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Top 6: February 6th 2019
Ambient

KFC: Founding Colonel

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Top 6: February 6th 2019
In celebration of the Singapore Bicentennial, together with the signature KFC wit and lightheartedness, KFC has placed a real-life statue of their own founding father, Colonel Sanders, by the Singapore River. The idea was born between KFC and the Ogilvy Singapore, to pay homage to the Founding Colonel of the world’s favourite fried chicken brand, with a sense of humour. Building an exact replica of the original and new founding father statues, the KFC version had a twist - a real human posing as the statue. This year marks the 200th year since Sir Stamford Raffles landed on Singapore and the nation has also recognised other prominent founding fathers with their statues erected along the Singapore River: Sang Nila Utama, Munshi Abdullah, Naraina Pillai, and Tan Tock Seng. On one historic day in 1977, Colonal Sanders, too, landed in Singapore and "changed Singaporeans’ taste buds forever".
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Group Account Director: Cilla Peitzsch

Senior Account Manager: Vanessa Tiu

Agency Producers: Brandon Tay, Terence Tay

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