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Seen and noted
 Some of the top names in golf got involved in the PGA TOUR's latest spot to promote the new PGATOURLIVE.com. The spot features some of golf's top players singing the lyrics to Lionel Richie's hit song, "Hello," letting fans know they can finally say "hello" to their favorite players and see early round coverage on Thursdays and Fridays for the first time ever.Agency : GSD&MVIEW THE SPOT Bar One: The Fireman A tired fireman bites into a Bar One, first he gets 'the awesome' then he gets 'the energy'! Agency: JWT Johannesburg VIEW THE SPOT MasterCard: Priceless Surprise Michael is a big football fan, the type of passionate supporter you see on TV. When he knew that the UEFA CHAMPIONS LEAGUE Final would be played in his hometown, Berlin, he tried to buy a ticket for the big match, but it proved impossible. Instead he planned to watch the game with his best friend in a bar. Michael believed that he was going to the sports bar in a normal taxi, but little did he know he was about to be surprised by his best friend and the famous footballer Michael Ballack. To celebrate their sponsorship of the UEFA Champions League 2015 Final in Berlin, MasterCard arranged this "Priceless Surprise" to thank their dedicated football fans.Agency: McCann Bucharest VIEW OUTDOOR Vodafone: The Self Defence Umbrella Ogilvy & Mather Mumbai and Vodafone presents "The Self-Defence Umbrella" to protect and empower women in small towns throughout India.VIEW OUTDOOR  Yorkshire Tea has launched a large-scale outdoor ad showcasing the Yorkshire Dales, the place the brand calls home and the beautiful landscape it has dubbed 'Brewtopia' The outdoor ad, created by BMB, is part of the brandâs new £5 million 'Brewtopia' campaign VIEW OUTDOOR KPN: Pridestream Everyone around the world can be apart of the Canal Parade 2015 and experience the freedom of being their true self, thanks to N=5, Amsterdam and KPN. VIEW THE CONCEPT  Stinky dog breath can be the first sign of serious dental disease in our canine companions so Affinity Australia wanted to show dog owners how their favourite pooch can become 'kissably clean' with good doggy dental hygiene. VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  Ogilvy & Mather New York has captured "Real Moments" between sisters, parents and friends in this web film for Tiffany & Co.VIEW THE SPOT  For the first time ever, CA Lottery is selling a $20 Playbook with six games of Scratchers inside one book. The new campaign from David&Goliath recognizes how some books are so captivating you canât put them down. The Deluxe 7's Playbook is one of those books, and has all the makings of an instant classic drama, suspense, mystery, intrigue and fortune on every page. VIEW THE SPOT Preview Magazine : Fashion Is Power The Philippines' leading fashion magazine for women goes from self-expression to self-defence in a campaign called Fashion Is Power, teaching women self-defense using whatever they're wearing. This is a response to an alarming fact reported by the Philippine Women Commission: Every day, 1 out of 5 Filipino women faces assault on the streets.Authored by Publicis JimenezBasic, the campaign holds a very simple premise: If women could turn the very same things they wear into defensive weapons,VIEW THE SPOT  Boca Maldita Beer print from the Candy Shop BrasilVIEW THE FACEBOOK AD VIEW THE TINDER AD VIEW THE WHATS APP AD VIEW THE INSTAGRAM AD Trivial Pursuit: Lance Neil Armstrong Trivial Pursuit is the world's ultimate general knowledge board game. In this campaign, Publicis Machine South Africa show scenarios of common mistakes that people encounter when playing the game, brought to life. The answers are close to right, but close isn't good enough in Trivial Pursuit.VIEW THE ARMSTRONG AD VIEW THE MARILYN AD VIEW THE NAPOLEON AD VIEW THE MARADONA AD Shopping Palladium: Found the Kid Print from Master Brasil for the Shopping Palladium VIEW THE KID AD VIEW THE PINK AD VIEW THE EXCUSE AD  Tobacco use is declining in our nations teens. In 2013, only 9 per cent of teens still smoked, which is less than the number of phone landlines still in use. Our art expresses this idea by comparing it to the gradual obsolescence of payphones. Teens today connect with the world in smarter ways, and Big Tobaccoâs messaging isnât reaching them anymore. Agency: NickeldeonVIEW THE SPOT  Take a journey with us down through the years and share in those moments where