.jpg "upload/FabioSeidlHighRes (2).jpg") This week's guest judge is Fabio Seidl, executive creative director at Velocity in New York. Winner: Colorsteel ' For a home you can be proud of'. It made me watch twice just to see if they didn't let any hole in this nice, fun, surprising film. It's a simple story, well directed and it has a good casting. Great work.
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 John Lewis & Partners has released its Christmas ad for 2018, rewinding through the Sir Elton John's life story to the point where he was given his first piano. The film, titled 'The Boy and the Piano', is soundtracked by the musician's first major hit, Your Song, and is the 10th Christmas campaign created for the UK department store by adam&eve/DDB, London. It was directed by Academy's Seb Edwards. VIEW THE SPOT
 Recently, Volkswagen Australia launched a campaign for the new Amarok V6 called ‘Too Powerful For TV’. The idea was that the most powerful ute in its class was in-fact too powerful to advertise. Turns out we were right. Despite creating an ad that didn’t actually show the ute doing anything illegal, the commercial was banned. Whoops. The following day we released this film starring our fictitious Director, on social, with the caption ‘When you find out your TV ad got banned’. Agency: DDB, Sydney VIEW THE SPOT
 Conflicts are one of the leading causes of hunger affecting millions of people around the world. Six out of ten undernourished people live in regions impacted by conflct. Hunger itself is often used as a weapon of war against civilians. Bombing markets, blocking access to roads, poisoning wells, destroying farming lands… these are some of the war tactics used to starve and enslave entire populations. In light of this, in countries such as Yemen, Syria, Nigeria, Democratic Republic of Congo, Central African Republic or South Sudan, hunger is deliberately used as a weapon of war proving to be as effective as bombs and bullets. In order to condemn these crimes Action Against Hunger and ad agency Herezie Group launch #StopHungerCrime. Hunger has been turned into a weapon of war, so we have turned a weapon of war into cutlery against hunger. VIEW THE SPOT
 Inspired by the misconception that being vulnerable, showing love and expressing your real feelings with your mates is a sign of weakness - It’s actually a sign of strength, builds resilience and is a source of power we can tap into to overcome the challenges of life. Teaser Video, Launching 2019 - Shot on location in Sydney and Melbourne Australia in collaboration with Movember Australia, Now Motion, JoelEganDP & Crew. VIEW THE SPOT
 Data shows that over 50% of people experience ‘buffer rage’ every day. A state of uncontrollable anger induced by the interruption of online content or streaming video due to slow internet speed. 34% of respondents even suffer more from buffer rage than road rage. Indeed, when it comes to the internet, our needs (and expectations) are growing exponentially, and nowadays we all consider that a fast internet connection is perfectly normal. Well, so does VOO telecom, for whom offering ultra-fast internet has always been a priority. So, in order to bring all Belgians up to speed when it comes to their ever-increasing use of digital devices, VOO has launched an ambitious project named ‘La Vitesse Pour Tous’ ('Fast Internet for All'.) Agency: Happiness, Brussels VIEW THE SPOT
 SPECIAL EVERYDAY – That is Swiss department store Manor’s commitment: make every day special. So, when it came to Christmas, the most special day of the year, they had to think of something out of the ordinary. After last year’s success with the animated film “The Drawing”, BETC Shopper once again turned to director Kevin Grady from multi-awarded directors collective AgainstAllOdds to create this year’s Yuletide tale, produced by Passion Paris. 'The Gift' is a spin-off from last year’s film, in the same spirit but this time the hero of the film is one of Santa’s little Elves. Elfred for those who know him. How will Elfred react when a little boy discovers the great secret of the Manor store? VIEW THE SPOT
 Our job was to create an online video to promote ebays new tire service. So people would think about us when changing to winter tires. Agency: Jung von Matt/ Spree VIEW THE SPOT
 Giants & Gentlemen have created this spot for Dr. Oetker VIEW THE SPOT
