WEB FILM
The Harris Project, a national organisation that raises awareness, advances prevention, and supports the implementation of integrated treatment for teens and young adults with or at risk of developing co-occurring disorders (COD), launched a powerful PSA film that addresses the dangers and threats of self-medication with drugs and alcohol for those with underlying mental health conditions.
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Streamlabs "Unleash Your Live" campaign is a new initiative from the Logitech subsidiary, designed to inspire and empower streamers in the gaming community. Created by Catalyst, the new brand campaign pays tribute to live streamers who overcome obstacles of the ever-evolving creator economy to build a community around their passions while showcasing Streamlabs' successful adaptability in meeting this industry's evolving demands and requirements. The new branding, including an electrifying campaign directed by SixTwentySix's Iris Kim with intricately crafted VFX and motion design production by Shapes & Forms, debuted at TwitchCon 2023, the premier gaming convention.
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Life insurance faces a significant marketing problem - nobody wants to think about death. Dealing with the loss of a loved one or confronting our own mortality is something many shy away from. That's why Amica, a 116-year-old insurance brand, is taking a new approach. Amica's new branded short film series - "What You Leave Behind" - seeks to help people see meaning and beauty in the things left behind when someone passes away, and to consider making life insurance part of that legacy to help provide security to the ones they love.
Agency: Mother, New York VIEW THE SPOT
In light of Journalist's Day celebration, DDB Uruguay and newspaper El Observador's campaign focuses on gender inequality in the workplace. During the month when Journalist's Day is celebrated in Uruguay and the anniversary of El Observador, the agency and client have collaborated to create a piece that narrates the story behind Robert Capa, the iconic photojournalist, widely recognised as one of the most influential figures in the history of photojournalism. Many are familiar with Robert Capa, but few know that he never truly existed; he was the pseudonym of a pair of photographers, a man and a woman hidden behind an image and a male name.
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Strike Anywhere, an independent film company, worked with Udemy, a company dedicated to improving lives through learning, to develop and execute two short-docu series-style films to capture the instructor-learner dynamic. Highlighting the platform's ability to create change through skills development and learning, the first film from Strike Anywhere director Akil Gibbons tells the story of Udemy instructor Chris Haroun and learner-turned-instructor Vital Nsengiyumva. It is titled "Building Opportunity: Vital & Chris," and was shot in Magu, Rwanda.
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STAMMA, the British Stammering Association, today marks its 2023 awareness campaign ahead of International Stammering Awareness Day on October 22nd. The new work draws attention to the everyday difficulties that people who stammer experience in simple interactions with companies, such as returning an item. Don't be a knob, don't jump in, developed by creative agency VMLY&R London, will span online film, cinema, and out-of-home executions across the UK to encourage the public, and companies, to allow people who stammer to finish their sentences.
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Jack in the Box is cooking up a seriously spooky Halloween campaign featuring the brand's first-ever horror short, 'Feeding Time', which will be unveiled on Friday, October 13. The campaign marks the return of Jack's infamous Monster Tacos and the launch of their all-new product: Angry Monster Tacos.
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A music video inspired film to promote a new genre of music we created called R&B or Rhythm & Bricks. The film shows an entertaining metaphor of how LEGO building can help adults unbuild the stresses of their day. Featuring music by Tom Misch who created a soundscape using LEGO brick sounds, vocals and instrumentation, the music seeks to help adults Find their Flow.
VIEW THE SPOT City Lodge Hotels: "Life is Hard. Check into Easy"
Sandy white beaches, lurid sunsets, and cocktail umbrellas afloat in coconuts: think of advertising for the hospitality industry, and these are the cliches that come most readily to mind. It's a sector that leans heavily on the conventional lure of escapist fantasies. Hotels aren't actually selling us room and board; they're peddling daydreams that are meant to draw us in because they're so removed from everyday life. City Lodge has deviated radically from this model, in a new campaign that speaks directly to the banal, workaday frustrations that wear us down.
VIEW THE FAMILY SPOT CoCo Philippines: Cool
CoCo Tea Philippines is a fresh tea and juice brand, primarily known for its boba milk tea. The brand wanted to obtain business from coffee drinkers.What makes milk tea unique from coffee is the cup's plastic cover and how drinkers stab their straw through it which can be a form of catharsis to some.
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In December 2019, Humber College sent a class of advertising students to Zulu Alpha Kilo to gain real-world experience working on an important campaign. And get paid for it.
The brief given to the students? Create a campaign encouraging businesses to pay student interns. However, the project was put on hold once the pandemic hit. Today, with the backing and support of the U.S. based National Association of Colleges and Employers (NACE), the campaign is ready to launch across North America. VIEW THE 6 SPOTS Half Million: Sunkissed
Overheated moggies and motors, melting flip flops, parched the Half Million coffee shop chain is an incredibly cool representation of heat.
