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This week's best

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Guest Judge: Fabio Seidl, ECD, Velocity, New York

Past reviews

  GUEST JUDGE /BEST AD OF THE WEEK   WORLDWIDE   Nov 12, 2018
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This week's guest judge is Fabio Seidl, executive creative director at Velocity in New York.

Winner: Colorsteel 'For a home you can be proud of'. It made me watch twice just to see if they didn't let any hole in this nice, fun, surprising film. It's a simple story, well directed and it has a good casting. Great work. read more


Purina: True Origin

  TV   AUSTRALIA   Nov 19, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F4686c_0004.png&width=200McCann, Sydney have created this spot for Neste

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Fire & Rescue NSW: Recruitment

  TV   AUSTRALIA   Nov 19, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcc671_0004.png&width=200Abnorml have created this spot for Fire & Rescue, New South Wales

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Toyota SA: Make an Entrance

  TV + WEB FILM   SOUTH AFRICA   Nov 19, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6a447.png&width=200FCB, Johannesburg have created these spots for Toyota

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VIVA Telecom: Adjustments Flags for Roaming

  PRINT   KUWAIT   Nov 19, 2018
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98691_c81c6b61800437.5a7a466133a65.jpg&width=200A new print campaign for VIVA Roaming based on idea of a Similarity of countries' flags, and now can the customers control their bills in different countries all over the world
Agency: Ogilvy

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VIVA Telecom: Disentangle Life

  PRINT   UNITED ARAB EMIRATES   Nov 19, 2018
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98690_bag_visual.jpg&width=200A new print for Apple Airpods by VIVA kuwait, offering it to their customers by simply adding it to their existing mobile plan. To highlight the advantage of wireless headphones, no more wire after today this was our concept. Print advertisement created by Ogilvy, United Arab Emirates for VIVA.

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Al Tayer Motors: Unseen Potential

  EXPERIENTAL   UNITED ARAB EMIRATES   Nov 19, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6d4aa.png&width=200With "Unseen Potential", Al Tayer Motors, in the UAE, through its agency FP7/Dubai, has owned recycling of automotive spare parts in a distinctive and meaningful manner, and stood out.



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Natale Security: Not Getting In

  RADIO   AUSTRALIA   Nov 19, 2018
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200He's terminated. He's governated. He's gone commando. But he's not on the list, so he's not getting in, thanks to Natale Security. Agency: NOVA 93.7

PLAY THE FIRST SPOT
PLAY THE SECOND SPOT
PLAY THE THIRD SPOT

UNICEF: #GoBlue

  TV   AUSTRALIA   Nov 19, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F42b01_0001.png&width=200On the 20th November, the world celebrates UNICEF's World Children's Day - a day we encourage the world to GO BLUE in dedication to raising awareness and support for the children all over the world who are denied their basic rights on a daily basis.

UNICEF's annual World Children's Day is commemorated each year on 20 November and marks the anniversary of the adoption of the Convention on the Rights of the Child. The global day raises awareness and vital funds for the millions of children who are unschooled, unprotected and uprooted. This year, UNICEF is inviting the public to go online and sign its global petition asking for leaders to commit to fulfilling the rights of every child now and for future generations, and to Go Blue for every child by doing or wearing something blue on 20 November.

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Lifull: Earth Cusine

  AMBIENT   JAPAN   Nov 18, 2018
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/59ef9_0000.png&width=200
About two-thirds of Japan's land mass is covered by forests, making it one of the counties with large forested areas.Planted forests account for about 40% of forests and require a process called thinning, which is the removal of some trees to make room for the growth of others, primarily to grow trees suitable for industrial and architectural use. It has launched initiatives to advocate thinning, including the promotion of the Thinned Wood Symbol used on products prepared with thinned wood, and the production of woody biomass. LIFULL wishes to highlight the importance of thinned wood through Eatree Plates by creating a new purpose for thinned wood, which is to eat, to contribute to the conservation of Japanese forests.

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Volkswagen Amarok: Director Reaction

  WEB FILM   AUSTRALIA   Nov 16, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd4b89.png&width=200Recently, Volkswagen Australia launched a campaign for the new Amarok V6 called ‘Too Powerful For TV’. The idea was that the most powerful ute in its class was in-fact too powerful to advertise. Turns out we were right. Despite creating an ad that didn’t actually show the ute doing anything illegal, the commercial was banned. Whoops. The following day we released this film starring our fictitious Director, on social, with the caption ‘When you find out your TV ad got banned’. Agency: DDB, Sydney

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Action Against Hunger: #StopHungerCrime

