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Seen and noted

Samsung : Flight Of The Ladybug

 TV   ISRAEL    February 20, 2021 15:45 (Edited: February 21, 2021 02:45)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/8ece8_0004.png&width=200Nowadays you have to be alert, attentive, on the lookout. You've got to keep your phone at hand and be prepared to draw it out in an instant, because you never know what situation you will encounter that will warrant documenting. It could be an elephant giving birth at the safari. It could be a triple rainbow. or it could be a traffic cop dancing in the middle of a busy street intersection.
e web.

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Calcalist: Starting With A Blank Page

 PRINT   ISRAEL    January 07, 2021 13:27
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FJan%2Ftn_121301_1609782401_%D7%93%D7%A3+%D7%97%D7%9C%D7%A7.jpg&width=200Head LineLStarting the year with a blank page. Happy new year, 2021.
Back cover ad: Calcalist, Israel's leading business newspaper, presents a blank page to celebrate the new year.

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Durex: You Wont Feel He's Gone

 PRINT   ISRAEL    December 28, 2020 21:11
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FDec%2Ftn_121208_1609067677_Dur+-+English+Print.png&width=200A bold move by Durex to change their logo to make a point

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Israeli Cardiovascular Center: Inflatable Intstagram Heart

 OUTDOOR   ISRAEL    December 26, 2020 10:43
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FDec%2Ftn_121203_1608835445_43919-15_BOARD+HEART_v2.jpg&width=200Cardiovascular diseases are the No. 1 leading cause of death amongst women. Women do not pay attention to their heart! The Israeli Cardiovascular Wellness Center for Women want to change this reality. We created a Heart that no Woman can ignore. A heart that they know well, maybe even better than their own Heart itself. We placed a huge inflatable Instagram like (6 meters high at Rabin square in front of the city hall, in the heart of Tel Aviv.

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Roladin: Pink Mask

 OUTDOOR   ISRAEL    December 16, 2020 14:24
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FDec%2Ftn_121000_1608025933_44278-25_social+kit10.jpg&width=200It's Hanukkah time! And Covid 19 Time…And the show must go on! Roladin the leading Bakery & Patisserie in Israel launch the 2020 Sufganiyot Collection with a new campaign and up to date message SHOW MASK GO ON! Sufganiyot is a Jewish doughnut and it is a traditional food/dessert eaten at Hanukkah the "Jewish Christmas"

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Mercedes-Benz Israel: Happy Hanukkah!

 PRINT   ISRAEL    December 14, 2020 15:32
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FDec%2Ftn_120944_1607881196_Hanukkah+MB.jpg&width=200Happy Hanukkah! The dreidel, one of Hanukkah’s most recognisable symbols, on a new ad by Mercedes-Benz Israel celebrating the holiday.

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Goodman: Join The School

 PRINT   ISRAEL    November 09, 2020 21:29
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FNov%2Ftn_120043_1604821057_85122676-6353-42db-aafc-dbe11d8cb51b.jpg&width=200Recruits for the Goodman Acting School in Israel

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The Global Army Against Child Abuse : openyoureyes

 INTERACTIVE   ISRAEL    October 23, 2020 08:37
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F92428_0000.png&width=200The Corona Pandemic reshuffled our cards, placing many burning issues on the back burner, as we all face uncertainty and the respective personal ramifications. But unfortunately, the Corona Pandemic did not stop the epidemic nature of sexual assaults and child abuse.
The Global Army Against Child Abuse recently launched a National campaign under the hashtag #openyoureyes - The objective is to prevent the next rape and save the next young victim by increasing public awareness of this horrific phenomenon.

