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Bensons: Stay Well. Sleep Well.This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Bensons for Beds has today released a new campaign in response to the global Coronavirus pandemic titled, 'Sleep Well. Stay Well'. In order to keep their customers and employees safe they have temporarily closed all their stores, factories and distribution centres. They now want to create a platform to remind people of the value in getting a good night's sleep at this difficult time. Created by VCCP (with just 10 days from brief to execution) the 30" TV spot shows a variety of people sleeping while a soothing voice over tells the viewer about the benefits of sleep, "a natural way to help you stay physically and mentally healthy."
Marketing Director: Helen Nunn |
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