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This week's best

Updated wednesdays

Guest Judge: Tseliso Rangaka, CCO, FCB, South Africa

Past reviews

  GUEST JUDGE /BEST AD OF THE WEEK   WORLDWIDE   Feb 19, 2024
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This week's guest judge is Tseliso Rangaka, chief creative officer at FCB, South Africa.

Winner: DoorDash 'Flowers Are for Every Valentine'. First, I love the insight. It makes one want to question why that is the case. That's usually a good sign. It's also a great strategy to almost double the DoorDash target consumer base for flowers. read more
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Curry Brand: Massage

  TV   USA   Feb 24, 2024
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/47e64_0000.png&width=200Part one of this campaign features three ad spots: Massage Ad, Putt Ad, and Bubble Wrap Ad. Part two of this campaign is brought to life in a 30 second ad that features Curry Brand signature athletes Stephen Curry and De'Aaron Fox, as well as Under Armour athlete Kelsey Plum.

VIEW THE 3 SPOTS

Canadian Cancer Society: It Takes A Society

  TV   CANADA   Feb 24, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3b9eb_0004.png&width=200Canadian production company Revolver Films is thrilled to unveil its latest work for Canadian Cancer Society (CCS), 'It Takes A Society'. The inspiring narrative, centred around a father-daughter relationship, seeks to shed light on the journey of individuals battling cancer and the unwavering support provided by the larger CCS community.

VIEW THE SPOT

UK Home Office: Stop Think Fraud

  TV   UK   Feb 24, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fba8f7_0000.png&width=200Stop! Think Fraud has been created by FCB London for Home Office to tackle the issue of fraud awareness with a single, unified strategy, providing consistent, clear, and robust advice to the public for the first time. It is being backed by leading counter fraud experts and organisations across law enforcement, tech, banking, telecoms and the third sector.

VIEW THE SPOT

Lays: Chip Cam

  TV   USA   Feb 24, 2024
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/6de50_0000.png&width=200Go behind the scenes of No Lay's, No Game with Beckham and Henry as they discuss the filming of the "Chip Cam" stunt at San Siro.

VIEW THE SPOT

Smooth FM: Together in Music

  OUTDOOR   AUSTRALIA   Feb 24, 2024
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/1893b.png&width=200Music has a unifying power. Together in Music, is a new brand platform for Australian radio station Smooth FM. Smooth plays the classic sing-along type music that we all love to belt out in the car, at parties or on a night out with friends. The OOH shows the moments where a band or artist is intrinsic to that very moment, and key in bringing us together. The campaign is live throughout Australia.

VIEW BEATLES OOH
VIEW CYNDI OOH
VIEW WHITNEY OOH

Menulog: Delivery Bag in Disguise

  CASE STUDY   AUSTRALIA   Feb 23, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F698d5_0000.png&width=200The paper delivery bag is the face of a billion-dollar industry. With Menulog's biggest competitor, UberEats, having 7x the media spend focussed on their distinctive delivery bag, Menulog needed a way to steal back the limelight and make their bag the most iconic of all.

VIEW THE CONCEPT

Jameson Irish Whiskey: St Patricks Eve

  TV   USA   Feb 23, 2024
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/2ed4a.png&width=200Thankfully Colin is good at math and physics. If he weren't, we’d be stuck celebrating St. Patrick's Day on Sunday, and not St. Patrick's Eve on Saturday, March16th.

VIEW THE SPOT

Pinterest: Car Chase

  TV   USA   Feb 22, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6b4b5_0000.png&width=200Remember: 'The P Is for Performance'.

VIEW THE 4 SPOTS

Sapol: Seatbelt Safety

  INTEGRATED   AUSTRALIA   Feb 23, 2024
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/33b23.png&width=200Drivers take time to prepare for their day by putting on clothes, shoes, sunglasses, and a cap to protect themselves from the sun. They'll put on a watch to keep track of time, grab their keys and a mobile phone. This campaign demonstrates the consequences of not doing something as simple as also putting on a seatbelt as part of that routine. This confronting campaign targets drivers who don't understand the potential consequences of not wearing a seatbelt, forget or simply don't care. These are confronting images, but they are very real.