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Calcalist: APattern for Today's Market

 PRINT   ISRAEL    October 16, 2020 12:43
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FOct%2Ftn_119294_1602768553_1082_megamot+hashkaa_ENG.jpg&width=200A pattern for today's market - investments during uncertain times. A promotion for a conference by Calcalist, #1 business newspaper in Israel

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Bruita: Get Tested

 PRINT   ISRAEL    October 14, 2020 11:18
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FOct%2Ftn_119172_1602500714_cancer-briuta.png&width=200Print from Aviv,Israel for women to get tested for breast cancer

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Mediterranean Towers: Alive & Kicking

 TV   ISRAEL    September 30, 2020 13:35 (Edited: September 30, 2020 23:35)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/c565a_0000.png&width=200"A few old people is no reason to shutdown a whole country that’s how our latest campaign for the "Mediterranean Towers" Senior Living Residence kicks off. When the Pandemic struck, it soon became apparent senior citizens were especially at risk of contracting the covid-19 virus. So people were told to respect social distancing and families were warned to stay away from grandparents and elderly citizens lest they spread the virus to them. Countries went into total lockdown and stores, businesses and restaurants shut their doors. However, while the lockdown was tolerated at first due to the general atmosphere of panic and fear, soon the economic consequences became apparent as most economies began suffocating. The advocates of reopening the markets were fast to point the finger at their seniors – blaming them for the continued segregation and economic shutdown in posts that showed increasing animosity and resentment towards the elderly.

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Herpotherm: What Is Your Hiding Position

 PRINT   ISRAEL    September 24, 2020 07:20
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FSep%2Ftn_118525_1600765971_herpes_1.jpg&width=200Whats better than hiding your herpes? Print from Addict ,Israel for Herotherm

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Galil Mountain Winery: Drop of Goodness

 INTERACTIVE   ISRAEL    September 02, 2020 20:05
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9c3d4_0004.png&width=200The Jewish New Year is literally around the corner - merely weeks away and like all holidays tables and festive dinners across cultures, wine will take center stage on people's tables. But with the wine drinking, the partying, the fancy plates and the merriment come the unwelcome accidents. The Galil Mountain Winery, working together with its agency Leo Burnett, and partnering with Hameshakem - a chain of small production factories spread out over various locations throughout the country whose goal it is to provide employment for people with disabilities - have come up with the perfect solution to all your wine spilling troubles.


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Castro Fashion: Not A Safari Campaign

 TV   ISRAEL    August 03, 2020 08:48
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fac12b_0001.png&width=200Castro is the leading fast fashion brand in Israel, popular country wide.
As a local brand it is historically known for its breakthrough campaigns with iconic ads and videos. This year, in order to launch our "Safari" line that was inspired by African culture and safari themes, we created NOT A SAFARI CAMPAIGN.

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Doritos: Frisbee

 TV   ISRAEL    July 20, 2020 20:31
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F00fe0_0003.png&width=200It's a well-known fact; take one sense away and chances are the others will be elevated. Our body's natural propensity is to compensate. People with impaired vision may have better hearing and so on. But Doritos is no ordinary snack. Packed with flavor, it was meant to defy the laws of nature itself and it affects humans in the most peculiar of ways. Once gobbled up, Doritos chips will stimulate your taste buds to such a point, they will overload your senses and obliterate all others - leaving you with just the heightened effect of the perfect mouthful of Doritos flavor as the rest of the world just falls away.
Agency: Leo Burnett, Israel

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The Linda Joy Pollin Cardiovascular Wellness Center for Women :

 INTERACTIVE   ISRAEL    June 25, 2020 19:23 (Edited: June 26, 2020 05:23)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2020/Jun/tn_116655_1593009243_DV.jpg&width=200The Linda Joy Pollin Cardiovascular Wellness Center for Women raises awareness about women's cardiovascular issues. As part if this effort they launched a campaign explaining the connection between domestic violence and longer-term effects on women's heart health.
Agency: M&C Saatchi, Tel Aviv

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Ronit Raphael: You've Tanned, You've Aged.