 The Big Mac turns 50 in 2018. A lot has changed over the past 50 years, from sports, technology, and culture to politics and fashion. In fact, pretty much everything has changed—except the Big Mac. McDonald’s France and TBWAParis are using both print and digital media to take us back in time so we can better understand just how classic the Big Mac really is. Viewers can't help but crack a nostalgic smile seeing the cast of characters featured on the posters. VIEW THE COUPLE AD VIEW THE YOUNG AD VIEW THE MEN AD VIEW THE WOMEN AD
 Superannuation. Just the mere mention of the word is enough to make you yawn, especially when using terms like contributions, retirement savings and asset classes are anathema to their happiness and wellbeing. WA Super, Western Australia's largest independent super fund, knows this to be true, and wanted to do something about it. So they partnered with Meerkats to create a campaign that bravely smashed through the industry stereotypes and advertising jargon to deliver something bold and fresh to the market. The campaign has launched with a rollout of high-impact outdoor across some of Perth's biggest static and digital sites, with support media including a 2 minute song on Perth's largest digital radio station, Smooth FM, a Boring book for members and staff, social integration across Linkedin, catch up TV and Coles Radio in-store. VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR VIEW FOURTH OUTDOOR VIEW FIFTH OUTDOOR
 The Coalition for Gun Control has launched a new advocacy campaign urging Canadians speak out in support of stricter gun control legislation. The campaign, created by Zulu Alpha Kilo, Toronto, titled Trigger Change, launched with the placement of a 13 ft tall bullet exclamation mark at Toronto City Hall, next to the iconic ‘Toronto’ sign. VIEW THE CONCEPT
 Lexus has launched a new spot 'Experience Amazing' via M&C Saatchi, Melbourne. VIEW THE SPOT
 No matter how small or big, always being up for a challenge is something that is engrained into the Mahindra brand’s DNA. Mahindra is a challenger brand. That’s why we wanted to challenge the normal way of doing things with the new Mahindra Pik Up television commercial. The idea was to play into the big brash bakkie ads that we have become accustomed to. We wanted to push against that perception, that bakkie’s are made for the tough and rugged outdoors, but showing that in a Mahindra, the tough and rugged outdoors, is actually made easy and simple. Ridiculously easy at times. Agency: Joe Public United VIEW THE SPOT
 When the dialogue between neighbours is broken, the notary can get involved and act as a mediator. Agency: Le Vestiaire VIEW THE SPOT
 For many veterans, their battle continues at home. And the battle can be physical as well as psychological. Please join The Fisher House Foundation in reclaiming the true meaning of Veteran’s Day by helping our heroes and their families Agency: GUT, Miami VIEW THE SPOT
 Heathrow has today unveiled its newest Christmas advert, which adds another tale to the life of Britain’s much-loved bears; Doris and Edward Bair. The advert sees the re-ignition of the partnership between Heathrow and film direction by DOM&NIC through Outsider Productions and animation from The Mill. Creative was led by advertising agency Havas London. The pair, who have starred in the airport’s last two Christmas TV adverts, are this year returning to the UK from their Florida home after longing for the quintessential British Christmas. VIEW THE SPOT
 American heroes come from everywhere. All believe in life, liberty, and the pursuit of happiness. Agency: J. Walter Thompson, New York VIEW THE SPOT
 Burger King gives haters a voice to show prejudice is not a matter of opinion. A new video compares criticism of the brand with prejudiced remarks taken from social media to show that opinions are always welcome, prejudice is not. The campaign was created by DAVID SP. VIEW THE SPOT
 Following the recent launch of the new ‘All Things Considered’ platform for Ireland’s largest supermarket chain, SuperValu, creative agency, TBWADublin, has followed up with a festive spot that encourages customers to ‘Consider Christmas’. The new TV ad, a cheerful and lyrical spot, reflects the warm and familiar sentiments of the season. VIEW THE SPOT
 During Asian Games 2018, Anlene wanted to leverage the conversation regarding sports and active lifestyle. But they were not the sponsors, so FCB, Jakarta, couldn’t show anything about the games, stadium, logos etc. Everyday ordinary people stretch to their limits to fulfill their responsibilities towards families, just like athletes who stretch to their limits to bring glory to the nation. VIEW THE SPOT