VIEW THE 2 SPOTS
VIEW 3 OUTDOORS
PLAY THE SPOT

Safer Vehicles:Delusions Of Safety

  TV   NEW ZEALAND   Feb 23, 2024
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/b146c_0004.png&width=200FCB and NZTA Waka Kotahi have launched their latest campaign, aimed at raising awareness of the critical importance of vehicle safety, and asking New Zealanders the simple question, can your car protect you in a crash?

VIEW THE SPOT

Visa: Take The Next Step

  TV   SOUTH AFRICA   Feb 23, 2024
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/877b7_0003.png&width=200The moments that matter, the big ones, the memorable moments, can't happen without the small steps along the way. That's the premise of this TVC by Visa for AFCON 2023 as the paths of two individuals cross. As official sponsor of the 2023 AFCON (Africa Cup of Nations) in Cote d'Ivoire, the biennial football tournament that decides who is the continent's powerhouse, Visa wanted to show that can be part of the journey of making those small steps happen.

VIEW THE SPOT

Rise365: Changing Narratives

  PRINT AND OUTDOOR   UK   Feb 22, 2024
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2024/Feb/tn_158856_1708582112_Changing Narratives 1.jpg&width=200M&C Saatchi has joined forces with London-based youth organisation RISE.365 and Clear Channel to launch a thought-provoking out-of-home campaign called Changing Narratives.

VIEW THE 3 ADS
VIEW 2 OUTDOORS

Hyundai: Trained In Vegas

  PRINT   GERMANY   Feb 22, 2024
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158850_1708581337_Trained+in+Vegas+1.jpg&width=200Hyundai Motor and its global digital and creative agency partner, Jung von Matt SPREE, have unveiled a global print, OOH and DOOH campaign with a playful take on its self-driving robotaxi.

VIEW THE 5 ADS

Magnum: Find Your Summer

  TV & PRINT   SPAIN   Feb 22, 2024
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2024/Feb/tn_158843_1708580366_Magnum1.jpg&width=200Find your summer with a Magnum in print from Spain

VIEW THE SPOT
VIEW THE 6 ADS

Vegemite: Welcome Taylor Swift

  OUTDOOR   AUSTRALIA   Feb 22, 2024
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158830_1708571322_Vegemite_Taylor_In_Situ3.jpg&width=200To celebrate the arrival of icon Taylor Swift, VEGEMITE created a billboard that welcomed her to Australia in a very Swifty way. Located outside the airport where her private jet landed, VEGEMITE became the first brand to welcome Taylor Swift when she arrived.

VIEW OUTDOOR

Curry PC World:Drenched

  TV   UK   Feb 22, 2024
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/9043c_0000.png&width=200Currys, the UK's largest tech retailer, is set to make a splash with its latest trade-in and recycling campaign by AMV BBDO and Spark Foundry. Raising awareness of a number of 'enhanced' trade-in offers that will see Currys payout above-market prices to customers for old TVs, smartphones and domestic appliances, the work positions Currys as the destination for electricals recycling.

VIEW THE 2 SPOTS

Three: Bigfoot

  TV   SWEDEN   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Feefd8_0003.png&width=200Director Gustav Egerstedt is one of a handful of filmmakers to capture the elusive bigfoot. This time, however, it happened to coincide perfectly with his commercial for telephone operator '3'.

VIEW THE SPOT

MailChimp: All In A Days Work

  TV   USA   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa823b_0000.png&width=200The latest animated comedy series 'All in a Day’s Work' from Rowdy and Mailchimp Presents covers the ups, downs, and sometimes-painful truths of life as an entrepreneur or small business owner.

VIEW THE SPOT

Geico: Black Hole

  TV   USA   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F94bb4_0000.png&width=200The script opened with a couple sharing that their garage is a black hole that sucks in everything around it. The wife is then sucked into the garage, where she is surrounded by nostalgic items, including Furby.

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Natwest: Whatever Your Goals Lets Get Going

  TV   UK   Feb 22, 2024
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/21b19_0000.png&width=200Developed by NatWest, and strategic and creative agency The&Partnership, with Initiative undertaking the media planning and buying, the TV spot dramatises Asha Philip leading an epic charge, inspiring the UK to get going towards their goals.

