace, Fiorucci created a board that randomly selects who is going to get that last slice. Just press a button, cross your fingers and wait to see if the LED light points at you. If it does, noone can say it's unfair, because itâs the board that made the decision.Agency: McCann, Milano VIEW THE SPOT Dr Giorgini: Make The World A Peaceful PlaceTAM Airlines : The Ownboard Magazine TAM Airlines decided to change this behavior by creating The OwnBoard Magazine. Thanks to a Facebook Connect during the purchase process, such information as likes, preferences, interests, and social activity was turned into customized content to make this magazine different from passenger to passenger. Each copy is unique, from the cover to the last page. As a result, 100% of passengers decided to take the magazine with them after the flight and the average reading time during the flight increased by 1,200%. Agency: FCB, Milan.VIEW THE CONCEPT  Tampax and Publicis Italy are proving to women that have never tried Tampax that it isn't difficult to use. How? By showing them it's "so easy, it's man proof".VIEW THE SPOT Asso Ultra Kitchen Tissue: Beer Glass One sheet is enough with Foxy. Agency: Lowe, Milan.VIEW THE BEER AD VIEW THE WINE AD VIEW THE JUICE AD Caffe Motta: The Interpretations Of Coffee Ford Focus is a model with a long story. On Ford Italia website has been collected many stories from Ford Focus owners that they lived on that car. For the launch of the new Focus Blue Hive, Rome picked the best stories to become an episode on the web. They are all collected in the website www.afocusonyourlifetime.com where you can see all the models of the Focus where the story took place and jump inside to see it. VIEW THE TODAY SPOT VIEW THE AWAY SPOT VIEW THE HEEL SPOT Listerine: The Listerine Distance Billboard Exploiting the studies on proxemics, we demonstrated the existence of a physical distance within which you cannot feel indifferent towards other people, approximately 60 cm.J Walter Thompson, Rome called it, the Listerine Distance. Using an interactive billboard, we asked people to enter within this distance, living the "magic" experience of coming close to other people. The interactive billboard proves the campaign's idea: only those who have the self-confidence to enter in the most intimate zone can establish new empathic relationships with other people. VIEW OUTDOOR  There are spots that we are afraid of not being able to take off, allocating to remain on our clothes forever, as real tattoos. But now, with Natis the new Hotpoint washing machine, you can wash more than 100 stains at 20 degrees, making sure that they will be immediately removed.VIEW THE ANCHOR AD VIEW THE HEART AD VIEW THE BUTTERFLY AD Samsung : eMotion Project The aim of eMotion Project is to help hospitalized children to face recovery in a whole new way, bringing the light-heartedness typical of childhood back into their lives. With the collaboration of Samsung Italia, the potential of Samsung Gear VR has been put at the disposal of the pediatric department of Santa Maria Goretti hospital in Latina, to offer little patients an unforgettable visit to "Movieland", near Lake Garda. The experience proved to be a valuable way of providing genuine emotional support, turning around not only the mood of the little patients, but also their whole approach to recovery.Agency Leo Burnett MilanVIEW THE CONCEPT  Call The Art Director's Club to action for Italian Young Lions selection for Cannes Lions Young Competition 2015VIEW THE AD  Verba Gruppo DDB Milan has found a way to return former ski champion Gino Burrini to the ski slopes in this stunt from Audi. VIEW OUTDOOR Hype: Switch To Yourself Hype is a new app that makes the use of money easier and more intuitive. Exchanging money among friends, for example, is as simple as sending and receiving messages via WhatsApp. However, people today are overloaded by bank communications that promise to be different, but always propose the same products, with no evolution at all. Agency: Dnsee/Hagakure ItalyVIEW THE CONCEPT  What people in front of a beer like to do most of all is talk about their dreams with their friends. Despite that, most dreams remain small talks that never leave the bar. That's why Heineken decided to console these young dreamers by proposing a dream that is not a dream. Itâs a dream vacation. 'The Dream island' contest was launched as a unique deal: share the dream you never lived and weâll cheer you up by offering a dream vacation on a mysterious island. A few days after the launch of this video, thousands of abandoned projects were hooked but only the best dreamers deserved a place on the island and an unforgettable brand experience. Agency Publicis ItalyVIEW THE SPOT  Parisian Gentleman, one of the worldâs top websites about menâs style and sartorial excellence, has decided to tell its readers how important it is to be a true gentleman today with a film created by DLVBBDO and produced by The Family Film. VIEW THE SPOT  Fourth edition of the Air Guitar Contest Fisherman's Friend! fake it for real: you can win a Fender Stratocaster. the real one !!! We have two subjects: air guitar_Zebra and air guitar_Cinema.Agency MMS, Italy VIEW THE ZEBRA SPOT VIEW THE CINEMA SPOT Guy Pride: Happy Pride Created for Guy pride around the world and commissioned directly by the organisers of the famous white party, that is reborn from its ashes at each guy pride. Big screen show the commercial to start every white party.VIEW OUTDOOR  Ferrarelle Natural Sparkling Mineral Water refreshes your body. Agency: Havas Worldwide, Milan.VIEW THE BUTTERFLY AD VIEW THE BALLOON AD VIEW THE CINDERELLA AD VIEW THE ROSES AD VIEW THE ROLLER SKATES AD VIEW THE SNOW MAN AD VIEW THE HEARTS AD VIEW THE BAGS AD VIEW THE BIKE AD Audi: Little Thumb Navigation System "Driving is a totally different story. Update your Audi navigation system." Print from Verba Gruppo DDB, MilanVIEW THE AD  Domestic abuse is a serious problem in every country, but in Italy it's been referred to as "the most pervasive form of violence." In an emotional PSA on domestic violence made by online Italian newspaper Fanpage.it, we're introduced to a group of boys. When they meet a pretty girl named Martina on-camera, they're noticeably enamoured. An interviewer first asks the boys to reveal what they like about Martina before telling them to caress her and make funny faces at her. But then, they're told to "slap her". Needless to say, the boys' responses are remarkable.VIEW THE SPOT Nestles: The Hello Experiment This is a little introduction:Do we really know our reactions in front of a stranger? Now we can find out more thanks to The Hello Experiment Nescafe, a social experiment filming with hidden cameras, the behavior of people who are in contact with strangers.Agency Publicis Milan VIEW OUTDOOR Leroy Merlin: Thought Bubbles To promote its large paint collection, Leroy Merlin Italy decided to emphasise how any colour the consumer could think of, the chain can provide it.VIEW ORANGE OUTDOOR VIEW BLUE OUTDOOR VIEW GREEN OUTDOOR « First « Previous Next » Last » 11 of 16 |
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