  WEB FILM   FRANCE   Nov 17, 2018
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/327a1_0000.png&width=200Conflicts are one of the leading causes of hunger affecting millions of people around the world. Six out of ten undernourished people live in regions impacted by conflct. Hunger itself is often used as a weapon of war against civilians. Bombing markets, blocking access to roads, poisoning wells, destroying farming lands… these are some of the war tactics used to starve and enslave entire populations. In light of this, in countries such as Yemen, Syria, Nigeria, Democratic Republic of Congo, Central African Republic or South Sudan, hunger is deliberately used as a weapon of war proving to be as effective as bombs and bullets. In order to condemn these crimes Action Against Hunger and ad agency Herezie Group launch #StopHungerCrime. Hunger has been turned into a weapon of war, so we have turned a weapon of war into cutlery against hunger.

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Movember Foundation: Untold, Coming From a Place of Love

  WEB FILM   AUSTRALIA   Nov 16, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F81afe.png&width=200Inspired by the misconception that being vulnerable, showing love and expressing your real feelings with your mates is a sign of weakness - It’s actually a sign of strength, builds resilience and is a source of power we can tap into to overcome the challenges of life. Teaser Video, Launching 2019 - Shot on location in Sydney and Melbourne Australia in collaboration with Movember Australia, Now Motion, JoelEganDP & Crew.

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VOO Telecom: Buffering Wheel

  WEB FILM   BELGIUM   Nov 16, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F39a75_0000.png&width=200Data shows that over 50% of people experience ‘buffer rage’ every day. A state of uncontrollable anger induced by the interruption of online content or streaming video due to slow internet speed. 34% of respondents even suffer more from buffer rage than road rage. Indeed, when it comes to the internet, our needs (and expectations) are growing exponentially, and nowadays we all consider that a fast internet connection is perfectly normal. Well, so does VOO telecom, for whom offering ultra-fast internet has always been a priority. So, in order to bring all Belgians up to speed when it comes to their ever-increasing use of digital devices, VOO has launched an ambitious project named ‘La Vitesse Pour Tous’ ('Fast Internet for All'.) Agency: Happiness, Brussels

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Manor: The Gift

  TV   FRANCE   Nov 16, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F06cfb_0001.png&width=200SPECIAL EVERYDAY – That is Swiss department store Manor’s commitment: make every day special. So, when it came to Christmas, the most special day of the year, they had to think of something out of the ordinary. After last year’s success with the animated film “The Drawing”, BETC Shopper once again turned to director Kevin Grady from multi-awarded directors collective AgainstAllOdds to create this year’s Yuletide tale, produced by Passion Paris. 'The Gift' is a spin-off from last year’s film, in the same spirit but this time the hero of the film is one of Santa’s little Elves. Elfred for those who know him. How will Elfred react when a little boy discovers the great secret of the Manor store?

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Ebay: Dance With a Tire

  WEB FILM   GERMANY   Nov 16, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F4e2f5.png&width=200Our job was to create an online video to promote ebays new tire service. So people would think about us when changing to winter tires. Agency: Jung von Matt/ Spree

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Pizza: Settle the Last Slice

  TV   CANADA   Nov 16, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fbcaf8_0000.png&width=200Giants & Gentlemen have created this spot for Dr. Oetker

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McDonald's: Timeless

  PRINT   FRANCE   Nov 16, 2018
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98668_Timeless+-+Couple.jpg&width=200The Big Mac turns 50 in 2018. A lot has changed over the past 50 years, from sports, technology, and culture to politics and fashion. In fact, pretty much everything has changed—except the Big Mac. McDonald’s France and TBWAParis are using both print and digital media to take us back in time so we can better understand just how classic the Big Mac really is. Viewers can't help but crack a nostalgic smile seeing the cast of characters featured on the posters.

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WA Super: Super is Boring

  OUTDOOR   AUSTRALIA   Nov 16, 2018
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98658_Super+is+Boring1.jpeg&width=200Superannuation. Just the mere mention of the word is enough to make you yawn, especially when using terms like contributions, retirement savings and asset classes are anathema to their happiness and wellbeing. WA Super, Western Australia's largest independent super fund, knows this to be true, and wanted to do something about it. So they partnered with Meerkats to create a campaign that bravely smashed through the industry stereotypes and advertising jargon to deliver something bold and fresh to the market. The campaign has launched with a rollout of high-impact outdoor across some of Perth's biggest static and digital sites, with support media including a 2 minute song on Perth's largest digital radio station, Smooth FM, a Boring book for members and staff, social integration across Linkedin, catch up TV and Coles Radio in-store.

