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Seen and noted

How Facebook got Ice Break to WA

 INTERACTIVE   AUSTRALIA    November 30, 2011 16:41 (Edited: November 30, 2011 05:41)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F88d46_0003.png&width=200The Monkeys created a campaign in response to a guy named Paul Pichugin's Facebook page. It was called 'Get Ice Break to WA'. So the agency sent him a delivery, with a catch. A bottle of Ice Break would be put on the truck for every like on the Ice Break Facebook page.

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Steve Red, President and CCO, Red Tettemer + Partners

 GUEST JUDGE /BEST AD OF THE WEEK   WORLDWIDE    November 30, 2011 08:03 (Edited: November 29, 2011 21:03)
https://www.bestadsontv.com/news/upload/Steve Red 11-15-07.jpgThis week's guest judge is Steve Red, president and chief creative officer, Red Tettemer Partners, Philadelphia.


WINNER: Axe: Fiesta del Fin del Mundo. End of the world party? Can I go? Can everything be all weird and fun and sexy? Can it have a quirky cool soundtrack? Can those girls wink at me? Can I have a cool wallet with a bunny on it? I gotta steal some Axe from my 16 year old son.

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Get ready for the freezin' season

 TV   USA    November 29, 2011 21:30 (Edited: November 29, 2011 10:30)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe0e1e.png&width=200Rainy, snowy weather is here, and you'd better be ready if you're stepping out to face the elements. Nice Shoes comes prepared for the conditions in a new spot for Under Armour shot and edited by Producers Rip Lambert and Dave Hudson, respectively. The studio, led by Creative Director Aron Baxter and Colorist Lenny Mastrandrea, deftly captures the vagaries of menacing nature during the freezing season in promoting Under Armour's line of cold-weather gear available at Dick's Sporting Goods.

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It's time to take up the sword

 TV   USA    November 29, 2011 21:27 (Edited: November 29, 2011 10:27)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F89a75.png&width=200The digital invades the real world in this spot for Nintendo Wii's "The Legend of Zelda: Skyward Swords" directed by Tool Director Geordie Stephens via Goodby Silverstein, San Francisco

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The Timberwolves play Jenga

 TV   USA    November 29, 2011 20:41 (Edited: November 29, 2011 09:41)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fae6dd.png&width=200Digital studio Radium/Reel FX, Santa Monica/Dallas (www.radiumreelfx.com) plays a radical game of JENGA infused with NBA finesse in the new :30 called "Style Points" out of Tracylocke/UPROAR! NY. The spot features Clippers forward Blake Griffin and Timberwolves forward Kevin Lake facing off with an unconventional game of JENGA on an NBA basketball court.

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Megaphones and driving don't mix

 AMBIENT   BRASIL    November 29, 2011 19:54 (Edited: November 29, 2011 08:54)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F0d65d_0003.png&width=200Publicis Sao Paulo puts a man on the street to alarm people to risks of driving while phoning

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Turning the dam back to a river

 INTEGRATED   USA    November 29, 2011 19:36 (Edited: November 29, 2011 08:36)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/ee18c_0002.png&width=200KEEN Footwear chose Sockeye to launch its new utility boot product line. The Sockeye, Oregon campaign had to get attention in the brand-loyal utility footwear market, demonstrate KEEN's values and convey the comfort of KEEN's work boots.

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Play with a handsome hero

 TV & PRINT   COLOMBIA    November 29, 2011 19:23 (Edited: November 29, 2011 08:23)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/691c4_0001.png&width=200Mattel mimics the romantic movies in this spot from ageisobar, Bogota

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Cut the ties that bind

 TV   COLOMBIA    November 29, 2011 19:05 (Edited: November 29, 2011 08:05)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Feda7b_0002.png&width=200A TV spot promoting a fund raiser for children from Sancho BBDO, Bogota

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Preventing the pooch peeing in the pool

 PRINT   COLOMBIA    November 29, 2011 18:58 (Edited: November 29, 2011 07:58)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41110_dog1.jpg&width=200A print campaign from Lowe SSP3, Bogota for PIPICAN a product that teaches dogs where to do their needs.

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Volkswagen's road trip

 INTERACTIVE   FRANCE    November 29, 2011 07:18 (Edited: November 28, 2011 20:18)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41084_VW-Think-Blue-SG1.jpeg&width=200Tribal DDB created a world of eco-friendly fun in this website that allows you to take friends on a road trip using Google Maps and Street View.

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Change your mind about Romanians

 TV   ROMANIA    November 29, 2011 07:11 (Edited: November 28, 2011 20:11)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe5009_0000.png&width=200If you search the internet with the phrase “Romanians are”, the suggestions automatically generated by Google are extremely negative for Romanians: "Romanians are rude", "Romanians are thieves" etc. McCann Erickson, Bucharest decided to change this until December 1st, when it's actually Romania's national Day. This can be changed if we have as many people as possible from Romania and abroad searching the internet for " Romanians are smart" or "Romanians are beautiful" or other such positive phrases.