 PRINT   ISRAEL    June 16, 2020 22:16
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FJun%2Ftn_116383_1592306792_Summer+Ad.jpg&width=200Summer is approaching, and so is increased danger from exposure to the sun and related damage. Ronit Raphael, Israel's leading anti-aging clinics chain, has put out a magazine ad connecting too much suntanning with increased potential for skin damage.
Agency: M&C Saatchi, Tel-Aviv

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HotPop: Pop Life - The Most Realistic Social (Distance) Game Eve

 INTERACTIVE   ISRAEL    May 27, 2020 20:44
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcdd01.png&width=200HotPop presents: Pop Life - the most realistic social (distance) game ever. Due to Coronavirus regulations in Israel, schools have been closed and teens are social distancing and staying home, we all know what teens love doing at home (no! not that, the other thing) playing video games. Therefore, HotPop, Israel's most loved microwave popcorn brand Created the most realistic social (distance) game ever for teens, where their avatars stay at home just like them, and do nothing. We launched the game with the help of Israelis leading gamers and influencer's.
Agency: Mccann TLV


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American Express: Home Couture

 PRINT   ISRAEL    May 04, 2020 21:18
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FMay%2Ftn_115226_1588553721_image005.jpg&width=200American Express card members are known for their impeccable taste and lust of life, culture, food and exclusive experiences. However, as we all know, the coronavirus outbreak has made enjoying even the most mundane of pleasures like eating out at a stylish restaurant impossible. So what do you do when your natural playground has been pulled out from under your feet? How do you provide American Express card members with that trademark stand-out experience? Working with Time Out Israel, we created a dedicated content hub that lets the brand's premium card members shop for the very best and very finest online has to offer.
Agency: BBR Saatchi & Saatchi, Tel Aviv


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Mazda / Spotify: Your Getaway Car

 WEB FILM   ISRAEL    May 01, 2020 20:41
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F8d40a_0000.png&width=200Mazda x Spotify set you up for some badly needed peace and quiet and uplifting tunes in this film. We're all feeling the effects of the Covid-19 pandemic. Whether it's worrying about our health, juggling between looking after the kids and working from home or simply the stress that comes from being cooped up all together 24/7 with no privacy - this crisis is definitely taking its toll. So Mazda thought it would give you a little 'Me Time'.
Agency: BBR Saatchi & Saatchi, Tel Aviv


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Smoke Free Israel: Don't Infect Yourself

 RADIO   ISRAEL    April 23, 2020 10:09
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Without a doubt, Covid-19 is the pandemic the whole world is preoccupied with these days. But the world has faced other challenging epidemics since eternity. The Smoke Free Israel Initiative is a nonprofit organization aimed at preventing smoking amongst young people and youth, the organization's war does not stop when the world stops.

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RB Doors: Safe At Home For 47 Years

 TV   ISRAEL    April 21, 2020 08:24
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5d6d4_0000.png&width=200Safe at home for 47 years.RB-DOORS was founded in Israel in 1973, thanks to a unique combination of innovation and technology the brand became synonymous with security doors with added value of creativity and elegance. Today, when home has become the safest place, this is a great opportunity for the brand to strengthen its key promise - Safe at home.

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Doritos:The Last Dorito

 TV   ISRAEL    April 14, 2020 15:32
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff58a6_0000.png&width=200If you’ve tried recently tried lacing a grocery delivery order, you may have discovered that the more this health crisis drags on, the longer the grocery delivery timeframes become. A that’s a major problem if you’re running out of Doritos. Everyone knows that you simply can’t resist a pack of Doritos. From the moment you crack a pack open till you see the last crumb, less than a minute will go by for the entire pack to be downed and forgotten. So what do you do in times of Corona when you’re in self isolation and the next grocery delivery isn’t for another two weeks? The answer: self-mastery and rationing – to make the last crumb last.

