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Pantene: Going Home for the Holidays

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Surveys show 44% of young LGBTQ+ people feel they can't come home for the holidays as their true selves, fearing they won't be accepted. They seek the same thing everyone does: to be surrounded by those who love and welcome them. A new short film entitled "Going Home for the Holidays," developed by Grey, global advertising AOR for Pantene, debuts this week. It aims to raise awareness of the challenges the LGBTQ+ community faces, celebrate and encourage individual pride in who they are and inspire acceptance and inclusion by the broader community. The film features a soulful rendition of the iconic song “I’ll Be Home for Christmas” by the Trans Chorus of Los Angeles interspersed with scenes of their members on the journey home. It ends with the line “Whenever, wherever, however you come home, coming home should be #BEAUTIFULGBTQ . Pantene.”
Credits Other credits

VP, NA Hair Care: Ilaria Resta

Brand Director: John Brownlee

Global LGBT+ Equality Program Leader: Brent Miller

Brand Manager: Leif Edgar

Brand Manager: Maris Croswell

Assistant Brand Manager: Bret Senior

Senior Communications Manager: Muhammad (Bilal) Lakhani

VP, Music Producer: David Lapinsky

Music Producer: Leland Drake

Global Strategy Director: Julia Perissinoto

EVP, Global Account Director: Anjali Jain

SVP, Account Director: Kate Bernhardt

Account Executive: Samantha Simon

Content Architect: Andrew Pattee

Project Manager: Morgan Marc

VP, Head of Talent: Natasha Howell

Business Manager: Beverly Beach

Anthem Editor: Stacy Peterson 

Interview Editor(s): James Donahue + Stacy Peterson 

Producer: Hope Duhaime 

Managing Director: Lauren Hertzberg 

Jogger Senior Producer: Mike Tockman 

Lead Flame Artist: Joseph Grosso 

Flame Artist: Matthew Dolven 

Flame Asst.: Rachel Driver 

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