VIEW THE SPOT

Espn Sportscenter: Elevator

  TV   USA   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F90292_0000.png&width=200UFC Flyweight Brandon Moreno is making his 'This is SportsCenter' commercial debut in "Elevator." The spot debuts across ESPN platforms ahead of his fight on Feb. 24 during UFC Fight Night: Moreno vs. Royval 2 on ESPN+ and ESPN Deportes.

VIEW THE SPOT

DIY Pest Control: Coffins

  PRINT   ITALY   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158821_1708508865_RIP+CORNICE+OK-01+copia.png&width=200Campaign for a Pest Control company

VIEW THE 3 ADS

Jeep: Love Is Off Road

  PRINT   PERU   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158783_1708468351_PRINTS-JEEP_LOVE-OFF-Praderas.png&width=200The Jeep shows us where it wants to be. Print from Mood, Peru

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BitisHunter: Year Of The Dragon

  PRINT   VIETNAM   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158776_1708402182_BitisHunter_DragonYear.jpg&width=200
Headline translation:"Hard Foot, Soft Stone"
A Vietnamese proverb illustrating that unwavering determination (foot) triumphs over obstacles (stone).
In honor of the Year of the Dragon we embraced tradition and designed a campaign infused with powerful symbols, inspiring unwavering determination to confront the upcoming challenges with explosive resilience.

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World Of Eco: Show Your Discarded Clothes The Love

  PRINT   AUSTRALIA   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158808_1708494950_CLP_VDAY+PRESS_2634_HR.jpg&width=200Valentine's Day is a time when people are usually quite keen on discarding their clothes. Clothing recycler Clothing Please thought it was also a great time to remind people to show their clothes some love and recycle them instead.

VIEW THE AD

The Jury Murder Trial: Justice Might Be Served

  OUTDOOR & PRINT   UK   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2024/Feb/tn_158819_1708501740_The Jury Murder Trial3.jpg&width=200The marketing campaign which uses the tagline Justice Might Be Served, launches in out-of-home (OOH) formats, social, and audio partnership and is delivered by Channel 4's award-winning in-house creative agency, 4creative.

VIEW OUTDOOR
VIEW THE 3 ADS

La Bendita Carpeta: Shiels Agents Against Cancer

  INTERACTIVE   PERU   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F52ca6_0000.png&width=200In Peru its hot so watch out for Skin Cancer

VIEW THE CONCEPT

Kettle: Judgmental John

  RADIO   AUSTRALIA   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/images/radioshot.jpg&width=200The answer to the 3:30pm hanger can be found in the humble potato chip. But with Kettles superior flavour and crunch it might be so humble after all! Always remember, when eating quality snacks like Kettles Sea Salt and Vinegar, you must be aware of the seagulls lurking!

PLAY THE 2 SPOTS

Robert Capa Photo Centr: Capa Vs War

  TV   GERMANY   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc1a50_0002.png&width=200Due to the unprecedented rise in the number of worldwide conflicts, the Robert Capa Contemporary Photography Center launches a campaign that shows how today's state of war is far more similar to our dark past than most would think.

VIEW THE SPOT

NHS: The Place To Go

  TV   UK   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Face8e_0000.png&width=200A light-hearted 30-second film, directed by Andrew Gaynord at MindsEye, shows various people up and down the country visiting their local pharmacy to get the help they need for different conditions.

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DirecTV: The Good Stuff

  TV   USA   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/6344e_0002.png&width=200You can now Stream DIRECTV without a satellite dish. Amazing news for you but it's ruffled some feathers.
Agency: TBWAMedia Arts Lab, Los Angeles

VIEW THE 3 SPOTS

Sidaction: Clicks Of Temptation

  WEB FILM   FRANCE   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcd118_0001.png&width=200To combat ongoing misconceptions about HIV/AIDS, The Good Company created a campaign for Sidaction, an association supporting those with the disease and their families, to inform younger people who are receiving misinformation. They created several films with irresistably-tantalizing titles, and placed them amongst other clickbait, prompting internauts to click. Each film begins with the content the headline promised, before a scientist steps in to deliver truthful information about the disease in order to educate viewers.

