Seen and notedThe Mexican Communication Council: The Book
Sarape Social, Mexico has launched"The Book That Show You the Whole Story" for The Mexican Communication Council.
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Drama in the control room solves a parking problem.Agency : Publicis Mexico
VIEW THE CONTROLLER SPOT VIEW THE SURGERY SPOT The Contemporary Music School: Iggy Putin
Campaign for The Contemporary Music School in mexico city. Life without music would be a mistake; music makes us smile, makes us jump, makes life better, music makes everything and everybody better.
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Anytime is a great time for: Tulum craft beer from Studio Tulum
VIEW THE MISTAKE AD VIEW THE YOKO AD VIEW THE PREGNANT AD Yamaha Motorcycles: NakedOnly in Mexico City are registered more than 2,000 motorcycle accidents per year. How to solve this problem in a city where there is no road culture for cars and motorcycles to coexist? Archer Troy decided to stop talking to motorcyclists and better talk to the car drivers, because the safety of motorcyclist depends more on those who drive around, than on himself."Naked"is an inspiring and visually striking campaign, as it shows the vulnerability of motorcyclists to another driver. VIEW THE SPOT VIEW THE CHOPPER AD VIEW THE COUPLE AD VIEW THE RACING AD
Wabi Productions (partner to The Sweet Shop) and Director, Andrew Lang, have made Y&R Mexicoâs story for mobile company, Movistar, so compelling that it has been watched nearly 10 million times within a couple of weeks. The spot tells the story of young love with a creepy twist in a deceptive smartphone romance that warns about fake social media profiles.
VIEW THE SPOT Certification In Gender Equality:Daughter
This May, Victoria147, launches a campaign inspired on the vision of its founder, Ana Victoria GarcÃa, which focuses on the thousands of working women, in order to sensitize companies to make a commitment and reinvent themselves..Agency: FCB Mexico
VIEW THE SPOT Mexico City Metro: Penis Seat
UN Women and Mexican officials have launched a project to tackle sexual violence against women on Mexico City's public transport system. They bring awareness by placing a " penis"on a seat and by showing men's genital areas of their pants live on closed circuit transport TV
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A Publicis, Mexico Campaign for Analgen Forte, a new analgesic that fights severe headaches.
VIEW IPAIN OUTDOOR VIEW HIGH SCHOOL OUTDOOR VIEW JUDGEMENT OUTDOOR Papalote Childrens Museum: The Wall Breaker Rope
To shorten distances and take down those walls Papalote Children's Museum and FCB Mexico placed two machines, each equipped with a rope and an interactive synchronizing system. One Machine in a private school of an exclusive neighborhood and the other 43km away at a public school in a marginalized area. Getting kids from opposite ends of the city to play with each other regardless of their socioeconomic conditions.
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Leo Burnett Mexico has released this spot, breaking your mental barriers and keep you moving forward with Corona.
VIEW THE SPOT Bissu: Hands That Speak From The HeartBoutique Vocal Singing School: Pleasure
Print from Licuadora, Mexico hits a high note
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Don't drink our beer if you instigate domestic violence says Tecate. Agency: Nomades Mexico.
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A World War II German Army platoon is trapped inside a trench in the middle of a hard-fought battle. As the camera zooms out, we discover that the trench is in the middle of a Hollywood sound stage movie.The commercial works on the idea that sound is a very important part of the movie itself. So you should see a movie in a theater that has the best sound available. In this case, Cinemex.
VIEW THE SPOT Save The Children: Paper Glasses
An estimated 75% of school dropouts in Mexico are related to visual impairment. Students get so frustrated, they start believing school isn't for them. The problem is worse in isolated areas. To help children realize they are not seeing as clear as they could Grey Mexico and Save the Children gave them a simple visual test they could take by themselves.
VIEW OUTDOOR Videocine: Hunger Games
Archer Troy, Mexico created a transmedia campaign where non-traditional actions converged: street marketing, social media, BTL, to invite all the fans to be part of The Final Challenge. Through specially developed software we integrated the participants with the movie content and the characters, turning them into the heroes of the story. The main goal: to win free movie tickets for 10 years.