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Smoke Free Israel: Don't Infect Yourself With This Pandemic

 TV   ISRAEL    April 07, 2020 17:42
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F644d9_0004.png&width=200Without a doubt, Covid-19 is the pandemic the whole world is preoccupied with these days. But the world has faced other challenging epidemics since eternity. The Smoke Free Israel Initiative is a nonprofit organization aimed at preventing smoking amongst young people and youth, the organization's war does not stop when the world stops.
Agency: M&C Saatchi, Tel-Aviv


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IKEA: Stay Home Catalog Family Boredom Solution

 PRINT   ISRAEL    April 07, 2020 14:17
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FApr%2Ftn_114391_1586234396_Stay+home+catalog+family+boredom+solutions.png&width=200McCann, Tel Aviv and IKEA Israel have launched this COVID-19 edition catalogue to help entertain bored families staying at home. The catalogue includes mazes, coloring in and a variety of games.

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HAMAT: It Doesn't Matter Which Faucet You Have...

 WEB FILM   ISRAEL    March 28, 2020 10:07 (Edited: March 28, 2020 21:07)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/ed25c_0000.png&width=200The world is in a Global War of the kind we have not yet experienced. In this war, the weapon is hygiene and isolation. As the leading faucet company in Israel, Hamat chose to take part in the war and help the country promote the awareness and importance of washing your hands as frequently as possible.
Agency: M&C Saatchi, Tel Aviv


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Elite Confectionery: After Corona

 OUTDOOR & PRINT   ISRAEL    March 19, 2020 21:45 (Edited: March 20, 2020 08:45)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2020/Mar/tn_113573_1584597835_after corona outdoor.jpg&width=200In a world where all government systems and experts are busy fighting the Corona virus, what can a chocolate brand do to contribute to the fight? Well, let's be honest not very much. But that didn't stop Elite's "Keef Kef" brand from playing its humble part. Elite chocolate's "Keef-Kef" bar is an iconic choclate bar every Israeli has grown up on. Its name is based on two words which taken together mean fun. But when you break up the combination, you'll notice that the first word is "Keef" - the Hebrew word for "High Five".
Agency: BBR Saatchi & Saatchi, Tel Aviv


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EDRI 8: You Are Not Supposed to Look at This Billboard!

 OUTDOOR   ISRAEL    March 19, 2020 21:42
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FMar%2Ftn_113563_1584547617_case+gibor+billbord_V2.jpg&width=200We are in the midst of a global health crisis and Israelis are also trying to curb the spread of the Coronavirus. One way to deal with this virus is domestic insulation and in Israel all citizens have been asked to stay at home. The Edri-8 Out Of Home billboard company has decided to contribute its part to the fight, through a huge digital billboard on the main axis of traffic in Tel-Aviv Israel.
Agency: M&C Saatchi, Tel Aviv



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Elite Confectionery: Embracing The Haters

 INTERACTIVE   ISRAEL    March 18, 2020 21:58 (Edited: March 19, 2020 08:58)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/c8648_0002.png&width=200Relaunching Elite Chocolate's classic chocolate bars Israelis love to hate. 'Torteet', 'Teami', 'Egozi' and 'Twist' are chocolate bars from a different era. Had you come to Israel in the 1970's you'd have found only one chocolate brand on supermarket shelves: Elite's bars. They were the brand everyone grew up on and loved. But with the years, the Israeli market opened up and international brands made their way into the country and its supermarkets. Israelis, many of whom had never been abroad, were enchanted by the opportunity to get a taste of being abroad even if it was only by intermediary of a chocolate bar made overseas.
Agency: BBR Saatchi & Saatchi, Tel Aviv



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The Israeli Presidential Office: Don’t Just Stand By

 TV   ISRAEL    March 14, 2020 16:32
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F43242_0003.png&width=200Here is a disturbing fact: A survey carried out among Israeli children and teenagers found that most Israeli children would rather experience physical violence than experience bullying. Today's reality however is harsh. If before the advent of social media bullying ended at the gates to school; today with much of kids' social lives managed via platforms like Whatsapp, Instagram and Facebook, bullying goes way beyond the schoolground - following children throughout their day, whether they are at home or at after school sports activities.
Agency: BBR Saatchi & Saatchi, Tel Aviv


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Waze Ads: Air Dancer

 WEB FILM   ISRAEL    March 01, 2020 09:22 (Edited: March 01, 2020 20:22)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/09eaa_0001.png&width=200The 'Air Dancer' rises again in this witty Waze video campaign featuring a wacky inflatable tube man who loses his job as a business promoter because of Waze Ads.