 He was nearly toast after a perilous accident, but now, supermarket Aldi has announced that Kevin the Carrot is back, reviving his role as the UK’s favourite Christmas hero with the campaign launching on Friday 9th November at 7pm during ITV News. The 60 second film follows the Aldi Christmas teaser, which has been playing out to audiences over the last week. Viewers have been left in nerve-wracking suspense, guessing whether Kevin survived after crashing his truck in treacherous conditions in the snow. The 2018 campaign, which will run in the UK and Republic Ireland, has been created by McCann UK following the highly successful debut of Kevin in 2016 and then his return in 2017. VIEW THE SPOT
 Craig Moore collaborates with Ted Baker to create their Christmas ad. Using fun and quirky performances to engage the viewer, showcasing various Ted Baker products and the wonderful range of clothing across the three main collections: Menswear, Womenswear and Colour By Numbers. What special gifts will you bring to Ted Bakers Xmas Party? VIEW THE SPOT
 Watch the story of a little boy who seeks to find Santa Claus’s favorite cookie in this Cost Plus World Market holiday spot. The spot features an original recording of “Santa Claus is Comin’ To Town” from UK recording artist and 2018 winner of China’s Singer, Jessie J. Agency: BarrettSF, San Diego. VIEW THE SPOT
 Age UK has this week released its Christmas campaign, 'No one should have no one to turn to', created by Brave. The campaign of two TVCs, produced by Darling Films and titled ‘We are Here', highlights some of the challenges that older people often have to deal with but which are so much harder to bear if you are facing them alone. Directed by James Lawes, the films show how Age UK’s Advice Line can help older people who are struggling. Viewers follow the ribbon of Age UK’s logo as it passes people across the country at the moment they reach out to the Charity for support. VIEW THE FIRST SPOTVIEW THE SECOND SPOT
 Vodafone UK and WPP Team Red (Ogilvy UK and Wavemaker) has launched its Christmas marketing campaign starring much-loved British actor, Martin Freeman. The integrated #ChristmasCovered campaign, which rolls out across TV, out of home, digital, retail, social and PR platforms, shows Freeman being saved from a potential family disaster, thanks to Vodafone’s best ever 4G network. VIEW THE SPOT
 The Ad Council and NHTSA have unveiled a new set of public service advertisements (PSAs) to highlight the importance of always securing children in the right car seat, booster seat or seat belt. In 2017, 675 children under the age of 13 were killed while riding in passenger vehicles, according to NHTSA data. Of those killed, more than one in three (35%) were not using a car seat, booster seat or seat belt. When used correctly, these safety restraints can dramatically reduce the risk of fatality or injury. Agency: Leo Burnett, Chicago. VIEW THE SOCCER SPOT VIEW THE PLAY PLACE SPOT VIEW THE 4AM SPOT
 Great Guns worked closely with Ad Council and creative agency, R/GA, to create a powerful new short film, ‘Rising’, for the 2018 Love Has No Labels diversity campaign. Directed by Emmy-winning David Nutter (Game of Thrones), the short film portrays a diverse but divided neighbourhood struggling to survive rising floodwaters and bias in the heart of America. The hard-hitting film aims to encourage Americans to come together and ultimately inspire people to act inclusively every day. The film features a closing montage showing photos of real disaster survivors helping each other despite their supposed differences. VIEW THE SPOT
 Cadbury has unveiled a magical new Christmas campaign via VCCP, London, to celebrate the thoughtful and generous ritual of Secret Santa gifting. The new festive TV advert urges families across the UK to follow their generous instinct and become a Secret Santa this Christmas, to show their appreciation to friends and loved ones during the festive season. We see a husband sneaking out late at night to surprise his wife who works a night shift, as well as a boy nearly get caught by his father as he sneaks the Cadbury Retro selection box in his dad’s garage... all in the name of Secret Santa gift giving and giving ‘just because’. VIEW THE SPOT
 Überground GmbH, Hamburg has created this Christmas movie titled "Kids Gone" for Lidl which takes the audience into a different kind of Christmas journey. VIEW THE SPOT
