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Nissan QASHQAI: Zero Gravity
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With its new campaign, Nissan is embracing an exciting new vision and repositioning itself from a car company to a tech company. Through the lens of Nissan Intelligent Mobility technologies, Nissan is showing how technology can enhance the experience of Nissan drivers and allow them to become an augmented version of themselves. While some may think that adding technology detracts from the raw experience of driving, Nissan is proving that technology can turn your car into an exciting partner through its creative platform "Tech that moves". This new NIM creative will be introduced through the launch of the new Nissan Qashqai, with a focus on ProPILOT at the heart of this campaign. Agency: TBWAG1
Creative Team Print: Joy Robin, Fabian Braun, Darren Rosenberg Related
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