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Seen and noted

Hell Pizza: 1800 DONT QUIT

 OUTDOOR & RADIO   NEW ZEALAND    June 22, 2021 09:17
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FJun%2Ftn_127410_1624322818_Billboard_0800_DONT_QUIT.jpg&width=200Hell Pizza has teamed up with new creative indie agency, Yarn, to launch a tongue-in-cheek support line to help people stay hooked on the new Smokey Brisket pizza.

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Sky Broadband: Made For Entertainment

 TV   NEW ZEALAND    June 16, 2021 16:56
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd2df1_0000.png&width=200SKY is an entertainment platform who are dipping their toes into the broadband sector. So how do you cut through this already cluttered and saturated market? By making a price and product commercial as entertaining as possible just like our other platform.

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Instant Kiwi : Trailer

 TV   NEW ZEALAND    June 16, 2021 16:03
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F8f3f9.png&width=200TBWA New Zealand brings you the Instant Kiwi

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Mexicano Corn Chips: Surprisingly Made in NZ

 TV   NEW ZEALAND    June 11, 2021 10:20
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F95fe9_0000.png&width=200Due to Mexicano Corn Chips' authentic Mexican taste and branding, New Zealanders are constantly amazed to learn the product is actually entirely made locally. The 'Surprisingly Made in NZ' campaign brings that discovery to life by centring on a man who is so taken aback his chips are made in New Zealand that nothing else surprises him anymore.
Agency: Stanley St

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NZ AIDS Foundation: Sweat With Pride

 TV & OUTDOOR   NEW ZEALAND    May 29, 2021 08:29 (Edited: May 29, 2021 18:29)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/9f954_0004.png&width=200It’s a sad fact that in 2021, New Zealand’s LGBTQIA communities have worse health outcomes than their peers in several different areas including mental health and HIV transmission. So, to mark International Pride month in June, the New Zealand AIDS Foundation (NZAF) is challenging people to 'Sweat with Pride' by exercising for at least 21 minutes a day to get active and raise money to support the Rainbow community.

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Export Gold: Thirsty For Better Keynote

 TV   NEW ZEALAND    May 29, 2021 08:25 (Edited: May 29, 2021 18:25)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/86370_0004.png&width=200Export, the beer that brought you Brewtroleum and Beer Bottle Sand, has taken its commitment to innovation up a level with a new campaign that features a hilarious mock keynote presentation. The campaign launches the new 'Thirsty for Better' brand platform which celebrates the brand's rich history of making things better and sets the brand up for exciting innovations yet to come.

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Air New Zealand: We Fly For You

 TV   NEW ZEALAND    May 27, 2021 08:32
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd89d5.png&width=200Air New Zealand is in the air and on air with a new spot from agency, Shine

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NZ Police: Enjoy The View

 RADIO   NEW ZEALAND    May 26, 2021 11:29
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200The New Zealand police want you to slow down

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Samsung: iTest

 INTERACTIVE   NEW ZEALAND    May 25, 2021 20:35 (Edited: May 26, 2021 06:35)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/May/tn_126573_1621914076_samsung-iTest.jpeg&width=200It's one of the most divisive choices faced by consumers today Apple or Android? In a bold move to get Apple fans around the world to experience the Samsung interface, DDB group's Tribal Aotearoa has created iTest. More than 5.5 million Apple users from 234 countries have downloaded iTest, an app that appears to transform your iPhone into a Samsung. The web application mimics the operating system of an Android device, allowing consumers to experience navigation, app interaction, settings, texting/calling, and even the camera features. Initially soft launched to a small, New Zealand-only audience,

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Oceania Healthcare: Believe In Better

 TV   NEW ZEALAND    May 20, 2021 07:48 (Edited: May 20, 2021 17:48)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/f6974.png&width=200There is an invisible line in our society. One day you step over it, and you're deemed "old". This badge can leave our elders feeling isolated. As a result, the retirement and aged care sector has missed out on the kind of transformational change that other sectors have benefitted from. And the sector's communications reinforce this idea, portraying the audience in a way that leaves them feeling more patronised than comforted.
Oceania's ambition is to reimagine retirement living and aged care for the better through their human-centred approach.

