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Chick-fil-A: The Spark


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Chick-fil-A launches the return of its annual holiday campaign today with a new animated short film to celebrate and encourage viewers with an uplifting message of hope. In the film, the main character of Chick-fil-A's 2019 animated holiday film, Sam, returns to help restore the missing spark in her town. With a little help from a new friend, she discovers she can be a source of hope and inspiration and light the way for her community. The driving message of the animated film and campaign is that we can all make a difference in the lives of those around us by offering encouragement to each other. The new two-minute film launches digitally on Nov. 17 on chick-fil-a.com/sparkhope and on Thanksgiving Day on NBC.
Credits Other credits

McCANN

Devika Bulchandani, President, McCann North America

Veronica Bertran, Chief Client Officer, McCann North America

Larry Platt, EVP Executive Creative Director, McCann New York

Danny Rodriguez, EVP Executive Creative Director, McCann New York

Kathy Love, SVP Executive Integrated Producer, McCann New York

Dina Hovanessian, SVP Executive Account Director, McCann New York

Michael Morettoni, Account Director, McCann New York

Julianna Katrancha, SVP Group Strategy Director, McCann New York

Justin Luk, Strategy Director, McCann New York

Lauren Diller, Senior Project Manager, McCann New York

Cali McGovern, Junior Copywriter, McCann New York

Ralph Vibar, Junior Art Director, McCann New York

Jillian Nedd, Junior Art Director, McCann New York

Eric Johnson, SVP Executive Music Producer, Integrated Production, McCann New York

Dan Gross, Integrated Music Producer, McCann New York

Rachel Aronson, VP Strategy Director, Social, McCann New York

Whitney Bryan, Communications Planning Director, McCann New York

Julia Simons, Assistant Account Executive, McCann New York

PSYOP

Briana Franceschini, Lead Technical Director, Psyop

Pat Porter, Lead 3D Animator, Psyop

Zed Bennett, Lead Rigger, Psyop

Matthias Bäuerle, 2D Lead, Psyop

DECIBEL STUDIOS

Tom Goldblatt, Sound Design & Sound Engineer, Decibel

Adam Zeitlen, Senior Producer, Decibel

AKQA

Daniel Averso, Associate Creative Director, AKQA

Tanya Oh, Account Director, AKQA

Sophie Dick, Strategy Director, AKQA

Corey Gragg, Program Manager, AKQA

Ashley Hardage, Product Manager, AKQA

Scott Cullum, Technical Director, AKQA

Wesley Donaldson, Group Technology Director, AKQA

CHICK-FIL-A

Jon Bridges, EVP, Chief Marketing Officer

Joe Saracino, SVP, Brand Strategy, Advertising & Media

Ashley Callahan, Sr. Director, Integrated Creative

David Rowe, Sr. Principal Team Leader, Integrated Creative

Haley Shue, Sr. Project Coordinator, Integrated Creative

Emily Thomson, Sr. Product Lead, Customer Technology & Insights

Sara Storck, Director, Brand Strategy

Rich Cutter, Sr. Principal Team Leader, In-house Creative Agency

Alok Nath - Principal Team Leader, In-house Creative Agency

Nikki Barnett, Sr. Project Specialist, In-house Creative Agency

Alston Foster, Design Lead, In-house Creative Agency

Monique Birkeli, Director, In-house Creative Agency

Allison Fortune, Project Lead, Restaurant Communications

Georgia Gray Wilson, Sr. Project Specialist, Integrated Creative

Gillian Mauldin, Design Lead, Brand Strategy

Emily Randall, Sr. Team Leader, Integrated Creative

Lynah Stone, Sr. Project Coordinator, Integrated Creative

Katie Joiner, Principal Team Leader, Integrated Creative

Lindsey Harrison, Sr. Coordinator, Integrated Creative

Amy Wells, Sr. Lead Advisor, Marketing Investment

Tresa Spencer, Sr. Principal Team Leader, Marketing Investment & Consulting

Chelsea Lee, Principal Team Leader, Public Relations

Arlenis Almonte, Sr. Project Lead, Integrated Creative

Dustin Britt, Sr. Director, Marketing Investment & Consulting

Ross Grimes, Sr. Principal Team Leader, Marketing Investment & Consulting

Rachel Geist, Sr. Counsel, Corporate Legal

Bill Hightower, Director, Corporate Legal

Natalie Williams, Sr. Counsel, Corporate Legal

Hannah Cataldo, Sr. Project Lead, Operator Communications

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