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Arcadia Yachts: Unexpected space

The protagonist of the creative project is a fascinating and mysterious character - perhaps a shipowner - who wanders inside the yacht. The unmistakable mask reveals its identity, along with the total-white dress: it is the timeless Pulcinella, which evokes the Neapolitan culture and territory and symbolizes the inspiration and originality that so distinguishes Arcadia Yachts.
Agency: White, Red&Green, Milan

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