Seen and noted
JWT Shanghai's idea is a vivid contrast between how "heavenly" it is in first class for the passenger but "hellish" down below where the suitcase is being handled. And yet the suitcase emerges sparkling after the torture.
VIEW THE AD The human piano's outdoor concert
A girl shows up at a park with her friends to create a human piano in this Toms Shoes spot from Urgent Content Los Angeles .
VIEW THE SPOT Sticking to his skateboard
Living up to the promise it made when it unveiled its new corporate colours moulding its business around consumer wants and desires Vodacom is introducing unlimited music full tracks to its youth customers. The affordable offering is available at an even further discounted price via its tailored youth proposition; Vodacom Color.Agency: DraftFCB, Johannesburg
VIEW THE SPOT Bringing "The Birds" back to life
Three print ads from Marcel, Paris in the continuing campaign for France 24, news channel
VIEW THE GADHAFI AD VIEW THE MUBARAK AD VIEW THE ALI AD Duke promotes a good sit
A print and poster ad from Spinach, Melbourne to launch a range of ergonomically designed chairs and professional office fit-out service targeting CEO's, MDs and office managers. The headline is a quote attributed to Prince Philip, the Duke of Edinburgh by British Prime Minister, David Cameron in Parliament last month ahead of the Duke's 90th birthday.
VIEW THE AD Flip flops go up market
Itâs a microsite created by AlmapBBDO, Soa Paulo for a unique collection of Havaianas flip-flops. These flip-flops are stitched, one by one, with Swarovski crystal and a delicate pendants. Also each flip-flop is hand made by artisans from a little town in the northeast of Brazil. The collection's microsite tells the story of Havaianas Special Collection showing how it can be so unique and stylish. On the animation we can see each model being made in a special, dreamlike way. You can stop the video to see more product details anytime.
VIEW INTERACTIVE DETAILS Try and walk a sraight line in space
Radio spots from JayGrey, Sydney advertising 4 Pines Vostok Beer, the first Australian beer sent into (and specially crafted for) outer space.
PLAY THE REAR ENTRY SPOT PLAY THE FRIDGE SPOT PLAY THE DUDE SPOT
A new brand of candies called Ahlgrens Bilar ("Cars") was introduced to the stands and candy shelves of Finnish markets with this spot from Family inc, Helsinki .The concept shows how the cars are taking over the Candy Kingdom. But not all residents are happy about it.
VIEW THE SPOT Death lights the cigarettes
INTEGRATED
June 30, 2011 18:33 (Edited: February 17, 2023 05:19)
In Peru, smoking kills 25 people every day. CEDRO ( Information and Education Center for the Prevention of Drug Abuse) via Cafeina Lima decides to launch an "Aid program for smokers" in its website. Idea Making smokers "experience" a close encounter with "Death" at the very moment they are preparing to light a cigarette.
VIEW THE AD
Poker Lotto is a new game that gives its players the chance to win instantly at purchase and again later in a nightly draw. To promote the value of having more than one chance DDB Vancouver filmed a series of commercials made up entirely of outtakes and bloopers.
VIEW THE WALL SPOT VIEW THE AD LIB SPOT VIEW THE BUG SPOT Your chance to whip Whipple
As a farewell gift to SVP/Group Managing Creative Director Luke Sullivan, GSD&M, Austin has created the world's first digital roast. Visit Whippleroast.com to film, write or tweet your snarky jabs and fond memories of this Man, Author, Advertising Legend and Friend. Currently the site features commentary from advertising greats Mike Hughes, Lee Clow, Jamie Barrett, David Baldwin and many more.
VIEW INTERACTIVE DETAILS Matching dogs to humans
The Pedigree Adoption Drive developed Doggelganger: Human to canine pairing software, designed to connect homeless dogs to their human doubles.This state of-the-art software is the first of its kind to compare the faces of different species.Simply upload a photo and Doggelganger checks thousands of real dogs looking for adoption.When a match is found your photo is sent to your dog. If you both decide you'd like to meet, details are exchanged and you make a time.Site designed by Colenso BBDO, Auckland
VIEW INTERACTIVE DETAILS
After more than three decades absence from the screen, the immortal phrase "Simon, Tahiti" is being brought to life with the reinvention of a classic Cussons' Imperial Leather commercial. The work of DDB Group Melbourne
VIEW THE SPOT Words and pictures strategically placed
Editions Points, a French publishing house, has published the famous speeches collection to underline the important role they have played in our past and consequently in our present. Marcel, Paris have created posters on which we can read the title of a famous speech. Each letter has been designed to show an event, so when we read the entire title, we can chronologically watch what the speech has changed in History. This helps us measure the actual impact of the text. Each poster has been placed on walls in strategic areas to invite people to feel the power of words and realize the impact they still have in today's society. "Yes we can": The poster was mounted on a wall in the neighborhood of La Courneuve, a suburb of Paris. Social Context: In this area the unemployment rate is 24%.
