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Seen and noted
Nedbank: Money Warnings Joe Public, in partnership with long-standing client, Nedbank, as well as POWA (People Opposing Woman Abuse) recently launched their latest campaign âMoney Warningsâ during this yearâs 16 Days of Activism, in an attempt to highlight the very real issue of financial abuse against women.VIEW OUTDOOR Nedbank: Money WarningsJoe Public, in partnership with long-standing client, Nedbank, as well as POWA (People Opposing Woman Abuse) recently launched their latest campaign âMoney Warningsâ during this yearâs 16 Days of Activism, in an attempt to highlight the very real issue of financial abuse against women.VIEW OUTDOOR Sasko: Break Bread With Youth In South Africa, June 16 (known as Youth Day) is a day that commemorates the fallen youth who defied apartheid laws on that day in 1976. They were protested for freedom. And now today, the youth are battered by the lack of economic freedom, stemming from a stagnant job market and high unemployment figures, leading to a sense of helplessness and hopelessness among them.VIEW THE CONCEPT KFC: Cake WHY CELEBRATE WITH CAKE, WHEN THEREâS KFC.To mark 40 years of finger-lickinâ good chicken in Thailand, KFC has whipped up something as bold and unique as its world-famous fried chicken: a surreal new TV ad thatâs all about cake. Yes, cake!The ad follows the bizarre and hilarious journey of a man trying to navigate a Bangkok crumbling into cake as he races to find out if his favourite fried chicken is still fried chicken. And even though his TV remote, his scooter, and even his beloved girlfriend turn to cake, thereâs only one thing on his mind, KFC. VIEW THE SPOT Uber Black: Tennis Challenge People think that Uber Black is only for big occasions, like weddings and graduations. This means they donât use it as often as they should. To increase usage, we needed to encourage people to use Uber Black for any occasion. We did this through a quirky campaign which played off the human truth that when people choose the more expensive option, they find a reason to justify it... any reason. VIEW THE 2 SPOTS City Lodge Hotels: Save Our Stay Calling all adventure seekers and escape artists! This summer, City Lodge Hotels has partnered once again with the fearless creative minds at TBWA/Hunt Lascaris for a bold, tongue-in-cheek campaign that promises to turn your holiday mishaps into memory-making moments. VIEW THE SPOT Toys R Us: Cowbunga For this Toys R Us® campaign, we took an unconventional approach by placing three ads in a financial magazine, targeting adults who invest in collectibles for themselves. The ads drew on data showing that 30% of toy sales in 2023 came from adult buyers, reframing toys as âinvestmentsâ in nostalgia. VIEW THE 3. ADS Makro: Mood 20Chicken Licken: Super Slider Mix 4 Chicken Licken and Joe Public are back with an exciting new twist on the iconic Super Slyders through their latest campaign, showcasing how beloved Super Snyder cravers can enjoy the ultimate satisfaction of the Super Slider Mix 4.The Super Slider Mix 4 offers a gratifying variety with two Original Super Slyders, one Chilli Super Slyder, and one Cheese Super Slyder. This combination offers the perfect balance of flavours and textures, delivering a surprisingly filling meal in four âlittleâ sliders. VIEW THE 3 SPOTS FNB: Help Changes EverythingUber Black: So Good You'll Find A Reason Joe Public Cape Town has partnered with Uber to launch the Uber Black campaign, challenging conventional views on quality transport. Many South Africans often limit themselves to basic travel options, but Uber Black is set to change that. Their position is that the service is not just for a select few or for special occasions, itâs for any South African who craves comfort, style, or a simple treat.VIEW THE SPOT Knorr: Make It Ngqo Katlego and Knorr make the good stuff irresistible.Weâve all been there. Weâve measured out the ingredients perfectly, followed the instructions to a T and ⦠it tastes good, but itâs not yet great. Until you add that one secret flavour which makes the dish really fly. VIEW THE SPOT Petshop Science: I Made That Where Art and Science meet: Katlego drops his latest pet project.Petshop Science is no ordinary pet store. But then