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National Foundation For Deaf: A World Further Away

 TV   NEW ZEALAND    May 19, 2021 21:23 (Edited: May 20, 2021 07:23)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/534aa_0000.png&width=200Those with hearing loss will tell you it can feel like they live in a world where everyone's a bit further away. They're there, but somehow not. This campaign was about bringing that feeling to life visually during Deaf Awareness Month and encouraging donations to 'help bring them closer'.

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Briscoes: Team Of Tammys

 TV   NEW ZEALAND    May 19, 2021 21:21
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F88a7a.png&width=200Tammy (more commonly known as the Briscoes Lady) has been the frontwoman of Briscoes Homeware in New Zealand for over three decades. Her iconic smile and warm personality is a staple of Kiwi television and she’s become quite the legend over the years. So in a recent campaign, we decided to multiply the Briscoes Lady and create a 'Team of Tammys' to help make people’s weekends better. Make more of your weekend with Briscoes.

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The Beer Spot: What's the Craic?

 RADIO   NEW ZEALAND    May 19, 2021 17:11 (Edited: May 20, 2021 03:11)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/images/radioshot.jpg&width=200It's been a tough year for small businesses and the hospitality industry, so this year, for St Patrick's Day, we wanted to encourage Kiwis to spend their St Patricks Day dollars a little differently. So, we asked them to forgo the tried and true Irish pubs and the usual pints of the black stuff and make The Beer Spot their destination of choice. We spoke to stout drinkers in a way that only the most dedicated amongst them would understand giving them a unique code to use at The Beer Spot. The catch? They just had to decipher the code from a radio ad delivered by an authentic Irish woman with a bit of an accent.

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Watties: Feed The Love

 TV   NEW ZEALAND    May 18, 2021 08:17 (Edited: May 18, 2021 18:17)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/14cc4_0002.png&width=200Wattie's has been known and loved by generations of New Zealanders. Their products are found on the dinner tables of Kiwis from all walks of life, up and down the country meaning they're present for all those special little moments in our lives. The ones that might seem insignificant, but actually mean so much. In these simple gestures, food becomes our expression of affection. We might not literally speak the words ‘I care about you', but we don't have to. That moment and the offering of Wattie's says it all.

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Whirlicom: Mario

 PRINT   NEW ZEALAND    May 16, 2021 09:54
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FMay%2Ftn_126151_1621062296_Luggage3.jpg&width=200When you subscribe to Whirli Toy Sharing, you are able to swap out your child’s toys as much as they like.Simply send them back and swap them out, no strings attached!When your child out grows their toys, you can simply send that toy packing. The purpose of this campaign is to show how easy you can send your toys packing. From one family to another till it is no longer needed. Simply send them back, swap them out.

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Comvita: A Rare Moment of Harmony

 TV   NEW ZEALAND    May 14, 2021 10:44 (Edited: May 14, 2021 20:44)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/91d30_0002.png&width=200Finding time for ourselves in today's world can seem impossible. But what if one of the world's rarest Manuka Honeys could help you find a rare moment of harmony in your own life? To launch Comvita's highest grade Manuka Honey ever produced, Special Reserve UMF 25 , YoungShand and animation studio, Toybox, teamed up. Together they brought to life the harmonious partnership between the bees and the Manuka flower and how, with a bit of time and nurturing, nature gives us an incredibly rare gift.

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Tourism New Zealand: Stop Dreaming And Go

 TV   NEW ZEALAND    May 13, 2021 10:07
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1eb0c_0001.png&width=200Tourism New Zealand has launched its first major campaign since quarantine-free travel opened between Australia and New Zealand. Titled 'Stop Dreaming about New Zealand and Go', the campaign was created in partnership with Special Group, and aims to encourage Australians to seize the opportunity to travel to New Zealand.