 As the holiday gift-giving season approaches, people are sending more deliveries to their loved ones than ever before. But there is only one carrier that can deliver cards and gifts as reliably and in time for the holidays as Santa Claus and his team of reindeer: the United States Postal Service. The USPS holiday campaign from McCann New York titled “Surprise Encounter” builds on a string of successful holiday efforts the brand has run during the past few years. VIEW THE SPOT
 Squealing Pig has launched a quirky new campaign via Treasury Wine Estates' global creative agency J. Walter Thompson, Melbourne. Under the direction of Glue Society's Pete Baker (based in Wellington) 5 curly films have been created - one for each of the 5 little pigs that feature on the Squealing Pig label. Each of the films begin with a line from the classic tale, before spinning into an unexpectedly twisted interpretation - with sets designed by the art and directing collective, and shot in the Glue Society's studios in Alexandria. VIEW THE TEASER SPOT VIEW THE MARKET SPOT VIEW THE HOME SPOT VIEW THE ROAST BEEF SPOT VIEW THE NONE SPOT VIEW THE WEE WEE WEE SPOT
 UNITY co-founders and football stars Mathieu Flamini and Mesut Özil partner with Nike’s Breaking2 creative director Rapha Campos to unveil their new well-being brand to the world, designed to put people’s health and our planet on the right path to a sustainable future. The film is produced by Tracy Stokes at Like Minded Individuals and directed by Rattling Stick’s Ivan Bird. The film, intercut with stunning images from around the world, follows Mathieu and Mesut walking along a breathtakingly beautiful beach discussing the future of the planet and calling for change. VIEW THE SPOT
 The pressure parents feel when it comes to letting their underage teens have alcohol is the subject of this campaign. In it, we find unlikely spokespeople in the children themselves. They ask their parents, to be parents. Because ultimately when they ask their parents for alcohol, they 'need them to say no'. Agency: 303 MullenLowe VIEW THE SPOT
 Debenhams is launching its 2018 Christmas campaign via Mother, London, with a concept that champions the success of thoughtful gift givers alongside the strapline ‘do a bit of you know you did good’. The campaign is the evolution of the playful and proud ‘do a bit of Debenhams’ platform which launched in September celebrating the unapologetic joy of shopping. The campaign will run across all channels including TV, digital, social media and print to support the department store’s premium gifting offer. Instore Christmas markets will also provide gift givers with a more exciting festive shopping experience where they can curate their choice of gifts for a loved one. VIEW THE SPOT
 NRMA Insurance has released the next instalment of its annual Christmas campaign, asking drivers to take extra care on our roads during the most hectic time of the year via The Monkeys, part of Accenture Interactive. VIEW THE SPOT
 Essity, a global hygiene and health company, has launched a campaign for the Zewa brand in Hungary to question gender roles when it comes to household hygiene tasks and the impact it has on family life and the future of children. Zewa is an international brand with a range of products including toilet paper, household towels and tissues. The campaign, created by Publicis London in partnership with Publicis Hungary, showcases an 'Unfair Race' featuring girls and boys. 'The Unfair Race' suggests the impact of this unequal division of household tasks and discusses with the boys and girls how they feel about it. As ever, their honesty highlights the issue and gets parents to think about the impact of the example they set at home. VIEW THE SPOT
 Cinema ads have a captive audience but as we all know, the rise of smartphones and social content is our main competition for attention in the up-front ad breaks. So we served up our own social content on a giant phone screen with a powerful message that everyone is currently talking about. Throughout Australia, people have strong opinions about banks. So, to leverage the new ‘bank less’ creative platform for Bankwest, we hijacked the social conversation people were having. To do this, we overlayed negative footage of comments about banks with animated faces sarcastically saying positive comments about banks. Agency: UNION produced by The Brand Agency VIEW THE SPOT
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As at Nov 17, 2018.
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99, Colenso BBDO, justONE have created these spots for New World
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