Seen and notedDrive your phone to East London
The ultimate One-touch sharing test drive from Iris, London. Take control of a remote control Xperia T smartphone and drive it LIVE from your desktop around the Xperia Face Off arena in East London.
VIEW THE CONCEPT Design your own race track
The new BMW 3 series is more agile, powerful and efficient than the previous model and any other car in its class. BMW wanted to promote this in a surprising way.Solution from Dare, London BMW Ultimate Track is a driving game for iOS and Android. Draw a racetrack, drive the BMW 3 Series on that track and then challenge your friends to beat your score. You're scored on how powerful, agile and efficient you drive.
VIEW THE CONCEPT Powerful stories that aren't made up
This deeply impactful short film created RKCR/Y&R London is one of a series that will be appearing for BBC Current Affairs. They bring to life the idea that 'sometimes the most powerful stories are the ones you canât make up' This one is narrated by the actress Sophie Okonedo.
VIEW THE SOPHIE SPOT VIEW THE TOM SPOT Put your pictures to music
Work Club London has created a platform for Ballantine's that lets people enhance their Instagram photos by adding bespoke music. The Loud Blue platform, the next phase in the Scotch whisky brandâs "leave an impression" campaign, uses an algorithm that analyses photo data and creates music that represents the image.
VIEW THE CONCEPT How some children sleep is a nightmare
HLAâs Simon Ratigan captures children at their most innocent in this touching new film for Save The Children, juxtaposing the beauty and peacefulness of childhood slumber with the harsh realities of life in poverty. In the first spot from the newly merged Adam&EveDDB, Simon worked closely with Ben Tollett and Emer Stamp and travelled to hugely deprived areas of the UK, Bangladesh, Nepal and Liberia meeting the youngest victims of poverty.
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To celebrate St Andrews Day and launch a new limited edition glass for Tennent's Lager Newhaven, Edinburgh created a toast to our great country using their famous red T logo as a jumping off point.
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Do More New is an interactive site from Collective, London for Honda. By using Google Street View people are encouraged to get out there and try out new places.
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Hot off the heels of winning the Golden Panda (the wildlife equivalent of the Palme D'or) Passion RAW and agency Poke , London are excited to announce the signing of multi Emmy winning wildlife documentary director Dave Allen. Dave's commercial debut for Everything Everywhere 'Fenton Remastered' has just been released and has already received over 1.5 million hits on youtube. Shot over 9 days in the Norfolk countryside it was Fenton redone to epic proportions! The film was then brought in-house with all post handled at sister company Passion Pictures.
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Grey London has launched the next phase of its multi award-winning Hands-only CPR 'Vinnie' campaign for the British Heart Foundation. The original smashed all targets having been watched more than 2.8m times on YouTube and saving 28 lives. However, with the UK still facing 'dire' cardiac arrest survival rates, where only one in five people survive, the BHF tasked Grey with bringing back the popular campaign, starring Hollywood hardman Vinnie Jones and the Bee Gees' Stayin' Alive, to further increase bystander intervention. The campaign comprises a new 40' TVC â featuring 'one Vinnie saved earlier', survivor Alan Lucky Linton; a new training film Mini Vinnie to promote Hands only CPR among the next generation of lifesavers; and a series of online testimonials with some of the 28 people whose lives have already been saved by the campaign.
VIEW THE VINNIE SPOT VIEW THE MINI VINNIE SPOT VIEW THE LUCKY LINTON SPOT Where will you go with Shell?Shell has launched a global interactive video to encourage consumers to think about the role and importance of energy in their day-to-day lives.The activity is part of Shell's 'Let's Go' corporate brand initiative and builds upon the global above-the-line 'Energy Mix' campaign. The interactive work uses the narrative of the TV executions, created by JWT London, and allows the user online to decide where the action goes next. This allows the user to gain more information about the energy being used, where the energy comes from and also Shell's energy contribution today and tomorrow. VIEW THE CONCEPT
RKCR/Y&R has launched a cross media campaign for Digital Radio UK and BBC, introducing âD Loveâ. D Love is the diminutive new star of a fully integrated campaign which launches across BBC TV, BBC Radio, commercial radio, online and in store on 17 November to highlight the benefits of digital radio.
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AIS Londonwe're tasked with creating a 30 second cinema ad with a minimal budget for youth breast cancer charity CoppaFeel! So we know that any time is a good time to check your boobs. Even when the lights go down in the cinema and youâre waiting for the film to start. Which is why we got Mat Horne (of Gavin and Stacey fame) to voice our ad that encourages you to do just that. It has no visuals, just a dark screen to add to the effect.
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Tactical ad from Cogent Elliot, London using the iconic Jim'll Fix It badge to support The National Association For People Abused In Childhood.
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Following the lasting mark their captivating spot 'The Long Wait' made on public consciousness last Christmas, Dougal Wilson and adam&eveDDB return to usher in the festive season by giving us the gift of another enchanting film for John Lewis. The star of the spot is an intrepid snowman with extraordinary powers. As we all secretly hope when we say good night to a snowman we've lovingly constructed, he comes to life when the family is fast asleep, but even more incredible is how thoroughly charming this snowman is. He's a real gentleman with a flair for romance and a taste for adventure. The story shows us how far this particular snowman will go to demonstrate his love to his equally charming companion. Braving blizzards, icy streams and towering mountain peaks, the snowman embarks on an epic quest to find the perfect gift that will put a smile on her face, and all before the sun comes up.
