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Seen and noted

Put your paper promo's in the past

 INTERACTIVE   USA    February 01, 2011 03:44 (Edited: January 31, 2011 16:44)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33979_first-stop.jpgfirst-stop.org San Francisco is an earth-friendly website to showcase the work of choice illustrators and photographers. However, in order to be featured, each artist must agree to significantly reduce the amount of paper promos they send out, if they send any at all.
The inspiration for the project came from the realization that our small agency alone amasses about 28 kg's of promotional post cards, posters and booklets from illustrators and photographers every month, which, as I'm sure you know, are often thrown out. That got us thinking: if we take that 28kg's and multiply it by say 15 agencies, that’s about 410kg's of paper that's just thrown away. What a waste.And that is why we created first-stop.org

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Lacta in love

 INTERACTIVE   GREECE    February 01, 2011 03:39 (Edited: January 31, 2011 16:39)
http://www.bestadsontv.com/includes/image.php/7e07c_0000.png?width=120&filewidth=560&fileheight=314&filetime=1296392400&image=s3://bestadsontv.com/thumbs/7e07c_0000.pngLacta is the leading chocolate brand in Greece. Its advertising has always been about people in "love", comparing the feeling to Lacta's sweet taste. Its slogan translates to "Lacta The sweetest part of your life". In order to promote Lacta's Facebook page, OgilvyOne Athens developed an application that let people change Lacta's brand on
the pack into the name of their lover.

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The Foster's queue jumpers

 TV   FINLAND    February 01, 2011 03:32 (Edited: January 31, 2011 16:32)
http://www.bestadsontv.com/includes/image.php/4b120_0000.png?width=120&filewidth=560&fileheight=314&filetime=1296392400&image=s3://bestadsontv.com/thumbs/4b120_0000.pngIf you become a Foster's Priority member, you can buy tickets online and Foster's Facebook group to most popular concerts 24 hours before they're for sale for all.. To promote it 358 Helsinki did commercials where music fans are little too used to their priority status.This another in the series

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While waiting for the football here's fingerball

 PRINT   FINLAND    February 01, 2011 03:25 (Edited: January 31, 2011 16:25)
http://www.bestadsontv.com/files/print/2011/Jan/tn_34007_Welho_World_Cup_insert.jpgHow to tell our customers that World Cup if football is now closer to them than ever with Welho HD broadcasts, and with no extra cost? Solution: 358 Helsinki did a print insert for sports magazines that customers could crumple to a mini-football and play with their fingers, while waiting Welho HD broadcast.


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Beware of the heat

 PRINT   ISRAEL    February 01, 2011 03:22 (Edited: January 31, 2011 16:22)
http://www.bestadsontv.com/files/print/2011/Jan/tn_34002_Spagetti_72.jpgShalmor Avnon Amichay/ Y&R Interactive, Tel Aviv builds a volcano of pasta in this print ad.

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Now facebook has a voice

 INTERACTIVE   FRANCE    February 01, 2011 03:14 (Edited: January 31, 2011 16:14)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33957_Screen_shot_2011-01-28_at_11.10.25_AM.pngThe first-ever vocal status updates on facebook. To celebrate the first anniversary of the SNCF (French Railways) webradio, the brand via TBWA\Paris has launched "My Vocal Status" on Facebook. You can either record your own voice or use an audio synthesizer (with "male" and "female" voices in both French and English) to post on your or a friend's wall.

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Fresh caught at the supermarket

 PRINT   KENYA    January 30, 2011 21:37 (Edited: January 30, 2011 10:37)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33966_maggi_fish.jpgAdd real fish flavour to any meal says McCann Kenya

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All's right on a white sheet night

 TV   INDIA    January 30, 2011 21:33 (Edited: January 30, 2011 10:33)
http://www.bestadsontv.com/includes/image.php/e53ee_0000.png?width=120&filewidth=420&fileheight=314&filetime=1296306000&image=s3://bestadsontv.com/thumbs/e53ee_0000.pngSleeping on white bedsheets during period nights is now a fear of the past.
The Stayfree® All Night White Sheet Challenge created by McCann, Mumbai will change your period nights forever. Have you taken the challenge yet?

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Old Spice man returns

 WEB FILM   USA    January 30, 2011 21:28 (Edited: January 30, 2011 10:28)
http://www.bestadsontv.com/includes/image.php/7f3d3_0000.png?width=120&filewidth=560&fileheight=302&filetime=1296306000&image=s3://bestadsontv.com/thumbs/7f3d3_0000.pngIsaiah Mustafa is back for Wieden +Kennedy, Portland and Old Spice.

