Converse: Converse Roots: We are All Stars

Converse gets the All-Star treatment from Spitfire’s rising star. Working on an iconic brand like Converse is a dream for anyone. For Spitfire’s new director Katlego Baaitse, it’s a dream that combines a generous helping of street, super keen vision and heaps of advertising experience to create a piece of communication that leaps out of the screen and grabs you by the soul.
Having a client as visionary as Joe Public helps a whole lot too. Katlego and agency worked flat out to cram a world of ideas into a 12-hour day, with 36 crew and 13 cast – and the numbers add up to a power picture that acknowledges the visionaries of the past. It celebrates those who walk in their shoes today. A salute to the All Stars of our time.
Let Katlego and Spitfire make your concepts all stars as well. Contact us now.