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Deutsche Telkom: Apple Make Every Moments Yours

 TV   GERMANY    March 14, 2024 08:18
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F0c40f_0000.png&width=200Unique together - the close and successful partnership between Deutsche Telekom and Apple is entering the next round. This can be seen in the company's new 5G campaign. The communication focuses on the best 5G network and the iPhone 15 Pro in titanium. The combination of the two opens up unique digital possibilities for customers. 'Make every moment yours!' is the core message of the campaign. It launched on February 21st, 2024 and will be played out across TV, online, social media, print, out of home and in Telekom stores.

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Muschicraft: The Most Illegal Beer

 TV   GERMANY    March 09, 2024 11:12
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1f22d_0000.png&width=200To spotlight global gender injustice in an eye-catching way, independent feminist craft beer brand Muschicraft has brewed up a new beverage called The Most Illegal Beer. This ale intentionally breaks laws from over 50 countries around the world – simply because it was made by women.

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Karcher: Beautiful Insanity

 TV   GERMANY    March 09, 2024 11:07
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc1939_0000.png&width=200Once again Kärcher manages to translate an universal truth about cleaning – such as cleaning can make you go crazy – into entertainment. The latest spot for the Kärcher indoor product range impressively shows just how much the classic, not to say outdated, way of cleaning can drive people to despair. For the new campaign, Kärcher’s creative lead agency antoni_boost, led by Group Creative Director Kirsten Frenz, has depicted, and pinpointed a generally known insight in a humorous way.

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Hyundai: The Last Safety Feature

 PRINT   GERMANY    March 09, 2024 10:53
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FMar%2Ftn_159292_1709879179_Flood.jpeg&width=200Jung von Matt NECKAR has launched a global campaign for Hyundai, titled 'The Last Safety Feature' which tackles the pressing issue of carbon neutrality head-on. T

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Anzen Health: We Are Those People

 TV & OUTDOOR   GERMANY    March 07, 2024 07:59 (Edited: March 07, 2024 18:59)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/5e2fc_0000.png&width=200Serviceplan Innovation collaborated with Mediaplus and Munich-based Design studio Kimeraand design company Raw Materials on the 855-HOW-TO-QUIT-(OPIODS) initiative. Partners in the initiative are healthcare consultancy Anzen Health, and non-profit organizations We Are Those People and PAIN. At the heart of the project is a helpline that uses the imprint codes on opioid pills as phone extensions, to connect those who struggle with addiction with those who managed to quit that very pill.

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Lufthansa: Yes

 TV   GERMANY    February 29, 2024 07:52
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F67a9f_0002.png&width=200The new Lufthansa 'Yes' campaign places the individual experiences and stories of travellers at its core. The slogan 'Say yes to the world' has evolved into a definitive 'Yes', embodying the personal 'Yes' of each passenger.

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Kia: The Impossible Sunlight

 AMBIENT   GERMANY    February 29, 2024 07:20
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb0de6_0003.png&width=200To capture the beauty and impact of the installation, Kia has partnered with Swedish award-winning photographer and cinematographer Norris Nimann, whose work has been featured in publications such as Vogue Scandinavia and National Geographic. His keen eye for unique landscapes and ability to evoke emotions through his photography make him the perfect collaborator for this project.

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Hyundai: Trained In Vegas

 PRINT   GERMANY    February 22, 2024 19:44
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158850_1708581337_Trained+in+Vegas+1.jpg&width=200Hyundai Motor and its global digital and creative agency partner, Jung von Matt SPREE, have unveiled a global print, OOH and DOOH campaign with a playful take on its self-driving robotaxi.

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Robert Capa Photo Centr: Capa Vs War

 TV   GERMANY    February 21, 2024 16:45
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc1a50_0002.png&width=200Due to the unprecedented rise in the number of worldwide conflicts, the Robert Capa Contemporary Photography Center launches a campaign that shows how today's state of war is far more similar to our dark past than most would think.