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Neon: The Handmaid's Tale

 OUTDOOR   NEW ZEALAND    May 12, 2021 06:54
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F95850.png&width=200To launch the fourth season of The Handmaid's Tale, DDB Aotearoa (NZ) looked close to home for inspiration. Upon the discovery that the outdated misogynistic views expressed in the show were similar to those still held by a select few in NZ, a revolution was in order. The resulting street campaign rallied Kiwis to join June's fight for freedom while communicating to New Zealand that we can't stop fighting for equality.

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Turners: Tina

 TV   NEW ZEALAND    May 06, 2021 11:16
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F2c16b_0001.png&width=200Looks like the car has gone forever. New spot from New Zealand for Turners

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Mini: Danger Brakes For You

 PRINT AND OUTDOOR   NEW ZEALAND    May 03, 2021 10:32 (Edited: May 03, 2021 20:32)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/May/tn_125661_1620007339_Mini Brakes Deer.jpg&width=200Animals deserve a brake. Print from Colenso BBDO, New Zealand

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ANZ: We Do How

 TV   NEW ZEALAND    April 30, 2021 16:53 (Edited: May 01, 2021 02:53)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/f0157.png&width=200TBWANZ and ANZ have launched a new brand platform to help improve the financial wellbeing of all New Zealanders by providing them with the resources, support and products they need. Rather than telling New Zealanders to get ahead or dream big, ANZ's 'We Do How' is about giving people the practical know-how they need to start their financial wellbeing journey.

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Tourism New Zealand: Recharge

 TV & PRINT   NEW ZEALAND    April 30, 2021 16:49 (Edited: May 01, 2021 02:49)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/2a223_0003.png&width=200Tourism New Zealand has officially launched a new holiday season – Recharge Season and is encouraging Kiwis to book a holiday that will leave them feeling refreshed and ready for the year ahead as part of a new campaign developed by Special Group. The new season is in response to a recent survey commissioned by Tourism New Zealand that revealed almost half of Kiwis feel that 2020 has impacted their levels of fatigue more than any year in recent memory

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Women's Work: The Case Study Project

 TV   NEW ZEALAND    April 23, 2021 08:21
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F8e77f.png&width=200Less than 15% of photography in advertising worldwide is shot by women. Women's Work is a collective of female photographers who want to change this depressing stat. On a limited budget,

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VW: Zero To Crazy

 RADIO   NEW ZEALAND    April 23, 2021 07:34
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Zero to crazy The new Volkswagen Golf GTI TSR is fast, accelerating from 0-100km/h in under 6.5 seconds. To bring to this incredible acceleration to life on radio, DDB Aotearoa created a series of six unique stories that accelerate from regular everyday moments to full bonkers crazy in under 6.5 seconds, just like the car.

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Briscoes: Change With The Season

 PRINT   NEW ZEALAND    April 21, 2021 15:49
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FApr%2Ftn_125127_1618808284_BR8018+Briscoes+Haven+DPS_02.jpg&width=200The most notable thing about Autumn isn't the change in weather, but the change in colour. This natural evolution was brought to life in the home via local homeware and home accessory brand Briscoes.

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Te Whānau O Waipareira: Proud To Be Māori

 TV   NEW ZEALAND    April 21, 2021 14:40
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F35600.png&width=200Te Whanau O Waipareira's brand new, heavy-hitting Proud To Be Maori campaign reflects the optimistic, passionate and aspirational spirit that guides the West Auckland urban Maori support network. The film itself addresses the hardships Maori face and continue to endure today through a candid lens, then flips the narrative to show how asking for support is not a sign of weakness, but rather the essence of collective strength and solidarity. This is elegantly woven together with a rendition of the waiata 'You're Magic' sung by former Te Whanau O Waipareira member and current Maori Party MP, Rawiri Waititi. Agency: Motion Sickness

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Firstgas: Zero Carbon Future

 TV   NEW ZEALAND    April 15, 2021 20:42
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffd596_0000.png&width=200Firstgas have teamed up with Augusto to share their announcement that they are heading to a zero carbon future with a brand new campaign launching this month across TV, billboards, digital, social, print and press. In creating the message of their goal to deliver 100% zero carbon gas in pipelines by 2050, Firstgas required a creative campaign to explain what their vision will mean for everyday Kiwis.

