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Seen and noted

McDonald's: Trick or Cheese?

 OUTDOOR & PRINT   FINLAND    September 18, 2019 13:16 (Edited: September 18, 2019 23:16)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2019/Sep/tn_109117_1568746222_AF_JuustoKepponen_POSTER.jpg&width=200The most famous cheeseburger in Finland didn't wear any Halloween costume, but was sure scary enough. Would you dare to taste it?
Agency: NORD DDB, Helsinki

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Finnish Design Shop: Unboxing Happiness

 TV   FINLAND    August 13, 2019 20:18
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F2798d_0002.png&width=200Finnish Design Shop is the world's largest online shop specializing in Finnish and Scandinavian design. "Pieces of Nordic Happiness" is FDS's first international branding campaign. Agency: Make it simple

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Salvation Army: Love of My Life

 TV   FINLAND    August 12, 2019 21:39
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F81a2e_0001.png&width=200Loneliness and social exclusion of the elderly is a growing problem in Finland.
Agency: Make it simple

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Väre Energia: Sunplugged

 DIRECT MARKETING   FINLAND    June 04, 2019 20:55
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fbb851_0000.png&width=200Finland consumes the most energy per capita in Europe. At the same time, climate change is real and energy companies play a huge role in it. But because Northern countries have very few sunny days the Finns don't trust solar panels, and instead use mostly coal, peat and other fossil fuels. Vare the new, more environmentally friendly energy company wanted to emphasize the power of solar panels and arranged a concert solely powered by sun and people. Agency: hasan & partners

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Salvation Army: Old Woman

 PRINT   FINLAND    May 29, 2019 21:16
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FMay%2Ftn_105140_1559105681_SalvationArmy_2019_OldWoman.jpg&width=200Loneliness and social exclusion of the elderly is a growing problem in Finland.
Agency: Make it simple

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Karhu beer: How a Beer Brand Saved an Iconic Part of the City

 DIRECT MARKETING   FINLAND    May 28, 2019 21:58
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F23159_0003.png&width=200The Finnish market leader in beer, Karhu, stands for all things real and authentic – and is positioned as the sauna beer. To do this with advertising is not real and authentic. Therefore Karhu keeps it's eye open towards culture and true actions that are PRable. Agency: hasan & partners



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Helsinki Region Transport: The Best Jouneys Are Made Together

 TV   FINLAND    May 08, 2019 21:34
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff3056_0002.png&width=200New brand strategy & campaign for Helsinki region transport: The best jouneys are made together. Agency: 358 Helsinki


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Neste: The Zero Vacation

 WEB FILM   FINLAND    March 21, 2019 09:22 (Edited: March 21, 2019 20:22)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/29fb1_0003.png&width=200Neste, a global leader in renewable diesel and renewable jet fuel made from waste and residues, is introducing the sustainable Zero Vacation. "The Zero Vacation," which was created by TBWAHelsinki, is a part of Neste’s Zero Island project that looks for different ways to reach zero emissions in Sweden. The vacations take place on the naturally beautiful island of Lido, where people can enjoy their vacations swimming, staying in the beautiful zero cabin Nolla and sampling delicious dishes from the specially designed, sustainable Zero Menu. From accommodation to food, every aspect of the Zero Vacations is designed to produce as little emissions as possible. The guests will be staying in the acclaimed Zero Cabin, Nolla, an Airbnb favourite featured on Lonely Planet and Dezeen among others.

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The Family Federation of Finland: Stand Up Comedy

 OUTDOOR   FINLAND    February 21, 2019 19:00
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FFeb%2Ftn_101865_1550641240_TheFFF_StandUpComedy_3000px.jpg&width=200It seems that people have more carefree attitude towards safe sex. Sexually transmitted diseases are on the rise in Finland. Agency: Make it simple

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Radio Rock: From Cradle to Grave

 TV   FINLAND    January 14, 2019 20:27
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5a544.png&width=200Radio Rock’s voices Sainio & Moisio and the heavy-metal legend Klaus Flaming starred in a campaign that launched Radio Rock’s new musical position and attitude. 100% ROCK – full throttle from the cradle to the grave. Finland is after all a country where we’re born with metal music in our blood. Agency: 358 Helsinki

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KONE: The Most Uneventful VR Experience Ever Made

 EXPERIENTAL   FINLAND    November 26, 2018 10:22
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F4e874_0000.png&width=200Escalators are boring by design. The only time we notice them is if they break down. Thanks to KONE’s 24/7 Connected Services, broken down escalators are a thing of the past. By connecting their escalators to the cloud and monitoring their performance, KONE makes maintenance predictive, tailored and intelligent. It makes escalators run almost endlessly, without interruptions. But how do you market an innovation that makes a boring subject even more uneventful? By building a never-ending escalator ride in virtual reality, of course. Hasan & Partners, created probably the most uneventful VR-experience ever made.

