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Seen and noted

BBC 1XTRA LIGHTS

 TV   UK    January 23, 2008 22:05 (Edited: January 23, 2008 11:05)
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A series of BBC radio studios come to life with artificial light as we travel through the various radio shows on BBC's 1Xtra digital radio station in this spot from Fallon London.


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NODDING DOG

 TV   UK    January 23, 2008 02:32 (Edited: January 22, 2008 15:32)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2008/Jan/11134_Nodding_Dog_still_New.jpg
In support of RAC's new social responsibility initiative this
AMV BBDO London spot, via Partizan, tells viewers that tiredness kills and they should take a break when driving long journeys, or late at night.


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KNOCKOUT FASHION STATEMENTS

 PRINT   UK    January 22, 2008 09:03 (Edited: January 21, 2008 22:03)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2008/Jan/tn_11131_BEAUTY.jpg
This campaign from DDB London demonstrates the impact that Harvey Nichols products have on other people and the statement that clothes from Harvey Nichols make about a person. This impact is physically illustrated by two 3-metre wide inflatable, specially constructed speech bubbles, which spring from a Harvey Nichols product and literally knock people to the ground. Each execution, shot by Jonathan De Villiers, is elegantly summarised with the endline, ‘Fashion Statement’, reinforcing the use of the speech bubbles.

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MOTHER'S UNCARRIABLE CARRIER BAGS

 AMBIENT   UK    January 21, 2008 20:10 (Edited: January 21, 2008 09:10)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2008/Jan/tn_11063_1.jpg
Mother London's Tobias Carlson says their carrier bags proved to be a big hit. He explains: "Employees as well as clients and visitors needed something to put reels and leftovers from lunch in. After extensive research we had come to the conclusion that a carrier bag is a 'walking poster' as much as a t-shirt and they can sometimes express a little about its owner's personality. Many of us know what it feels like to have an embarasing bag at a cool party, or to be seen with something like a 'super savers' bag in an expensive store. And so, the Mother Uncarriable Carrier Bags were born: bags you don't want to be seen carrying around. People went crazy for them. We were called by magazines and shops, too. The fact that something so embarrassing could become so popular gave us even more confidence in the fact that some ideas go beyond common sense."


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SPILLED MILK

 TV   UK    January 19, 2008 17:55 (Edited: January 19, 2008 06:55)
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Euro RSCG London promote Lactofree as the only milk alternative that actually tastes like milk in this TV and print campaign.

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LEARNING TO REED IS CONTAGIOUS

 RADIO   UK    January 19, 2008 17:34 (Edited: January 19, 2008 06:34)
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In a new series of radio spots via Contagious, London, punters are asked to log on and view the choice of 250,000 jobs on line with reed.co.uk

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MARMITE: YOU EITHER LOVE IT OR HATE IT

 RADIO   UK    January 18, 2008 21:45 (Edited: January 18, 2008 10:45)
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Like the spread itself, Marmite’s Paddington ads divide opinion. Author Michael Bond claimed he was surprised when he heard about the tie-up. But not half as shocked as the poor innocent ducks Paddington feeds with his Marmite sandwiches in this nostalgia-filled radio execution from DDB London.



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THOUGHT BITES FROM VOLKSWAGEN

 PRINT   UK    January 18, 2008 18:46 (Edited: January 18, 2008 07:46)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2008/Jan/tn_10991_VWRain.jpg
A brand campaign from DDB London that communicates "Volkswagen thinking".

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PERSIL'S ENVIRONMENTAL MESSAGE

 TV   UK    January 18, 2008 04:59 (Edited: January 17, 2008 17:59)
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Persil uses half the packaging, water and lorries in this spot from BBH London and Blink.


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STOP THE TRAFFIK BARCODE

 OUTDOOR   UK    January 18, 2008 04:55 (Edited: January 17, 2008 17:55)
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Leagas Delaney London is behind a new outdoor 'Barcode' billboard for Stop the Traffik.


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EVERYDAY SOUNDS OF DIVA TV

 RADIO   UK    January 17, 2008 22:43 (Edited: January 17, 2008 11:43)
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Quiet Storm recreate the Diva TV theme using sound effects from the everyday.


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VODAFONE FRIDGE MAGNETS

 OUTDOOR   UK    January 16, 2008 20:38 (Edited: January 16, 2008 09:38)
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BBH London has created an iconic poster for a site outside Heathrow Terminal 1. The site fits in with Vodafone's strategy of "Make the most of now."

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TRAPPED UNDER A PINT GLASS

 AMBIENT   UK    January 16, 2008 19:48 (Edited: January 16, 2008 08:48)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2008/Jan/tn_10904__7188506.jpg
In order to show the isolating consequences of being caught drink driving at Christmas, Leo Burnett London trapped an actual convicted drink driver under a giant upturned pint glass.

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DOMESTIC VIOLENCE: CUPBOARDS

 TV   UK    January 15, 2008 20:13 (Edited: January 15, 2008 09:13)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2008/Jan/10877_Domestic_Violence_cupboard.jpg
Cupboard doors get blamed for 330,000 injuries a year in the UK. A spot from JWT London and directed by Paul Andrew Williams.


