Currys PC World: Gadget Show Idents - Toastie Gloves

The campaign targets the most tech-enthused Currys PC World customer and is the latest phase in the long-standing relationship between Currys PC World and the Gadget Show. On top of sponsoring TV coverage, Currys PC World will have a presence at the Gadget Show, with social initiatives being rolled out later in June – also created by M&C Saatchi.