The hyper realistic ride is only accompanied by the monotone voice of the escalator, which informs the user about its performance.

Goes to show, that even the most boring subject can become an international sensation when put in the right context.



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Academic Bookstore: 125th Christmas

 OUTDOOR   FINLAND    November 26, 2018 10:19
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98826_Academic_Bookstore_Christmas_3000px.jpg&width=200A book is a marvelous Christmas present.
Agency: Make it simple, Helsinki

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The Salvation Army: Dinnertime

 TV   FINLAND    November 21, 2018 14:13
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F2f54f_0000.png&width=200Make it Simple, Helsinki has created this 'Dinnertime' spot for The Salvation Army.

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Salvation Army: Christmas Tree

 OUTDOOR   FINLAND    November 09, 2018 12:47
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98411_SalvationArmy_Christmas_2018_Poster.jpg&width=200At Christmas poverty is especially hard to bear. Donate to The Salvation Army, so you will help low-income families with children. Finnish campaign site: www.joulupata.fi Agency: Make it simple

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zerobnb.com: Zerobnb

 INTERACTIVE   FINLAND    October 25, 2018 12:06
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe2ad9_0002.png&width=200Airbnb, the world’s biggest accommodation-sharing site, has advanced sustainable tourism, but the demand for more ecological travel is growing. Whilst the site features categories such as ‘Plus’ and ‘Family’, it is missing something essential: a category for sustainable accommodation. Hoping to gently provoke Airbnb into adding the essential category, Neste, the world's leading producer of renewable diesel and the second most sustainable company in the world is introducing Zerobnb.com. It is a site where people can list sustainable alternatives for holiday accommodation. The site will be live only until Airbnb creates a sustainable category of their own. Agency: TBWA, Helsinki

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Toyota: AYGO Live

 EXPERIENTAL   FINLAND    October 23, 2018 18:35
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6c0f7_0000.png&width=200The&Partnership Nordics, Helsinki presents 'AYGO Live' for Toyota Finland who wanted to target a young audience for the new AYGO launched. The asked two social media influencers to test drive the car live on Instagram. Except we didn't limit the live feed to just their own Instagram channels, Toyota turned the entire city into their personal social media playground.

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Wartsila: Leap

 TV   FINLAND    October 17, 2018 11:23
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd2f0d.png&width=200"Leap" is Wartsila's digital transformation process towards a Smart Technology Company and a more sustainable future.

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Nolla: The Cabin That Was Never There

 TV   FINLAND    September 22, 2018 21:30
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F92b44_0003.png&width=200Living with minimal emissions has truly been put to the test. Neste has built an outdoor ad in the form of a cabin that has a minimal environmental impact in terms of both carbon dioxide emissions and concrete impact on nature. The Nolla (zero) cabin, designed by Finnish designer Robin Falck, is located just outside Helsinki city centre, on the Vallisaari island. The cabin has been built from sustainable materials and is designed for a simple lifestyle with minimal to no emissions, taking into account the surrounding nature in every respect.
Agency: TBWA, Helsinki

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Finnair: Learn To Love November

 TV   FINLAND    August 15, 2018 12:00
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7c357.png&width=200Seasons can be seen as different kind of Personalities.We see a group of beautiful and strong characters having their annual gathering around round table.
Among the fairy-tale characters we see a greyish Finnish November with a minor problem. Agency: Mirum

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Helsingin Sanomat: Land of Free Press

 OUTDOOR   FINLAND    July 18, 2018 11:28
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FJul%2Ftn_95819_Finland_Land+of+Free+Press.jpg&width=200“Mr President, welcome to the land of free press.” This is the message that greeted Donald Trump and Vladimir Putin during their visit to Helsinki, Finland on July 16th. Behind the outdoor campaign is Finland’s largest newspaper, Helsingin Sanomat, who placed 300 billboards throughout visible areas in Helsinki. “Trump calls media enemy of the people,” and another says “Putin is trying again to bring the media to heel.” This last execution is printed in Russian. Kaius Niemi, Senior Editor of the newspaper tweeted: “As we welcome the presidents to the summit in Helsinki, we want to remind them of the importance of free press.”

