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Discover Financial Services: Especially for Everyone: Special

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Actress, Golden Globe and Emmy award winner Jennifer Coolidge learns you don't have to be a celebrity or VIP to deserve something special with Discover in an all-new campaign and brand platform, "Especially For Everyone". Inspired by the core insight that achieving a brighter financial future starts with believing that's what you deserve, "Especially for Everyone" is rooted in Discover's positioning that people should not have to be VIP or pay premium prices to feel cared for by their bank.
Agency: TBWAChiatDay, Los Angeles
Credits Other credits

Chief Executive Officer - Erin Riley

----- CREATIVE -----

Chief Creative Officer - Renato Fernandez

Chief Design Officer - Bruno Regalo

Freelance Copywriter - Dan Berenson

Art Director (Social) - Andrea Jongeling

Copywriter (Social) - Pooja Panchal

----- PRODUCTION -----

Executive Director of Production - Anh-Thu Le

Producer - Ted Copeland

----- BRAND -----

Group Brand Lead - Jacqueline Redmond

Brand Director - Elizabeth Swiontek

Brand Director - Emma Hicks

Brand Supervisor - Kate Chulay

Brand Management Supervisor (Social) - Lane Davis

----- STRATEGY -----

Chief Strategy Officer - Jen Costello

Group Strategy Director - Stephanie Berenson

Strategy Director - Michelle Spigner

Strategy Director - Jim Schuch

Associate Strategy Director - Blair Paley

Associate Strategy Director (Social) - Laura Gorder

Data Director - Lea Johnson

Connections Director - Albert Kim

Connections Director - Sarah Hoffman

----- OPERATIONS -----

Operations Director - Klarika Huszar

Senior Project Manager - Maggie Corleto

----- BA -----

Director of Business Affairs - Robin Rossi

Business Affairs Manager - Candace Mooty

----- TRAFFICKING -----

Senior Traffic Manager - Maritza Castro









PRODUCTION VENDORS





-----O POSITIVE -----

Director of Photography - Gyula Pados

Executive Producers - Ralph Laucella & Marc Grill

Producer - Carla Tate

-----WHITEHOUSE POST -----

Social Editor - Glorily Velez

Assistant Editor - Taylor Schwartz

Senior Executive Producer - Joanna Manning

Producer - Katrina Kuss

-----CARBON -----

Project Lead/Flame Artist - Pete Mayor

Flame Artists - Hannah Barnes & Lauren Yaccino

Executive Producer - Matthew McManus

Producer - Vanessa Yee

-----PARLIAMENT -----

VFX Supervisor - Nathan Kane

Creative Lead - Kathleen Kirkman

Executive Producer - Kat Maidment

Producer - Will Jellicorse

-----ROYAL MUSTER -----

Senior Colorist - Gregory Reese

Executive Producer - Thatcher Peterson

Producer - Matthew Fulton

-----LIME -----

Sound Design & Mix - Sam Casas

Executive Producer - Susie Boyajan

Producer - Cassie Underwood

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