Outdoor ad: Unknown: Stamp

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Duval Guillaume Antwerp wanted to create excitement around the launch of Excellent, a new shop, as part of an integrated campaign proving that the customer is king again. The idea involved personalised stamps. Photos were taken of every guest at Excellent’s launch party. These portraits were then converted to individual stamps, which to our targets’ extreme surprise, were mailed out a few days later. All the proof they needed that they really were king at Excellent.