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IS THAT YOU GRANNY?

 RADIO   UK    January 12, 2008 06:54 (Edited: January 11, 2008 19:54)
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Miles Calcraft Briginshaw Duffy, London used radio to inform the public about a gun amnesty offered by the Metropolitan Police.

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TIME TO SWITCH

 TV   UK    January 12, 2008 02:49 (Edited: January 11, 2008 15:49)
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Al Gore's emotive words highlight that the climate debate is everyone's business. A moving commercial on behalf of MTV via Ogilvy, London.

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LUCOZADE BOOSTS YOUR BODY AND YOUR MIND

 PRINT   UK    January 11, 2008 21:12 (Edited: January 11, 2008 10:12)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2008/Jan/tn_10792_Runner.jpg
M&C Saatchi London has created two print executions for Lucozade Sport following the premise that it's a drink that boosts your mind as well as your body.


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CADBURY COMES TO A STICKY END

 TV   UK    January 11, 2008 20:52 (Edited: January 11, 2008 09:52)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2008/Jan/10808_CREME-BALLOON.jpg
All good things come to an end - in this case, a very sticky end. A new series of spots for Cadbury Creme Eggs via Publicis London.

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BBH ASKS US TO JOIN THE VODAFONE MOBILITY

 TV   UK    January 11, 2008 18:50 (Edited: January 11, 2008 07:50)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2008/Jan/10802_voda_2.jpg
BBH London were tasked to demonstrate the mobility of the internet with Vodafone. The result is a simple idea, dramatically brought to life by the clever BIF people.

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CARRYING A KNIFE IS NOT A GOOD LOOK

 TV   UK    January 09, 2008 21:18 (Edited: January 09, 2008 10:18)
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To discourage youths from carrying knives Miles Calcraft Briginshaw Duffy, London challenged the misguided perception that carrying a knife give you kudos. “Knife crime is a serious and complex issue and the audience notoriously difficult to reach. We have developed a campaign which challenges the perception that carrying a knife is cool and plays to the self esteem of our audience.” Amy Holdsworth, Board Account Director at MCBD.


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KIA TAKE IN THOSE PICTURE PERFECT MOMENTS

 TV   UK    January 03, 2008 19:48 (Edited: January 03, 2008 08:48)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2008/Jan/10587_frame.jpg
The commercial features Kia Sorento drivers heading out of town starting their various journeys, all towing large wooden frames on trailers.
"The idea is inspired by those picture perfect moments that just seem to happen on adventures," said davidandgoliath, LA ECD Colin Jeffery. "Magical sunsets, bizarre rock formations, animals, reflections etc. These are the kind of moments that end up framed on our walls or safely stored in our memory banks. In the commercial we see the Kia drivers using the giant frames to compose beautiful images. The spot is meant to inspire people to get out and see the world, and showcases the Sorento as the perfect vehicle to do it in."

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HARVEY NICHOLS FOR A WONDERFUL LIFE

 PRINT   UK    January 03, 2008 09:49 (Edited: January 02, 2008 22:49)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Dec/tn_10573_HarveyNichols_Beauty.jpg
Harvey Nichols print via DDB London.


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POLYCELL STUNT AT TATE MODERN

 AMBIENT   UK    December 20, 2007 18:48 (Edited: December 20, 2007 07:48)
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London creative team Max Bugoyne and James Beswick recently pulled off an ambient stunt at Tate Modern for Polycell.


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BRITISH AIRWAYS EMBRACE CHRISTMAS

 PRINT   UK    December 13, 2007 20:51 (Edited: December 13, 2007 09:51)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Dec/tn_10319_BA_Xmas_600-72_.jpg
British Airways helps bring people together at Christmas.


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A THOUGHT CAN TAKE YOU SOMEWHERE

 TV   UK    December 13, 2007 20:26 (Edited: December 13, 2007 09:26)
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Frontier TV is a new online channel that shows innovative, uplifting and highly relevant programs, news and documentaries focused on the cutting edge of today's top social, spiritual, economic, scientific and environmental issues. This spot from The Law Firm, London promotes the power of a thought. To view, visit www.frontier.tv


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FLAPPING EARS FOR VODAFONE LIVE MUSIC AWARDS

 AMBIENT   UK    December 13, 2007 01:28 (Edited: December 12, 2007 14:28)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Dec/tn_10333_Ears-board.jpg
To build awareness of the Vodafone Live Music Awards BBH London hijacked the ticket barriers at London’s Earls Court Station, the event venue. When the ears began flapping, tongues started wagging.


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DON'T LET A GOOD NIGHT TURN INTO A BAD ONE

 OUTDOOR   UK    December 12, 2007 09:36 (Edited: December 11, 2007 22:36)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Dec/tn_10325_Police-1_1.jpg
London agency, CST Advertising, were out to raise awareness of the dangers of excessive drinking for binge drinkers.