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Star Wars and Lego together

 INTERACTIVE   USA    January 30, 2011 21:22 (Edited: January 30, 2011 10:22)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33955_Screen_shot_2011-01-28_at_10.57.37_AM.jpgIn this real-time, multiplayer online experience created for LucasArts, by RED Interactive users learn about the new LEGO Star Wars video game while taking control of a Star Wars character and working collaboratively to solve puzzles.

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The toughest phone you'll own

 INTERACTIVE   JAPAN    January 30, 2011 21:18 (Edited: January 30, 2011 10:18)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33953_Screen_shot_2011-01-28_at_10.53.49_AM.pngNo sweat even if you drop your phone in severe situations. G'zOne TYPE-X can survive any sweating tough situation, offer you a safety that no other smart phone carries. You'll see how tough it is in this site developed by Pyramid Film Quadra, Japan

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Here's how insurance works

 INTERACTIVE   USA    January 30, 2011 21:15 (Edited: January 30, 2011 10:15)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33951_Screen_shot_2011-01-28_at_10.40.38_AM.pngOne of the most complicated and hard to understand things in life is getting to know how insurance works. This is why Farmers Insurance via Tool of North America , New York created an online campaign to educate people about what they need to know.

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From ironing board to surfboard in an instant

 OUTDOOR   CANADA    January 30, 2011 21:12 (Edited: January 30, 2011 10:12)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33999_BCL_BC69_BB_IronBoard.jpgDDB Vancouver wanted to show how fast your life can change when you win.

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Roll up billboard

 OUTDOOR   NETHERLANDS    January 30, 2011 21:05 (Edited: January 30, 2011 10:05)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33968_Mega_croissant.jpgThis huge croissant is a rolled up billboard poster created by Y&R Not just film , Netherlands for Danerolles, the ready-to-bake puff pastry for making your own fresh croissants.

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Poor driving by UFO pilot

 OUTDOOR   AUSTRALIA    January 30, 2011 20:48 (Edited: January 30, 2011 09:48)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33961_RAC_UFO.jpgA lot of families make the two-hour trek from Perth to Bunbury during the summer holidays, and this unique billboard from Perth agency Brand reminded them that they can rely on the RAC if they break down, no matter how far from home they are.

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Mofilm monsters marry mountain dew

 PRINT   ROMANIA    January 30, 2011 20:45 (Edited: January 30, 2011 09:45)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33969_chewbacca_low.jpgMountain Dew, the official extreme sports drink in Romania, joined MOfilm in order to strengthen its position as a fun and irreverent brand.
Graffiti BBDO, Bucharest announced this affiliation through a series of print ads, illustrating the rather familiar results of the two worlds colliding.

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Heard all the way from Gaul

 PRINT   INDIA    January 30, 2011 20:33 (Edited: January 30, 2011 09:33)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33967_TECTONIX_Bard.jpgA simple message from Vermillion, New Delhi that the speakers from Tektonix are any audiophile's delight!

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The leopard will see you now

 PRINT   KENYA    January 30, 2011 20:28 (Edited: January 30, 2011 09:28)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33965_leopard.jpgLet Leopard lick the pain away in this print ad from McCann Kenya

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Homeowners hit the roof

 TV   ITALY    January 30, 2011 20:20 (Edited: January 30, 2011 09:20)
http://www.bestadsontv.com/includes/image.php/2963e_0000.png?width=120&filewidth=420&fileheight=314&filetime=1296306000&image=s3://bestadsontv.com/thumbs/2963e_0000.pngA young couple deal with the shortcomings of a tight house in this Headline Italy spot.

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Capturing the real street sounds

 TV   ITALY    January 29, 2011 23:08 (Edited: January 29, 2011 12:08)
http://www.bestadsontv.com/includes/image.php/e787c_0000.png?width=120&filewidth=420&fileheight=314&filetime=1296219600&image=s3://bestadsontv.com/thumbs/e787c_0000.pngFagan Reggio Del Bravo Italy have two young sound technicians about town find an interesting way to capture and record urban sounds.

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Alcohol: Know when to say when

 TV   AUSTRALIA    January 29, 2011 18:27 (Edited: January 29, 2011 07:27)
http://www.bestadsontv.com/includes/image.php/5ace6.png?width=120&filewidth=320&fileheight=212&filetime=1296219600&image=s3://bestadsontv.com/thumbs/5ace6.pngGeorge Patterson Y&R Sydney has launched the first stage of a major education campaign highlighting the problems of alcohol consumption and abuse on behalf on NSW Health.'Know when to say when' explores how and why we drink and how the community needs to address entrenched behaviour about drinking and its social and personal consequences.