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The unchartered site

 INTERACTIVE   FRANCE    November 29, 2011 07:06 (Edited: November 28, 2011 20:06)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/9d204_0000.png&width=200Biborg,Paris created this interactive page takeover on IGN for Unchartered.

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The Juke 3D experience

 INTERACTIVE   FRANCE    November 29, 2011 07:01 (Edited: November 28, 2011 20:01)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41085_nissan-stagejuk3d2.jpeg&width=200Nissan Europe has launched Stage JUK3D, an online module that gives users an incredibly immersible experience of discovering and driving the Nissan JUKE, the sporty compact crossover.This particular innovation called for a unique collaboration between Nissan Europe, Adobe and Digitas France

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Getting blood has never been convenient

 AMBIENT   BRASIL    November 29, 2011 06:08 (Edited: November 28, 2011 19:08)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5acf1_0000.png&width=200What if anyone in need of blood could find it anywhere? Based on this question, Hospital Albert Einstein created an innovative way to make people aware of the need for blood donations. Z+, Sao Paulo placed blood bags in refrigerators of several convenience stores throughout Sao Paulo.

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What the googly eye crowd wants

 PRINT   UNITED ARAB EMIRATES    November 29, 2011 05:58 (Edited: November 28, 2011 18:58)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2011/Nov/tn_41096_Street Googly Eyes.jpg&width=200To announce the launch of the new Autumn/Winter 2011 Collection at Harvey Nichols, Y&R, Dubai wanted to highlight the impact this collection has on other people. So we created a special media operation for "The Reaction Collection" and replaced the eyes of people looking at the new collection in our print ads by actual googly eyes stuck on the print ads.

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Sucked in by cigarettes

 PRINT   PAKISTAN    November 29, 2011 05:51 (Edited: November 28, 2011 18:51)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41095_No+Smoking-Magnus+Communications2.jpg&width=200An anti smoking ad from Magnus, Pakistan

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Your son could make you rich

 PRINT   SLOVAKIA    November 29, 2011 05:47 (Edited: November 28, 2011 18:47)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41081_FABRATISLAVA_02.jpg&width=200A Jandl, Bratislava campaign, which encourages parents to sign up their children for football academy in order to enjoy retirement in luxury.

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All time you want on the beach

 TV   BRASIL    November 29, 2011 05:39 (Edited: November 28, 2011 18:39)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2011/Nov/tn_41078_arubastoptime01.jpg&width=200A print campaign to promote Aruba from Lew Lara TBWA, Sao Paulo

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Full ahead skipper

 TV   AUSTRALIA    November 29, 2011 05:31 (Edited: November 28, 2011 18:31)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F43e37_0000.png&width=200This campaign from The Monkeys aimed to prove AUSTAR's sport coverage is superior to that seen on free-to-air TV. In the three 30 second TVCs, the players are reminded that every game of the season will be broadcast on FOX SPORTS. The ads feature footy stars Buddy Franklin, Kurtley Beale, Lachie Turner, Anthony Minichiello and Mitchell Pearce. Joining them are FOX SPORTS commentators, all ex-players and heroes of yesteryear.

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Tip Top develops app dedicated to ice cream lovers

 INTERACTIVE   NEW ZEALAND    November 29, 2011 02:43 (Edited: November 28, 2011 15:43)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41091_Tip+Top+Scoop+-+Screenshots.jpg&width=200With the onset of another Kiwi summer, Colenso BBDO and Tip Top developed an app dedicated to all ice cream lovers - Tip Top Scoop. This application helps users find their favourite NZ made Tip Top ice cream wherever they are. With its Scoop Store locator feature, the app will find the Tip Top Scoop Store closest to you. The app will talk about new flavours available in store, and allows Tip Top fans to choose their favourite scoop combinations, ranking New Zealand's most popular ice cream flavours.

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How the AWARD School 'Leaked Email' fooled the NZ industry

 INTERACTIVE   NEW ZEALAND    November 28, 2011 17:00 (Edited: November 28, 2011 06:00)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2011/Nov/tn_41076_AWARD_school_EDM_invite.jpg&width=200AWARD needed the big wigs of Auckland advertising to attend the AWARD graduation and quickly snap up the students, in an already crowded market. So DDB played off the fact that no matter who you are you always want what someone else has. The agency had to convince the ECDs around town that DDB ECD Toby Talbot was already making a play to get the best students before the other agencies.

