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Web Film

FIFA 21: Official Reveal Trailer

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Nottingham Forest fanatic (don't mention the playoffs) Keane Pearce Shaw (KPS) has directed his first commercial through Riff Raff direct with EA Sports, creating a refreshingly textured campaign trailer for FIFA. Riff Raff's Nursery of Evil director brought together the new generation of football stars (virtually) under the restrictions of remote shooting - Kylian Mbappe, Erling Haaland, Joao Felix and Trent Alexander Arnold. With all four players located in different cities and club restrictions on face-to-face interaction, KPS coached the footballers through putting down the video game controller and picking up a video camera. The resulting film is collaborative and candid in nature; featuring the players’ self-shot footage, graphics collages by artist Jazz Grant and additional 16mm footage shot by KPS while based in Madrid. And a well-timed one too, as now more than ever, the idea of ‘Play as one. Win as one.’ applies both on and off the field.
Credits Other credits

EA SPORTS

Creative Production Lead: Andy Gillooley

Associate Creative Director: Alex Elms

Sr Director, Creative: Paul Marr

Athlete Relations Director: Alex Wilde

Lead Capture Specialist: Victor Fischer

Assistant Video Editor (Versioning): Chris Wilton

Motion Graphics Artist: Jesus Delgado

Production

PM: Kate Brady

PA: Lola Robertson

1st AD Spain: Ana Perrote

1st AC Spain: Ines Coca

Production Service France: Anniki

Casting: Riff Raff / Lane Casting (spain)

Edit Company: Trim

Editor: Thomas Grove Carter

Editors (player films): Ed Hanbury / Matthew Dilworth

Post producer @ Trim: Polly Kemp

Collages: Jazz Grant @jazzgrantstudio

Post Production: MPC

Post Producer: Ryan Hancocks

Art Director @ MPC: Donal O’Keeffe

Senior Designer @ MPC: Paul Hunt

VFX Supervisor: Lora Nikolaeva

Colourist: Duncan Russell

Designers @ MPC: Adam Roche & Jess Gaynor

Sound: Charles Deenen @ Source Sound

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