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Qatar Foundation: Qatar Foundation


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The Qatar Foundation is a massive educational initiative and progressive platform of Qatar’s burgeoning knowledge economy focused on the importance of unlocking human potential. To honor this ideal and the people who represent it, TBWA RAAD engaged Moxie & Superfad to create a global TV featuring extraordinary achievers of the foundation.

Director Justin Leibow captured these stories with a blend of epic, cinematic vistas and intimate portraits filmed on location in Italy and Qatar. Drawing from his background in both photography and design, Leibow chose bold compositions and expansive views that yield to painterly moments and culminate in a portrait gallery of the Qatar Foundation’s luminaries. The team then returned to Los Angeles where Leibow led Superfad in the design, edit and completion of the project.
Credits Other credits

Client: Qatar Foundation



Agency: TBWA RAAD

Worldwide Account Director: Marcus Cronan

Creative Director: Allan Manaysay

Senior Producer: Rouba Asmar

Senior Account Manager: Yasmin Ahmad



Production Company: Moxie Media

Director: Justin Leibow

DP: Colin Watkinson

President/Executive Prod: Robert Fernandez

Executive Producer: Lizzie Schwartz

Head of Production: Roger Zorovich

Producer: David Wolfson



Design, Animation & Editorial: Superfad

Director: Justin Leibow

Executive Producer: Kevin Batten

Head of Production: Darren Jaffe

Producer: Darren Jaffe

Designers: Adam Greene, Paul Kim, Kevin Lau

Writer: Josh Chesler

Painter: Paul Kim

3D Animation/Tracking: DeAndre Moore, Bryan Cox

2D Animation: Brian Abero, Taejin Kim, Miles Kinghorn

Flame Artists: Gavin Miljkovich, Matt Spencer

Compositor: Tiffany Germann

Editors: Carsten Becker, Jeff Jenkins

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