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Immunisation Hub: Uncomfortable Cough


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I remember being tucked up in bed as a small child with a hacking, rasping cough as I gasped for air. It was distressing for me, but it wasn't until many years later as a father, I realised just how traumatic it must have been for my parents. I wanted to leverage the universal truth, "a child's safety is paramount", against the fact adults were failing to get immunised and worse still, were endangering children as a result.
Agency: JAMES
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