Seen and notedGetting down to the nuts and bolts of shoe design
The 890 with REVlite from New Balance is light. How light? About 10% lighter than Nike LunarGlide. Allow Arnold, Boston to demonstrate.
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A look from BrabenderCox at what happens post football season in Steelers Country.
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In an ideal world we would know of an impending accident before it happened. But unfortunately we live in the real world where we need all the safety we can get on the road as demonstrated by this Team One, El Segundo, CA spot
VIEW THE SPOT Le Bron and buddy argue when State Farm turns up
Let's get ready to ruuuummmmmble! LeBron James and a buddy argue over blame for an auto accident with escalating name-calling. State Farm is there and working, even while the boys bicker with small violins and large binkeys in this spot from Translation, New York.
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It makes a great wedding gift. It's 100 percent redesigned. Its terrain management feature can take on snow, mud, sand and hills. It's the all-new 2011 Ford Explorer, introduced to the world by Anonymous Content Director David Kellogg in a comical Uniworld Group spot starring funny-man and actor Kevin Hart.
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Gorgeous@Anonymous Content Director Tom Carty, working via mcgarrybowen, just completed a pair of spots introducing the Verizon ThunderBolt 4G phone.
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Innovative use by Cramer-Krasselt/ Phoenix of outdoor media to show the damaging effects of unfiltered hard water on drain pipes. Culligan, the experts in water filtration present a smart solution to that problem.
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The 2010 One Show Annual - To Steal is Genius This year's annual created by Anomaly, New York acknowledges that award shows are a great place to steal from. Winning entries in advertising, design and interactive were deconstructed as sticker pages - headlines, images, products, interfaces and client logos were broken into a disparate kit of parts so everyone can make their very own One Show winners for years to come.
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Let's Take Our Marks, Get Set, And Go Prove What We're Made Of.â¨While Most Of The Fitness Running Conversation Today Focuses On Running As A Path To Stress Relief, Or A Way To Carve Out "Me Time", Arnold Boston Wanted To Remind The World That Running Is More Than Just Self Help. It's An Athletic Endeavor. And If We're Not Out There Each Day Getting Faster, Going Longer Stepping Up To A Line And Pushing Each Other To Improve We're Really Not Getting It Right.
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BBDO New York, on behalf of our client Gillette, is in the process of staging the worldâs biggest shave on the worldâs biggest stage â New York City. BBDO produced a painted billboard in the heart of SoHo that features MLB all-star Derek Jeter. It is being repainted daily to reflect various stages of menâs grooming e.g., Jeter with rarely seen stubble, then with shave prep, and finally with his famously clean-shaven face. The three-day cycle began on Wednesday, February 16 and will be repeated through Sunday, March 6. The worldâs biggest shave requires ten gallons of paint, as Derek Jeterâs face is about 20 feet wide. Itâs part of Gilletteâs ongoing efforts to demonstrate the outstanding performance of Gilletteâs grooming regimen (or as the copy says, âEveryday masterpieceâ).
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DTS Digital Entertainment engaged One Plus Two , Los Angeles to create a visually arresting and engaging video directed by Ross Ching of A Common Thread for this year's Consumer Electronics Show (CES), which convened last month in Las Vegas.
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Telling your husband and kids that your parents are moving in doesn't have to be awkward. Thanks to Sprint's unlimited text, web and calling-to-any mobile plan, you can send word on your phone via email or text without ruffling any feathers. You can even tweet the news! O Positive's David Shane re-teams with Goodby and Sprint for this hilariously understated commercial.
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A Munn Rabot, New York TV campaign demonstrating the above-and-beyond care NewYork-Presbyterian Hospital provides it's patients.
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Set in beautiful wine country, the Paso Wine Man explains the origins of the Zinfandel grape in this Juice, Paso Robles CA.
VIEW THE SPOT Punch your way out of your crib
Firehouse, Dallas posters made for a gym specializing in Mixed Martial Arts.
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Young & Rubicam New York joined forces with MTV EXIT (End Exploitation and Trafficking) and music collective Black Iris featuring Best Coast's lead Bethany Cosentino to produce a powerful new music video that raises awareness of human trafficking.
VIEW THE SPOT What babies want is Kee Ko
In late 2010, McCann NY won responsibilities for the U.S. relaunch of Chicco, a 50 year old Italian company specializing in making babies happy around the world. Here in the U.S. they are little known. When asked, most people have no idea where Chicco is from Mexico? China? Nor do most people know how to pronounce the name.Focus: teaching the correct pronunciation of the brand (Kee-Ko), establishing the provenance and the products, which in the U.S. are car seats, strollers, toys.
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In a continuation of a longstanding relationship with Doner and COX Communications, DUCK Studios played an integral role in the telecommunications giant's latest campaign.
VIEW THE CUP PHONE SPOT VIEW THE BREAKFAST IN BED SPOT Black Mamba off the court
They don't call Kobe Bryant "The Black Mamba" for nothing. His ability to transform into a deadly force and strike without warning on the basketball court earned him the right to assume such a normally ridiculous nickname. Kobe's "Mamba Moments" have never been extended beyond the game, though, until now. Nike Basketball and R/GA have teamed up to emulate his transformation digitally through a website experience that changes the superstar from Kobe to Mamba through tweets.
