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Aspen Institute / ESPN: Don't Retire, Kid

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if 69% of girls have given up on youth sports, what are we doing wrong?
Kobe Bryant - former NBA superstar, Wayne Gretzky - NHL hall of famer, Mookie Betts - current Boston Red Socks outfielder, Sloane Stephens - American professional tennis player, Muffet McGraw - Hall of Famer and head women's college basketball coach, Julie Foudy - two-time FIFA Women's World Cup champion and Olympic gold medalist and Geno Auriemma - head women's college basketball coach all feature in this 'Don't Retire, Kid' campaign for Aspen Institute / ESPN via Arnold Worldwide USA.
Credits Other credits

Chief Executive Officer: Kiran Smith

Content: Icaro Doria

EVP, Head of Integrated Production: Zamile Vilakazi

Head of Business Affairs: Danielle Ivicic

Business Affairs Manager: Christine McHugh

Senior Brand Strategist: Molly Chisholm

SVP Marketing Director: Gail Felcher

Marketing Manager: Aidan Keefer

Project Manager: Eric Rubino

Edit: Exile Edit

Producer: Charlotte Delon

Editor: Matt Murphy

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