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Porsche: Keep Your Essence

 TV   GERMANY    February 07, 2024 17:08
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe0f76_0001.png&width=200Produced through Hochkant Film for Grabarz & Partner in Germany, 'Keep Your Essence' demonstrates director James F. Coton uncanny understanding of all aspects of the filmmaking craft and why he is so sought-after by brands worldwide.

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Central Council Of Jews : StopRepeatingStories

 INTERACTIVE   GERMANY    February 04, 2024 09:04
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9879b_0000.png&width=200To bring this alarming development into the public consciousness and to call for action, the Zentralrat der Juden in Germany, together with Serviceplan, has launched a large-scale campaign against antisemitism. The # StopRepeatingStories campaign was presented for the first time at the Federal Press Conference and is illustrated with powerful images: Antisemitism is not a problem of the past, it happens here and now.

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Brlo: Drink Naked

 TV   GERMANY    January 27, 2024 08:15 (Edited: January 27, 2024 19:15)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/464fd_0003.png&width=200Our BRLO NAKED has come to quench your thirst. Full-bodied, juicy and without the headache the morning after, it's the perfect choice not just in Dry January.

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ArtHelps: Resistruments

 WEB FILM   GERMANY    December 17, 2023 17:25
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Febbe2_0001.png&width=200A new campaign from nonprofit ArtHelps and agency Jung von Matt is sending a powerful message of resilience and hope to Ukraine for 2024, by turning repurposed weaponry into musical instruments. The centerpiece of the "Resistruments" campaign is a poignant music video featuring Ukrainian youth playing the instruments crafted from the repurposed weapons

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Nikon: The Golden Billboard

 AMBIENT   GERMANY    December 14, 2023 07:56
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff8847_0000.png&width=200Sometimes a picture is worth 1,000 words! Nikon and Mediaplus turned traditional OOH advertising spaces into innovative photographic equipment with 'The Golden Billboard' activation during the Photopia fair in Hamburg this autumn, effectively creating an outdoor photographic studio capable of capturing the ideal light in any location.

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Laut gegen Nazis e.V.: Rights Against The Right

 INTERACTIVE   GERMANY    December 04, 2023 12:57 (Edited: December 04, 2023 23:57)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/4c95b_0000.png&width=200The idea: Outsmarting Nazis by securing their codes with trademark law, and revoking the rights of Nazi online shops to use them. Together with Laut gegen Nazis, we secured trademark rights for German and international Nazi codes at the European trademark office. As the new rightful owners of these trademarks, we can now bring Nazi shops to justice for the first time ever. By compelling them to remove and destroy the merch bearing these codes and claiming compensation for each item sold. More and more of these trademarks will be published to create PR buzz for our campaign. We introduced our smart idea to our audience with a film and a website, optimised for press and social media. It is designed to engage our audience and encourage them to take part through donations. Agency: Jung von Matt, Germany

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Milka: Just The Two Of Us

 TV   GERMANY    November 22, 2023 05:56
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F8d9b6_0000.png&width=200Soup's Duncan Christie directs Milka's Christmas film as part of an integrated campaign that celebrates the festive ethos of tenderness with the lad making a selfless sacrifice to cheer up his little sis following an epic Christmas decorations fail.

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Vodafone: Last Chance

 TV   GERMANY    November 22, 2023 05:54
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3abcd_0000.png&width=200Antoni Berlin and Anorak Films collaborated with PAGE Portugal to unveil Vodafone's latest feel-good campaign, 'Last Chance'. The heart warming film, set in a bustling subway station, showcases a modern-day love story fueled by the incredible capabilities of Vodafone's super-fast 5G network.

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Penny: The Kids

 TV   GERMANY    November 19, 2023 08:34
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa25c3_0000.png&width=200Climate change, inflation, war, societal division, and inequality – how we deal with these pressing issues influences the future of our society. However, those most impacted by these future outcomes our children are usually not asked for their opinions or wishes. PENNY's new campaign 'The Kids' sets out to make their voices heard. Through its annual social awareness campaigns, PENNY is committed to amplifying the voices of those who are frequently overlooked.

