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Love Better: Broken Hearts Chances are, we'll all go through a break-up at some point. During this painful time, every single one of us tends to dabble with the hurt we can cause to our partner and ourselves. This is normal. It's human. But how much we dabble in causing more pain, is up to us.VIEW 5 OUTDOORS  While every brand was celebrating Taylor Swift, We thought we'd take the chance to celebrate an incoming known Pepsi fan, Kansas City Chiefs tight end, two-time superbowl winner and Swift-suitor, Travis Kelce. More popularly known as 'Taylor's boyfriend who plays football'.VIEW OUTDOOR Smooth FM: Together in Music Music has a unifying power. Together in Music, is a new brand platform for Australian radio station Smooth FM. Smooth plays the classic sing-along type music that we all love to belt out in the car, at parties or on a night out with friends. The OOH shows the moments where a band or artist is intrinsic to that very moment, and key in bringing us together. The campaign is live throughout Australia. VIEW BEATLES OOH VIEW CYNDI OOH VIEW WHITNEY OOH  To celebrate the arrival of icon Taylor Swift, VEGEMITE created a billboard that welcomed her to Australia in a very Swifty way. Located outside the airport where her private jet landed, VEGEMITE became the first brand to welcome Taylor Swift when she arrived.VIEW OUTDOOR No Ugly: Valentine's Immunity It's fun to have a Valentine's kiss, it's not so fun finding out they've locked lips with everyone else. VIEW 6 OUTDOORS  Ballygowan is the Official Water Partner to Irish Rugby. Our task was to demonstrate our admiration and support of a game-changing team; one that's a source of inspiration, a positive force whose impact is felt across every corner of the country. Drawing on the wild power of Ireland, this inspirational image places rugby firmly at home, and naturally at one, with our land much like Ballygowan.VIEW 2 OUTDOORS  Created by Soko, Dove's creative agency in Brazil, the initiative makes questions and provocations related to the topic take space on billboards, airports and strategic points in the city of Rio de Janeiro in different languages, such as Spanish and English, facilitating understanding for tourists from around the world, as well as content on Dove's social media.VIEW 4 OUTDOORS  From 1 March 2024, South Australia is introducing new laws to ban smoking and vaping in a range of public outdoor areas. To share this with the public, we focused on the positive impacts these new laws will have, clearing things up as we clear the air. VIEW 3 OUTDOORS  Within hours of the footage being released, Hypnosis had booked a mobile billboard to drive to Parliament House with a message for the Honourable Mr Joyce. As the truck made its way through the capital a Network 10 film crew hailed it down to capture footage which later appeared on The Sunday Project.VIEW OUTDOOR  Hahn Ultra is great tasting beer with no carbs. So when cricket season was in full swing, beer weather in full effect and people were watching their waistlines over summer we put an ultra ad on an ultra large billboard. How good.VIEW OUTDOOR The Unruly Tourist Production: A Holes Kiwis pride ourselves on our warm welcomes. But in 2019, a group of tourists swept the country, leaving rubbish and stealing Christmas trees. And boy, did we get hot under the collar. Suddenly, every Kiwi was calling for their deportation. Our ugly side was on display. VIEW 3 OUTDOORS Nissan Middle East: Defy Ordinary In a showcase of digital artistry, Nissan Middle East has recently revealed a CGI masterpiece featuring the iconic Patrol lineup on the billboard of City Walk Dubai. This viral video seamlessly integrates cutting-edge technology with a creative vision, portraying the Patrol against dynamic, surreal landscapes that mirror its robust elegance and advanced features. Crafted using high-resolution 3D modeling and photorealistic rendering, the video establishes a new benchmark in automotive advertising, captivating audiences and enhancing Nissan's brand presence. VIEW 3 OUTDOORS  The 'Tastes OK' campaign is the latest iteration of the established Pepsi Max 'Tastes Better' brand platform. It highlights a design flaw that's been hiding in plain sight in the name of the brand's biggest competitor, reminding Australia that food tastes better with Pepsi Max.VIEW 3 OUTDOORS  Fiverr, the renowned freelance marketplace, has unveiled a new billboard outside Anfield Stadium. With a creative adaptation of the