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Littlewoods Ireland: Style Meets Substance


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Littlewoods Ireland and Folk Wunderman Thompson have launched a new ATL campaign as part of the online retailers ‘Style Meets Substance’ GAA sponsorship platform. The new campaign celebrates the people behind the game, the fans and their passion for hurling. It follows the energy of the road to Championship and how that journey differs fan to fan, team to team, county to county. They are people of substance, and as the TVC brings to life, the Championship is where they come to life. The new campaign launches today, Friday 23rd October ahead of the weekend’s fixtures and will be live across TV, VOD and social including TikTok’s all-new ad platform. Long-standing Littlewoods Ireland ambassador Jackie Tyrrell stars alongside Limerick’s Cian Lynch, Clare’s Tony Kelly with appearances from legends of the game John Mullane (Waterford) and Gerry McInerney (Galway).
Credits Other credits

Brand: Littlewoods Ireland

Performance & Sponsorship Marketing Manager: John Carey

Sponsorship Lead: Pippa Doyle

Agency

Joint Managing Director: Laura Daley

Senior Account Manager: Sarah Conlan

Production

Production Manager: Liam Ryan

Production Assistant: Shannon Kearney

Editor: Rob Hegarty

Production Design: Christina Brosnan

Post Production: Raygun

Post Producer: Jen Connolly

Sound Design: Steven Maher & Dean Jones

Flame: Richie White

Graphics: Elliot Ruddy

VFX: Eddie Sheanon & Emmet O'Farrell~

Grade: Gary Curren (Outer Limits)

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