Campaign Brief's annual 400 page hardback publication - The Work 2013 - is out now. Make sure you order your copy now to ensure you receive it as soon as possible. The Work 2013 is a valuable record of creativity from throughout the Asia-Pacific region and is a must for every creative and every agency creative department. On the cover of this edition is the most awarded campaign of all-time - McCann Melbourne's 'Dumb Ways to Die' for Metro Trains. This year just over 400 ads and campaigns from 150 agencies were accepted into The Work 2013.
The Work annual is the only permanent record of the very best advertising created in the region. The annual gathers the winners and finalists from all the important shows in the region.
The Work 2013 retails for only AUD$90, including postage and packing to anywhere in Asia, Australia and NZ. (For anywhere else in the world, add only A$30).
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Menstrual hygiene brand Kotex, together with Ogilvy, have launched "Period Planet", a new educational campaign built around an immersive, web-based gaming experience to combat misinformation, stigmas and myths around female menstruation.
Shot in Tokyo during the autumn of 2022, Crumpler and PHC Films collaborate on a series of cinematic advertising that is not just an exhibition of products and bags. They're real. They're life.
Other Side of The Tracks is a branded podcast created by Eardrum for Universal Music. Based on the liner notes synonymous with album sleeves, fans get to hear first-hand what inspired each song, thus encouraging them to purchase the full album.
The piece featured Takanori Nakamura, a Japanese food critic, who is on the panel of the'The World's 50 Best Restaurants' and his culinary journey throughout Singapore. On his journey he explores sophistication through food, visiting Michelin star outlets: ANDRE, ODETTE and Hong Kong Chicken Rice, sampling the dishes and meeting the Chefs. 
Airbnb continues to promote the importance of social good and kindness. During Airbnb Open 2016, the company awarded some of their hosts for their achievements. These ads illustrate the cascading effect of a simple act of kindness for which the hosts were awarded. The pieces were produced in-house and endorse the human values to which Airbnb intends to hold its entire community.
Wrigley has launched a new campaign for Eclipse, its sugar-free mints created by DDB Group Guangzhou and DDB Sydney.
JWT Manila and Singapore combined to demonstrate the strength of human hair for Cream Silk.
John Merrifield, TBWA Asia Pacific creative at large, introduced and presented the work of the winner and finalists of the Young Lotus competition at Adfest in Phuket, Thailand on the weekend.
The worldwide premiere of The Gunn Report was presented by Donald Gunn at ADFEST 2011 on the weekend. The Asia Pacific 2010 winners were also presented with their awards, held at the Movenpick Hotel, Karon Beach in Phuket, Thailand on the weekend.