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Opel: Yes Of Corsa

 TV   GERMANY    October 18, 2023 16:56
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc1d27_0004.png&width=200The Europe-wide 360-degree campaign is aimed at buyers who still hesitate to switch to a fully electric car.  To dispel any remaining doubts, the new campaign showcases the multitude of features and technologies integrated into the new Corsa.Can car advertising be fun again? Yes, of Corsa!

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Manscaped: Moments

 TV   GERMANY    September 13, 2023 16:51
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F2462e_0000.png&width=200Creative agency Innocean Berlin launches an irreverent campaign for the global men's grooming company, MANSCAPED, which shows the leading lifestyle consumer brand hijacking key football moments to remind men to take care of their beards.

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Allianz: The Squared Ball

 TV   GERMANY    August 29, 2023 21:23 (Edited: August 30, 2023 07:23)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/7a2e7_0003.png&width=200The sport of soccer (or football depending on where you hail from) is often simplified into an equal playing field scenario: the ball is round and the game lasts 90 minutes. But as we've become all too aware, for women, the game is anything but equal. This Women's World Cup season German-based global insurance company Allianz decided to tangibly demonstrate the inequalities women face by reconfiguring the symbol of the game the ball. Introducing the world's first Squared Ball

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Hornbach:Every Square Metre Deserves to be the Best in the World

 TV   GERMANY    August 24, 2023 13:57 (Edited: August 24, 2023 23:57)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/cd8e3_0002.png&width=200The HORNBACH Autumn campaign is all about the square metre, the increasingly valuable and scarce unit of measurement in human coexistence. "Every square metre deserves to be the best in the world." is the corresponding core message, which we will encounter in many forms over the coming weeks and months. The campaign was conceived and produced by regular contributor HeimatTBWA. The campaign kicks off with the enchanting story of a man who lives his life in a world of square-metre rooms.


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Bugatti: Transformative Journey

 INTERACTIVE   GERMANY    August 15, 2023 08:27
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2023%2FAug%2Ftn_151498_1691976376_BUGATTI.jpg&width=200BBDO Germany takes a holistic approach to custom-building BUGATTI's new website, optimally reflecting everything the French luxury brand engineers and perfects including the ever-expanding Lifestyle sphere.

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Hyundai Kona: Noah

 TV   GERMANY    August 10, 2023 21:38
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe7c2f_0004.png&width=200With a beautiful piece of visual storytelling Hyundai introduces the latest addition to their model range: the all-new KONA line-up with the KONA Electric as the hero. A car that with its advanced features and extended electrical range urges you to "Live Unlimited" The centrepiece of the campaign is a 48" long film that was produced together with Danish film director Nicolai Fuglsig in collaboration with Sterntag and MJZ.

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Hyundai: The Goal Of The Century

 TV   GERMANY    July 27, 2023 22:08 (Edited: July 28, 2023 08:08)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/d794e_0002.png&width=200Hyundai celebrates its long-standing relationship with the FIFA Women's World CupTM with a new global sponsorship campaign that highlights the 130-year history of women's football with the statement "See how far we've come, watch how far we'll go". The main feature of the campaign is a landmark film that follows a young female protagonist playing high-intensity football through significant moments in women's football history,

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Warner Music: Subtract Experience

 AMBIENT   GERMANY    July 14, 2023 09:11
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F51aed_0000.png&width=200For the launch of the new Ed Sheeran album '-' ('Subtract') Warner Music Central Europe in collaboration with Accenture Song invited around 1,000 music enthusiasts and fans at the Lighthouse of Digital Art Berlin to experience the album up close. Using visually stunning video projections and impressions, 'The Subtract Experience' exhibition brought the artist's emotional songs to life in a unique way. The joint goal of Warner Music Central Europe and Accenture Song was to translate the thoughts and emotions behind the new album into an iconic spatial experience.

