SEKUNDA: MININ AND POZHARSKYI

Decorating their living rooms with miniature copies of famous Russian statues / historical characters is a lower middle class tradition.Sekunda Glue will extend the life of your decorative objects for so long that they simply have to start doing something.Miniature copies of famous statues of "Worker and Kolkhoz Woman"statue in Moscow (used on Mosfilm's logo, stamps) and national heroes Minin and Pozharskiy were featured in the campaign with a twist. The prints were published in history magazines, very popular among our consumers and on 2 billboards close to the location of the statue.