Doña Elena has teamed up with BBDO Guerrero Philippines and Fly Ace Corporation to launch a new spot for Doña Elena Olive Oils with a clever operatic twist. The video features a family gathered around a table filled with family-favorite dishes, including Pampano, Paella, Salpicao and Pasta—all prepared with Doña Elena Olive Oils. The transformative power of these dishes is emphasized through the iconic aria “Habanera,” from the French opera, Carmen, evoking a sense of nobility and luxury. The tagline, “Feast like a Doña. Cook with Doña Elena,” shows how Doña Elena Olive Oils can help upgrade your everyday home-cooked meals into a special gourmet dining experience.

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When you get a new phone, there’s a feeling so amazing, you just want to feel it again and again. With AT&T Next Up Anytime, AT&T lets you feel that every year.For the iPhone 16 launch, AT&T challenged us to not only help sell the phone, but more importantly sell this feeling, and the assurance that consumers can experience it year after year.

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Joe Public Cape Town has partnered with Uber to launch the Uber Black campaign, challenging conventional views on quality transport. Many South Africans often limit themselves to basic travel options, but Uber Black is set to change that. Their position is that the service is not just for a select few or for special occasions, it’s for any South African who craves comfort, style, or a simple treat.

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The campaign celebrates Negroni Week and Campari’s strong ties to cinema. Inspired by Wes Anderson’s The Grand Budapest Hotel and Moonrise Kingdom, the film follows world-renowned bartender Joe Schofield as a deadpan businessman in a quirky hotel room. He opens his trunk, revealing the secret ingredients for his signature Negroni, and carefully crafts the drink - paying homage to the art of mixology and the whimsical worlds of the silver screen.  

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Majority of Finns think the production of their favorite goods stand up to scrutiny. Unfortunately, it isn’t true. Forced labor, harmful child labor and miserable working conditions are more common than we can imagine. That’s why Fairtrade wanted to do a campaign that encourages companies to take care of human rights in supply chains. Human rights should not be for sale.

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Part of Hellmann's Canada food partnerships and education program, we looked to encourage parents and kids to pay more attention when it comes school lunches and avoiding leftovers. Creating a campaign from a unique POV - lonely lunchboxes. Saddened and fed up with being left aside by their kids. They just want to feel full again.

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This campaign celebrates the iconic leopard print, a fashion staple that, unlike its real-world counterpart, has stood the test of time, never going ‘extinct’ in the world of fashion. At the heart of the campaign is a documentary-style film that cleverly parodies wildlife conservation documentaries, emphasizing the enduring nature of the leopard print, a pattern that has evolved over the decades, always staying relevant.

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This Ad uses the symbolism of Halloween to create an emotional connection between the audience and Coca-Cola, highlighting the impact of running out of their favorite drink in the middle of a celebration.
The message plays with the irony that, amidst all the scares and the paranormal, the real horror is the absence of Coca Cola, emphasizing the importance of having it present at any celebration. The campaign appeals both to a sense of humor and the familiarity of the brand, positioning Coca Cola as essential for ensuring a complete experience during the festivities.

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OPPORTUNITY
All gamers have a common enemy, that attacks noobs and pros, no matter where or what they're playing, and prevents them from enjoying more hours of gaming: fatigueti

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If dogs had a favourite charity, surely it would be Guide Dogs. To ordinary dogs, Guide Dogs are legends. And if they could, ordinary dogs would fundraise their paws off for Guide Dogs. So we made that possible. ‘Dogs Unite For Guide Dogs’ was the world’s first fundraising campaign run by dogs for dogs

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Northern Thailand saw its worst flooding in 30 years. Thousands of families have lost everything, including their homes and hope, as floodwaters and mud cause extensive damage across the region. In response, IKEA Thailand has rallied the community together in support of rebuilding the devastated homes with its IKEA Flooded Room campaign. In a creative twist on its iconic room ads, IKEA and VML Thailand has reimagined its beautifully styled spaces as flooded rooms, symbolizing the widespread destruction caused by the disaster. This striking visual campaign, IKEA Flooded Room, aims to raise awareness and mobilize support for those affected. IKEA is calling on customers to donate their IKEA furniture, or even sell back their old pieces, which will be collected and delivered to families in need, all facilitated by IKEA. Partnering with The Mirror Foundation, a leading organization actively working on the ground to assist flood victims, IKEA will ensure that every piece of donated or repurchased furniture reaches the homes of those who need it most. The IKEA Flooded Room campaign, developed in partnership with VML Thailand, was launched within 24 hours of the disaster to provide immediate relief. This collaboration demonstrates the power of rapid creative response in times of crisis, offering not only immediate help but also hope for the future. Together, one piece of furniture at a time, IKEA and its customers are helping restore homes and lives in Northern Thailand.