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Testicular Cancer NZ: Remundies

 PRINT & INTERACTIVE   NEW ZEALAND    April 14, 2021 10:12 (Edited: April 14, 2021 20:12)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/Apr/tn_123945_1618279724_Remundies 1080x1350_1.jpg&width=200Testicular Cancer, the most common form of cancer affecting men aged between 18 and 39, gets a kick in the proverbials with the creation of Remundies, launched this week in line with Testicular Cancer Awareness month. An initiative created by FCB NZ and produced in partnership with Jockey and Farmers, Remundies is a range of Jockey underwear that communicates with their owner on a regular basis via text

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Waka Kotahi : Doors

 TV   NEW ZEALAND    April 09, 2021 16:28
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1d588.png&width=200People know the drink-driving limits. They know the Police are out there. And they know that drinking increases their chances of crashing.

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WWF New Zealand : Deep

 PRINT   NEW ZEALAND    April 09, 2021 11:17
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FApr%2Ftn_123818_1617849459_wwf+DEEP1.jpg&width=200
Our oceans are choked with plastic. Eight million tonnes of plastic pollution ends up in the ocean each year, breaking down into tiny bits to become microplastics. Now, microplastics are in the food we eat, the water we drink, and the air we breathe. Studies suggest, people are ingesting around 5 grams of plastic a week – the same as one credit card and yet, the scale of microplastics pollution is hard to fathom. Colenso BBDO and WWF-New Zealand have created a powerful series of images to illustrate the extent of the crisis.

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NZ Police: Easter Radio

 RADIO   NEW ZEALAND    April 07, 2021 09:22 (Edited: April 07, 2021 19:22)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/images/radioshot.jpg&width=200With Easter approaching, the New Zealand Police wanted to remind Kiwi's about their basic RIDS (restraint, impairment, distraction and speed) road rules. We had Constable Salt pull into people’s radios with a friendly reminder about their speed and phone use while driving, all in pursuit of hopefully not having to see them later.

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New Zealand Aids Foundation: The Amigo

 POSTERS   NEW ZEALAND    March 28, 2021 05:55
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe0777.png&width=200Men know their shoe size. They know their jeans size. But they have no idea about their condom size. And unfortunately, a bad-fitting condom leads to bad sex. Which leads to condomless sex. Which can lead to HIV. So we need to help men find a condom that fits. But THE CONDOM FITKIT won't just help you find your perfect condom, it could help you find your true self. We’ve created archetypes for each of the 8 condoms so you’ll learn if you’re The Amigo ,The Explorer, The Magician, The Artist, The Legend, The Prince, The Ringmaster, The Entertainer or The Ring Master.

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Sky: Picture A Genius

 RADIO   NEW ZEALAND    March 24, 2021 11:24
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200When most people picture a genius, they picture someone like Einstein. SKY took advantage of this bias to announce the new season of National Geographic’s Genius features the story of Aretha Franklin.