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Melting Ice Association: Project Trumpmore

 INTERACTIVE   FINLAND    July 13, 2018 12:02
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F4befb_0002.png&width=200"Project Trumpmore" is a science/art project by the Melting ice Association, whose intention is to provide a concrete test that shows whether global warming is true or false.. The objective is to sculpt president Donald Trump's bust into the Arctic glacier and install a camera to the site of the sculpture to live stream its fate. If you want to be involved in sending a message about the hottest topic in the world, come along! Agency: SEK, Helsinki.

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Brewing Rock Paper Scissors:The Bill

 PRINT   FINLAND    June 19, 2018 07:52
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FJun%2Ftn_95355_rps2.jpg&width=200Group of middle-aged friends suffering the hangover of life ran into each other after many years. They dreamed of a world filled with hope and better
things to come.These gentlemen have survived through practically everything with laughter. The rest they have always settled in an adult way, playing Rock-Paper-Scissors.This is the philosophy they wanted to share. In result RPS Brewing was born. No matter where you come from you know the RPS game. Now it's time to taste the game.

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The Federation of Finnish Enterprises: Detroit

 PRINT   FINLAND    June 06, 2018 19:57
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FJun%2Ftn_95013_FFE_print_Car_2500x1688px.jpg&width=200The entrepreneur's road to success has never been easy. When an entrepreneur succeeds, the whole society benefits. The Federation of Finnish Enterprises is an organization to support entrepreneurs. Agency: Make it simple

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Salvation Army: Alone

 TV   FINLAND    June 01, 2018 18:49
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fdd35a_0002.png&width=200The number of poor is on the rise in Finland. Those especially hard hit by poverty are families with children, single parents and people who live on their own. Agency: Make it simple

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Oikote Job Search: Prize Fighter

 TV   FINLAND    May 21, 2018 18:43
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F266ed.png&width=200Commercial from Cassius, Finland for online Job search service. "Life's hardest battles aren't fought in the ring."

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Salvation Army: S.O.S.

 PRINT   FINLAND    May 16, 2018 20:46
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FMay%2Ftn_94463_SalvationArmy_2018_SOS_Man_2500x1768px.jpg&width=200The number of poor is on the rise in Finland. Those especially hard hit by poverty are families with children, single parents and people who live on their own. Agency: Make it simple

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Helsinki Region Transport: Walking Capital Of The World

 OUTDOOR   FINLAND    May 14, 2018 21:51
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FMay%2Ftn_94434_HSL-Walking_poster1.jpg&width=200Wildlife photographer Will Burrard-Lucas photographed pedestrians in the Helsinki region. Helsinki regional transport wants to encourage everyone in the metropolitan area to walk more. Walking brings cities to life and supports citizens’ physical and mental wellbeing. .Agency: 358 Helsinki

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Young Lions Finland: The Beast

 TV   FINLAND    May 08, 2018 07:03
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F49375_0000.png&width=200This film ad from Mirum Helsinki was a part of campaign for Young Lions Finland 2018 competition. With 'The Beast' we wanted to encourage young talents to believe in their potential: There lies a beast of creativity inside you. If you ever unleash it, it will be unstoppable.The campaign achieved great results. More aspiring young talents than ever before applied to take part 2018's Young Lions Finland competition.

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Juhla Mokka: Surfing the Freezing Shores of Finland

 WEB FILM   FINLAND    February 14, 2018 13:44
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9be6e_0000.png&width=200This film is making surfers around the world shiver with its different take on a sport that's usually reserved for warmer waters. Featuring a group of Finnish surfers, the film celebrates the willingness to go the extra mile to do what you love. No one represents this attitude more as the stars of the film, as they chase the waves in the freezing shores of Finland. The film is a part of a campaign by Juhla Mokka, the Finnish coffee brand known for its reputation as the coffee of doers. Agency: SEK

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Wartsila: Meet George Newstein

 WEB FILM   FINLAND    January 18, 2018 21:26 (Edited: January 19, 2018 08:26)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/ebd2d.png&width=200George Newstein is an inventor. He specialises in Artificial Intelligence, Machine Learning, Robotics, Chatbots, The Internet of Things, Augmented Reality, Virtual Reality, Clean Energy and Space Travel. George is a hermit who feels anxious about today's expectations- and the idea that every engineer and inventor should also be a salesman and a team player. He objects to the industry making a big fuss about. As part of their SparkUp Challenge, Wartsila has introduced the start-up community a larger than life inventor, the eccentric George Newstein. Unlike start-uppers, Newstein doesn't believe in sharing his brilliant ideas and inventions to the world.