Katlego Baaiste is no ordinary Director. So, it makes sense that 99c, Petshop Scienceâs agency, entrusted their board to him. VIEW THE 2 SPOTS Chicken Licken: Waste Paper Basket SLIDING INTO SATISFACTION, EVERY TIME.Chicken Licken Hits the Spot Again with New Campaign for Super Sliders.It is a truth universally acknowledged, that itâs the little things in life that bring the most satisfaction, and nowhere is this more evident than in the stomach-filling contentment & pleasure that Chicken Lickenâs new Super Slider Mix 4 delivers. This simple insight is bought to life in a campaign conceived by Joe Public and directed by Greg Gray from ROMANCE that show small private moments in life that pack a deeply gratifying punch as a metaphor for the satisfaction that the seemingly small Super Sliders bring. VIEW THE 3 SPOTS Visa: Six 6 isnât just any number. Itâs THE number. One that shows up everywhere (and we mean everywhere). One that can take you places, when VISA is involved.PLAY THE SPOT Nando's Stick It Out South Africans know how to stick it out. When a group of workers on the back of a bakkie stare at you, they stare through your soul and you can't help but stare back.VIEW THE SPOT Volkswagen : Life On The Mind We live in busy times and when we jump behind the wheel, our mind isn't always on the road. It's on life. The meeting at work, the robot-themed birthday party you need to throw for your kid, everything but the road. Which is why the new Tiguan comes with a host of safety features to help get you from A to B safely. So while your mind is on life, Volkswagen's is on you.VIEW THE SPOT Private Property: Housemate The hunt for a new place to stay can be triggered by a lot of things. A new life stage. Needing a bigger (or smaller) place. Or it could simply be that you canât deal with where youâre staying or who youâre currently staying with. Whatever the reason is for looking for a new place to call home, weâve got a space for you.PLAY THE 3 SPOTS Omoda: The Future Is HereAmnesty International: Scan The Scar In 2022, over 105,000 girls aged 10¬â19 gave birth. For Amnesty International South Africa, this is a âcrisis that cannot be ignoredâ. To this end, they, in partnership with Joe Public have launched their most recent campaign, #ScanTheScar.VIEW THE AD Hansa Pilsner: Whats GucciEvery beer brand is trying desperately to win over the 18 â 30-year-olds. Their advertising is steeped in Gen Z lingo and the latest fashion trends. Hansa Pilsener isnât about that life and have set out to differentiate themselves as the beer that speaks to the older generation, the plus 30s. PLAY THE 3 SPOTS Amnesty International South Africa: ScanTheScar In 2022, over 105,000 girls aged 10Ââ19 gave birth. For Amnesty International South Africa, this is a âcrisis that cannot be ignoredâ. To this end, they, in partnership with Joe Public have launched their most recent campaign, #ScanTheScar. In collaboration with Woman and Home and Bona magazines, the print campaign was launched. Readers were encouraged to âscan the scarâ â an image of a caesarean scar on a young girl's stomach embedded with a Spotify code. VIEW THE CONCEPT Private Property: Space Everyone needs space. A space, to call their own. Where they can discover themselves, grow, realise their dreams, or become who they were always meant to be. Whether its first pads, dream homes or ideal commercial properties, Private Property shows in a beautiful, heartfelt way that whatever your needs are, we have a space for you.VIEW THE SPOT Cape Of Good Hope: Anyone Can Be A Hero Joe Public Cape Town recently launched its latest campaign for the Cape of Good Hope SPCA to showcase the amazing work that they do with the intention of thanking all donors, and ultimately inspiring others to donate.The insight behind the campaign, âAnyone can be a heroâ, came from recognising that there are many animal lovers in South Africa. VIEW THE SPOT TikTok: Daddy DearestNikon: Kidinfluencers Photography is not accessible for marginalised youth in South Africa.Itâs not even considered as a career because most students in underprivileged high schools are not aware it exists. We needed a disruptive influencer strategy that would engage young people in high schools, and still appeal to our core photography community. VIEW THE