VIEW OBAMA OUTDOOR VIEW IBBARURI OUTDOOR VIEW MANDELA OUTDOOR Guerilla marketing on talk back
In what we believe is a world first for Radio, Eardrum, Sydney employed actors to engage in a bit of live product placement. Our client was Strepsils, who wanted to communicate that their medicated throat lozenge was what you need to take at the first sign of a sore throat. To achieve this we embarked on a subtle, yet subversive marketing campaign aimed directly at talk back programs on popular radio stations. Our method was to use actors, posing as legitimate callers, instructed to casually drop Strepsils into their conversation with the host, including Australia's most respected talk back host!
PLAY THE SPOT
The latest TV spot from AT&T and BBDO New York. The commercial highlights what's possible when you can talk and surf at the same time including spending an entire day with 70's rocker Edgar Winter.
VIEW THE SPOT Priceless moments in Rugby World Cup 2011
MasterCard's RWC 2011 Sponsorship campaign has commenced with three 'films' appearing on TV in Australia and New Zealand, in both 30 sec and 2 min formats. An extended 4-minute version of each of the films will appear online.
VIEW THE SAMOA 2 MIN SPOT VIEW THE NZ 2 MIN SPOT VIEW THE SOUTH AFRICA 2 MIN SPOT
Clemenger BBDO Sydney recently launched a new television promotion for client Hungry Jack's. The spot introduces Jack's Packs, meals to share among friends, and aims to highlight both the flexibility and savings in the new offering.
VIEW THE SPOT Big names support Qantas Wallabies
Some of the biggest names in Australian sport, politics and entertainment have joined forces to urge Australians from all walks of life to come together and support the Qantas Wallabies as they take on the world in one of the most anticipated rugby seasons in recent times.
VIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT
The ATTIK campaign's spots star a very lighthearted Zeus on his Mount Olympus throne, who describes himself as the God of Awesome and then creates the High Voltage tC using his legendary lightning bolt. With the help of a lovely Muse, Zeus has a great time driving the tC and highlighting its features.
VIEW THE SPOT
This was a film from Wieden + Kennedy, Delhi continuing with the theme set by the films Nokia did with Nirvana. This was to promote the feature of FM radio that came with this phone.
VIEW THE SPOT Lovestoryboard
Everybody knows flickr, the photo community network with more than 4 billion photos, 40 million users, and about 5000 uploads per minute. For Galeria Kaufhof, one of Europe's most popular department store chain, kempertrautmann developed a photo love story and placed it on flickr, using the given interface as if it was a storyboard.
VIEW INTERACTIVE DETAILS
Launching today, the ad from RKCR/Y&R, London takes a light hearted approach in spirit of the Brits favourite summertime event which aims to prevent men ever needing to ask for 'new balls please' by encouraging them to be aware of symptoms of testicular cancer. These include pain or discomfort or a hard lump in the testicle or an unusual difference between one testicle and the other.
VIEW THE AD How to see around corners
For the PRE-SAFE® precrash system from Mercedes-Benz, Jung von Matt/ Elbe, Hamburg and Mercedes made chaotic traffic intersections safer. Everybody was able to look around the corners into the streets as if the walls were transparent, and could therefore detect potential hazards in time to avoid them.To achieve this, Mercedes used a camera to film what was going on around the corner. The images were projected onto an 18/1-format billboard on a building corner so all motorists and cyclists could see them.
VIEW INTERACTIVE DETAILS Through the Roger&Gallet gardens
A unique sensory journey created by Digitas, Paris at the heart of Roger&Gallet's gardens through stunning interactive video journeys at the edge of Rajasthan Mountains.
VIEW INTERACTIVE DETAILS
Radio spots for Tramontina Knives from Ogilvy, Lima
PLAY THE MUSHROOM SPOT PLAY THE ONION SPOT PLAY THE PINEAPPLE SPOT PLAY THE TOMATOES SPOT PLAY THE POTATOES SPOT PLAY THE APPLES SPOT [url=/ad/37775/Tramontina- Who judges the judges
The Effie Awards print ads created by DraftFCB, Auckland
VIEW THE TALBOT AD VIEW THE BRADBOURNE AD VIEW THE KING AD VIEW THE GATTUNG AD VIEW THE MCPHERSON AD VIEW THE CRAWFORD AD VIEW THE COCHRAN AD VIEW THE BUCHANAN AD VIEW THE MOWDAY AD VIEW THE STONE AD VIEW THE CATMUR AD
Newmerica Media, Atlanta parodies pharmaceutical spots in this spot for Elmyr restaurant
VIEW THE SPOT
Harvest directing team The Hoffman Brothers lent their unique comedy bent to the new action-intensive spot for Stride 2.0 via agency JWT. Blending highly orchestrated chase sequences with wry performances and a cameo by Olympic legend Shaun White, The Hoffman Brothers found their sweet spot turn minty fresh with Stride 2.0.