club's iconic anthem, "You'll Never Walk Alone," the billboard's message, "You'll Never Work Alone," resonates deeply with solopreneurs and SMBs, reflecting Fiverr's commitment to providing a vast pool of talent and support. This billboard gains an added layer of significance as Liverpool FC processes the news of Jurgen Klopp's departure, emphasizing the message of solidarity and collective strength.VIEW OUTDOOR  The poster sees a perfectly shaped sausage and egg McMuffin placed on the recognisable phone alarm icon, making it clear to audiences that at 7:30am one wouldn't need anything else but a hearty breakfast, "done properly," as the copy on the billboard reads.VIEW OUTDOOR NZTA Wake Kotahi: Would You Rather Be Smashed Building on from our hero TVC and launch of our campaign, we turned the classic drinking game of Would You Rather into an anti-drink driving message, getting people to play it across a range of OOH placements.Each execution was treated like a playing card, combining engaging headlines that challenge people to weigh up their options, with bespoke illustrations that paint a picture of what's at stake when you drink and drive.VIEW OUTDOOR  In 2023 a campaign for not-for-profit organisation Cancer Chicks was launched, collaborating with swimwear label Sea Level and fashion brand Aje Athletica to bring confidence back to young, female cancer victims, making them models for these leading fashion brand campaigns. The purpose-led campaign quickly captured the attention of the public - and in a matter of weeks, the organisation received donated media space from generous media agencies. Utilising these key locations and to continue our goal to bring bold life aspirations back to the cancer victims, gigantic murals have now been created off the back of the campaign as support for these women to show that Cancer Chicks, and the world, are behind them. Agency: The General StoreVIEW OUTDOOR  Holocaust Memorial Day Trust and St Luke's, London light up OOH sites around the UK with 6 million virtual candles. VIEW OUTDOOR Netsafe NZ: ReScam Phanton Re:Scam was initially created in 2017 by Netsafe to fight internet scammers. The AI bot trapped scammers in endless conversations by impersonating an array of realistic human personas, keeping scammers out of Kiwi inboxes. Re:Scam collectively wasted over 5 years worth of scammer's time, before it shut down in 2018 to undergo further development. With Kiwi losing over $200 million to scams in 2023, it is time for Re:Scam to return, now with enhanced AI technology. VIEW OUTDOOR  Cities around the world are using titanium dioxide coatings for their ability to absorb pollution from the air. These coatings are usually put on roads and buildings but on their mission to show how Electric Feels Good, Volkswagen Canada found a new way to use them. Volkswagen Canada, in collaboration with the TYPE1/TAXI team, has introduced a remarkable solution to combat air pollution in an unexpected placeVIEW OUTDOOR Department Of Human Services : Gambling Alone Many problem gamblers acknowledge that if they had recognised the warning signs earlier, they could have stopped before their gambling went too far. This campaign encourages casual gamblers to look out for the signs and to seek help.VIEW 5 OUTDOORS Samsung NZ: Different Apple were always so⦠"different". From the way they told us to think, to the way their products made us feel. But now, we live in a world where almost every single hand has an iPhone in it. What was once originality, is now conformity. It's 1984 all over again.VIEW 4 OUTDOORS Samsung Galaxy Unpacked: The Portal to a New Galaxy Leading up to Galaxy Unpacked and in conjunction with the Consumer Electronics Show (CES), Samsung has partnered with BBH Singapore on an epic takeover of the Sphere (Exosphere) in Las Vegas on January 8. Featuring Doctor Strange from Marvel Studios' "What If...?" all episodes now streaming only on Disney , it teased a new era for mobile and provided a glimpse of an upcoming feature that will allow users to make epic discoveries just by drawing circles. Just as Doctor Strange discovers new portals of endless possibilities, the new Galaxy capabilities will enable discovery in a whole new way. This spectacular Sphere display comes after Samsung released an official teaser announcing the impending arrival of Galaxy AI. Called 'Galaxy AI is Coming', this was also produced with BBH Singapore.VIEW OUTDOOR  To mark the much-anticipated return of True Detective: Night Country the fourth season of