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Pink Chip is the first live index to track the performance of women-led businesses and reframe market bias as a missed investment opportunity. For the first time, investors could see for themselves how investing in women is better for their bottom line and, through DEGIRO’s platform, choose to directly buy shares in women-led companies — boosting their returns while also supporting female leaders.

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Earthquakes have a devastating impact on communities and their livelihoods worldwide. Peru is a known seismic zone, due to its location along the Pacific Ring of Fire. While the most sophisticated technology can’t predict earthquakes, scientific evidence shows that animals could. Animals such as dogs behave abnormally before earthquakes, as their heightened senses can pick up on pre-seismic phenomena. Previous approaches to monitoring animals in the wild for earthquake forecasting have failed due to outdated and invasive technology. There is an urgent need for a simple method that prioritizes animal health. Designed with the comfort of dogs in mind, the PetPace smart collar uses electrode-free non-invasive sensors. PetPace uses proprietary AI algorithms to analyze data and create comprehensive health reports.

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In 2024, Aeroméxico continues as a local sponsor of the Mexico City Formula 1 Grand Prix presented by Heineken and has decided to pay tribute to motorsports enthusiasts with a campaign under the concept “90 Years of Extraordinary Passion.”
The campaign not only highlights the excitement of racing fans but also reinforces Aeromexico’s commitment to offering extraordinary experiences

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Apple has launched a new “Made on iPad” campaign showcasing the creative process behind the creation of iconic goaltenders’ masks as the North American hockey season has kicked off. Renowned artists Jordon Bourgeault, Travis Michael, and Dave Gunnarsson bring to life seven of the most exciting goalie mask designs for this season using iPad Pro and Apple Pencil Pro.

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Nile Coffee Club has teamed up with director Myles of Revolver Films for the brand’s dramatic online campaign, ‘Good Enough To Fight For’. The commercial opens on a scene of post-party lethargy, guests sprawled over the floor, lawn, and even roof. The ring of the doorbell announcing a Nile Coffee Club delivery snaps them out of their stupor and sets off a tense race to the front door

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De Beers Group, the world's leading diamond company, and Signet Jewelers, the world's largest retailer of diamond jewellery, whose iconic retail brands include KAY Jewelers, Zales and Jared, this week launched Worth the Wait, a new natural diamond campaign focused on the themes of modern love and evolving relationship dynamics, targeted at soon-to-be-engaged Zillennials.

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RAM is reimagining the truck experience with the launch of its 2025 line-up in the Middle East, a region where performance and reliability matter most. Along with this new fleet, RAM is unveiling a bold, witty campaign that takes a fresh approach to how trucks are perceived, introducing Rex Torque, the deadpan voice of RAM.

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The series, developed by Ogilvy UK, celebrates the synergy between a ‘runner’s high’ and creative flow, both of which evoke feelings of euphoria and a state of ‘full flight’. The first episode, which launched across Instagram, YouTube and HOKA’s website, is supplemented by CRM and paid media.

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Winning doesn't always feel like winning.
Agency: Wieden Kennedy, Portland.

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In a world where pursuing dreams, both big and small, can often be overwhelming and complex, CIBC embraces the notion that every ambition matters. By redefining the narrative around ambition, CIBC inspires individuals at all stages of their journeys to chase their passions with gusto. With the right financial advice to build momentum for your journey,

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Spirit Airlines' newest ad from Tombras takes flight with actor Frankie Muniz, best known for his iconic role as the middle child in a beloved sitcom that aired in the early 2000s. Frankie is decidedly #NotInTheMiddle in Spirit's playful new ad in which he enjoys the extra elbow room

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What’s more Summer-y than the sounds of an iconic Aussie beach? The refreshing sound of a Coopers Aussie Lager cracking open. We recorded and manipulated cans of Coopers Aussie Lager to craft these refreshing radio spots. I'm getting thirsty for one just writing this entry...

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Molly Baz, celebrated cookbook author and chef, returns to the spotlight in a striking new billboard campaign for Bobbie, the organic infant formula brand. Capturing this defining moment in her motherhood journey is PEDEN+MUNK, the husband-and-wife photography duo made up of Taylor Peden and Jen Munkvold, whose friendship with Baz adds tangible intimacy to the campaign.

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Northern Thailand saw its worst flooding in 30 years. Thousands of families have lost everything, including their homes and hope, as floodwaters and mud cause extensive damage across the region. In response, IKEA Thailand has rallied the community together in support of rebuilding the devastated homes with its IKEA Flooded Room campaign.