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Deutsche Telekom: A Message From Ella

 AMBIENT   GERMANY    July 07, 2023 19:00
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F11d8a_0000.png&width=200A new campaign from Deutsche Telekom and creative agency adam&eveBERLIN demonstrates the increased risks parents face thanks to the rise of data misuse and artificial intelligence (AI). In a hero film, AI is dramatically used to draw attention to risks of itself - AI. In addition to the opportunities of digitalisation, Telekom wants to point out the urgency of responsible handling of personal data in the digital world. Pictures of holidays, family celebrations or weekend trips with the whole family these are emotional moments that friends, and relatives want to share immediately. Often this happens all too carelessly.

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German Rail Escape: FUCk

 TV   GERMANY    June 09, 2023 11:23
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F99502_0000.png&width=200In an era of home office and online meetings, how do you inspire business travelers to hold important meetings on-site again, and to use the train to do so? We chose to tackle the zoom fatigue and frustration people experience when taking part in video conferences.
Like when your whole day is packed with online meetings. Or when the connection drops, AGAIN, or everyone keeps talking at the same time. Or when technology is refusing to collaborate, and you're like help!

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Volkswagen Toureg: Drycleaning

 TV   GERMANY    June 01, 2023 08:56
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F54d0a.png&width=200Following Volkswagen's recent effort to reaffirm its positioning as a love brand and revive the entertaining and unique storytelling style that the brand has been built upon, this captivating new commercial (signed by DDB Voltage) highlights the well-known struggle of squeezing into tight parking spots.

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Transklar: Saved Memories

 WEB FILM   GERMANY    May 30, 2023 08:39
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F719ac_0000.png&width=200According to estimates by dgti, around half a million people in Germany do not identify with the gender assigned at birth. Many report not wanting to look at or share their childhood photos after a successful transition. This may be because these photos strongly contradict their gender identity and may remind them of the challenges of life pre-transition. The Project "Saved Memories" aims to help trans people be more comfortable with their childhood pictures.

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V&A: Hallyu The Korean Wave Exhibition

 AMBIENT   GERMANY    May 30, 2023 06:45
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7519f_0002.png&width=200Hallyu, or the Korean wave of culture, is a phenomenon that continues to leave its mark on the world. As a sponsor and partner of the V&A's Hallyu! The Korean Wave exhibition, the Korean luxury car brand Genesis created a street art mural in London. The premium automotive brand collaborated with Innocean Berlin and the renowned Korean artist Joonho Brian Ko, to bring the mural to life with augmented reality technology.

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Long Covid Europe:Long Covid Mode

 INTERACTIVE   GERMANY    May 30, 2023 06:27 (Edited: May 30, 2023 16:27)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/511d6_0002.png&width=200Even though covid-19 as a global health emergency was declared over at the beginning of May, it does not mean that it has disappeared. People around the world are still affected by the virus. According to the WHO, one in ten covid-19 infections leads to long-term health problems. Currently, millions of people are living with long covid, and this number continues to grow. As diagnostic and therapeutic options are currently inadequate, many of them could suffer from health limitations for the rest of their lives.

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Anorak: No Answer

 TV   GERMANY    May 28, 2023 16:03
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fdcffe_0002.png&width=200Francois Rousselet directs a cinematic thriller for the German Road Safety Council / Federal Ministry for Digital and Transport / Runter vom Gas @runtervomgas offiziell, encouraging people to #donttextanddrive. Anytime, anywhere the pressure to be constantly available at work and in our private lives has radically intensified in recent years.

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Robert Capa Contemporary Photography Centre: Machines Don't See

 TV   GERMANY    May 24, 2023 14:30
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F373b1_0000.png&width=200Innocean Berlin has launched a new campaign to promote the world's first permanent exhibition of photography by the legendary Robert Capa. The campaign, created for the Robert Capa Contemporary Photography Centre in Budapest, takes a fresh perspective on the conversation gripping the creative world right now: AI generated images.

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Kia : Extraordinary People

 PRINT   GERMANY    May 07, 2023 10:55
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2023%2FMay%2Ftn_147136_1683406274_01-Swanson-EP-5008x7063.jpg&width=200There are some truly extraordinary people out there. They excel at things that most of us are just not able to do, or can only dream of achieving.But even the most remarkable human beings are only just human and need a hand every now and then. That's where Ki''s technology comes in.
Because even extraordinary people are ordinary sometimes.