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Slurpees are colder than an Eskimo's deodorant

 TV   AUSTRALIA    January 29, 2011 00:36 (Edited: January 28, 2011 13:36)
http://www.bestadsontv.com/includes/image.php/df4ae.png?width=120&filewidth=320&fileheight=179&filetime=1296133200&image=s3://bestadsontv.com/thumbs/df4ae.pngIt’s colder than a penguin’s undercarriage, an Alaskan barbeque and an Eskimo’s deodorant stick.
Yep, there’s only one beverage that’s chilled to -3C and that’s Slurpee. And then there’s its most iconic feature that distinguishes it from all other drinks – it was the first frozen beverage to be served in a cup.
7-Eleven agency Leo Burnett Melbourne capitalised on these two unique properties by creating a television campaign based on the Slurpee cup itself and its below zero interior.
Each spot poses a different world that might exist inside the Slurpee cup. These worlds are cold for two reasons, the freezing temperature and the unfortunate situations that befall its inhabitants.


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Cupid wanted

 PRINT   SPAIN    January 28, 2011 19:52 (Edited: January 28, 2011 08:52)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33952_press-1.jpgThe objective of this campaign by Unlimited Creative Group Spain was to advertise the Valentine's Day, the concept was based on searching for "cupid" with good aim to hit at heart and love.Increasing sales of gifts for that day at the shopping center.

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Axe wins every game

 PRINT   UNITED ARAB EMIRATES    January 28, 2011 19:29 (Edited: January 28, 2011 08:29)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33941_Axe_TicTacToe3.jpgThis ad campaign from Lowe Mena, Dubai is done for Axe Gulf. The idea shows how the Axe effect using the Tic-Tac Toe game visual.

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Tuna in space

 TV   USA    January 28, 2011 19:10 (Edited: January 28, 2011 08:10)
http://www.bestadsontv.com/includes/image.php/be6ed.png?width=120&filewidth=320&fileheight=181&filetime=1296133200&image=s3://bestadsontv.com/thumbs/be6ed.pngFEEDTHEWALRUS has created a partnership with Grey NY to produce this spot for the Tuna Council

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Mozambique Fashion Week begins

 PRINT   MOZAMBIQUE    January 28, 2011 19:01 (Edited: January 28, 2011 08:01)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33940_ANUNCIO-MANEQUIM.jpgThe Mozambique Fashion Week, one of the biggest fashion events in Africa, has called for a campaign under the concept "Inspired by Africa. Inspired by you." The main objective was to strengthen the community, the feeling that the MFW and the African fashion are really inspired by Africa and the African people. The primary target audience of this campaign were young and adult Mozambicans aged between 18 and 40 years. DDB Maputo create illustrations that show the transition between what is inspiring (Africa) and the result of inspiration (fashion) using Batik (very common type of art in Mozambique) and that by the colours, prints and drawings, reveals a lot about Africa.

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A bad way to meet good people

 PRINT   ROMANIA    January 28, 2011 18:28 (Edited: January 28, 2011 07:28)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33938_Police_Stretcher.jpgIn Romania, almost all cases of driving under the influence - more than 80% - occur due to social drinking. People tend to go out and indulge in social drinking to facilitate meeting new people and establishing new relations. As a parallel, the connections one makes during a dramatic moment - like an accident - are much stronger than by making regular new acquaintances. We create a contrast between an apparently normal situation and a tragic accident, thus communicating the main message: driving under the influence can have devastating consequences. Agency: Mercury360, Bucharest

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A radio for every category

 WEB FILM   NEW ZEALAND    January 27, 2011 20:51 (Edited: January 27, 2011 09:51)
http://www.bestadsontv.com/includes/image.php/5268b.png?width=120&filewidth=320&fileheight=176&filetime=1296219600&image=s3://bestadsontv.com/thumbs/5268b.pngTo show Radio New Zealand's place in the country's culture, AIM Proximity / Clemenger BBDO Wellington turned the culture into radios.

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Who's afraid of a new job?

 TV   UK    January 27, 2011 20:45 (Edited: January 27, 2011 09:45)
http://www.bestadsontv.com/includes/image.php/3efcb.png?width=120&filewidth=320&fileheight=180&filetime=1296046800&image=s3://bestadsontv.com/thumbs/3efcb.pngFive time Oscar-nominated director, Mike Leigh, famous for films such as Vera Drake, Secrets & Lies and his latest - Another Year, has directed the new Jobsite ad campaign created by London ad agency Hooper Galton. The campaign features British actor Max Beesley, star of Survivors and Hotel Babylon, who has been the face of the brand since 2008.