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The Coalition for Gun Control: Trigger Change

  INTERACTIVE   CANADA   Nov 16, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F48ae6_0002.png&width=200The Coalition for Gun Control has launched a new advocacy campaign urging Canadians speak out in support of stricter gun control legislation. The campaign, created by Zulu Alpha Kilo, Toronto, titled Trigger Change, launched with the placement of a 13 ft tall bullet exclamation mark at Toronto City Hall, next to the iconic ‘Toronto’ sign.


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Lexus: Experience Amazing

  TV   AUSTRALIA   Nov 16, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F108eb_0004.png&width=200Lexus has launched a new spot 'Experience Amazing' via M&C Saatchi, Melbourne.

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New World: New World Enjoy Better

  TV   NEW ZEALAND   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd9011_0000.png&width=20099, Colenso BBDO, justONE have created these spots for New World

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Mahindra : The Wanderer

  TV   SOUTH AFRICA   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F4d9b5_0000.png&width=200No matter how small or big, always being up for a challenge is something that is engrained into the Mahindra brand’s DNA. Mahindra is a challenger brand. That’s why we wanted to challenge the normal way of doing things with the new Mahindra Pik Up television commercial. The idea was to play into the big brash bakkie ads that we have become accustomed to. We wanted to push against that perception, that bakkie’s are made for the tough and rugged outdoors, but showing that in a Mahindra, the tough and rugged outdoors, is actually made easy and simple. Ridiculously easy at times. Agency: Joe Public United

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Chambre des Notaires de la Gironde: The Neighbors

  WEB FILM   FRANCE   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc8c9d_0003.png&width=200When the dialogue between neighbours is broken, the notary can get involved and act as a mediator. Agency: Le Vestiaire


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The Fisher House Foundation: Veterans Day is Not for Sale

  TV   USA   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F0202a_0001.png&width=200For many veterans, their battle continues at home. And the battle can be physical as well as psychological. Please join The Fisher House Foundation in reclaiming the true meaning of Veteran’s Day by helping our heroes and their families
Agency: GUT, Miami

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Heathrow Airport: The Heathrow Bears Return

  TV   UK   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F16f51_0001.png&width=200Heathrow has today unveiled its newest Christmas advert, which adds another tale to the life of Britain’s much-loved bears; Doris and Edward Bair. The advert sees the re-ignition of the partnership between Heathrow and film direction by DOM&NIC through Outsider Productions and animation from The Mill. Creative was led by advertising agency Havas London. The pair, who have starred in the airport’s last two Christmas TV adverts, are this year returning to the UK from their Florida home after longing for the quintessential British Christmas.

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Ancestry.com: Descendants of Honor

  TV   USA   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fafa26_0000.png&width=200American heroes come from everywhere. All believe in life, liberty, and the pursuit of happiness. Agency: J. Walter Thompson, New York

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Burger King: Opinion vs Prejudice

  TV   BRASIL   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5311d_0000.png&width=200Burger King gives haters a voice to show prejudice is not a matter of opinion. A new video compares criticism of the brand with prejudiced remarks taken from social media to show that opinions are always welcome, prejudice is not. The campaign was created by DAVID SP.

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SuperValu: Consider Christmas

  TV   IRELAND   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1c70f_0002.png&width=200Following the recent launch of the new ‘All Things Considered’ platform for Ireland’s largest supermarket chain, SuperValu, creative agency, TBWADublin, has followed up with a festive spot that encourages customers to ‘Consider Christmas’. The new TV ad, a cheerful and lyrical spot, reflects the warm and familiar sentiments of the season.

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Anlene: Who is the athlete?

  INTEGRATED   INDONESIA   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6488c.png&width=200During Asian Games 2018, Anlene wanted to leverage the conversation regarding sports and active lifestyle. But they were not the sponsors, so FCB, Jakarta, couldn’t show anything about the games, stadium, logos etc. Everyday ordinary people stretch to their limits to fulfill their responsibilities towards families, just like athletes who stretch to their limits to bring glory to the nation.



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ALDI: Kevin the Carrot and the Wicked Parsnip

  TV   USA   Nov 16, 2018
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/2b7bc_0000.png&width=200He was nearly toast after a perilous accident, but now, supermarket Aldi has announced that Kevin the Carrot is back, reviving his role as the UK’s favourite Christmas hero with the campaign launching on Friday 9th November at 7pm during ITV News. The 60 second film follows the Aldi Christmas teaser, which has been playing out to audiences over the last week. Viewers have been left in nerve-wracking suspense, guessing whether Kevin survived after crashing his truck in treacherous conditions in the snow. The 2018 campaign, which will run in the UK and Republic Ireland, has been created by McCann UK following the highly successful debut of Kevin in 2016 and then his return in 2017.