determination, perseverance and a have-a-go spirit always came up trumps. VIEW THE SPOT Fifth Third Bank: Howifight Cancer affects everyone. A new Fifth Third Bank campaign, "#howifight," created by Leo Burnett Chicago, recognizes all the ways, big and small, people fight cancer. You can see the campaign at 53.com/howifight.Whether running a 10K or bringing dinner to a neighbor fighting cancer, Fifth Third wants people to tell how they fight using #howifight. Actor and cancer advocate Patrick Dempsey appears in the campaign on behalf of Stand Up to Cancer.VIEW THE CONCEPT Unreal: Brandon Semenuk To celebrate the release of unReal on iTunes. Widely recognized as the best slopestyle mountain biker in the world, Brandon Semenuk has become the first mountain biker to film a full segment in a single continuous shot. This uninterrupted shot was filmed by the most advanced gyro-stabilized camera system, the GSS C520, mounted to a truck on a custom road built next to a custom trail that took three weeks to build. VIEW THE CONCEPT Melbourne International Film Festival Emotion Simulator McCann Melbourne is challenging the way films are experienced, with the creation of The MIFF Emotion Simulator for the Melbourne International Film Festival, which kicks off tomorrow. The MIFF Emotion Simulator will allow Melburnians to physically experience the emotions of a MIFF film, before they see it. This artistically-lead scientific experiment is a custom-built movie chair, created by advertising agency McCann and produced by AIRBAG, that sees the face of willing participants electro-stimulated to demonstrate the way a movie will make someone feel, before the choose to see it. VIEW EMOTION OUTDOOR VIEW FEEL THE FILM OUTDOOR Domino's Pizza: Cardboard Campus Crispin Porter + Bogusky has designed this Pizza School for Domino's by using over 1000 Domino's Pizza boxes.VIEW OUTDOOR  Okamoto Condoms are so thin you'll need to think of something else. Agency: Marcus Thomas, Cleveland.VIEW THE GRANDMOTHER SPOT VIEW THE CUCUMBER SPOT VIEW THE NEIGHBOR SPOT  barrettSF Pits Arnold Schwarzenegger Against WWE for Latest WWE® 2K16 Video Game. Prominent scene from Terminator 2 re-envisioned for upcoming franchise release As he famously promised 30 years ago, Arnold Schwarzenegger is back. He stars in advertising agency barrettSF's latest global campaign for publisher 2K, which produces the WWE® 2K16 video game.VIEW THE SPOT Sea Shepherd: The Ultimate Death Scene Pursued until the point of exhaustion, shot with an explosive harpoon causing massive internal injuries, dragged violently to a ship then shot some more before taking up to an hour to die. That is the reality of whaling today, highlighted in all its cruelty by Australian character actor David Field in a shocking new video. Field, who has starred in film roles including Chopper, Two Hands, The Inbetweeners 2 and most recently the Channel Seven mini-series Catching Milat, graphically recreates how whales are hunted then slaughtered by whalers in a new campaign for not for profit marine conservation organisation Sea Shepherd and created by independent Sydney advertising agency The Works. VIEW THE SPOT  The idea from Tierney is that "even the smallest banking hangup feels like big drama." In three "cinematic" videos (running on TV, in-theater and online), bank customers see their movie hero selves-better-looking, more athletic-battling cinema-worthy obstacles. In the end, their banking needs are more simply met.VIEW THE SIXTY SECONDS SPOT VIEW THE FLOODNADO SPOT VIEW THE CASH SPOT  "The Future is to be connected" and NOS knows that better then anybody else. That is why they have created the prefect plan (and the perfect Robot), that will HELP us to be connected any time we need. VIEW THE SPOT K9: Crying Katie
July 29, 2015 14:39 (Edited: February 17, 2023 05:19)