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ANZ Support Band: Why it's Important

 INTERACTIVE   NEW ZEALAND    March 22, 2021 10:01
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F631dc_0002.png&width=200A clever wearable connecting Kiwi fans who can’t travel and developed for the New Zealand athletes at this year’s Olympic and Paralympic Games, is now being offered to Games fans globally in a remarkable example of the Olympic spirit of friendship, solidarity and fair play, developed by ANZ via creative agency TBWANZ. Called the ANZ Support Band, the wearable device uses Bluetooth technology in a world first that that brings athletes and fans within touching distance despite closed borders, social distancing and athlete bubbles. It’s this lack of fan presence and the support they bring that has led to the decision by ANZ, with support from the New Zealand Olympic and Paralympic Teams, to open source the technology they’ve spent more than 18-months developing for the rest of the world to use. The ANZ Support Band allows fans at home to send support to athletes in Tokyo by tapping their device or directly through the New Zealand Team app. A wearable innovation that bridges continents, athletes will receive the vibration of support via their own wristband.

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Spark NZ: You Are Your Greatest Asset

 TV   NEW ZEALAND    March 19, 2021 07:06
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F23700_0001.png&width=200Spark encourages small business owners to re-charge their best asset – themselvesSpark NZ and Shine Limited have launched a health and wellness programme for Spark Business customers. The programme was developed after research conducted by Spark revealed poor health and wellbeing among New Zealand's small and medium business owners. A staggering 67% of the 300 surveyed felt that the stress of work negatively impacts their physical health, levels of happiness and personal life. While 87% of those surveyed recognised that prioritising health and wellness in the workplace is hugely beneficial to their businesses.

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Guinness: Head Out Check In

 PRINT   NEW ZEALAND    March 19, 2021 06:42 (Edited: March 19, 2021 17:42)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/Mar/tn_123327_1616039690_Head Out Check In.jpg&width=200For centuries, March 17th has given people a reason to come together to celebrate St Patrick's Day. Unfortunately, this isn't possible for many people around the world this year. But for the many New Zealanders who are able to spend this St Patrick's Day together on-premises around the country, Guinness has created a street poster campaign via Special Group New Zealand, that encourages them to do so responsibly. When the QR code poster is scanned, people are directed to the Ministry of Health Covid-19 page that contains vital information around how we can all do our bit to sustain the covid-free world we’ve earned for ourselves.

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Fire & Emergency New Zealand: Don't Like

 TV & PRINT   NEW ZEALAND    March 13, 2021 10:22 (Edited: March 13, 2021 21:22)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/24e75_0004.png&width=200To promote smoke alarms, Fire and Emergency New Zealand has launched a new campaign 'Firefighters Don't Like Fire Movies' via FCB New Zealand. You have less than three minutes to escape a house fire, or you die. And the difference between those two endings… is having a working smoke alarm. But people are complacent about smoke alarms and the speed of house fires, because they’ve only seen Hollywood’s version. The movies show characters stepping through neatly flaming doorways, people heroically running back in to save their children and everyone making it out just in time. But that’s not how it goes. Fire gets real, fast. And no one knows that better than the firefighters who’ve seen the real story.

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Partners Life: Unhappily Ever After - Three Blind Mice

 TV   NEW ZEALAND    March 12, 2021 08:19
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3ca84_0000.png&width=200Special Group has released the next chapter in their 'Unhappily Ever After' campaign for Partners Life. The campaign for Kiwi parents only airs after 8pm (after the children have gone to bed). This story explains that Partners Life covers many of the things life might throw at you, with a grim twist on the well-known narrative, this time showing the consequences of a serious injury.

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Global Women : A Career Limiting Move

 TV   NEW ZEALAND    March 10, 2021 12:52
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F811d1_0000.png&width=200What's the most career-limiting thing you can do? Turns out, if you're a woman, it's having a baby. In fact, it takes women out of the leadership pipeline and can set their earnings back by 12.5% over their entire career.

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KFC : Like A Boss

 TV   NEW ZEALAND    March 06, 2021 09:10
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd970f_0001.png&width=200KFC New Zealand needed a new platform for their value range. The goal was to make something distinctive that speaks to quality food at a low price. Solution? A meme—introducing ‘Like a Boss’. With a thumping hip-hop track, lens flares and a swinging gold chain, it's pretty hard to miss. Dad Life is the first of many 'Like a Boss' ads to come.

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