VIEW THE SPOT
The commercial from David& Goliath Los Angeles features a robot coming home from a long day at work (heâs just like anyone else). He feeds his fish and pulls out a bag of Carl's Jr. food that he got on his way home. He pulls out the new hand-breaded chicken sandwich and looks at it longingly.
VIEW THE SPOT Biko's fight for your rights continues
A hot topic in South African politics at the moment is the African National Congress's proposal of a Protection of Information Bill. If enforced, the Bill could have drastic consequences on South Africa's press freedom. However the outcome of the debate surrounding the proposed Bill affects not just the media, but all South Africans. It challenges the very freedom that people like Steve Biko strived for. (Biko's death in police custody would have been concealed by the apartheid government were it not for journalists standing up for the freedom of the press.) This ad gives a deeper insight into the debate, and offers readers of the Cape Times a broader perspective so that that they can know all about the proposed Bill and its ramifications on South Africa's future.
VIEW THE AD A life in pictures
Saatchi & Saatchi Cape Town Illustrates The Art Behind the Music for Wordsworth Books Saatchi & Saatchi Cape Town has used illustration and the art of music to tell the story of three iconic musicians for the launch of their biographies in a series of in-store posters for Wordsworth Books.
VIEW THE KEITH AD VIEW THE AMY AD VIEW THE MICHAEL AD We are Animals stunts
Wrangler via Fred & Farid, Paris presents 'Stunt', the most action-packed, adrenaline-fuelled campaign yet in its exhilarating We Are Animals series.'Stunt' features real life Hollywood stunt people performing truly fearsome stunts.
VIEW INTERACTIVE DETAILS The world's first melodic tweets
Jung von Matt /Hamburg used # (hashtag) tweets as an advertising medium for the first time and filter all #goodnight tweets from Twitter. So anyone who twitters #goodnight automatically becomes part of the campaign. Using a simple reply message, goodnight Tweeters receive an invitation to visit lullaland.net. Here, all #goodnight tweets are collected and translated letter for letter into Lullatweets the world's first melodic tweets.At lullaland.net, users can not only listen to all Lullatweets, they can also become actively involved by composing their own lullabies simply by writing a tweet. That way all their followers will find out about the campaign.Plus, Lullatweets can be shared on Facebook or downloaded as MP3 files. That means that each goodnight tweet carries the goodnight message of Fey & Co further.
VIEW INTERACTIVE DETAILS Look inside the tent
Volkswagen had a great finance offer on Jettas and they wanted to talk about it in their dealerships. The offer was so good, in fact, that it was something they could be really proud of. To bring this idea to life,Ogilvy Cape Town made the offer the offer hero and, instead of burying the details on a tiny little tent card on top of the car, we buried the car with the offer.
VIEW OUTDOOR CB Cannes interview: BSUR Amsterdam ECD Jason Schragger
Campaign Brief interviews Aussie expat Jason Schragger, ECD of BSUR Amsterdam, one of the hottest agencies in Europe, who is doing great stuff for BMW Mini. BSUR has the account worldwide.
VIEW THE INTERVIEW CB interview: Nancy and Christian have Best Job in the World
Campaign Brief interviews Sapient Nitro Australia joint ECD Nancy Hartley and senior writer Cristian Staal, part of the creative team that created 'The Best Job in the World' for Queensland Tourism that won a record three Grand Prix at Cannes in 2009.
VIEW THE INTERVIEW CB Cannes interview: Hyper Island's Christian Olsson
During Cannes week, Campaign Brief interviewed Christian Olsson, partner at Stockholm-based Hyper Island, the digital education facility that runs courses for many of the best advertising agencies and marketers in the world. Hyper Island offers creative learning experiences in all things digital.
VIEW THE INTERVIEW CB Cannes interview: 'Urgent Genius' co-creator Grant Hunter
Campaign Brief interview Grant Hunter, the regional ECD of Iris Asia Pacific, the agency network that launched 'Urgent Genius' last year, which promises to unleash the power of real-time creativity.
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