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Don't forget about dementia

 PRINT   UK    November 26, 2011 21:38 (Edited: November 26, 2011 10:38)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41072_Dementia.Car1meg.jpg&width=200Campaign for Dementia awareness. from DLKW Lowe, London

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The smartest wins the race

 PRINT   PHILIPPINES    November 26, 2011 21:30 (Edited: November 26, 2011 10:30)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41069_mag+FA.jpg&width=200SMART promises the fastest broadband speeds in this print from DM9JaymeSyfu, Manila

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The fastest draw in Slovakia

 PRINT   SLOVAKIA    November 26, 2011 21:22 (Edited: November 26, 2011 10:22)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41065_SEAT_Cupra_FINAL_ENG.jpg&width=200A car so fast your kids will only remember it as a blur.Print from JANDL, Bratislava

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Avoid a future Facebook surprise

 INTERACTIVE   BRASIL    November 26, 2011 21:20 (Edited: November 26, 2011 10:20)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41070_olla_facebook-1.jpg&width=200Safe sex is promoted on this site by ageisobar, Sao Paulo

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Not many look a likes left to celebrate

 TV   SOUTH AFRICA    November 26, 2011 21:11 (Edited: November 26, 2011 10:11)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/aae7d_0000.png&width=200Nandos remember in this spot from Black River FC Johannesburg

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Lamposters and fallen leaves boost the trees

 OUTDOOR   UK    November 26, 2011 20:59 (Edited: November 26, 2011 09:59)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41051_greenworld.jpg&width=200David&Goliath London puts Greenworld on the streets

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Quick,what's happening in Finland

 PRINT   FINLAND    November 26, 2011 20:43 (Edited: November 26, 2011 09:43)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41060_NYT_PECHA+KUCHA.jpg&width=200Helsinki lives right here, right now Documentary print ads from 358 Helsinki. Helsinki lives in the moment – and so does Nyt, the weekly supplement of the city's largest newspaper Helsingin Sanomat.

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Seven ways to say Romania

 PRINT   ROMANIA    November 26, 2011 20:30 (Edited: November 26, 2011 09:30)

The birth of curry in Britain

 TV   UK    November 26, 2011 20:02 (Edited: November 26, 2011 09:02)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F824ce.png&width=200Patak’s, the AB World Foods brand, has launched a new TV advertising campaign continuing the story of how it's the reason 'Why Britain Loves Curry.' Created by JWT London, the TV campaign shows the brand’s expertise in selecting and blending the best quality spices for their products and aired for the first time on 24 November 2011.

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Adidas all blacks all yours

 OUTDOOR   NEW ZEALAND    November 25, 2011 21:13 (Edited: November 25, 2011 10:13)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2011/Nov/tn_40985_Adidas All Yours.jpg&width=2004 Million kiwis wanted one. Only 15 earned one.1. Distribute 1000 posters throughout New Zealand. 15 are special. Hidden in plain sight are indistinguishable from the other 985 regular posters, they feature peel off jerseys.2. Find the special poster. Peel off the jersey. Redeem it for the real thing.3. For seven days All Black fans are given clues on facebook on the posters' location.4. 263,549 excited fans start hunting.Agency:Whybin TBWA Tequila Auckland

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A phone for everyone at Christmas

 TV   IRELAND    November 25, 2011 21:09 (Edited: November 25, 2011 10:09)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa2421_0002.png&width=200Meteor has it all this Christmas. Agency Publicis QMP,Dublin

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The world is your guitar

 PRINT   BRASIL    November 25, 2011 21:06 (Edited: November 25, 2011 10:06)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41043_49721_2Mapa-3.jpg&width=200TAM Cargo delivers anything anywhere according to Y&R Sao Paulo

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New New Zealand site launched

 INTERACTIVE   NEW ZEALAND    November 25, 2011 20:52 (Edited: November 25, 2011 09:52)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_40989_Pure-NZ-Board1.jpg&width=200The redesign of newzealand.com by Shift, Auckland responds to Tourism New Zealand's desire to drive focused conversations with travellers that are actively considering New Zealand as a destination.

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Keep all the young astronauts safe

 WEB FILM   BRASIL    November 25, 2011 20:42 (Edited: November 25, 2011 09:42)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F025e5_0000.png&width=200Y&R Sao Paulo spots for Children's charity

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Only a bunny wouldn't get a TV licence

 TV   IRELAND    November 25, 2011 20:36 (Edited: November 25, 2011 09:36)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F77c3b_0000.png&width=200For many people, it's not that they don't want to pay their TV Licence. It's that sometimes, they just don't manage to get round to it. This campaign from Publicis QMP, Dublin is a reminder that there are a bunch of easy, convenient ways to get it sorted.

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Snickers stop accidents

 OUTDOOR   RUSSIA    November 25, 2011 20:29 (Edited: November 25, 2011 09:29)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41033_Ladder+Outside.jpg&width=200'You're not you when you're hungry'.To dramatise the effect hunger can have on you, BBDO Moscow produced these eye-catching billboards.

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Granny's cooking is back

 PRINT   BRASIL    November 25, 2011 20:22 (Edited: November 25, 2011 09:22)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2011%2FNov%2Ftn_41040_49721_2Vovo3.jpg&width=200Print ads for Perdigao from Y&R Sao Paulo

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Everyone is in the grandstand

 INTERACTIVE   NEW ZEALAND    November 25, 2011 20:14 (Edited: November 25, 2011 09:14)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2011/Nov/tn_40986_Grandstand_Business.jpg&width=200Whybin TBWA Tequila Auckland create an experience that brings 2011 Rugby World Cup fans together during every live match broadcast, no matter where they are or how they watch the game.


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