the popular anthology crime drama streaming service NOW has created an innovative billboard with light sensitive paint, to create a unique day-to-night transformation in its Key Art. In a striking recreation of True Detective:VIEW 5 OUTDOORS  Sporting giant Rebel tasked The General Store to design and implement a state-of-the-art outdoor retail experience at Rebel's flagship store at premium shopping centre Emporium in Melbourne last year.VIEW OUTDOOR  KFC has harnessed the power of food delivery trends in Bangkok by strategically placing miniature billboards inside their iconic buckets. These attention-grabbing bucket billboards, strategically located at food pick-up points in residential complexes and office buildings throughout the city, aim to remind residents of KFC's free delivery campaign at the crucial moment when they pick up their meals. Crafted with meticulous detail, these billboards even feature lights that illuminate in the dark, mimicking the real outdoor billboard experience. VIEW 4 OUTDOORS  There're more that 20 different EV brands in Israel. None of them have a unique parking spot. December 2023, smart #1, the new all premium electric SUV is back in Israel. Smart is not another brand. Never has been. A series of parking spaces were created especially for its arrival. More designs yet to come. VIEW 2 OUTDOORS L'Oreal: Stand Up Against Street Harassment An international study by L'Oreal Paris revealed that sexual harassment in public spaces was identified as the most important issue faced by women across the world. 80% of women have experienced sexual harassment in public spaces, and 76% of people have witnessed sexual harassment in public spaces. A further study by L'Oreal Paris in collaboration with Touche Pas à Ma Pote, the Belgian organisation that campaigns against gender based street harassment revealed that among 1,000 women in Belgium, 95% sometimes feel unsafe on the streets with 15% of respondents rarely or never feeling safe. VIEW OUTDOOR  In summer, the city of Lima becomes a ghost town! The reason? Everyone takes advantage of the sun (and remote work) to move and live on the beaches in the south of Lima during the three-month-long season. That's why Solgas, the #1 domestic gas brand in Peru, has expanded its distribution network to reach all these beaches. Our mission? To communicate this in a fun and attention-grabbing way for those heading to these beaches.VIEW OUTDOOR  Nollalinja is a Finnish 24/7 helpline for victims of domestic violence. Unfortunately, during the holiday season, they get more calls than ever. The campaign uses tropes of a fighting match and its statistics to shed light on the struggles faced by some families, and to let everyone know that help is available. VIEW OUTDOOR Ocean Blue: From the coldest waters of Norway There's a saying when it comes to salmon - 'The colder the water, the better the salmon'. It's also the simple insight underpinning the latest OOH campaign for Ocean Blue by Melbourne independent, SICKDOGWOLFMAN, following their successful 2022 campaign. VIEW THE HENRIK AD VIEW THE RAGNAR AD VIEW THE SVEN AD VIEW THE BJORN AD  14 December 2023, Thursday, Singapore This festive season, The Secret Little Agency seeks to redefine what thoughtful, meaningful gifts should look like in a new campaign for RedMan, the flagship brand of Phoon Huat Pte Ltd and a culinary cornerstone in Singapore for decades. Rooted in the spirit of the season, the campaign aims to encourage Singaporeans to #JustBakeIt, embracing the warmth and sincerity of baked goods as the ultimate gift for anyone. VIEW 7 OUTDOORS  Christmas shoppers in Manchester were given a surprise this morning as they spotted a giant sleigh parking space installed on top of a local Aldi store. The freshly installed parking space sports a sleigh-shaped print, and has enough space reserved for the nine trusty reindeers that pull Santa's sleigh.VIEW 5 OUTDOORS  To raise funds for Anglicare WA's Young Hearts Child Counselling Service, a service that helps children recover from experiences of domestic violence, we reminded everyone that Christmas isn't the same experience for everyone. With 1 in 4 families experiencing domestic violence our campaign uses traditionally happy Christmas cues to highlight the way children experiencing domestic violence might experience this time of year. All aimed to raise much needed funds for this important service. VIEW 2 OUTDOORS « First « Previous Next » Last » 2 of 70 |
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