TV ad: Walkers: The Walkers Flavour Cup

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Walkers launches new TV advert via AMV BBDO London with celebrity flavour fans On 5 May 2010, crisp fans around the country are in for a tasty treat as some quintessentially British stars sport spectacular outfits in a new series of adverts to promote The Walkers Flavour Cup.

The ads starring face-of-Walkers Gary Lineker, bring to life the world’s first ‘crisp tournament’ which sees 15 new limited edition international flavours going bag to bag to win the title of Walkers Flavour Cup Champion in July 2010.

The 60-second launch ad sees suave compère Gary Lineker host the Walkers Flavour Cup draw, revealing the international flavours to an excited audience of fans including celebrity SuperFans hidden in the crowd rooting for their favourites in ever-more flamboyant ensembles.

Viewers will be dazzled as Julie Goodyear dons sequins and feathers to support Brazilian Salsa flavour, Melinda Messenger and Will Mellor show off their pins in French Maids’ frocks to support French Garlic Baguette and Paul Daniels gets physical with a sumo wrestler for Japanese Teriyaki Chicken.

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