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MullenLowe Mass is a unit of MullenLowe SSP3 Colombia. They present: The Bucket from the End of the World, an outdoor made with three tons of ice from the Chilean Paganonia. KFC's crunch has reached the end of the world with a new store in Punta Arenas-Chile, making it the southernmost location on the continent. The team at MullenLowe Mass knew they had to create something iconic to ensure everyone in the area was aware of its arrival.

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What’s better than a day at the beach? ... A day at the beach with snacks.
On a mission to simplify people’s lives, Careem recognized a gap in convenience: ordering food or snacks at the beach can be a frustrating experience.
The solution? Combining cutting-edge technology, precision location tracking, and seamless operations—all with a beach essential: the umbrella.

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A progressive tool, The Inclusive Code, designed to reshape the New Zealand advertising industry has been launched by Special. This tool aims to address the significant gap in inclusive advertising, starting with the disabled community. With 25% of New Zealanders living with a disability, the advertising landscape doesn’t currently reflect this reality.

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Maple from Canada, a brand representing over 13,300 maple farmers, wants to keep encouraging Americans to indulge in pure maple syrup. With cuffing season ongoing, the organisation knows many Americans will be looking for date ideas and they want to offer them a sweet deal: if Americans invite a Canadian to a brunch date, Maple from Canada will pick up the bill as part of their initiative called Maple Mate. Indeed, many popular dating apps such as Bumble report that the period from November to February is their busiest time.

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Lenovo™ in collaboration with Innovations in Dementia, launched Alzheimer’s Intelligence, a photorealistic 3D avatar with custom AI based on the lived experiences of people with dementia and Alzheimer’s. Curated by Zeno London, this proof-of-concept project gives people and families navigating a diagnosis of dementia 24-hour access to a conversational avatar that offers curated first-hand perspectives of the disease that are often missing from existing resources. In this first-of-its-kind application,

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Every animal deserves a proper address, one that signifies a home, not a landfill. Unfortunately, in Greece, the harsh reality is far from this, with an estimated 760,500 dogs and 2.07 million cats living on the streets. A Little Shelter, an Athenian animal shelter, emphasises that adoption is the only solution.

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The MICHELIN Guide is world-renowned for its fine selection of restaurants, but less so for its hotels. BETC Paris puts the spotlight on the latter with an original campaign involving some dry humour! If you've ever tasted the cuisine of a prestigious hotel, we wouldn't recommend sleeping in a Michelin-starred restaurant’, begins the film, which recounts the somewhat original and bizarre experience of a man seeking sleep and comfort in a hectic kitchen.

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BitisHunter is boldly redefining itself to stay ahead in an ever-evolving market, transforming from a sneaker brand into a symbol of fearless self-expression for young Vietnamese. The campaign dares to capture the raw emotion of stepping into the unknown

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In a world where the pressures of life often overshadow simple pleasures, The Rec Room—a premier destination for fun with great games, delicious food and live entertainment—is launching a new brand platform and campaign in which a symbol of childhood can help seize hold of something far more elusive: the carefree joy of play. “Make Room for Play”

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For the brand’s first ever global brand campaign, Rare Beauty partnered with Fred & Farid Los Angeles to launch “Every Side of You” under a new creative message “Love Your Rare.” The campaign is a celebration of all the sides that make us unique and is the brand’s call to action as Rare Beauty encourages their community to embrace all that makes them who they are. Inspired by founder Selena Gomez's raw authenticity and unshakeable confidence as a multidimensional singer, actress, philanthropist, and friend, the campaign frames the different sides of ourselves as unique points of our identity, each worth loving and celebrating.

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An executive chef is faced with "The Greatest" choice.

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A best-seller from the 60s to the 80s, it was emblematic of its era. At one and the same time a rally car, a vehicle for the Post Office, firefighters and Air France, it also evolved with society: between May 68, Woodstock, women emancipation, sexual freedom and new artistic inspirations..

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As the AGO welcomes a younger and more diverse audience than ever before, the challenge of breaking through to audiences who don't consider themselves "art people" is even more important. Gallery of Us, the AGO’s new brand platform developed with Zulu Alpha Kilo, shows how art isn’t separate from us

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The parody rock tour promo for the PR led campaign to reignite the conversation about the monarchy as head of state in Australia.

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As part of their "It's Playtime" platform, Virgin Media had Brian Cox espouse the benefits of reliable broadband that won't let you down by interrupting your play (while playfully causing the whole country to rickroll themselves in the process).

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