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Plan International: Sheboard

 INTERACTIVE   FINLAND    January 13, 2018 11:33 (Edited: January 13, 2018 22:33)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/c0ed5_0000.png&width=200Child rights organization Plan International Finland launches its latest initiative with an app called Sheboard to challenge the way we talk to and about girls. Developed with support from Samsung Electronics Nordic, Sheboard will be launched with 'Raised by Words' videos and a website created by hasan & partners. Aimed at young and adolescent girls who spend a lot of time texting friends, as well as parents and older siblings that text their children on a regular basis, Sheboard will be launched at Slush, the tech and startup event in Helsinki, November 30 2017.

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Finnish Railways: The Escape Train

 INTERACTIVE   FINLAND    December 15, 2017 11:04
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F218af_0002.png&width=200Finnish Railways and TBWAHelsinki are arranging the world's longest-running escape room, on a moving train. The world's longest-running escape game, titled the Escape Train, departs from Helsinki on December 13th, and travels 1,000 kilometers to Rovaniemi, the capital of Lapland. The game will take place on a 13-hour passenger train journey, and it is inspired by the new star-studded 20th Century Fox film, Murder on the Orient Express. The Escape Train continues a series of exceptional marketing stunts by Finnish Railways. In May, the company clad the famous Men of Rock statues at the Helsinki Central Station with the iconic KISS masks. The stunt was organized to welcome the band on the Finnish leg of their World Tour, and it gained widespread coverage in medias such as BBC and Lonely Planet.

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K-Citymarket: Little Rascal

 TV   FINLAND    December 06, 2017 17:46
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff2b32_0001.png&width=200It is Christmas Eve and all is well, until Santa comes and asks the question…Agency: hasan & partners

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Helsinki City Bikes: The City Bike Movie

 OUTDOOR   FINLAND    November 04, 2017 06:00 (Edited: November 04, 2017 17:00)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2017/Nov/tn_90502_HSL_CityBikeMovie_poster.jpg&width=200Time to put Helsinki's beloved city bikes into hibernation. Over 22 million minutes of cycling, over 1.7 million individual journeys. Helsinki City Bike Specialist, the world-famous DJ & performer Windows95 Man, takes an epic look at the past year in numbers. Agency: 358 Helsinki



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Instrumentarium: Lessons of Love

 TV   FINLAND    October 07, 2017 07:05
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fceb81_0000.png&width=200Love is all around us, but only if you see it. Works, Helsinki has created this cute love story, for a chain of opticians called Instrumentarium. A hapless love stuck students fancies his teacher but she doesn't see him until one day he gives her a special gift, a pair of glasses.

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Elisa: Stay Connected

 TV   FINLAND    October 04, 2017 14:44
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F835a4_0000.png&width=200Bob The Robot, Helsinki has created this heartwarming spot for Elisa who are helping keep people connected in households everywhere.

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Academic Bookstore: The Other Side

 TV   FINLAND    September 14, 2017 07:27
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3a57b.png&width=200People are not present. Their minds are somewhere else. What if people read books instead of browsed their screens endlessly? Agency: Make it simple, Helsinki

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Plan International: Maternity Collection for 12-Year-Olds

 TV   FINLAND    August 16, 2017 20:06
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcef83_0000.png&width=200Hasan & Partners, Helsinki has created this 'Maternity Collection for 12-Year-Olds' campaign for Plan International.

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Abloy Locks: The Immortal Mr Henriksson

 TV   FINLAND    June 28, 2017 16:06
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa8be1_0000.png&width=200Story of The Immortal Mr. Henriksson to celebrate Abloy's 110th anniversary and Finland's most remarkable invention.

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Salvation Army: The President

 PRINT   FINLAND    June 27, 2017 06:05
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2017%2FJun%2Ftn_87857_SA_Help_President_Print_1920X1371px.jpg&width=200Anyone can suffer misfortune. Even a president. The person in this picture is former President of Finland, Mrs. Tarja Halonen. Salvation Army Finland wanted to increase empathy and willingness to help. Poverty is a growing problem also in Finland. Campaign site: www.autaihmista.fi. Agency: Make It Simple, Helsinki

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