VIEW THE SPOT Bajaj Mexico: LifeKey
How to make safety to the motorcyclists something as natural as turning their motorcycles on?Bajaj's LIFEKEY is a device that synchronizes itself with the motorcycle's engine switch. If the biker is not wearing the helmet, the vehicle just wonât start.The device have pressure and contact sensors, which detect if the biker is wearing the helmet. This development contemplates its use in BAJAJ PULSAR RS200, which is one of the safest motorcycles models in the market.
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Los Angeles-based Central Films North's award-winning director Rodrigo Garcia Saiz mourns a life lived within the caution lines in the cinematic spot 'The Return' for Time Out Mexico, out of DDB Mexico.
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Since 2014, 10,000 refugee children disappeared in a 2 year span soon after they arrived into Europe. There hasn't been any real news coverage of this situation, and people aren't aware of how huge this problem really is.Agency: Young & Rubicam, Mexico
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From Sparkling, Mexico, print for Save The Children Mexico
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"I am your fan" a surprising and emotional film form Y&R Mexico for Special Olympics.Y&R Mexico was chosen by Tony Granger, Global Chief Creative Officer, for the creation of a global commercial for Special Olympics, after a world wide pitch between Y&R offices.
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Mexico is a country where gastronomy plays a very important role. Spicy food is part of our culture in more than one way. Even our language is full of emotional connotations related to stomach sensations.Terms like "hot spicy" (enchilado o ardido) are used to describe how people feel when things go wrong. Young & Rubicam Mexico took advantage of some characters who are famous for being unhappy for any reason.
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What happens where the hair grows.Print for Garnier from Publicis , Mexico
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Machina wanted to unite Dance and Music, and created the Midi Jacket. One of the biggest challenge was to build a bridge between fashion and technology.Agency FCB, Mexico
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Discomfort won't come from what you eat with Alka Seltzer. Agency: Proximity BBDO, Mexico.
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Los Angeles-based Central Films North's award-winning director Rodrigo Garcia Saiz examines the fundamental connection of man and dog that spans back centuries in the touching spot "First Meeting" for Pedigree, out of BBDO Mexico.
VIEW THE SPOT L'Oreal: Colour Blind Awareness
According to the Colour Blind Awareness NGO, 1 out of 12 men cannot see the color red due to color blindness. When the spouses of these men wear a red dress, red shoes, or even red lipstick, the men perceive these colors as brown, ochre or even purple. That's why McCann Mexico, together with L'Oréal Paris, gave the spouses of select color-blind men the opportunity to have an unforgettable experience and discover red for the first time with L'Oreal's lipstick brand Color Riche.
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Although Victoria stands as Mexico's oldest beer brand, Constellation Brands recently brought Victoria to the U.S. market in 2010. Throughout this time, there had never been any advertising support for the brand. Things changed when Constellation Brands tapped the community to introduce the iconic beer brand to U.S. audiences Greg Smith might not do the right ranchera moves or the right goalkeeping, but he drinks the right beer: Victoria. And that's what in the end proves he is really as Mexican as he feels.
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Zeiss make it visible. Agency: Archer Troy.Mexico
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International animatics shop Animated Storyboards unearths the inspiration behind the objects at the core of everyday living in the new :60 "Cineminuto" for Camimex out of Y&R Mexico. The spot aims to educate Mexican citizens on the wide community impact of the mining industry, taking a full circle viewpoint of how minerals being mined underground are the true foundation of nearly everything we interact with on a daily basis.
VIEW THE SPOT Mexico's Next Top Model: Prepare For Battle
Prepare For Battle in Mexico's Next Top Model. Agency: Archer Troy Mexico.
VIEW THE FIRST AD VIEW THE SECOND AD Handy Park
In Mexico, people doesn't respect handicapped reserved parking spots, they park in those places because they feel like there's no harm done to those wo need them and thereâs no real consequences.Together with 2 important Mexican universities Mescalina Mexico developed Handy Park, for the transit department in Morelia. Handy Park is a device to monitor handicapped reserved parking spots.
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