 We spend alot of money and time on useless things, K9 Friends adoption drive hopes to encourage people to consider a dog for a lifetime of friendship and fun.Agency: Saatchi & Saatchi DubaiPLAY THE KATIE SPOT PLAY THE FIREWORKS SPOT PLAY THE TEDDY SPOT War Child: Duty Of Care The scenarios in this innovative, gaming-style execution are drawn from real-life testimonies of children in War Child's projects across Africa and the Middle East, who have witnessed and experienced the most unacceptable violations to their rights. The hard-hitting 'Duty of Care' video is at the forefront of War Child UK's HELP campaign. It subverts first person shooting games by showing the horror of war through the eyes of Nima, a nine-year-old girl. Agency: Toad, UK.VIEW THE CONCEPT Johnnie Walker Blue Label : 360 Mentoring Iris Worldwide created a 360 mentoring experience and digital toolkit, following the launch of Symphony in Blue, in celebration of the whisky's craftsmanship and heritage. Wanting to target a new generation of whisky drinkers, Johnnie Walker needed the ability to take mentoring to a wider audience, outside of the traditional environment which had been the same for decades. The challenge for Johnnie Walker Blue Label, the distillery's rarest blend was that its flavour profile can seem complex to the uninitiated and so having a brand ambassador present is intrinsic to the process. VIEW THE CONCEPT Posterscope & Clear Channel: Artificial Intelligence M&C Saatchi has created the first ever artificially intelligent poster campaign in the world,which evolves unique ads based on how people react to it. The technology works by using a genetic algorithm that tests different executions based on the strength of their various features or 'genes', such as copy, layout, font and image. By installing a camera on the posters, M&C Saatchi is able to measure engagement of passers-by based on whether they look happy, sad or neutral. VIEW OUTDOOR Lexus: The World's First Car With A Heartbeat A very special car. Built with one purpose, to show how thrilling it is to drive a Lexus RC F. Three professional drivers were connected to the powerful 5.0L V8 RC F through unique biometric paintwork that displayed their heart beat. Agency: M&C Saatchi, Sydney.VIEW OUTDOOR Toyota : The Dust One of the great rivalries in international sport has been rekindled on the race track with Toyota giving cricket legends Michael Vaughan and Glenn McGrath the chance to #settlethescore at the wheel of a GT86 coupe. Setting aside bats and balls, each man was given a Toyota GT86 in which to demonstrate his superiority in speed, handling and tactics. For the winner, there was the honour of claiming not the Ashes, but a new trophy â the Dust. Created by Saatchi & Saatchi London, the film launches today and will be supported with #settlethescore across the ECB and Toyota social channels and in the grounds at the remaining Ashes test matches.VIEW OUTDOOR HIPA: Whatever It Takes Anton shows his strong visual side with this epic commercial for the prestigious Hamdan bin Mohammed bin Rashid Al Maktoum International Photography Award (HIPA). Conceptualised out of M&C Saatchi Abu Dhabi and filmed in South Africa, the adventure-filled piece takes us from the African bush to frigid big wave surfing and a bustling alleyway in Thailand.VIEW THE SPOT  Dancer Mela Sierra, aka Mela Murder, teams up with violinist Damien Escobar in a performance that challenges the cliches of what we expect from hip hop. Set in Weylin B. Seymour's, the beautifully restored former Williamsburg Savings Bank, Director Jordan May uses the Action Cam by Sony to bring us an entirelynew view of this dance form.Agency: Mori VIEW THE SPOT  For our 30th Anniversary, Heal the Bay teamed up with McGannZhang, a creative agency based in L.A. and Beijing, to develop a series of thought-provoking short video pieces.VIEW THE SPOT  Fun raising tips from Zulu Alpha, Toronto for Make A Wish VIEW THE SNARE SPOT VIEW THE LOLLIPOP SPOT VIEW THE GRANDMA SPOT  Jet.com wants to save you money on the things you buy every day. But first you might want to know what JET.COM is, so Circus Maximus enlisted Kumail Nanjiani, who plays a tech genius on TV to do just that. And heâs not just a member, he's part owner of the company. VIEW THE SPOT Tower Insurance : Penguin When you were a kid, you were indestructible, able to climb any tree, bike down any hill, or defeat any monster. That was because you were confident that whatever happened, everything would be okay because there was someone looking after you. But with forward-thinking TOWER Insurance looking out for you and your things, you can get that confidence back.Thatâs why, through their agency Barnes, Catmur & Friends, TOWER Insurance produced a campaign VIEW THE SPOT |
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Tony Romo stars in this spot for DirecTV. Agency: Grey New York.
Graffiti BBDO Sofia has released this print campaign for Land Rover.
XXXX Beer helps celebrate the State of Origin rugby series 
Celebrate the "Good Times" at McDonald's. Agency: Leo Burnett London.