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Sarenza / BECOMTECH: #ChangerLeCode


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To coincide with International Women's Day 2019, a coding training program for young women designed to improve gender parity in the digital industries, has been developed by Sarenza with Serviceplan France and BECOMTECH. For Sarenza, a French company specializing in the online sale of shoes and accessories, equality between men and women at work is a priority topic: 64% of the company’s employees and 6 of the 10 members of its Management Committee are women. On the occasion of International Women’s Day on March 8th2019, Sarenza decided to illustrate this commitment by highlighting the work of BECOMTECH, a French national association whose ambition is to help young women break into the world of digital and computer programming. BECOMTECH promote gender parity in the profession of digital and computer programming and introduce girls to digital and computer sciences at high school and college.
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Advertiser Management: Virginie Boudet, Caroline Lengline, Flora Batisse

Agency Managers: Anabelle Cornillon, Stéphane Perrot

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