VIEW THE SPOT

Zero Motorcycles: The Date

  TV   GREECE   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd24f0.png&width=200Electric mobility is a relatively new form of transportation, assuming that people are not entirely accustomed to it. This concept focuses on one of the main features of electric vehicles, which is their lack of noise. In our film, a young couple, experiences an awkward moment when they return from a dinner date, the motorcycle rider forgets that the motorcycle makes no noise and emits a loud noise, surprising the woman. The film's line is delivered to bring everything back to normal.

VIEW THE SPOT

McCafe: Mmmm

  TV   CANADA   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/4dcdc_0000.png&width=200Who doesn't enjoy a good cup of coffee in the morning? And with McCaf, you get that "Mmmm" factor. You know it has to be McCafe when you: take the lid off to savour every last drop, shake the ice in your cup to get one last sip, give your friend props because they brought you your favourite drink, chug it, slurp it, or sip it slowly to make it last all morning. McCafe is just that good, and now it has a fresh new look to match its great taste.

VIEW THE SPOT

Pepperidge Farm: Have A Little Taste

  TV   USA   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F58610_0000.png&width=200Pepperidge Farm, known for baking some of America's best loved cookies, breads, and snacks that offer a truly elevated experience, has partnered with Emmy-award winning actor Hannah Waddingham to invite consumers everywhere to "Have a Little Taste" as part of the brand's new ad campaign.

VIEW THE SPOT

Ubisoft: Ships Wheel Controller

  TV   FRANCE   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F98d85_0000.png&width=200Biborg's promotional film for the prototype ship's wheel console controller juxtaposes the style of a high-tech product release with the wooden wheel itself, showing how a centuries-old technology can once again be revolutionary as a controller for video games.
Biborg designed the fictive controller and produced the film as a teaser for Ubisoft's newly released pirate-themed game, Skull and Bones, in the hopes of generating buzz amid the gaming community for the new accessory, featuring its potential for further enhancing the experience.

VIEW THE SPOT

Appliances Online : Say Goodbye

  TV   AUSTRALIA   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/de017.png&width=200In this campaign we highlight those moments when the old appliance starts to falter and really gets under your skin. In fact, they might even keep you awake at night and niggle away at you, causing you to explode long before the faulty appliance does. The solution is an upgrade from Appliances Online of course.

VIEW THE 5 SPOTS

Esselunga: The Carrot

  TV   USA   Feb 21, 2024
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F349c5_0004.png&width=200Director Sune Sorensen and SMALL Agency brings us a quintessentially Italian story about a universal topic that transcends culture.

VIEW THE SPOT

Clab Comunicazione: Civic

  PRINT   ITALY   Feb 20, 2024
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158748_1708360614_civic.jpg&width=200Civic is a new branch of Clab Communication, which focuses on communicating and developing the social role of an enterprise, always taking into account the link between sustainability and prosperity.

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Foligain: Sunscreen

  PRINT   ECUADOR   Feb 20, 2024
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2024/Feb/tn_158737_1708281138_ad-2-inglés.jpg&width=200Foligain introduces "Growing Season", campaign that captures Ecuadorian coastal flora and fauna in a Paper Kraft design, reminding that Foligain is ideal and functional in the citv and at the beach

VIEW THE 2 ADS


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BestAdsPRO membership only US$30 per year

  LATEST NEWS   WORLDWIDE   Feb 17, 2023
upload/Screen Shot 2018-06-12 at 9.30.05 am.pngBestads PRO Membership is only US$30 per year:

* Membership lets you access ARCHIVE videos, otherwise they are unavailable
* Membership lets you download any video or image file (instead of paying US$5 per spot - so if you do 6 or more downloads a year, it makes sense to go BestadsPRO)

More reasons to become a BestAds PRO member:

* Full access to all of the bestads archives - going back to 2003.
* Full access to the complete bestads Rankings (by Agency, Country, Creative Director, Creative, Director, Production Company etc) - going back to 2003.
* Full access to the bestads Members Directory - you can now view the pages of Bestads members throughout the world, and contact them directly via their email address. Great for contacting long lost colleagues!
* Be a part of the global creative advertising community.

BECOME A BESTADS PRO MEMBER


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