VIEW THE SPOT Lexus from the beginning
Welcome to the million mile journal. A collection of stories about every mile, every lesson and every barrier we overcame when creating the Lexus GS.Take a look around and experience what it takes to Create Amazing.Agency CHI, London
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New Outdoor poster campaign from BBH, London to promote Audi S7 and its Cylinder Management technology.
VIEW OUTDOOR Jeremiah Weed Brew launched by an allligator
Diageo is backing the UK launch of its new Jeremiah Weed Brew brand with a quirky new television campaign from Johnny Fearless, London featuring a man and his pet alligator.
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A CGI & photography-integrated production, Taylor James worked with CST The Gate to create the ads for this outdoor campaign for the launch of the 2012 Poppy Appeal with The Royal British Legion.The billboard and poster images feature in tube and railway stations around the capital to raise awareness for Remembrance Day.
VIEW OUTDOOR Spaghetti western becomes a pizza western
Domino's UK now deliver movies with pizzas, and they're available to stream straight from the website. Big Communications, London put the message across
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Hovis has launched a national Halloween-themed advertising campaign promoting the recently relaunched Hovis Seven Seeds loaf. Created by JWT London, the work features the infamous Halloween pumpkin which is in the process of having its seeds removed â something that the pumpkin it is not very happy about. As the Hovis Seven Seeds loaf is baked using pumpkin seeds, the line âOne of the Seven Seedsâ is used. The aim of the creative is to reinforce the healthy addition and delicious taste and texture of the Seven Seeds loaf. The campaign launched on Tuesday 30th October and the work will run throughout the UK across outdoor and in print media.
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Ariel via Saatchi & Saatchi London are launching a pan-European campaign that moves away from the traditional product demos of detergent TV ads, and focuses instead on people's clothes and their relationships with them.
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Draftfcb in London have created a new TV spot for sported., a charity that offers support to volunteer and community sports organisations in order to help young people avoid street crime. "Turn It Around", captures the power sport has to transform lives by featuring a relay team of personal testimonials explaining how sport changed their perspective on their futures. There are no professional actors in the commercial, only athletes that the charity has supported and sported. ambassador and double Olympic medalist Mark Hunter MBE.
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A poster campaign by adam&eveDDB to launch Beauty Bazaar, Harvey Nichols - a new concept store in Liverpool dedicated solely to beauty. The striking posters feature women on the verge of a passionate kiss with themselves, alongside the headline, âLove Thyself. Beauty Bazaar, Harvey Nicholsâ.
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RKCR/Y&R is launching the latest version of the national Fire Kills campaign for DCLG (the Department for Communities and Local Government) highlighting the vital need for people to test their household smoke alarms.
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Honda is launching the 4th Generation CR-V with the tagline 'Do More New'. The campaign, which will run across Europe, is the first work for Honda by newly appointed mcgarrybowen London.
VIEW THE SPOT KIt Kat catches a ride with Felix
On Saturday 13th October 2012, to give Felix Baumgartner and his team a fun break, a Kit Kat was sent into space in an unparalleled show of support.
Created by JWT London, the activity ran ahead of Felix Baumgartner's record-breaking skydive on 14th October from the edge of space.Felix had been delayed on several occasions during the week due to the weather. As Felix and his team waited for the perfect conditions to carry out the skydive, Kit Kat sent up four fingers to the edge of space in a show of support and to keep spirits high. VIEW THE CONCEPT Kit Kat catches a ride with Felix
On Saturday 13th October 2012, to give Felix Baumgartner and his team a fun break, a Kit Kat was sent into space in an unparalleled show of support.Created by JWT London, the activity ran ahead of Felix Baumgartner's record-breaking skydive on 14th October from the edge of space.Felix had been delayed on several occasions during the week due to the weather. As Felix and his team waited for the perfect conditions to carry out the skydive, Kit Kat sent up four fingers to the edge of space in a show of support and to keep spirits high.
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Work Club, London introduces StartCap, the world's first digital bottle top. By opening a StartCap bottle of Strongbow Gold, drinkers can use RFID 'near field' technology to trigger unexpected events to mark the beginning of the night. For example, opening a StartCap bottle of Strongbow Gold could switch on an incredible jukebox, trigger the lights in a darkened bar or even launch a rocket.
VIEW THE SPOT Crminals want you to do nothing on November 15th
RKCR/Y&R has launched a new campaign for the Police and Crime Commission.
The campaign, which runs until 24th October, aims to create awareness of the elections occurring to appoint local Police and Crime Commissioner happening on 15th November and crucially, encourage voter turnout. The creative idea holds a mirror up to society and by using a CCTV mechanic showing âreal lifeâ crime scenarios invites the public to vote for their local Police and Crime Commissioner and to help make a change to how crime is dealt with in their community. The team who created the idea behind the campaign were Richard Fox and Jamie-Philip Woodington. It was CDâd by Gethin and ECDâd by Mark Roalfe. The TV and Online film was directed by Ron Scapello and produced by Rogue Films. VIEW THE SPOT « First « Previous Next » Last » 123 of 166 |
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