VIEW INTERACTIVE DETAILS No matter what happens chew Mentos
Mentos launched a new social-media driven campaign with Dragee (dra zheË), a character which maintains a maintaining a positive outlook on life no matter what befalls him. The campaign is being promoted via a Facebook page.
VIEW INTERACTIVE DETAILS Rebuilding America one job at a time
Imagine what could happen if every business in America, large and small, created one new job. Think about what that would mean for the country. Think about how powerful that could be. You can be a part of this idea through Goodby, Silverstein & Partners, San Francisco and help make it real. Take a pledge today and promise that you'll hire at least one new person. Then tell a friend to do the same. Together, we will bring back jobs in America one by one.
VIEW INTERACTIVE DETAILS Picasso first to Virginia, now to the world
The Virginia Museum of Fine Arts via The Martin Agency, Richmond unveils its much-anticipated "Picasso: Masterpieces from the Musée National Picasso, Paris" show on February 19. But art fans on the East Coast may not even have to make the trip down to Richmond to see the blockbuster. That's because Picasso just zoomed into the "augmented reality" age: Virtual versions of the exhibition will open at locations in New York, Philadelphia, and Washington, D.C., not to mention at all 33 Richmond-area Starbucks.
VIEW INTERACTIVE DETAILS Richard Lewis complains for Snickers
To extend the Snickers "You're not you when you're hungry" campaign into the digital realm, BBDO New York has created an interactive experience that allows viewers to witness Richard Lewis' whininess first-hand with a YouTube page takeover. Lewis - who appeared in a Super Bowl spot along with Roseanne Barr - becomes 'you when you're hungry', and leads the user through a first person POV of YouTube videos, offering his hungry and whiny commentary.
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This Teleflora Valentine's Day commercial, featuring Faith Hill and created by Fire Station aired during the 2011 Super Bowl.
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Park Pictures, Bicoastal/London director Benzo Theodore brings the ocean to the skate park in an inventive new :30 'Waves' out of BBDO, NY. The spot features a brave crew of skateboarders 'dropping in' to tarp-shaped waves. Says director Theodore: "Skating was born out of surfers' desire to do something when the waves weren't breaking, so this seemed like a interesting way to link the two. The concept was inspired by others who've tarp-surfed on YouTube."
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Opening Day in baseball can only mean one thing - hot dogs.Outdoor from Erwin Penland Greenville,SC
VIEW OUTDOOR Droga5 brings out the good and bad in Rihanna
'Flower' is a lush and sultry video palindrome created by Droga 5, New York for the launch of Parlux's Rihanna perfume Reb'l Fleur. The intricately crafted spot was directed by @radical's Dave Myers and edited by Cut + Run's Dayn Williams with effects by Radium.
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A new series of TV spots from Young & Laramore brings awareness to a widespread lack of knowledge among Indiana residents about their various insurance policies.
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The spot was created by Thornberg & Forester for The Brooklyn Brothers to help introduce The Daily, the first entertainment, news and sports publication created from scratch for the iPad.
The infinite content and amazing graphics of this new digital magazine are explained through a detailed tutorial. Thornberg & Forester was able to offer a video explanation to clients that was just as graphic and exciting as The Daily itself. VIEW THE SPOT Shout your love from the mountaintop
This year, for Valentine's Day, AT&T launched a unique promotion called "Shout Your Love from the Mountaintop." The idea from BBDO New York was to encourage users to submit Valentine's Day messages via AT&T's facebook page.
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Gorgeous @ Anonymous Director Peter Thwaites delivers the Merkley & Partners, New York story beautifully for the largest audience in television history during Super Bowl XLV:
VIEW THE SPOT Getting more greenbacks back for Greenback
Just in time for tax season, Anonymous Content Director Mark Romanek has completed a nine-spot H&R Block Fallon, Minneapolis Campaign promoting taxpayers and reassess their tax returns to see if they can find a refund.
VIEW THE GREENBACK SPOT VIEW THE NICKEL DINER SPOT VIEW THE QUILT LADY SPOT Kansas City billboard mystery revealed
Billboard Mystery Revealed.They've kept Kansas City residents guessing for weeks. A series of simple white billboards with words like, "impossible," "hopeless" and "unbelieveable," across them. The mystery finally ended last week when it was revealed that campaign is all part of an effort to rebrand St Luke's Health System, and re-establish their position as the area's clinical leader in heart, cancer and neuro.
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Yessian partnered with Wieden + Kennedy New York for a Nokia spot which aired during this year's 53rd Grammy Awards and will air again during this year's Oscars on February 27th.
VIEW THE SPOT He also does a great double act with his sister,Phillay
You may have seen or heard his work before, but I wanted to introduce you to lounge singer Buddy Mignon as he helps promote the new Quad Steak Burrito in this latest spot for Taco Bell. And be sure to the check out the extended version an introspective look at Buddy and his love of steak.
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Goodyear's "More Driven" campaign from GSD&M, Austin highlights the rich history of the brand, the achievements they've been part of and the experts who choose the brand for superior performance today.
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In an effort to increase readership of The New York Post, the Branded Content Division of Young & Rubicam New York created "Headless Body in Topless Bar," a new weekly improv comedy show inspired by New York Post headlines that takes place at The Peoples Improv Theater (The PIT).
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