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LGBT ISRAEL: We Are at Week...

 PRINT   ISRAEL    February 27, 2020 21:02
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FFeb%2Ftn_113072_1582798702_20513+LGBT+we+are+at+week+en.jpg&width=200FCB have created these ads for LGBT, Israel

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Samsung: The WIN-WIN Marathon

 INTERACTIVE   ISRAEL    February 07, 2020 21:29
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F300a1_0002.png&width=200Everyone knows that you don't win a marathon; you run a marathon. That is, everyone knows that except Samsung who will be sponsoring the Tel Aviv Marathon - Israel's biggest sports event of the year - for the seventh consecutive time. A year ago, the brand famously reworked its brand promise and now communicates under the "Do What You Can't" tagline. A promise that sets a completely new standard and is notoriously challenging to live up to - whether you are a brand or a person.
Agency: Leo Burnett, Israel



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Calcalist: Mind The Tech New York

 PRINT   ISRAEL    February 06, 2020 21:25
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FFeb%2Ftn_112577_1580979286_804_DBL_NYC_0120_Archive.jpg&width=200Mind The Tech New York. A print ad for an Israeli Tech conference in New York
Agency: No No No No No Yes

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American laser : Pause

 AMBIENT   ISRAEL    December 30, 2019 22:04
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FDec%2Ftn_111764_1577639526_AD-pauseMENG4.jpg&width=200This campaign was published on mirrors all over the country at the largest and most popular Gym networks in Israel
Agency: Addict, Israel

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Georgia Pacific: Strong Protection For Your Wet Room

 PRINT   ISRAEL    December 21, 2019 00:08
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FDec%2Ftn_111687_1576744126_eyal+segal+densshield+ad.jpg&width=200DensShield tile backer, is a moisture resistant gypsum panel, that give you strong protection, specially for wet rooms.
Agency: Boom


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Roladin: Opposites Attract

 OUTDOOR   ISRAEL    December 17, 2019 09:37
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FDec%2Ftn_111550_1576420149_4.jpg&width=200Roladin, Israel's leading Cafe & Bakery chain, is also well known thanks to its premium donut collection that comes every year at Hanukkah (Donuts is the traditional food during the Hanukkah Holiday). In a consistent manner, for the last four years the essence of the campaign is the empowering of the donuts, their respective creation and the heroines associated with them. Over the years the campaign's creative portrays them in a unique, bigger than life, fashionable manner. Combining art and fashion to secure desire and consumption at the POS. This year, under the same principle but through a completely different idea M&C Saatchi, Tel Aviv, conceived, the donuts, this time through the elections of "opposites-attract" - each donut was paired with who represents something entirely different from the donut, seemingly the un-natural choice.


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Shazar: Come Down From the Tree

 AMBIENT   ISRAEL    December 11, 2019 08:48
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F90cc4_0000.png&width=200As a result of this campaign, this ladder got a special acknowledgment from the Israeli precedence's spokesman's department and was granted by the head chief guard of the presidential security department to pass all the security chain directly to the president.
Agency: Addict, Israel


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Screen Savers: Intelligent Use of Cell Phones

 WEB FILM   ISRAEL    December 05, 2019 18:17
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F09897_0000.png&width=200Lectures and workshops for intelligent use of cell phones
Agency: C.T.B adv.

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ROLADIN: Baking Happiness

 TV   ISRAEL    November 12, 2019 17:59
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7e475_0003.png&width=200Roladin, Israel's leading bakery chain celebrates 30 years and launches a new slogan "Baking Happiness". This TV commercial is the heart of the campaign that focuses on the little moments of happiness, which occur once you taste the chain's pastries and cakes.
Agency: M&C Saatchi, Tel Aviv



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