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Heritage streetwear and athletic apparel brand Champion has launched its new global brand campaign 'Champion What Moves You' via Energy BBDO, Chicago.
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The who's who of Australian motor racers and auto influencers come together to remind car enthusiasts that the right engine oil will 'keep it running super'.
Agency: Chimera Project VIEW THE SPOT Beecher’s Handmade Cheese: Beecher’s 20th Anniversary Campai
Food & beverage branding agency, Mudge, and creative agency, SpecialGuest have collaborated on the first-ever paid advertising campaign for Seattle-based food brand Beecher's Handmade Cheese, with a little help from the brand's diehard fanbase. The series of twelve videos highlights real comments from social media and emails, using humor and Beecher's trademark deliciousness to infuse the words with personality, as the brand celebrates its 20th anniversary.
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Lifeline has launched "Suicide Doesn't Discriminate" - a stigma-breaking project in the lead up to World Suicide Prevention Day (September 10). To encourage people to think differently around some of the misconceptions about suicide and who it impacts, Lifeline brought together people who lead very different lives to interview each other and share their stories. Despite being so different in many ways, what aligns them all is an experience with suicide. We show that how no matter who you are, suicide doesn't discriminate. Agency: Thinkerbell
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Spanish agency &Rosas presents a new spot for Cupra Volkswagen Group
VIEW THE SPOT Best Girls Escort. GrabUnlimited: Niel
GrabUnlimited is a subscription service of the food delivery app Grab that allows its users to order more at an affordable price. With their competitor matching their offer, GrabUnlimited came up with a better deal and wanted to announce it to the general public.
Agency: GIGIL VIEW THE SPOT
Despite the advances of gender inclusion in sports in recent years, there is still a lot to achieve when it comes to equity in women's football. From an early age, girls don't feel welcome on the pitch due to issues such as prejudice, lack of proper spaces to play, or even the burden of domestic responsibilities. With the purpose of inspiring girls to continue breaking limits and having the confidence to work towards their dream of becoming professional players, Rexona has used artificial intelligence to create the Album of the Future.
Agency: Edelman, UK VIEW THE SPOT
Artist, filmmaker, and animator blackpowerbarbie recently directed and stars in a vibrant new ad campaign, 'You Gotta See What We See', for Destination Toronto via production company Fela and advertising agency Bensimon Byrne. In a love letter to her hometown, blackpowerbarbie provides an inside look at Toronto's thriving art scene through the personal lens of her friends, community, and local hangs.
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Income Insurance has released 'Fallin' Apart', a brand new single and music video commissioned from a famous 2000's rock band The Calling, to headline Income Insurance's new Protection campaign. The starting point was the insight that most Singaporeans do not have adequate protection for their life stage, which can often be overlooked. As a brand that puts people first, Income Insurance wants to encourage people to have conversations about the underinvestment in health and critical illness coverage and recognise the downsides of not having adequate protection. BBH Singapore and Income Insurance collaborated with The Calling, the rock band behind the 2001 smash hit 'Wherever You Will Go' to write and record a brand new single.
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electriclime and Riot Games have linked up once again to create a second film as part of the VALORANT 'Game Changers' series to show the strength of women in esports.Following on from telling the story of Thai player Jinny, this second documentary-style spot showcases Japanese star Kohal through the VCT Game Changers Tournament.The project was once again directed and edited by Singaporean filmmaker Daniel Marjan, with the electriclime team travelling to Berlin for the shoot.
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Hennessy has announced the global launch of Life is the Greatest Odyssey, a poignant visual experience directed by Academy Award-winning filmmaker Damien Chazelle. This marks the third instalment of the Maison's Odyssey opus following successful collaborations with iconic directors Sir Ridley Scott (2019) and Nicolas Winding Refn (2016).
VIEW THE SPOT Robinson Department Store : The Air Drummer
Robinson, Thailand's top department store has launched its annual 'Robinson Salesation' sale, which allows you to choose whichever items you want to discount by just putting stickers on and getting the price off. To promote the campaign, Wolf BKK partnered with Thai director, Nawapol Thamrongrattanarit, to create this amusing commercial called 'The Air Drummer.'
VIEW THE SPOT Origin Organic Sparkling Water: Siphe November
We all have an origin story; something that makes us unique. Origin Organic is Canada's first premium organic sparking water, flavoured with 100 per cent organic, high-quality, non-GMO ingredients. In celebration of the launch, Origin Organic has partnered with three inspirational Canadian creatives singer Savannah Re, dancer Siphe November and Chef Nuit Regular who share their unique, captivating origin stories. The campaign asks, 'What's your origin story?', and shares its own, with the tagline, 'Our origin is organic.'