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A plug for match.com

 TV   BRASIL    January 27, 2011 20:40 (Edited: January 27, 2011 09:40)
http://www.bestadsontv.com/includes/image.php/cb2ea.png?width=120&filewidth=320&fileheight=177&filetime=1296046800&image=s3://bestadsontv.com/thumbs/cb2ea.pngTwo outlets try to find the perfect plug in this spot from Binder + FC Comunicacao, Brazil

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Extra compact cars in Paris

 VIRAL   FRANCE    January 27, 2011 20:35 (Edited: January 27, 2011 09:35)
http://www.bestadsontv.com/includes/image.php/16397_0000.png?width=120&filewidth=560&fileheight=314&filetime=1296046800&image=s3://bestadsontv.com/thumbs/16397_0000.pngWith the new service Autoliberte from Europcar, renting a car became so easy, having your own car became totally pointless. Ogilvy Paris highlight this point in a humorous way : pranking innocent people with hidden cameras, making them believe that their cars have been crushed by an obscure fake authority.

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The BBC One Hi Definition trailer

 TV   UK    January 27, 2011 20:20 (Edited: January 27, 2011 09:20)
http://www.bestadsontv.com/includes/image.php/9f10d_0000.png?width=120&filewidth=560&fileheight=314&filetime=1296046800&image=s3://bestadsontv.com/thumbs/9f10d_0000.pngThe BBC launches its first marketing campaign for its new channel BBC One High Definition tonight, with a 60 second trailer created by ad agency RKCR/Y&R which shows viewers that with the launch of BBC One HD, BBC One has never looked so good.

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The Australian of the year doesn't drink and drive

 PRINT   AUSTRALIA    January 27, 2011 20:14 (Edited: January 27, 2011 09:14)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33935_TAC_9399_262x376_Aus_20B81D.jpgFull page press from Grey,Melbourne appeared in Herald Sun on Australia Day to promote responsible drink drive message on a day Australians traditionally celebrate.

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Take up a make up job

 PRINT & POSTER   CANADA    January 27, 2011 20:10 (Edited: January 27, 2011 09:10)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33930_motcu_makeup_brush_poster.jpgTo show Ontarians where their passion could take them Grey, Toronto showed all the career opportunities that are available related to their passion in Ontario with a post secondary education.

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Eye love coffee

 PRINT   ISRAEL    January 27, 2011 19:24 (Edited: January 27, 2011 08:24)
http://www.bestadsontv.com/files/print/2011/Jan/tn_33921_coffee_boker_good_morning_11.jpgGood Morning is the headline in this print ad from Baumann Ber Rivnay/Saatchi & Saatchi, Israel

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A silent band for Golf

 TV   SOUTH AFRICA    January 27, 2011 19:14 (Edited: January 27, 2011 08:14)
http://www.bestadsontv.com/includes/image.php/6f186_0000.png?width=120&filewidth=420&fileheight=314&filetime=1296046800&image=s3://bestadsontv.com/thumbs/6f186_0000.pngOgilvy Cape Town's public demonstration of the new Golf's noise reduction feature.

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Enough energy to dig to China

 TV   SOUTH AFRICA    January 27, 2011 19:08 (Edited: January 27, 2011 08:08)
http://www.bestadsontv.com/includes/image.php/db068_0000.png?width=120&filewidth=420&fileheight=314&filetime=1296046800&image=s3://bestadsontv.com/thumbs/db068_0000.pngThe launch by Bester Burke Cape Town of Wild Islands new energy dilutable drink.

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Fashion has a price

 OUTDOOR   SINGAPORE    January 27, 2011 09:49 (Edited: January 26, 2011 22:49)
http://www.bestadsontv.com/includes/image.php/9770b.png?width=120&filewidth=320&fileheight=186&filetime=1296046800&image=s3://bestadsontv.com/thumbs/9770b.pngThe campaign from McCann Erickson Singapore blends technology and shopper psychology to show fashion-conscious Asians what can sometimes be the real price of fashion.

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There's many ways to read a newspaper form start to Finnish

 TV   FINLAND    January 26, 2011 21:17 (Edited: January 26, 2011 10:17)
http://www.bestadsontv.com/includes/image.php/d04aa_0000.png?width=120&filewidth=472&fileheight=314&filetime=1295960400&image=s3://bestadsontv.com/thumbs/d04aa_0000.pngThis film via hasan&partners, Helsinki shows that there are many ways to read Helsingin Sanomat the biggest newspaper in Finland.

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Covering 97% of all Americans

 TV   USA    January 26, 2011 21:11 (Edited: January 26, 2011 10:11)
http://www.bestadsontv.com/includes/image.php/db16d_0001.png?width=120&filewidth=560&fileheight=314&filetime=1295960400&image=s3://bestadsontv.com/thumbs/db16d_0001.pngIn this latest AT&T spot from BBDO New York we see a dramatic expression of AT&T's coverage.

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