SPOT VIEW THE 2 ADS TikTok: DiscoverTikTok offers infinite possibilities of discovery. You can search and discover so much, you might just discover something you about yourself. PLAY THE 4 SPOTS Nikon: Michael Photography.A beautiful artform. But sadly, photography is not accessible to underprivileged talent.Cameras are expensive.And so are photography institutions and film schools.Nikon needed to break barriers, by making a career in photography appealingand attainable for young people in low-income areas. VIEW THE 2 ADS Amnesty International: Reading This Should Make You Sick âReading this should make you sickâ â this is the message that greeted people in South Africa as they opened the Sunday papers in recent weeks. The bold warning is the headline of a provocative newspaper ad by Amnesty International South Africa in partnership with Joe Public, as part of a campaign petitioning government to eradicate pit toilets in schools by the end of 2024. VIEW THE AD Woolworths: Reset A beautiful filmic rendition with sensational visuals depicting the tiny details and changes making up the world we live in. All its glories and wonders.VIEW THE SPOT Nedbank: Youth X Class Of 76 "Honouring The Class Of â76" is a powerful tribute to the courageous students who fought for freedom during the Soweto Uprising on June 16, 1976. The film follows Mangaliso Ngcobo, a 63-year-old sign writer and former activist, as he paints the name of a fallen hero on a school honours board. Through a seamless blend of reality and memory, the film brings to life the harrowing events of that fateful day, ensuring that the sacrifices of the Class of â76 are never forgotten.VIEW THE SPOT Spotify: Reflections With a mixture of traditional values and global aspirations, being community driven yet yearning to be able to express themselves as individuals, Nigerian Gen Z's are navigating finding belonging. Because they arenât sure how or when to be themselves.VIEW THE SPOT Spotify: Spotify Moments âArt is how we decorate space. Music is how we decorate time.â - Jean-Michel Basquiat Behind every story, every memory and every experience, thereâs that one song, album or playlist that takes you back to that feeling. Because where there are moments, thereâs Spotify.VIEW THE SPOT Investec: MirrorsAfriSam: Cementing Your Legacy Paul Ramaema may be the newest addition to the Spitfire crew, but heâs already producing work like a true veteran. For AfriSamâs latest commercial from their agency, Promise, Paul hit the streets of ekasi as two brilliantly cast and highly entertaining characters give directions to a lost visitor. VIEW THE SPOT Wimpy: SlippersWimpy welcomes everyone to make a difference on Slipper Day. By purchasing a R20 Slipper Day sticker, you not only earn the right to wear slippers on the day but also get the chance to change lives, no matter what your slippers look like.PLAY THE 3 SPOTS KFC: Beyond The Sea This film met the challenge of telling a compelling, fresh KFC taste story without... KFC. A tribute to how, specifically South Africans who live far from a KFC, would do 'Anything for the Taste'. We took a feature film approach; from teaming up with a renowned feature film and series cinematographer to create a signature look and feel giving gravitas to the characters. Agency: Ogilvy South Africa VIEW THE SPOT Nedbank: Bank Your TimeChicken Licken: Legs Of Thunder Chicken Lickenâs latest campaign gives South Africans the best solution to make their families proud. The Family Full House meal is one of Chicken Lickenâs popular sharing meals so, when Joe Public was briefed to create a campaign for the offering and to launch a campaign on Family Day, they did just that. VIEW THE SPOT Nedbank: Unexpected Connectionx (Director's Cut) Nedbank has assisted various companies with developing their company / product. This TVC depicts some of the projects that they have assisted with and the good humanitarian acts that have resulted.VIEW THE SPOT |
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One manâs journey into the whole wide World Wide Web
The OMODA travels back from the future in this slick and cheeky little spot.
A father learns how to play his daughters favorite song on the violin.
A banker and client challenge one another and meet each other's expectations.