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Kia : Icons

 TV   GERMANY    April 30, 2023 11:23
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcf68c.png&width=200The EV9 is Kia's most advanced car ever. And it’s here to reshape the way we think about cars, thanks to a range of technologies and smart features that no other vehicle can offer: active LiDAR scanners, level 3 autonomous driving, swivel seats, Vehicle-to-Load (which in layman's terms means it can power an entire house). For the global launch of this groundbreaking car, we tapped into a world of icons and created a hommage to those who changed the way we see things, the way we live, the way we move.

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Back Market: Camera Roll

 PRINT   GERMANY    April 27, 2023 20:16 (Edited: April 28, 2023 06:16)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2023/Apr/tn_146782_1682454951_20230321_BKMK_CameraRoll_RGB__0003_SELFIE_3000px.jpg&width=200Every year, tech companies put out their new smartphones with camera specs that always make them "slightly" better than the ones from the year before. But is the upgrade really worth it?
Let's be honest. Look at your camera roll. For most of the pictures we take every day, last year's phone would be perfectly fine.
Back Market offers exactly that: an array of like-new expertly refurbished smartphones that, despite not being the very latest model, will get the job done - with less impact on the environment and on your wallet.

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Skatesistan: Play For Skatesistan

 INTERACTIVE   GERMANY    April 12, 2023 13:22 (Edited: April 12, 2023 23:22)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/7ab2f_0004.png&width=200Skateistan, the non-profit organisation that runs skateboarding and arts-based programs for children living in at-risk societies, has today unveiled a new campaign 'Play For Skateistan', bringing the stories of children in high-conflict areas to the global gaming community. The unique gamer-focused fundraising project aims to raise awareness and donations for the Skateistan community children who are impacted by global conflicts and crises in areas such as Afghanistan, Cambodia and South Africa.

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Junge Helden: #OPTINK

 INTERACTIVE   GERMANY    April 06, 2023 12:18
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F50495.png&width=200Every year, around 10.000 Germans await an organ transplant. However, due to a lack of donors, 3 of them die every day. It's a surprising stat given that 84% of citizens say they are willing to donate, but less so once we see the real number of donors: only 0,001% of the population - a number that puts Germany among the lowest organ donation rates in Europe. This discrepancy can be attributed to the fact that Germany has not succeeded in passing "opt-out" legislation and remains an "opt-in" country for organ donations. Moreover, in Germany, there is no national register for organ donors. The current law requires individuals to show explicit proof of consent to become donors. A proof that can take any shape or form. One in four Germans has a tattoo. Enter #OPTINK, a free tattoo that makes you an organ donor. Created by organ donation awareness organization Junge Helden and McCann Worldwide, the tattoo was designed by prominent Berlin-based tattoo artist Gara to be immediately recognizable, scalable, and easily interpreted by other artists. The idea turns a regular tattoo consent form into an organ donation consent form, making #OPTINK act as a proof of will. Above all, the tattoo is a conversation starter and a statement to family members, making them aware of the person's opt-in donor status - which is crucial, since relatives hold the final decision. #OPTINK's minimal geometric design reveals a half circle juxtaposed against another half to become a whole, symbolizing the gift of life that is organ donation. Promoted through a campaign with the motto "Get inked. Give life", the initiative allows Germans to get inked with the tattoo for free at tattoo studios and events around the country.

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Deutsche Bahn Business Travel: Yoga

 PRINT   GERMANY    April 05, 2023 13:24
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9db7b.png&width=200Deutsche Bahn, the German national railway company, will intensify its focus on business customers in 2023 for good reason, as this important target group is highly valued. Many meetings that were previously exclusively held in person are now commonly scheduled as online calls. However, conducting business via video call has its challenges, and some participants who work from home have become extremely adept at perfecting the art of multitasking. The new campaign made by Ogilvy Frankfurt reveals the unvarnished truth behind the camera of online meetings and is aimed directly at the target audience of business travelers.


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