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Outdoor

Burger King Finland: Sometimes You Just Want a Whopper Instead, 2


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Burger King turns local McDonald’s into their delivery hot-spots. Helsinkians can order out Burger King and pick up their order from their nearest McDonald’s restaurants free of charge from the 29th of June to the 1st of July. A local food delivery and takeout app Wolt (similar to UberEats) is in with the prank. The campaign revolves around outdoor advertising in a few carefully selected places near local McDonald’s restaurants. It can also be spotted on social media where micro influencers share their experiences on the free delivery. Agency: TBWAHelsinki.

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