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Ted Baker: Twas the Night Before Ted's Christmas Party

  TV   UK   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F266bb_0000.png&width=200Craig Moore collaborates with Ted Baker to create their Christmas ad. Using fun and quirky performances to engage the viewer, showcasing various Ted Baker products and the wonderful range of clothing across the three main collections: Menswear, Womenswear and Colour By Numbers. What special gifts will you bring to Ted Bakers Xmas Party?

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Cost Plus World Market: Gift Thoughtfully

  TV   USA   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc669e_0000.png&width=200Watch the story of a little boy who seeks to find Santa Claus’s favorite cookie in this Cost Plus World Market holiday spot. The spot features an original recording of “Santa Claus is Comin’ To Town” from UK recording artist and 2018 winner of China’s Singer, Jessie J. Agency: BarrettSF, San Diego.

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Age UK: The Ribbon

  TV   UK   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1da84_0000.png&width=200Age UK has this week released its Christmas campaign, 'No one should have no one to turn to', created by Brave. The campaign of two TVCs, produced by Darling Films and titled ‘We are Here', highlights some of the challenges that older people often have to deal with but which are so much harder to bear if you are facing them alone. Directed by James Lawes, the films show how Age UK’s Advice Line can help older people who are struggling. Viewers follow the ribbon of Age UK’s logo as it passes people across the country at the moment they reach out to the Charity for support.

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Vodafone: Glide Through Christmas

  TV   UK   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff8167_0001.png&width=200Vodafone UK and WPP Team Red (Ogilvy UK and Wavemaker) has launched its Christmas marketing campaign starring much-loved British actor, Martin Freeman. The integrated #ChristmasCovered campaign, which rolls out across TV, out of home, digital, retail, social and PR platforms, shows Freeman being saved from a potential family disaster, thanks to Vodafone’s best ever 4G network.

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NHTSA: Soccer

  TV   USA   Nov 16, 2018
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/8180b_0000.png&width=200The Ad Council and NHTSA have unveiled a new set of public service advertisements (PSAs) to highlight the importance of always securing children in the right car seat, booster seat or seat belt. In 2017, 675 children under the age of 13 were killed while riding in passenger vehicles, according to NHTSA data. Of those killed, more than one in three (35%) were not using a car seat, booster seat or seat belt. When used correctly, these safety restraints can dramatically reduce the risk of fatality or injury. Agency: Leo Burnett, Chicago.

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On The Menu - King Sized Power Bowls: Man Nipples

  TV   AUSTRALIA   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1d23f_0002.png&width=200RARE have created this spot for Vesco

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Ad Council: Rising

  WEB FILM   USA   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F78a5b_0000.png&width=200Great Guns worked closely with Ad Council and creative agency, R/GA, to create a powerful new short film, ‘Rising’, for the 2018 Love Has No Labels diversity campaign. Directed by Emmy-winning David Nutter (Game of Thrones), the short film portrays a diverse but divided neighbourhood struggling to survive rising floodwaters and bias in the heart of America. The hard-hitting film aims to encourage Americans to come together and ultimately inspire people to act inclusively every day. The film features a closing montage showing photos of real disaster survivors helping each other despite their supposed differences.

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Cadbury: Secret Santas Roam

  TV   UK   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6a8cc_0004.png&width=200Cadbury has unveiled a magical new Christmas campaign via VCCP, London, to celebrate the thoughtful and generous ritual of Secret Santa gifting. The new festive TV advert urges families across the UK to follow their generous instinct and become a Secret Santa this Christmas, to show their appreciation to friends and loved ones during the festive season. We see a husband sneaking out late at night to surprise his wife who works a night shift, as well as a boy nearly get caught by his father as he sneaks the Cadbury Retro selection box in his dad’s garage... all in the name of Secret Santa gift giving and giving ‘just because’.

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Lidl: Kids Gone

  TV   GERMANY   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F337eb_0000.png&width=200Überground GmbH, Hamburg has created this Christmas movie titled "Kids Gone" for Lidl which takes the audience into a different kind of Christmas journey.

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USPS: Surprise Encounter

  TV   USA   Nov 15, 2018
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F8c302_0001.png&width=200As the holiday gift-giving season approaches, people are sending more deliveries to their loved ones than ever before. But there is only one carrier that can deliver cards and gifts as reliably and in time for the holidays as Santa Claus and his team of reindeer: the United States Postal Service. The USPS holiday campaign from McCann New York titled “Surprise Encounter” builds on a string of successful holiday efforts the brand has run during the past few years.

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BestAdsPRO membership only US$30 per year

  LATEST NEWS   WORLDWIDE   Jan 12, 2009
upload/Screen Shot 2018-06-12 at 9.30.05 am.pngBestads PRO Membership is only US$30 per year:

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