Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Top 6: July 5th 2017
Press

Toyota New Zealand: Hey Bermuda, we look great together

Top 6: July 5th 2017
Emirates Team New Zealand's long standing sponsor, Toyota New Zealand is seeking support from Bermuda as it starts its challenge for the America's Cup in a new campaign developed by Saatchi & Saatchi, New Zealand. The campaign, launched in the Caribbean island nation's media, draws many parallels between Bermuda and New Zealand under the heading, "Hey Bermuda we look great together," and then cuts to the chase. The campaign notes that both Bermuda and New Zealand are island nations originally colonised by Britain, with a liking for fishing and that both happen to have a city called Hamilton. It also suggests that if Emirates Team New Zealand wins the "Auld Mug" we will give Bermuda the North Island, subject to Prime Minister Bill English being "cool with it".
Credits Other credits

Head of Strategy - David McIndoe

Head of PR & Social – Isobel Kerr-Newell

Creative Services Director – Su Johnstone

Senior Retoucher – Nick Browne

Finished Art – Abigail Kerr

Digital Producer – Emma Bossley

Digital Build – Martin Needle

Business Director – Susie Darling

Account Director – Kate Gyde



Chief Executive Officer: Alistair Davis

General Manager UV & Marketing, Executive: Andrew Davis

Manager - Marketing Operations: Susanne Hardy

Team Leader - Marketing Operations: Jamie How

Social Media Coordinator: Sarah-Kate Sinclair



Media Agency: Starcom New Zealand

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news