VIEW THE THREE SPOTS Nedbank: Reality Check
Nedbank orders a Reality Check. Katlego delivers.Whoâs adequately prepared for retirement? Less than 10% of South Africans, that's who. Nedbank and their agency Joe Public had a powerful message to share. And Spitfire Director Katlego Baaitse was entrusted with bringing it to life.
It's a sensitive subject: 90% of South Africans can't afford to retire. VIEW THE SPOT Adidas: Move For The Planet
What's a better way to move? Running or rugby? Football or handball? We've always talked about which sport is more fun to play or more watchable. But have we ever stopped to think which one is best for the planet?
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In the fight against childhood cancer we are launching the manifestation Football Shirt Friday in Sweden. To raise attention of the new initiative we have created a commercial for TV and Cinema in which we asked ourselves one big question. What will it actually look like if everyone came to work wearing rival football shirts?
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Porsche Cars Australia, in partnership with Atari, presents Taycan Arcade. The Taycan combines electric performance, with the soul of a Porsche completely redefining the electric sports car segment. To celebrate, Porsche and Atari electrify one of the greatest games of all time, Pong, bringing two classics together into a new era.
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The Glenlivet's latest campaign scripts were written by AI. Pulling down from what's known about a fathers relationship with their children (assuming that Dad's only chat to their sons). Naturally the inputs are all based on times gone by when fathers were stoic, distant worker drones, more concerned with other matters than their relationship with their children. OB didn't tell the cast what content or scripts they would be reading, until the day, or more importantly who wrote it!
Agency: CP+B, London VIEW THE SPOT
'One Good Reason,' is a powerful and inspiring documentary from Emmy Award-winning directors Perri Peltz and Matthew O'Neill, produced by Tribeca Studios in partnership with ServiceNow. It follows the journey of a Ukrainian family with two young children as they flee the war in their home country, the generosity of an American couple in rural Wisconsin - complete strangers - who offer to be their sponsors and the special bond they create together.
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From the creativity of Serviceplan Italy and the commitment of Sisal to responsible gambling, Meet A.D.A. is born, the creative project that tells the story of an Artificial Intelligence system designed to counter risky gambling behaviors. A.D.A. (Anti Dependence Algorithm) is an Artificial Intelligence system that arises from Sisal's strong focus on technological innovation and behavioral research, serving a safer and more sustainable gaming model: the algorithm analyzes the gaming experiences of over 600,000 Sisal customers monthly to predict risky behaviors and profiles.
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What better way to prove that Axe's new Fine Fragrance is the G.O.A.T (Greatest Of All Time) than by creating a reality TV experience with some of the biggest lifestyle and perfume influencers in the world right now. Axe worked with Fresh Films' Luiza de Moraes, known for her documentary work and hands on approach to filming, embodying the Axe fun spirit of not taking itself too seriously.
Agency: The Martin Agency VIEW THE SPOT
Wendy's and T-Pain (also known as FROS-T-PAIN) are teaming up to create the hottest collaboration of the summer with their new song and music video, 'Buy U a Frosty,' directed by SixTwentySix's Miles & AJ, and a FREE small Frosty with purchase promotion. 'Buy U a Frosty' drops on Wendy's YouTube channel where T-Pain's promise comes to life.
Agency: VMLY&R, New York VIEW THE SPOT
U.S. Bank announced today that they will launch 'Translators', a documentary focused on the lives of three immigrant, bilingual children who are the only ones in their otherwise non-English speaking families who can translate everything from grocery shopping to financial, health and government documents. Conceived and produced by McCann Worldgroup, the film highlights a key cultural and generational issue among the Hispanic community and serves as an organic extension of the bank's mission of powering human potential and making banking accessible to all.
VIEW THE SPOT Building Supplies & Hardware Retailers: Shocker
The campaign centres around ITM staff demonstrating how nobody understands builders better than they do by dramatising how well they know and in many cases foresee clientâs needs.
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Director Michael Spiccia and production company Miniac have joined forces to create a lyrically surreal short film for Enchante, a clothing brand founded by F1 racing star Daniel Ricciardo. Titled 'Smell the Roses', it stars Kristen Bell and is set in a resplendent French hotel restaurant. The frivolous short features the actress in dual roles playing two versions of herself, which end up in a friendly and comforting confrontation resulting in a magically new world unfolding around the actor.
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The Angie Schlegel brand presents its new collection El Amor va con Todo, with web videos, focused on the concept and the sensory world of the collection. Two cuts created for the brand's social networks.
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According to estimates by dgti, around half a million people in Germany do not identify with the gender assigned at birth. Many report not wanting to look at or share their childhood photos after a successful transition. This may be because these photos strongly contradict their gender identity and may remind them of the challenges of life pre-transition. The Project "Saved Memories" aims to help trans people be more comfortable with their childhood pictures.
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