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A GREEN STAMP ON GRAND PRIX RACING

 PRINT   UK    December 12, 2007 09:31 (Edited: December 11, 2007 22:31)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Dec/tn_10317_A1GP_Environment.jpg
The brief to JWT London was to raise awareness of A1 Grand Prix racing’s commitment to reducing their impact on the environment. Creative team Laurence Quinn and Mark Norcutt told BestAds: "The idea was a simple line in the form of a stamp, which could be stamped on paper based promotion material. This way we would avoid having to cut down any more trees. In this press execution we worked with different magazines so we could stamp it over some editorial. The stamp was designed and used in a way so that it was easy to read but wouldn’t spoil what it was stamped over."


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MTV TAKES STOCK OF SLAVERY

 TV   UK    December 11, 2007 16:49 (Edited: December 11, 2007 05:49)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Dec/10308_MTV-ANTI-SLAVERY-FRAME.jpg
MTV is conducting an anti slavery campaign via JWT London.


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BOOTS: HERE COME THE GIRLS

 TV   UK    December 05, 2007 22:01 (Edited: December 05, 2007 11:01)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Dec/10179_still_K.jpg
Here come the girls as they ready themselves for a ball. A new Boots spot directed by Traktor for Mother London.



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MUSEUM OF CHILDHOOD

 PRINT   UK    December 05, 2007 19:44 (Edited: December 05, 2007 08:44)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Dec/tn_10176_Inky_tongue.jpg
A brand campaign from Abbott Mead Vickers BBDO to encourage more families to visit the V&A Museum of Childhood.

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YOU KNOW WHO YOUR MATES ARE

 TV   UK    December 04, 2007 23:56 (Edited: December 04, 2007 12:56)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Dec/10170_CARLING-OUT-FRAME.jpg
Beattie McGuinness Bungay, London has put to air a humorous spot suggesting that Dan's birthday was the real reason Captain Oates went outside.


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TRY THIS AT HOME, KIDS

 TV   UK    December 04, 2007 23:42 (Edited: December 04, 2007 12:42)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Dec/10163_olympus_still.jpg
A boy and his dog play a wince inducing game of fetch with the new shockproof and waterproof Olympus Mju camera, a new spot via The Red Brick Road, London.


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THE SEARCH FOR PHOTOGRAPHIC IMAGES HAS EVOLVED

 PRINT   UK    December 04, 2007 10:49 (Edited: December 03, 2007 23:49)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Dec/tn_10156_Getty_eyes-1.jpg
DDB London has created a campaign that advertises the launch of the new gettyimages.com. The new stock photo/film library helps you search for images in new and better ways. The campaign ran on consecutive pages and was photographed by Julia Fullerton-Batten

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GREAT SOUND DESIGN AND GREAT MUSIC

 PRINT   UK    December 03, 2007 02:47 (Edited: December 02, 2007 15:47)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Nov/tn_10088_Panjo_1.jpg
A new print campaign for Wave sound studios to highlight the fact that they not only create great sound design, but also great music.

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STEFAN SAGMEISTER: BUT IS IT A PENCIL?

 VIRAL   UK    November 30, 2007 18:46 (Edited: November 30, 2007 07:46)
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The second in the series of animated films for the D&AD Awards 2008 Call for Entries - Stefan Sagmeister describes the creative process behind his Yellow Pencil-winning AIGA Detroit poster. The film may answer the question, ‘But is it a Pencil?’ but it raises just as many about the nature of creativity and the creative process itself. Krzystof Bierski and Camila Carlow from Goldsmith’s College, London – a Student Awards 2007 in-book team – animated the film.

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CREATURE DISCOMFORTS

 TV   UK    November 30, 2007 18:37 (Edited: November 30, 2007 07:37)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Nov/10131_leonard_cheshire_01.jpg
Aardman Animation has created a new campaign to challenge and change attitudes towards disability.


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SCH... YOU KNOW WHO

 PRINT   UK    November 29, 2007 21:04 (Edited: November 29, 2007 10:04)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2007/Nov/tn_10106_0216_You_Know_who_96.jpg
Mother London has extended their 'Sch You Know Who' campaign for Schweppes.

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THORNTON'S STOPS TIME

 TV   UK    November 29, 2007 20:34 (Edited: November 29, 2007 09:34)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Nov/10105_1.jpg
The world is stuck in time as a young boy struggles to think of a wonderful message to have iced on a chocolate plaque for someone special in this spot from Shop London via 2AM.

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FORD SPREADS ITS WINGS

 TV   UK    November 29, 2007 07:51 (Edited: November 28, 2007 20:51)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2007/Nov/10102_spreadyourwings.jpeg
In this commercial for Ford, via Ogilvy, London, we see a series of situations where small birds are getting about by hopping on the ground or hitching a ride on an escalator, a window cleaners cradle or even a skateboard. The reason for this becomes apparent when we see a caption, which reads, ‘Wouldn’t it be a shame if birds never used their wings’. Finally, we see two people getting into a Ford S-MAX and metaphorically spreading their wings as they drive off together.

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