Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Tv

Averna: Averna | Open Sicily


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
The whole Film is a celebration of openness, Amaro Averna and its provenance.With this campaign, Averna reaffirms its roots with the authentic Sicily, to restore a more truthful and improved imaginary to the community. 
Sicily, as a land, is too often associated with negative tropes. Sicilians have the fame of being closed off and staunched traditionalists. In truth, Sicily is very different. It's open, full of life and rich in art. Art that comes from the melting pot of cultures that have inhabited it.The entire Averna’s campaign is an ode to openness, receptiveness and conviviality. And Averna is exactly the Brand that, more than an any other, can convey its story. Its ingredients originate from all across the Mediterranean basin. This is thanks to the fact that Sicily has been for many the doorway upon Europe.
Credits Other credits

WPP Global Creative Director Campari: Sergio Rodriguez



Account Supervisor: Alice Cirimelli



Account Supervisor: Daniela Florio



Account Executive: Eleonora Fanini



Head of Planning: Marco Bandini



Digital Strategist: Eleonora Gomez de Teran

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news